Snapchat is introducing a new "on-demand" geofilter feature that allows users to pay for custom geofilters for a specific location and timeframe, such as for events like birthdays and weddings. These temporary geofilters can cover large areas and be displayed for durations ranging from an hour to a month, with prices starting at $5 and going up to thousands of dollars depending on the size of the area and length of time. The new filters are available in the US, UK and Canada.

1. Snapchat Update:
C U S T O M ' O N - D E M A N D '
G E O F I L T E R S

2. Snapchat is THE new social
networking platform.
4 billion Snapchat videos are
viewed in just one day.
And this platform is still
evolving...

3. The company recently
announced their new update:
"on-demand" geofilters.

4. WHAT ARE GEOFILTERS?
Geofilters are in-app
illustrations, usually
correlating to a
physical location,
that you can overlay
on your Snapchat
visuals.

5. ON-DEMAND GEOFILTERS
will allow people &
businesses to pay for
custom filters, which
will appear within the
app for a short amount
of time. They are
perfect for events like
birthdays & weddings.

6. THE FEATURES
let users pay for temporary
placement within the app. Once
the filter is designed, the user
can decide the specific area you
want it to appear in & for how
long.

7. THE FEATURES
Snapchat gives users online tools &
templates to start designing your filter:

8. THE FEATURES
Prices for the
filters will
range from $5
to several
thousand
dollars.

9. THE FEATURES
"On-demand"
filters can cover
anywhere from
20,000 square ft.
to 5,000,000
square feet.

10. THE FEATURES
They can last as
little as an hour
to as long as a
month. It all
depends on your
budget.

11. THE FEATURES
These new filters are available in the
US, UK & Canada.
Snapchat must approve the filters
before they are pushed into the app.
Snapchat says the approval process
should take about 1 business day.