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Social Enterprise: The Signals Not
            the Noise
             Moderator: Bruce McAdam
        Lead Presenter: Petra Kassun-Mutch
    Panelists: Keddy Chandran, Acumen-Toronto
                    Ryan Locke .
This evening
• What is a Social Enterprise?
• Where did the idea come from?
• Why Now?
• Today’s Social Enterprise Landscape
• Why we need a new legal Social
  Enterprise Form
• Where to next?
What is a Social Enterprise
What is a Social Enterprise?
• Social Mission/Purpose
• Generates revenues to achieve that
  purpose
• Can be profit or non-profit
• Creates Stakeholder Value
• Is that it???
Approaches to Understanding SE
• Charities/NFP inherently SE’s
• Any organization that balances social and
  economic goals
• Develops social capital
• For profit/not for profit hybrid forms of
  organization
• The purpose of a project or activity
• Has potential to develop in all sectors of the
  economy
Where did this idea come from?
A MISSION FIRST, FINANCIALLY
SUSTAINABLE ORGANIZATION THAT
   CAN EFFECTIVELY ATTRACT
   CAPITAL AND HARNESS THE
    POWER OF MARKET BASED
 SOLUTIONS TO AFFECT POSITIVE
  SOCIAL AND ENVIRONMENTAL
            CHANGE
Where did this idea come from?

      Social
      Media


                     CRISIS
      CHG in
      Values
                                     Movement
                 New
               Solution




                              UK, US, and
                              now B.C......
      Social Enterprise
“There   is one and only one social
responsibility of business — to use
its resources and engage in
activities designed to increase its
profits so long as it … engages in
open and free competition, without
deception or fraud.”2
4 Pillars of Civil Society
Meanwhile....SOCIAL MEDIA
Social Enterprise
4 PHASES OF CAPITALISM
                           Co-ops!



1800-1929    1930-1985       1986-2008      2009-
• Govt BAD   • Govt GOOD     • Gov Bad
• Bus GOOD   • Bus BAD       • Bus Good
                                          Bus Good
                                          Govt Good
33
MOVEMENTS IN THE PRIVATE SECTOR

CO-OP MOVEMENT (1920’s)                 SOCIAL ENTERPRISE (2000’s)


New legally recognized organizational   New legally recognized organizational
forms                                   form

Born out of a movement that             Born out of a movement that
developed in response to concerns       developed in response corporate
about control over capital and          corruption, environmental
concentration of power/ownership.       degradation and mounting social
                                        unrest.
The Spectrum of Options
SPECTRUM
                                             Opportunity

Grant Funded Non-
                         Revenue
      Profits                                              Traditional Business
                      Generating NFPs
    (Charity)



          Social                                                Financial
                                        RETURN
       (Charitable)                                           (Commercial)




This sector looking for                            This sector looking new
access to new funds in                             license to operate
face of declining
Government funding




                                                                                  37
Another View




The Social Finance Census: Ontario Non-Profit Network and the
Social Venture Exchange, 2010
http://www.theonn.ca/social-finance-census-2010/
Harnessing the Power of Business to Change
         The World: The Spectrum
                                                                        CSR       Corp
                          Social Enterprises: The Target Range                    Philanthropy


Grant Funded                                                Social
                     Revenue            Social Ventures                    Traditional
 Non-Profits                                               Purpose
                  Generating NFPs                                           Business
  (Charity)                                                Business



              Social                                                Financial
                                           RETURN
           (Charitable)                                           (Commercial)




                                                          B Corporations
                                    Honey Bee
                                    Network




                                                                                           39
WHY NEW ORGANIZATIONAL FORM?
•   ENGENDER PUBLIC TRUST
     – Not a traditional business
•   PUT IN PLACE THE RIGHT CHECKS AND BALANCES
     – Surplus distribution, reporting, asset locks, capped dividends etc to
       curb effects of sudden greed.
     – Legal protection for stakeholders/shareholders.
•   COMPETE FOR/ATTRACT CAPITAL TO THIS TYPE OF ENTERPRISE
     – Tax incentives
     – Risk Management
     – Sustainability of enterprise=sustainability of capital
More “why”
• Allows government to stimulate social enterprises specifically,
  through policy initiatives and incentives such as favourable tax
  treatment;
• Offering clarity on limits of activity for investors, consumers
• The capacity of private sector businesses now practicing
  ‘more than Corporate Social Responsibility’ to further
  distinguish themselves from competition as authentic
  multiple bottom line enterprises;
Characteristics?
• Are led by an economic, social, cultural, or
  environmental mission consistent with a public or
  community benefit;
• Trade to fulfil their mission;
• Derive a substantial portion of their income from
  trade; and
• Reinvest the majority of their profit/surplus in the
  fulfilment of their mission
www.SocialTraders.au.com
And what else?
•   Social mission/stakeholder mandate in bylaws
•   Stakeholders interests count
•   Distribution of income or surpluses defined
•   % of net profits assigned to community
•   Asset locks
•   Mission preservation in sale/transfer (Bylaws)
•   3rd Party Audit
•   Integrated Report (Financial/ Social Mission)
•   Reporting transparency
•   Tax treatment (Enterprise, investors in Enterprise)
New Organizational Forms
                  Community        BENEFIT              L3C              CCC
FORM              Interest         CORPORATION
                  Company (CIC)
Country           UK (2005)        7 States/USA         9 States/USA     B.C Canada
                                   (2008)               (2008)           (2012)
#                 3572 (2010)      519                                   0
Key Features      Investment       Investment           Eligible for     Assist
                  Meet Community   Articles of Incorp   PIR/Foundation   communities with
                  Interest Test    chg to recognize     Funding          social issues
                  Cannot be a      Stakeholders                          Must devote
                  charity          Reporting                             portion of profits
                  Asset Lock       % to charity                          to community
                                                                         Asset lock

Favorable Tax?    No               No                   No               No
Private/Public    Yes              Yes                  Yes              Yes
Pay Dividends     Yes but capped   Yes                  Yes              Yes but capped
Certifications?
And what about New Model/Social
                        Entrepreneurs?
Social entrepreneurs play the role of change agents in the social sector, by:
• Adopting a mission to create and sustain social value (not just private
   value),
• Recognizing and relentlessly pursuing new opportunities to serve that
   mission,
• Engaging in a process of continuous innovation, adaptation, and
   learning,
• Acting boldly without being limited by resources currently in hand, and
• Exhibiting a heightened sense of accountability to the constituencies
   served and for the outcomes created.
• But there is are also three other factors that Dr. Dees misses in his
   definition. And that is: 1) Higher tolerance for risk and failure and 2)
   Understanding that efforts will not likely generate personal wealth 3)
   Ability secure capital investment.
Ecology of New Business Form & Stage of Development

                                                 Govt
                                                 Policy
                     Accounting
                         Principles
                                                                     R&D
                                             Social
                                           Entrepren
                                              eur



               Culture                                                       Educators



Associatioms                                              Certific
 /Advocacy                                                ations
   Groups
                         Legal                   Social
                                                                     Consumers

                                                Finance


                                  Micro
                                 Financi
Government
        Tax incentives to investors in SEs
•   Any Legal themselves Charity)
        & SE’s form (except
•   Public orReporting Principles Defined
        Basic
                Private
        Amend Incorporations Act to
•   Keyinclude new legal form… of Incorporation.
         Differentiator: Articles
     – Social Mission & Purpose in Articles of Incorporation
    Educators
        There are unique operational and
     – leadership challenges related to SEs that Dispute Resolution,
        Differentiated Bylaws (Governance,
        Dissolution. Reporting etc)
        need to be researched and taught.
     – Surplus (Profit) Distribution
    Financial Services Industry Defined
     – Special Loan categories (RBC)
        Board Composition
        SEC Reporting Requirements (if
     – Integrated Reporting (based on GAP and SE industry
        public)
        reporting standards)
    Legal/Incorporations Act-
     – Std SE articles of incorporation (asset lock etc)
        Mission transfer and preservation
• TaxTransition services
       Code Differentiated
      Case Law around mission
• 3rd preservation upon sale/exit
      Party Certification or Audits
Social Enterprise: The signals not the noise
• ITS ABOUT CHANNELING CAPTIAL AND HARNESSING THE
  POWER OF BUSINESS TO BETTER OUR WORLD.
• That said, ll sectors will shift values in response to the
  movement towards greater responsibility to enviroment and
  society.
• SE need to be distinct organizational form to work—and for
  the sector to grow—just like Co-ops have....
• Rest of Canada needs to get going....we do have 53 companies
  so far who have made transition without legal recognition.
“Social Benefit” Built into DNA
Questions

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Social enterprise signals not the noise iii

  • 1. Social Enterprise: The Signals Not the Noise Moderator: Bruce McAdam Lead Presenter: Petra Kassun-Mutch Panelists: Keddy Chandran, Acumen-Toronto Ryan Locke .
  • 2. This evening • What is a Social Enterprise? • Where did the idea come from? • Why Now? • Today’s Social Enterprise Landscape • Why we need a new legal Social Enterprise Form • Where to next?
  • 3. What is a Social Enterprise
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  • 10. What is a Social Enterprise? • Social Mission/Purpose • Generates revenues to achieve that purpose • Can be profit or non-profit • Creates Stakeholder Value • Is that it???
  • 11. Approaches to Understanding SE • Charities/NFP inherently SE’s • Any organization that balances social and economic goals • Develops social capital • For profit/not for profit hybrid forms of organization • The purpose of a project or activity • Has potential to develop in all sectors of the economy
  • 12. Where did this idea come from?
  • 13. A MISSION FIRST, FINANCIALLY SUSTAINABLE ORGANIZATION THAT CAN EFFECTIVELY ATTRACT CAPITAL AND HARNESS THE POWER OF MARKET BASED SOLUTIONS TO AFFECT POSITIVE SOCIAL AND ENVIRONMENTAL CHANGE
  • 14. Where did this idea come from? Social Media CRISIS CHG in Values Movement New Solution UK, US, and now B.C...... Social Enterprise
  • 15. “There is one and only one social responsibility of business — to use its resources and engage in activities designed to increase its profits so long as it … engages in open and free competition, without deception or fraud.”2
  • 16. 4 Pillars of Civil Society
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  • 31. 4 PHASES OF CAPITALISM Co-ops! 1800-1929 1930-1985 1986-2008 2009- • Govt BAD • Govt GOOD • Gov Bad • Bus GOOD • Bus BAD • Bus Good Bus Good Govt Good
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  • 35. MOVEMENTS IN THE PRIVATE SECTOR CO-OP MOVEMENT (1920’s) SOCIAL ENTERPRISE (2000’s) New legally recognized organizational New legally recognized organizational forms form Born out of a movement that Born out of a movement that developed in response to concerns developed in response corporate about control over capital and corruption, environmental concentration of power/ownership. degradation and mounting social unrest.
  • 36. The Spectrum of Options
  • 37. SPECTRUM Opportunity Grant Funded Non- Revenue Profits Traditional Business Generating NFPs (Charity) Social Financial RETURN (Charitable) (Commercial) This sector looking for This sector looking new access to new funds in license to operate face of declining Government funding 37
  • 38. Another View The Social Finance Census: Ontario Non-Profit Network and the Social Venture Exchange, 2010 http://www.theonn.ca/social-finance-census-2010/
  • 39. Harnessing the Power of Business to Change The World: The Spectrum CSR Corp Social Enterprises: The Target Range Philanthropy Grant Funded Social Revenue Social Ventures Traditional Non-Profits Purpose Generating NFPs Business (Charity) Business Social Financial RETURN (Charitable) (Commercial) B Corporations Honey Bee Network 39
  • 40.
  • 41. WHY NEW ORGANIZATIONAL FORM? • ENGENDER PUBLIC TRUST – Not a traditional business • PUT IN PLACE THE RIGHT CHECKS AND BALANCES – Surplus distribution, reporting, asset locks, capped dividends etc to curb effects of sudden greed. – Legal protection for stakeholders/shareholders. • COMPETE FOR/ATTRACT CAPITAL TO THIS TYPE OF ENTERPRISE – Tax incentives – Risk Management – Sustainability of enterprise=sustainability of capital
  • 42. More “why” • Allows government to stimulate social enterprises specifically, through policy initiatives and incentives such as favourable tax treatment; • Offering clarity on limits of activity for investors, consumers • The capacity of private sector businesses now practicing ‘more than Corporate Social Responsibility’ to further distinguish themselves from competition as authentic multiple bottom line enterprises;
  • 43. Characteristics? • Are led by an economic, social, cultural, or environmental mission consistent with a public or community benefit; • Trade to fulfil their mission; • Derive a substantial portion of their income from trade; and • Reinvest the majority of their profit/surplus in the fulfilment of their mission www.SocialTraders.au.com
  • 44. And what else? • Social mission/stakeholder mandate in bylaws • Stakeholders interests count • Distribution of income or surpluses defined • % of net profits assigned to community • Asset locks • Mission preservation in sale/transfer (Bylaws) • 3rd Party Audit • Integrated Report (Financial/ Social Mission) • Reporting transparency • Tax treatment (Enterprise, investors in Enterprise)
  • 45. New Organizational Forms Community BENEFIT L3C CCC FORM Interest CORPORATION Company (CIC) Country UK (2005) 7 States/USA 9 States/USA B.C Canada (2008) (2008) (2012) # 3572 (2010) 519 0 Key Features Investment Investment Eligible for Assist Meet Community Articles of Incorp PIR/Foundation communities with Interest Test chg to recognize Funding social issues Cannot be a Stakeholders Must devote charity Reporting portion of profits Asset Lock % to charity to community Asset lock Favorable Tax? No No No No Private/Public Yes Yes Yes Yes Pay Dividends Yes but capped Yes Yes Yes but capped
  • 47. And what about New Model/Social Entrepreneurs? Social entrepreneurs play the role of change agents in the social sector, by: • Adopting a mission to create and sustain social value (not just private value), • Recognizing and relentlessly pursuing new opportunities to serve that mission, • Engaging in a process of continuous innovation, adaptation, and learning, • Acting boldly without being limited by resources currently in hand, and • Exhibiting a heightened sense of accountability to the constituencies served and for the outcomes created. • But there is are also three other factors that Dr. Dees misses in his definition. And that is: 1) Higher tolerance for risk and failure and 2) Understanding that efforts will not likely generate personal wealth 3) Ability secure capital investment.
  • 48. Ecology of New Business Form & Stage of Development Govt Policy Accounting Principles R&D Social Entrepren eur Culture Educators Associatioms Certific /Advocacy ations Groups Legal Social Consumers Finance Micro Financi
  • 49. Government Tax incentives to investors in SEs • Any Legal themselves Charity) & SE’s form (except • Public orReporting Principles Defined Basic Private Amend Incorporations Act to • Keyinclude new legal form… of Incorporation. Differentiator: Articles – Social Mission & Purpose in Articles of Incorporation Educators There are unique operational and – leadership challenges related to SEs that Dispute Resolution, Differentiated Bylaws (Governance, Dissolution. Reporting etc) need to be researched and taught. – Surplus (Profit) Distribution Financial Services Industry Defined – Special Loan categories (RBC) Board Composition SEC Reporting Requirements (if – Integrated Reporting (based on GAP and SE industry public) reporting standards) Legal/Incorporations Act- – Std SE articles of incorporation (asset lock etc) Mission transfer and preservation • TaxTransition services Code Differentiated Case Law around mission • 3rd preservation upon sale/exit Party Certification or Audits
  • 50. Social Enterprise: The signals not the noise • ITS ABOUT CHANNELING CAPTIAL AND HARNESSING THE POWER OF BUSINESS TO BETTER OUR WORLD. • That said, ll sectors will shift values in response to the movement towards greater responsibility to enviroment and society. • SE need to be distinct organizational form to work—and for the sector to grow—just like Co-ops have.... • Rest of Canada needs to get going....we do have 53 companies so far who have made transition without legal recognition.