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Social Media Networking 101
                         July 14, 2012




Christine Lu, Edelman Public Relations
@lu_christine
In a Snapshot
Welcome to Edelman
Case Studies
Why Social Media?
Digital Recruiting




                     Infographic Source:
                     Career Enlightenment
Digital Recruiting




                     Infographic Source: Reppler
Listen First, Tweet Later (www.search.twitter.com)
Share Your Thoughts
Get Inspired
Pin Away!




Join the conversation ... #CSAsm101
Build Your Network Now
Take Risks & Let Go
Thank You!




  “Don’t wait. The time will never be just
right. Your big opportunity may be right
        where you are now." - Napoleon Hill
                       @lu_christine
                      www.christinelu.ca

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Social media networking 101

Editor's Notes

  1. Employers are taking note of the importance of social media in the recruiting process, and the majority of businesses are turning to social media to find and evaluate job candidates, according to this info graphic compiled by Career Enlightenment, a resource for online job seekers.
  2. http://mashable.com/2011/10/23/how-recruiters-use-social-networks-to-screen-candidates-infographic/Social media monitoring service Reppler recently surveyed more than 300 hiring professionals to determine when and how job recruiters are screening job candidates on different social networks.The study found that more than 90% of recruiters and hiring managers have visited a potential candidate’s profile on a social network as part of the screening process. And a whopping 69% of recruiters have rejected a candidate based on content found on his or her social networking profiles — an almost equal proportion of recruiters (68%), though, have hired a candidate based on his or her presence on those networks.