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Social Media 101:
A New Kind of Social Networking
Shannon R. Mouton
Principal, Topaz Consulting
September 7, 2013
Social Networking
You
Friends
Friends’
friends
Mentors
Co-
workers
Interest
Groups
Nonprofit
Organi-
zations
Academic
Groups
Religious
Groups
Social
Groups
Social Places
Social
Platforms
Blogs
Micro-
blogs
Social
Networks
Multi-
media
Geo-
location
Chat
Rooms
Message
Boards
Online
Ratings
Social
Info
Getting Started
Join Groups
Observe
Make
Friends
Participate in
Activities
Tell People
Invite Others
to Join
Popular Social Networks
Facebook
A social networking site
that allows users to
connect and engage with
other users through
personal profiles.
Facebook.com/ShannonRMouton
Twitter
A social network built on
micro-blogging, users post
and read “tweets,” text
messages containing no
more than 140 characters.
Twitter.com/ShannonRenee
YouTube
A video-sharing site where users can upload,
view and share videos. Unregistered users
can watch videos, while registered users can
upload videos.
YouTube.com/ShannonRenee39
LinkedIn
A social networking site for people in
professional occupations that is
mainly used for professional
networking.
LinkedIn.com/in/ShannonRMouton
Instagram
An online photo-sharing, video-
sharing and social networking service.
Instagram.com/ShannonReneeDC
Pinterest
A pinboard-style photo-sharing
website that allows users to create
and manage theme-based image
collections such as events, interests
and hobbies.
Pinterest.com/ShannonRenee1/boards
Same Ole Networking
Questions
Shannon R. Mouton
Principal, Topaz Consulting
Director, Marketing & Digital Media
McKinney & Associates
Thank you for your time and attention!

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Social Media 101: A New Kind of Social Networking