The document discusses the concept of social media, defining it as user-generated content with collaborative interaction and highlighting its various forms, such as blogs, podcasts, wikis, and social networking sites like Facebook and Twitter. It emphasizes the benefits of social media for social interaction and community building, particularly for older demographics. Additionally, it provides examples of how different platforms function and the value they bring to users.

1. Social Media for
Grown Ups
Allison Sheridan of the NosillaCast Podcast
Hosted at http://podfeet.com
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

2. Social Media, Web 2.0, New Media
They’re All the Same Thing
• What is it?
• Why do I care?
• What do I get out of it?
• Isn’t it scary?
• Maybe I don’t want to!
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

3. What Defines Social Media?
• User-generated content WITH
collaborative interaction
• A blog without comments wouldn’t be
social media
• A podcast without a blog wouldn’t be
social media
• A wiki you don’t share isn’t social
media
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

4. So Give Us Some Examples
• Blogs
• Podcasts
• Wikis
• Facebook/MySpace/LinkedIn
• Flickr
• Twitter
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

5. Why Do I Care?
What Do I Get Out of It?
• Why do you come to the Mac Club?
• Social interaction
• To get help
• To not feel so alone in the Mac world
• Social Media gives you a small bit of
the same thing!
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

6. Podcasting, Wikis and Blogs, Oh My!
• You’re probably familiar with blogs by
now
• Key is the comments for the
conversation
• You’ve heard about podcasting from
me before, right?
• Wikis...
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

7. Wikis
• Use a wiki when you want to have someone help
you write something
• Why send a document around with “track
changes”
• At work I write EVERYTHING in a wiki
instead of Word!
• Party Invite Example
• Demonstration of Podfeet PBwiki
• http://podfeet.pbwiki.com
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

8. Facebook-ish Sites
• Facebook/MySpace - Share photos, videos, links,
and what you’re thinking about with your friend,
connect with old friends
• Largest Growing Demographic is 35-50 yr olds
• MySpace - the Trailor Park of the Internet
• LinkedIn - professional, interesting to build network
for future job search
• But I don’t want anyone looking at my stuff that I
don’t know!
• Demo Facebook & LinkedIn This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

9. How is Flickr Social Media?
• Flickr isn’t just about posting your
photos online
• It’s about building a community of
people to critique your photos
• Too much pressure for me! But maybe
you’re really into great photography
and want to learn
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

10. • Most difficult to explain
• It’s a 140 character microblog
• Um, what?
• Twitter is what you make of it
• Who you follow, who follows you
• Instant news - plane crash in Hudson river,
earthquake in China, journalist in riot in Middle
East
• I use it as a research tool!
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

11. • BACKUP CHARTS IN CASE THE
INTERWEBS FAIL
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

12. Podfeet PBwiki
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

13. PBwiki editing window
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

14. Facebook Home Page
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

15. My Facebook Page
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

16. Facebook Photos
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

17. Facebook Privacy Settings
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

18. My Flickr Home Page
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

19. Flickr Recent Activity
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

20. Flickr Sets & Collections
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

21. Flickr Group Example
“Cool Cell Phone Photos”
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

22. Podfeet Twitter Page
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.

23. Nambu for Twitter
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.