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Social Media 101 New tools for your  Mission to Serve   Presented for the 90 th  Annual Sertoma Convention San Antonio, Texas  July 30, 2010   Entrepreneur Advertising Group  |  2120 Washington  |  Kansas City, MO  |  www.eagadv.com
Social Media 101  (or should we say, Social Media 1-Billion?) ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Are numbers alone important? ,[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Social Media: What we hope to accomplish today  ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page  Jump on!
EAG: Who are we?  ,[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page  ,[object Object],[object Object]
The Social Media Revolution:  Don’t take our word for it… 28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Overwhelmed? Let’s break it down. ,[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Social media does not change  your communication objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Social media changes who is doing the talking  ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Social media can take an old story  and freshen it up 28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Social media can take an old story  and freshen it up 28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Let’s look at the components of good communications  (through all channels)   with your members, constituents, community ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Now, the components of good  social   media  communications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Technology stinks! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Let’s build your club’s social media plan…    Starting with your website ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Create a blog and a committee to support it ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
With a vibrant, engaging website and  relevant blog content. . . ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Twitter: Fastest growing of all social media ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Who is using Twitter? 28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who is using Twitter? 28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Linkedin: The preference of professionals ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
How can your club use Linkedin? ,[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
How can your club use Linkedin? ,[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
How can your club use Linkedin? ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Facebook: Is a perfect fit ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Let’s dig deeper into Facebook  ,[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Let’s dig deeper into Facebook  ,[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Let’s dig deeper into Facebook  ,[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Let’s dig deeper into Facebook  ,[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Getting started on Facebook  ,[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Social Media Etiquette: For your club… ,[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Technology stinks!  Cynics step aside. ,[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page  ,[object Object]
Focus on ‘how’ step-by-step ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Create a blog. And post! ,[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Create a Facebook page ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
There’s plenty to talk about ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Our hope today was to whet your appetite  for social media ,[object Object],[object Object],[object Object],[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
Thank you for joining us today. ,[object Object],[object Object],28-Jul-10 |  Intro to Social Media  |  90 th  Annual Sertoma Convention  |  Page
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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Social Media Presentation for Sertoma National Convention July 30, 2010

  • 1. Social Media 101 New tools for your Mission to Serve Presented for the 90 th Annual Sertoma Convention San Antonio, Texas July 30, 2010 Entrepreneur Advertising Group | 2120 Washington | Kansas City, MO | www.eagadv.com
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  • 6. The Social Media Revolution: Don’t take our word for it… 28-Jul-10 | Intro to Social Media | 90 th Annual Sertoma Convention | Page
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  • 10. Social media can take an old story and freshen it up 28-Jul-10 | Intro to Social Media | 90 th Annual Sertoma Convention | Page
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Editor's Notes

  1. http://www.youtube.com/watch?v=sIFYPQjYhv8 http://www.youtube.com/watch?v=sIFYPQjYhv8
  2. http://www.youtube.com/watch?v=owGykVbfgUE