Secretary of the Navy Retiree Council, Washington, DC, 2011, Social Media BriefMC_FP
This brief was delivered to the Secretary of the Navy Retiree Council on May 4, 2011, in Washington, D.C. The objective of the brief was to discuss social media as an outreach tool to Navy and Marine Corps retirees. The annual Secretary of the Navy (SECNAV) Retiree Council began meetings May 2 in Washington, D.C., to discuss matters of importance to Navy and Marine Corps retirees.
Comments, suggestions and discussion on this brief are welcome.
Thank you.
Bruce Moody
Public Affairs Specialist
Office of the Secretary of Defense
Military Family and Community Policy
Bruce.moody@osd.mil
Facebook.com/bruce.moody
Twitter.com/bruce_moody
Secretary of the Navy Retiree Council, Washington, DC, 2011, Social Media BriefMC_FP
This brief was delivered to the Secretary of the Navy Retiree Council on May 4, 2011, in Washington, D.C. The objective of the brief was to discuss social media as an outreach tool to Navy and Marine Corps retirees. The annual Secretary of the Navy (SECNAV) Retiree Council began meetings May 2 in Washington, D.C., to discuss matters of importance to Navy and Marine Corps retirees.
Comments, suggestions and discussion on this brief are welcome.
Thank you.
Bruce Moody
Public Affairs Specialist
Office of the Secretary of Defense
Military Family and Community Policy
Bruce.moody@osd.mil
Facebook.com/bruce.moody
Twitter.com/bruce_moody
In a media dominated world characterized by ubiquitous communication and entertainment technology, consumers are literally being consumed by what they see daily. The following is a story outlining the affordances & constraints of being a part of this world.
In a media dominated world characterized by ubiquitous communication and entertainment technology, consumers are literally being consumed by what they see daily. The following is a story outlining the affordances & constraints of being a part of this world.
Paul Antrá Mexicano Creativo viviendo en Sillicon valley nos habla en el evento de UX Nights Guadalajara Vol. III sobre la importancia de crear productos que ayuden al usuario a poder crear una conexión, amarlos y que sigan usarlos.
Capturing the Elusive: Accounting for Study Attrition and Complex Trajectori...Paul Brown
Preview of:
Arnold, K. D., Brown, P. G., Gismondi, A. N., Pesce, J. R., and Stanfield, D. A. (2012, November). Capturing the elusive: Accounting for study attrition and complex trajectories in a longitudinal study of low-income high school graduates. Paper presented at the Annual Meeting of the Association for the Study of Higher Education, Las Vegas, NV.
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1. Social Media:
The Good,The Bad and The Ugly
By: Michelle Masci
Photo Source:Flickr CC2.0“Social Media apps”by Jason Howie
https://www.flickr.com/photos/jasonahowie
2. Social media has become an engrained part of society,
and while it is a useful and powerful tool, there are
negative aspects that are hard to ignore…
Photo Source: Flickr“Tablet”by Esther Vargas
https://www.flickr.com/photos/esthervargasc
3. Online shaming,
cyber-bullying
and the
propagation of
misinformation,
are just to name
a few.
In short,social media use requires some level
of personal responsibility.
Photo Source: PixelBay“Bullying”by Jedidja
4. Justine Sacco, a victim of online shaming, knows all too well what happens
when responsible social media use is neglected, when she tweeted what she
thought was a harmless joke:
“Going to Africa.
Hope I don’t get
AIDS. Just kidding.
I’m white!”
Photo Source:Flickr“FIGURE 10.1 Flocking of birds”by Jurgen Appelo
https://www.flickr.com/photos/jurgenappelo
[9]
5. Many didn’t see the
humour and the backlash
was almost immediate,
including the
consequences.
She lost her job and
was ridiculed
relentlessly online,
ultimately
becoming a social
pariah.
Photo Source: Flickr“Outcast”by Stewart Black
https://www.flickr.com/photos/s2ublack/
[9]
[9]
6. But Did the Punishment Fit the Crime?
Jon Ronson, a publicist who interviewed Sacco in the
wake of the aftermath, didn’t think so: “I also began to
marvel at the disconnect between the severity of the
crime and the gleeful savagery of the punishment.”
Photo Source: Flickr CC2.0“Lemme outta here”by Sean Hobson
https://www.flickr.com/photos/seanhobson
[9]
7. Sacco was irresponsible about her tweet but what
about the large number of people that viciously
shamed her online? Are they really any better?
Photo Source:CC2.0 Flickr“happy_sad_face_smiley”by Alan O’Rourke
https://www.flickr.com/photos/toddle_email_newsletters
Changes:Saturation
8. “Their motivation was much the
same as Sacco’s own - a bid for the
attention of strangers… hoping to
amuse people she couldn’t see.” -
Jon Ronson [9]
“On the Internet, it turns out,we’re not
entitled to demand any particular
respect at all, and if others don’t have
the empathy necessary to forgive our
miss-steps,or the attention spans to
judge us in context,there’s nothing we
can do about it.” - Jeffrey Rosen [10]
Photo Source: CC2.0 Flickr “background” by Markus Sandy
https://www.flickr.com/photos/apperceive
9. As we can see, social media is a
powerful tool,that can have
some huge and serious
consequences when used
irresponsibly.
10. Like online shaming,cyber-bullying is another aspect of social media that
happens when responsible social media use is ignored.
Almost 10% of
Canadian adults
living in a household
with children knew
of an instance of
cyber-bullying
involving at least
one of the children
in the their
household.[8]
Photo Source:CC2.0 Flickr“We R family”by Amdolu
https://www.flickr.com/photos/23267638@N06
11. Research by Microsoft
discovered that 55% of
parents of 12 year olds
said their child was on
Facebook and 76% said
they helped them
access the site.
Facebook’s age
restriction is 13+.[7]
Photo Source: Flickr CC2.0“Social Media”by magicatwork
https://www.flickr.com/photos/37031597@N05
12. When parents create underage social media accounts for
their children,kids are exposed to cyber-bullying and
other content,people or situations that are out of their
depth and which they're not emotionally prepared for. [1]
Photo Source: CC2.0 Flickr“Growing Social Media”by mkhmarketing
mkhmarketing.wordpress.com
13. Not only should parents be
responsible for protecting their kids
from cyber-bullying but also ensuring
their kids aren’t bullies themselves…
14. In 2013 Rebecca Sedwick,at the age
of 12 committed suicide by jumping
off a silo,partly due to excessive
cyber-bullying.Two female students
were arrested on charges of
aggravated stalking.[4]
Photo Source: Flickr CC2.0“Pidgeons Party”
by Giuseppe Milo
https://www.flickr.com/photos/giuseppemilo
15. Though the charges were
dropped due to lack of
evidence,the accused’s names
and mugshots were released.
One of the mothers of the
accused said:
“It’s been a horrible
experience for me,
my daughter and
my whole family.”
[3] Photo Source:CC2.0 Flickr“Gdynia
Design Days 2010”by Michal Jaskolski
Changes:Cropped
https://www.flickr.com/photos/alex-pl
16. Responsible social media use could prevent cases like this,especially if
parents are more aware of what their children are doing on social
media and can advise them on using social media responsibly.
“A 2009 study from
Common Sense Media
found that parents
nationally,
underestimate
children's use of social
networking sites and
often are unaware of
how they are used.“
– Jennifer Holladay
[6]
Photo Source: CC2.0 Flickr “...next generation” by zeitfaenger.at https://www.flickr.com/photos/kwarz/
17. Responsible social media use is important
in preventing cyber bullies and victims of
cyberbullying.
18. T.H.I.N.K b4 U Send
is a campaign supported by
the OPP to get children and
families to think about what
they post before
sending/posting in light of the
growing concerns of cyber-
bullying.
Ask yourself:
T – is it true?
H – is it hurtful?
I – is it illegal?
N – is it necessary?
K – is it kind?
[11]
Photo Source:CC2.0 Flickr“Lightbulb”by Francis N.
https://www.flickr.com/search/?user_id=62162635%40N00&view_all=1&text=lightbulb
19. The question“Is it true?”in
T.H.I.N.K is important not only
when posting online but also
when assessing the copious
amounts of online
information we interact with
daily.
Photo Source: CC2.0 Flickr “cmd.exe” by *n3wjack's world in pixels
https://www.flickr.com/photos/n3wjack/
20. “Platforms should also take an active role in
educating their users and readers to always check the
truthfulness of information they read and endorse.
However this is not the sole responsibility of the
platforms: appropriate ICT literacy should be
introduced in schools.”[2]
Photo Source:CC2.0 Flickr“social media”by Sean MacEntee
https://www.flickr.com/photos/smemon/
21. Accessing the truthfulness of
information before
spreading it is important,
especially when it comes to
matters of science,politics
and health…
Photo Source:CC2.0 Flickr“Beakers”by Alex
https://www.flickr.com/photos/movetheclouds/
22. In the case of the Ebola outbreak in 2014, rumours propagated by
Twitter users, arose such as:
“Ebola could be
airborne in some
cases”
“Terrorists will
purposely contract
Ebola and spread it
around”
While these seemed likely to be untrue to most who saw them, they
are unnecessary fear-mongering.
Photo Source: CC2.0 Flickr “Twitter-birds-social-media-leader-crowd” by
Alan O’Rourke, Changes: Cropped
https://www.flickr.com/photos/toddle_email_newsletters[5]
and
23. Social media is better used
when used responsibly.The
negative side-effects of social
media,such as online-shaming,
cyber-bullying and propagation
of misinformation, would be
minimized if people took time to
verify information and think
before posting.
Photo Source:CC2.0 Flickr“3D Social Networking”by Chris Potter
www.stockmonkeys.com
24. Work Cited
1. "Anti Bullying Alliance". 2013. Anti-Bullyingalliance.Org.Uk. http://www.anti-bullyingalliance.org.uk/latest-news/2013/cyber-bullying-
concerns-only-one-in-ten-parents-think-that-their-child-is-safe-online/.
2. Bresciani, Sabrina and Andreas Schmeil. 2012 "Social media platforms for social good" 6th IEEE International Conference on Digital
Ecosystems and Technologies (DEST), Campione d'Italia, pp. 1-6.
doi: 10.1109/DEST.2012.6227944
3. Brown, Stephen. 2013. "Teen Cleared Of Cyberbullying Rebecca Sedwick To Suicide: ‘I Did Nothing Wrong’". NY Daily News.
http://www.nydailynews.com/news/national/teen-cleared-cyberbullying-rebecca-sedwick-suicide-wrong-article-1.1524565.
4. Christie, Joel. 2014. "Mom Of Teen Suicide Victim Sues Over Daughter's Death". Mail Online. http://www.dailymail.co.uk/news/article-
2715665/Mom-teen-suicide-victim-sues-Fla-school-board.html.
5. Fang Jin , Wei Wang , Liang Zhao , Edward Dougherty, Yang Cao , Chang-Tien Lu , and Naren Ramakrishnan. 2014. "Misinformation
Propagation in the Age of Twitter." Computer 47 (12): 90-94. doi:10.1109/MC.2014.361.
http://resolver.scholarsportal.info/resolve/00189162/v47i0012/90_mpitaot.
6. Holladay, Jennifer. 2011. "Cyberbullying." Education Digest 76, no. 5: 4-9. Academic Search Complete, EBSCOhost (accessed June 2, 2016).
7. Matrix, Sidneyeve. 2016. "Module 02: Online Friendship". Presentation, Online.
8. Perreault, Samuel. 2013. "Self-Reported Internet Victimization In Canada, 2009". Statcan.Gc.Ca. http://www.statcan.gc.ca/pub/85-002-
x/2011001/article/11530-eng.htm#a2.
9. Ronson, Jon. 2015. "How One Stupid Tweet Blew Up Justine Sacco’S Life". Nytimes.Com.
http://www.nytimes.com/2015/02/15/magazine/how-one-stupid-tweet-ruined-justine-saccos-life.html?_r=1.
10. Rosen, Jeffrey. 2010. "The Web Means The End Of Forgetting - Nytimes.Com". Nytimes.Com.
http://www.nytimes.com/2010/07/25/magazine/25privacy-t2.html?pagewanted=all.
11. Thorne, Liz. 2016. "OPP Want You To T.H.I.N.K B4 U Send". Windsoritedotca - Windsor's Neighbourhood News.
http://windsorite.ca/2016/02/opp-want-you-to-t-h-i-n-k-b4-u-send/.