This document outlines a social media management plan with the following key elements: 1. Assessing current social media presence on platforms like Facebook, LinkedIn and optimizing accounts. 2. Creating social media profiles, pages and groups aligned with branding guidelines. 3. Developing social media content and engaging with target audiences of business owners and managers to increase brand awareness, promote products and services, and evaluate campaign effectiveness.

1. SOCIAL MEDIA
MANAGEMENT PLAN
BUSINESS BRANDING
1.
-completed-
https://docs.google.com/document/d/17iJG
DN_zOYnQf_DiiWWjvS5KCHfMNW0QrKVZt8
GYv9Y/edit?usp=sharing
SOCIAL MEDIA
MARKETING PLAN
E | A Virtual Services
2. SOCIAL MEDIA ASSESSMENT
AND PLANNING
Facebook Page - Needs to be Created
Facebook Group - Needs to be Created
Linkedln Account - Needs to be Optimized
4. SOCIAL MEDIA CREATION
AND OPTIMIZATION
-not yet completed-
3. KEYWORD RESEARCH
-completed-
5. SOCIAL MEDIA CONTENT
CREATION
-not yet completed-
6. SOCIAL MEDIA CONTENT
MANAGEMENT
Profile should be in line with the branding,
logos, taglines etc. -not yet completed-
7. SOCIAL MEDIA INTERACTION
AND COMMUNITY GROWTH
AND MANAGEMENT
Posting or sharing relevant content
- not yet completed-
IDENTIFYING TARGET
MARKET
1.
Business Owners and Managers
2. CREATING MARKETING PLAN
Brand Awareness
3. BRAND AWARENESS
Send Proposals
4. PROMOTING PRODUCTS
AND SERVICES
-completed-
7. MONITORING AND
EVALUATING CAMPAIGNS
8. INTERACTIONS /
ENGAGEMENTS
-not yet completed-
9. INSIGHTS
Modify appropriately to have
more improved insights
9. INSIGHTS
Modify appropriately to have
more improved insights
8. INTERACTIONS /
ENGAGEMENTS
-not yet completed-
6. NETWORKING
Get referrals
5. MARKETING AND
ADVERTISING
a. Organic
b. Paid