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Tools for Distributed Collaborative Product Innovation (2009)


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Online Innovation Platform for Shared Collaborative Creativity

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Tools for Distributed Collaborative Product Innovation (2009)

  1. 1. ID-Space: Tools for Distributed, Collaborative Product Innovation Wolfgang Greller, Open University, Netherlands Symeon Retalis, University of Piraeus, Greece
  2. 2. Let’s see what we will see… <ul><li>Our moto: “Collaboration for Innovation” </li></ul><ul><ul><li>idSpace project: Tooling of and training for collborative, distributed, product innovation </li></ul></ul><ul><li>What is innovation </li></ul><ul><li>Determinants of Innovative Thinking </li></ul><ul><li>Collaborative strategies </li></ul><ul><li>CSCL environments </li></ul><ul><li>Concluding remarks </li></ul>
  3. 3. What Is Innovation (2/2)? <ul><li>Innovation is transformation of existing knowledge and ideas into new or better commercial product that add value to the customer.” (Carter Evans & Koop 1990) </li></ul><ul><li>Innovation could have a composite definition: a process whereby a new idea is conceived and detailed in the mind, developed into a physical entity through detailed design, analysis, experimentation, and production, and then introduced to give a company a competitive edge . </li></ul>
  4. 4. What Is Innovation (2/2)? Source: Ed Ashford, presentation by SAS Global
  5. 5. Determinants of Innovative Thinking <ul><li>A means of generating innovation is to achieve three objectives: </li></ul><ul><ul><li>make best use of and/or improve what we have today </li></ul></ul><ul><ul><li>determine what we will need tomorrow and how we can best achieve it, </li></ul></ul><ul><ul><ul><li>to avoid the “ Dinasaur syndrome ”   </li></ul></ul></ul><ul><ul><li>Generate new knowledge </li></ul></ul><ul><ul><ul><li>Knowledge is preserved and transmitted among colleagues </li></ul></ul></ul><ul><ul><ul><li>Knowledge creation is the result of collaborative process. </li></ul></ul></ul><ul><ul><ul><ul><li>Collaboration for Innovation </li></ul></ul></ul></ul>
  6. 6. Collaborative strategies <ul><li>Strategies like brainstorming & Mind mapping encourages open and random creative thinking and communications </li></ul><ul><ul><li>Six thinking hats is an intuitive way to keep one’s thoughts focused while problem solving </li></ul></ul><ul><li>Strategies like Jigsaw, TAPS advocate that there is no collaboration without communication </li></ul><ul><ul><li>Groups need not only communication, but also share information, resources and knowledge </li></ul></ul>
  7. 7. Learning to collaborate… Source: Michael Beyerlein (2006), Keynote Address at American Creativity Association International Conference 2006
  8. 8. Tools for supporting collaboration for innovation Need One Environment: A Collaborative Creativity Support Environment
  9. 9. Conclusions <ul><li>Innovation is characterised by an intensive collaborative process generating and exploring various ideas that should contribute to the solution of a particular problem </li></ul><ul><li>We need to change the way that we teach </li></ul><ul><ul><li>Add/Adopt collaborative strategies into the existing teaching approaches </li></ul></ul><ul><li>We need environments like the idSpace environment that will: </li></ul><ul><ul><li>Contain an integrated toolset which will be used to describe ideas, goals, features, to collaborate/communicate & share resources. </li></ul></ul><ul><ul><li>Exhibit extensible, informal, pluggable pedagogical approaches. </li></ul></ul>
  10. 11. Collaboration for Innovation
  11. 12. Introduction <ul><li>Computer-Supported Collaborative Activities for Innovative Product Development </li></ul><ul><ul><li>Social interactions as key element for creativity </li></ul></ul><ul><li>Unfocused activities and free collaboration does not necessarily produce innovation </li></ul><ul><ul><li>Need for effective structured designs of collaborative situations </li></ul></ul><ul><ul><li>Need to train people how to collaborate </li></ul></ul><ul><li>Ideas from </li></ul><ul><ul><li>CSCL strategies </li></ul></ul><ul><ul><li>Creativity strategies </li></ul></ul>
  12. 13. CSCL Strategies <ul><ul><li>Pyramid </li></ul></ul>Individual or initial group Teacher PHASE N : Propose a final and agreed solution PHASE i : Compare, discuss and propose a shared solution PHASE 1 : Individual (or initial group) study of the problem. Proposes a solution
  13. 14. CSCL Strategies <ul><ul><li>Jigsaw </li></ul></ul>Introductory individual (or initial group) activity Collaborative activity around the sub-problem Collaborative activity around the problem and solution proposal Individual or initial group Teacher
  14. 15. Tasks to support creativity <ul><li>Searching and browsing digital libraries, the Web, and other resources </li></ul><ul><li>Visualizing data and processes to understand and discover relationships </li></ul><ul><li>Consulting with peers and mentors for intellectual and emotional support </li></ul><ul><li>Thinking by free associations to make new combinations of ideas </li></ul><ul><li>Exploring solutions—What-if tools and simulation models </li></ul><ul><li>Composing artifacts and performances step-by-step </li></ul><ul><li>Reviewing and replaying session histories to support reflection </li></ul><ul><li>Disseminating results to gain recognition and add to the searchable resources </li></ul>Shneiderman, B. 2002. Creativity support tools. Commun. ACM 45, 10 (Oct. 2002), 116-120.
  15. 16. Creativity Techniques <ul><ul><li>Six hats </li></ul></ul>Source:
  16. 17. Creativity Matrix Tool <ul><li>This tool is a creativity technique selector. </li></ul><ul><li>It uses contextual data/criteria as input and presents the techniques which match those criteria. </li></ul><ul><li> </li></ul>
  17. 18. Implementation of Creativity Process Jigsaw group Expert group IdSpace Environment
  18. 19. Demo of IdSpace Environment
  19. 20. Hands On Activity