SnapShop is a mobile shopping app that offers a one-stop solution for consumers' fitness, fashion, and wellness needs. It allows brands to create editorial content through a "Story Feed" feature to promote their products. The app will have universal checkout and payment processing. SnapShop plans to launch globally and target busy professionals aged 21-45 interested in fitness and style. It will use influencer marketing, advertising, and PR to promote the platform and help brands acquire new customers at low costs.