2. Learning by DesignTransform the conventional ways of working within development and manufacturing into an innovative and integrated PDM process
3. Architecture Studio PedagogyA multi-disciplinary group of practitioners led by a design mentor focusing on well-defined, business relevant project
4. Mentor A mentor explores the implications of various choices, suggests alternative possibilities, or offers ways to proceed in exploring the problem.
5. Create and PresentEach design iteration in the Social studio is an opportunity to display thinking and ideas
6. FeedbackThe Heart of the Social Studio where productive friction leads to improvement
7. Reflect in action Think with your hands to test options and discover appropriate solutions
Initial assignments focus on a particular precedent for the project and lead to a "pin-up": a group discussion of design work where individuals pin working drawings and models on the wall, describe their work in progress, and get feedback from the design Mentor and from other participants. Subsequent assignments ask practitioners to research an aspect of the design problem and lead to a "guest crit": similar to the ‘pin-up’ but more formal, and with outside experts and other professionals in the field invited to comment on the work.The next stage focuses on developing the basic solutions in more detail. This smaller-scale examination of one or more details of the design project- focusing on how the different specific elements related to the overall design strategy- leads to a much more formal "review," again with guest critics, but now demanding a much higher level of preparation and organization in the presentationsThe final iteration is eventually presented to the public for review and a final round of feedback
Gathers a multi-disciplinary group of practitioners The practitioners should come from a variety of disciplines, all relevant to the design projectLed by a Design MentorThe Design Mentor provides expertise and experience to lead the studio to innovationSupported by a Design AssistantThe Design Assistant facilitates teamwork within the studioFocuses on well-defined, business relevant design projectIdeally a part of a current production projectAlternates between individual and group workThe Studio is organised through specific issues relevant to the projectThe Design Mentor explores the design regularly via one-on-one feedback sessions and group reviewsThe learning cycle culminates with the presentation of the design solution to a jury of experts.Leverages a range of toolsEach iteration occurs through different media, and thus focuses on different aspects of the design problem. Co-located and with a concise time frameThe physical layout of the studio can be a shop floor or another spacious location with access to all toolsA concise time frame increase urgency and motivates the studio to produce
Initial assignments lead to a "pin-up": a group discussion of design work Practitioners research an aspect of the design problem and lead to a "guest crit“A more formal "review" of how different detailed elements integrate with the overall design strategyThe final iteration is eventually presented to the broad forum of designers, users and other relevant stakeholders for review and a final round of feedback
Initial assignments focus on a particular precedent for the project and lead to a "pin-up": a group discussion of design work where individuals pin working drawings and models on the wall, describe their work in progress, and get feedback from the design Mentor and from other participants. Subsequent assignments ask practitioners to research an aspect of the design problem and lead to a "guest crit": similar to the ‘pin-up’ but more formal, and with outside experts and other professionals in the field invited to comment on the work.The next stage focuses on developing the basic solutions in more detail. This smaller-scale examination of one or more details of the design project- focusing on how the different specific elements related to the overall design strategy- leads to a much more formal "review," again with guest critics, but now demanding a much higher level of preparation and organization in the presentationsThe final iteration is eventually presented to the public for review and a final round of feedback
http://images.google.com/imgres?imgurl=http://1.bp.blogspot.com/_i7sSnJba7Ok/S8XVxHQx0fI/AAAAAAAAAUQ/uoYwezronTs/s1600/workshop%2B1.jpg&imgrefurl=http://rediscoverbicycle.blogspot.com/2010/04/information-design-workshop-april-2010.html&usg=__3AVhurfXBrtTtSU5IoJt_2qSfgc=&h=1067&w=1600&sz=265&hl=en&start=113&sig2=6Yw0yDPacvgBUAuoLDt7sQ&zoom=1&tbnid=xYA-UkMCUh7rzM:&tbnh=113&tbnw=172&ei=EjiZTfGmBs_dgQet8b23CA&prev=/images%3Fq%3Dfeedback%2Bdesign%2Bstudio%26hl%3Den%26safe%3Dactive%26biw%3D1280%26bih%3D737%26gbv%3D2%26tbs%3Disch:1,isz:l0%2C2600&itbs=1&iact=rc&dur=431&oei=7jeZTcf-OobUgQespf3LCA&page=5&ndsp=30&ved=1t:429,r:25,s:113&tx=89&ty=69&biw=1280&bih=737The iterations reviewed throughout the studio cycle are driven by feedback sessions known as "desk crits" Crits can be long or short, though they usually lasted somewhere between 20 and 40 minutesDuring a crit, a practitioner describes his or her work to the professor, including areas of particular interest or concern in the design. The Design Mentor probes the design, asking for clarification where needed, and then isolating potential problem areas. As practitioners present possible solutions, the Design Mentor explores the implications of various design choices, suggesting alternative possibilities, or offering ways to proceed in his or her exploration of the problem. Based on this feedback, the practitioner returns to his or her project, perhaps signing up for a desk crit again, perhaps asking for a desk crit with a Design Assistant or a crit with another practitioner.
CollaborateCreateIterateDeal with AmbiguityLearn on the FlyManage ConflictListen Actively
http://images.google.com/imgres?imgurl=http://www.carbodydesign.com/media/2010/12/Fiat-Brazil-Design-Team-04.jpg&imgrefurl=http://www.carbodydesign.com/2010/12/fiat-mio-fcc-iii-concept-design-story/&usg=__j_5kBoguCYotMf82VGmDwzNst54=&h=984&w=1280&sz=325&hl=en&start=111&sig2=ssxf9c-NIX6CesXR1PD9lg&zoom=1&tbnid=zwrWxRsbLNQvAM:&tbnh=122&tbnw=154&ei=oDeZTcziAtGdgQfFxqiaDQ&prev=/images%3Fq%3Dfeedback%2Bdesign%26hl%3Den%26safe%3Dactive%26biw%3D1280%26bih%3D737%26gbv%3D2%26tbs%3Disch:1,isz:l0%2C2601&itbs=1&iact=hc&vpx=775&vpy=257&dur=3026&hovh=197&hovw=256&tx=124&ty=111&oei=mDeZTY3KFsnFgAeS15W-CA&page=5&ndsp=28&ved=1t:429,r:25,s:111&biw=1280&bih=737Initial assignments lead to a "pin-up": a group discussion of design work Practitioners research an aspect of the design problem and lead to a "guest crit“A more formal "review" of how different detailed elements integrate with the overall design strategyThe final iteration is eventually presented to the broad forum of designers, users and other relevant stakeholders for review and a final round of feedback
The Studio deploys a design studio pedagogy:1:1 teaching relationshipsPin-ups and crits increase emotional content Reflect in action to create shared language and objectsThis alternation of assignment and presentation facilitates a cumulative, iterative productFocus on designing concrete objects overcomes languages barriersFace-to-face design time facilitates cross-cultural teamwork and communication, developing a shared languageMentor facilitates cross-cultural teamwork and communication
