A social entrepreneur is an individual who uses entrepreneurial methods primarily for social benefit, aiming to address unmet needs and improve lives. Social enterprises are businesses focused on social objectives, with profits reinvested rather than maximizing shareholder profits. The document highlights the School for Social Entrepreneurs (SSE), its impact on fellows, and the importance of mission-driven approaches in social entrepreneurship.

1. PEOPLE POWERED

3. Definition of Social Entrepreneur + = Credit: Pamela Hartigan - Schwab Foundation

4. Michael Young Open University Labour Manifesto 1945 Consumers’ Association Which? Magazine Language Line (TIS) & 50+ others School for Social Entrepreneurs

5. Sheenagh Day Maison Bengal Ros Spearing Ebony Horse Club Tokunbo Ajasa-Oluwa Catch22 Magazine

6. The difference: What is a social entrepreneur ? A social entrepreneur is someone who works in an entrepreneurial manner, but for primarily social benefit. Driven by a social mission, they aim to address unmet needs to improve people’s lives. What is a social enterprise ? A social enterprise is a business with primarily social objectives, whose surpluses are reinvested in the business or in the community, rather than being driven by the need to maximise profit for shareholders or owners. VERB NOUN

7. Social entrepreneurs’ habitat Private Business Public Sector Social Entrepreneurs Voluntary & Community Sector Social Enterprise Third Sector

8. SSE information Year-long learning + support programmes running for 10+ years Over 420 SSE Fellows have completed programmes; 150+ currently going through Active schools in 10 locations (incl. London, Hampshire, East Mids, Fife, Liverpool, Cornwall) Operates as social franchise (best practice + quality system) International developments in progress (SSE Australia running / + China, Canada etc)

9. All schools / programmes 1998 - 2009 +3

10. SSE evaluation 85% of organisations established at SSE are still in existence: strong survival rate 60% report increased turnover after attending SSE; on average, a five-fold increase 88% experience a growth in confidence and skills to lead their organisation Over 50% make 10 or more useful contacts that they attribute directly to SSE Over half of SSE Fellows’ organisations gain more than 50% income from trading For every 10 Fellows, 34 jobs and 70 volunteering positions are created

11. MISSION (and motivation)

12. Mission:Why does it matter? Distinguishes social entrepreneurs in absence of purely financial motive Crucial first step for planning / evaluating Communication to people (internal / external) Aid decision-making / avoid drift

13. Vision, mission, values… Vision : Desired or intended future state Mission : Fundamental purpose of org (methods used, people served) Values : Beliefs shared among stakeholders

14. Motivation?

15. Needs and stakeholders Market research : is the need unmet? Who are your stakeholders ? [stakeholder analysis] Competitors (aka collaborators; aka partners)

16. MONEY

17. Sustainability

19. Funding types Trading: selling, retail, trading Earning: contracting, procurement Government: local, regional, national, EU Lottery: BLF, HLF, Awards for All Trusts & Foundations: UK + international Corporate Support: CSR, pro bono Individual Giving: donations, philanthropy Social Investment: loan, patient capital + other resources: in-kind, volunteering....

20. Mission-Money Matrix majority activity stay out! proceed with caution prime target on mission off mission more money less money

21. MEASUREMENT

22. The other bottom line Proving Improving Narrative (theory of change) Motivation

23. MANAGEMENT / MANPOWER

25. Top tips JFDI Charm (networks + relationships) Mission before structure Promotion (always on) Measurement Look after yourself

27. www.sse.org.uk http://del.icio.us/SSE @SchSocEnt www.slideshare.net/SSE [email_address] +44 (0)20 8981 0300 “ SSE is the UK’s most important contribution to social entrepreneurship” - Pamela Hartigan

29. Suggested reading Everyday Legends: the stories of 20 great UK Social Entrepreneurs by James Baderman and Justine Law (WW Publishing, 2006) Forces for Good by Leslie Crutchfield & Heather McLeod Grant (2007) Your Chance to Change the World: the No-Fibbing Guide to Social Entrepreneurship by Craig Dearden-Phillips (DSC, 2008) The Meaning of Social Entrepreneurship by Greg Dees (Duke Uni, 1998) The Power of Unreasonable People by John Elkington and Pamela Hartigan (HBS, 2008) The Rise of the Social Entrepreneur by Charles Leadbeater (Demos, 1997) The Social Entrepreneur by Andrew Mawson (Atlantic Books, 2008) Social Entrepreneurship: new models of sustainable change by Alex Nicholls et al (OUP, 2008) Leadership in the Social Economy by Charlotte Young and Fiona Edwards-Stuart (SSE, 2007) OTS think pieces + Social Enterprise in Public Services (Smith Institute)