Social Media: The Evolution of Enterprise Customers
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As presented by Syncapse's President and CEO, Michael Scissons, at Mashable Connect (Orlando - May 2011).
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이노버즈미디어 인턴 소셜미디어 스터디 - 식스타발표 김상은
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2) The emerging social marketing ecosystem, which is rapidly maturing driven by funding and acquisitions. Early social media companies are pursuing IPOs.
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Takeaway : Get the big picture for high impact ROI on social media
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The document outlines a 5-year plan for the CONSUMERInfo program from 2009-2013. The program aims to (1) provide educational information to empower consumers, (2) develop into a complete guide for consumers, and (3) serve as a neutral reference point. Key aspects of the plan include publishing factsheets and booklets, establishing a website and portal, developing local content, and creating an interactive network. The portal is designed to add value by providing a central source of market information, improving credibility, and offering convenient consumer tools and resources.
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The document provides an overview of 4 key digital strategies: SEO, content strategy, social media, and mobile/QR codes. It discusses each strategy and provides examples and case studies. Specific tactics are suggested that can be implemented immediately, such as keyword research and creating an editorial calendar for content strategy. The document aims to help brands improve their online presence.
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This document discusses a study conducted by Frost & Sullivan on collaboration in global enterprises. The study surveyed decision makers in Europe, Asia, and North America across various industries. It developed a Collaboration Index to measure how collaborative companies are and how collaboration impacts business performance. The study found that collaboration has a significant positive impact on business performance, more so than strategic orientation or market turbulence. Specifically, collaboration improves profitability, profit growth, sales growth, customer satisfaction, labor productivity, product quality, product development, and innovation. The document concludes collaboration is important for meeting both personal and enterprise needs, and is a key driver of business success.
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DM Event Facebook Ecosystem 1
The document summarizes a presentation on the Facebook economy and social marketing ecosystem. It discusses:
1) The growing economic impact of Facebook, estimating its global economic impact was over €50 billion in 2011.
2) The emerging social marketing ecosystem, which is rapidly maturing driven by funding and acquisitions. Early social media companies are pursuing IPOs.
3) How demand from marketers for social media solutions is driven by CMOs initially and will involve more CTOs over time. Point solutions are giving way to integrated platforms to manage the increasing demand across various levels of social media use.
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- Social Media in the support department with ROI of 142%
- Social Media in the product management group creating an ROI of 167%
- Social Media in the sales organization creating an ROI of 337%
- Social Media in the marketing department creating an ROI of 525%
- Methods, models and frameworks to create high impact strategies
- Organization models that allow high impact ROI in enterprises
- Where to start – who to hire.Audience: Business managers / Business consultants
Takeaway : Get the big picture for high impact ROI on social media
Falkon Inbound Marketing Solutions - overview lite
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For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/building-and-scaling-ai-applications-with-the-nx-ai-manager-a-presentation-from-network-optix/
Robin van Emden, Senior Director of Data Science at Network Optix, presents the “Building and Scaling AI Applications with the Nx AI Manager,” tutorial at the May 2024 Embedded Vision Summit.
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van Emden shows how Nx can simplify the developer’s life and facilitate a rapid transition from concept to production-ready applications.He provides valuable insights into developing scalable and efficient edge AI solutions, with a strong focus on practical implementation.Mind map of terminologies used in context of Generative AI
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