This document provides a social media checklist and calendar for posting on various social media channels each month. It recommends including certain content components in each post, such as a green tip, checked content quality, and applying a four-way test of truth, fairness, goodwill, and benefit. The calendar then lists the dates for each week of the month to schedule posts and track what type of content is posted, like text, images, hashtags, or calls to action.

1. Social Media Checklist
Calendar for the month of __________
Post Components: Every post should ideally have all the content items
Green tip:
Use pencil. That way you don’t have to print the checklist every month
Check content quality
For companies that follow the schedule of 3 updates a week/social channel.
Before you post, take Rotary’s
Four-Way Test:
1 . Is it the truth?
2 . Is it fair to all concerned?
3 . Will it build goodwill & better friendships?
4 . Will it be beneficial to all concerned?
Week Dates
1st
2nd
3rd
4th
121110987654321Number
Text message
Image/Video
Hashtags
Call for action
Younomyc o n n e c t i n g t h e d o t s