This summer internship report by Saikiran Rayudu analyzes the sanitization of outlets and the growth potential of Haldiram's bhujia sev, examining its competitive landscape and market strategies. The study highlights Haldiram's evolution since its founding in 1937, its international expansion, diverse product portfolio, and the importance of consumer preferences and market insights for driving growth. A detailed SWOT analysis reveals Haldiram's strengths and areas for improvement, offering practical recommendations for enhancing market presence and operations.

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SUMMER INTERNSHIP REPORT
ON
“OUTLETS SANITIZATION AND ANALYSING GROWTH POTENTIAL OF BHUJIA
SEV AND ITS COMPETITIVE ANALYSIS”
UNDERTAKEN AT
Haldiram’s Foods International Pvt Ltd.
Prepared by-
Mr. Saikiran Rayudu
Enrollment no- 23DM10
Batch 2023-2025
Under the Guidance of
Prof. Preetiraj Patnaik (Faculty Guide)
&
Manojit Kundu(ASM), (Company Guide)
Towards Partial Fulfilment of PGDM Program of IMIS,
Bhubaneswar

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COMPANY CERTIFICATE

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DECLARATION
I, Saikiran Rayudu, hereby declare that the project report titled “Outlets Sanitization and
Analysing Growth Potential of Bhujia Sev and its Competitive
Analysis.” represents my independent work conducted during the course of my study
under the guidance of Mr. Preetiraj Patnaik.
I affirm that:
• The work presented in this report is original and was carried out under the general
supervision of my supervisor.
• This work has not been submitted for any other degree, diploma, or certificate at this
or any other institution, either in India or abroad.
• I have adhered to the guidelines provided by the institution in preparing this report.
• Proper credit has been given to all sources of materials (data, theoretical analysis,
text) used in the preparation of this report, and these sources are duly cited in the
references.
Signature:
Saikiran Rayudu
23DM010

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ACKNOWLEDGEMENT
I extend my sincere gratitude to Haldiram’s, Sambalpur, Odisha, for granting me the
opportunity to intern at their esteemed organization. I am deeply grateful to Mr. Manojit
Kundu (ASM), Biswajit Jena (SO), Riddhi Enterprises (distributors), and salespersons for
their invaluable guidance and support throughout this endeavor. Additionally, I extend my
thanks to Prof. Preetiraj Patnaik, my academic mentor, whose unwavering support has been
instrumental in the successful completion of this submission.
I am confident that the experience and knowledge gained during this internship will serve as
a solid foundation for my future contributions to the industry.
Saikiran Rayudu
IMIS, Bhubaneswar
Odisha Signature

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ABSTRACT
This paper provides an in-depth analysis of Haldiram’s, focusing particularly on its iconic product, Bhujia
Sev, within the competitive snacks market. Haldiram’s, originating as a small sweets and snacks shop in
Bikaner, Rajasthan in 1937, has evolved into a global powerhouse in the food industry. The company’s growth
trajectory, spanning nearly a century, highlights strategic innovations and expansions under successive
generations of leadership.
Haldiram’s success can be attributed to its strong brand recognition, diverse product portfolio, and
commitment to quality and hygiene. The brand’s ability to blend traditional flavors with modern convenience
has not only solidified its position in India but also facilitated international expansion into over 80 countries.
The company’s recent initiative to acquire a stake in Prataap Snacks underscores its strategy to strengthen
market presence and diversify product offerings.
This study delves into the competitive landscape of the snacks industry, identifying key competitors such as
Bikaji, Bikano, Parle, and local brands across different regions. A comprehensive SWOT analysis reveals
Haldiram’s strengths in brand recognition and product diversity, while also highlighting areas for
improvement such as marketing strategies and geographical expansion, particularly in South India.
The research methodology employed a mixed-method approach combining primary data collection through
surveys and interviews with secondary data from company databases and market reports. Insights gathered
from consumer surveys and sales analysis provide a detailed understanding of customer preferences,
purchasing behaviors, and market trends specific to Haldiram’s Bhujia Sev.
Bhujia Sev, a popular savory snack, has shown significant market potential in Sambalpur. The consumer
survey revealed critical insights into consumer preferences and behavior. Key findings included a strong
preference for traditional flavors, a growing interest in health-conscious variants, and brand loyalty towards
established local manufacturers. The competitive analysis highlighted that while established brands dominate
the market, there is room for new entrants, particularly those that can offer innovative products or healthier
options.
Limitations in the study include geographic constraints and sample size variations across different regions,
impacting the generalizability of findings. However, the study’s findings serve as a valuable resource for
stakeholders seeking to enhance market penetration strategies, optimize inventory management, and foster
brand loyalty in competitive markets.
This study provides a dual-focused analysis, addressing the efficiency of public service delivery through
improved beat sanitization and leveraging consumer insights to drive market growth for Bhujia Sev in
Sambalpur. The combined findings offer practical recommendations for Haldiram’s and other stakeholders to
optimize operations and capitalize on market opportunities, illustrating a holistic approach to community
development through targeted research and strategic action.

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CONTENTS
Page No
CHAPTER 1- INTRODUCTION...................................................................................................... 07
CHAPTER 2- RESEARCH METHODOLOGY............................................................................... 29
CHAPTER 3- ANALYSIS OF DATA ..............................................................................................31
CHAPTER 4- FINDINGS & SUGGESTIONS................................................................................ 43
CONCLUSIONS................................................................................................................................ 45
BIBLIOGRAPHY..............................................................................................................................46
APPENDIX........................................................................................................................................47

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INTRODUCTION
Haldiram's is a renowned Indian multinational company specializing in sweets, snacks, and restaurant
services. Headquartered in Noida, the company has a significant manufacturing presence in multiple
locations, including Nagpur, New Delhi, Gurgaon, Hooghly, Rudrapur, and Noida. Haldiram's operates its
own retail chain and a network of restaurants located in Pune, Nagpur, Raipur, Kolkata, Noida, and Delhi.
The company's products are available in more than 80 countries worldwide.
History
Haldiram’s originated in 1937 as a small sweets and snacks shop in Bikaner, Rajasthan, established by Ganga
Bishan Agarwal, affectionately known as Haldiram Ji.
To facilitate growth, the company established its first manufacturing plant in Kolkata, formerly Calcutta.
Subsequently, in 1970, a larger plant was set up in Jaipur. The early 1990s saw the inauguration of another
manufacturing facility in New Delhi.
In 2003, Haldiram’s embarked on developing convenience foods for consumer markets.
By 2014, Haldiram’s had earned recognition as the 55th most trusted brand in India, as per the Brand Trust
Report. Its rapid expansion led to it becoming India’s largest snack company in 2017, surpassing both
domestic and international competitors.
In January 2024, Haldiram initiated talks to acquire a majority stake in Prataap Snacks, valued at $350 million,
aiming to strengthen its presence in the potato chip market. The negotiations included discussions regarding
a potential premium valuation and acquiring at least a 51% stake.
Haldiram’s products are now available in over 80 countries, and the company is actively expanding its
franchise network.
Products and Offerings
Haldiram's boasts a diverse product portfolio of over 410 items, encompassing traditional namkeens, western
snacks, traditional and contemporary Indian sweets, cookies, sherbets, and pickles. Notable products include
gulab jamun, Bikaneri bhujia, and papadum. The company also ventured into ready-to-eat food products in
the 2000s, leveraging advanced machinery imported from the United States for potato-based foods
production.
The products are distributed across various retail locations such as bakeries, confectionery stores, and
numerous commercial websites. In the United States, Haldiram's initially offered a limited range of products
like potato chips but has since expanded its offerings to cater to the Indian diaspora through many Indian
supermarkets.
Haldiram's stands out for its ability to blend traditional flavors with modern convenience, catering to a wide
range of tastes and preferences. This adaptability and commitment to quality have cemented its position as a
beloved brand both in India and internationally.

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Haldiram's Success Story and It's Business Strategies
Whenever we talk about food companies, international brand names like Dominos, McDonald's, or KFC come
into our mind. However, we have an Indian brand that has surpassed all these brands by selling Indian
products. Yes, the brand is none other than Haldiram's. Haldiram's had started as a small shop in Bikaner. It
has now become the largest snacks seller, selling its products in over 80 countries around the world.
Haldiram's is a name that started in the city of Bikaner in Rajasthan with its delicious Bhujia, but its great
business strategies and introduction of new products from time to time made it a global brand today. The
brand has not only grown and expanded but has also made a huge place for itself in our hearts.
The success story of Haldiram's is not only an achievement for itself but also a great source of inspiration for
many.
Chapter 1: Ganga Bishan Agarwal Changed the Fate of Haldiram's Forever
Ganga Bishan Agarwal, also known as Haldiram Ji, established the foundation of Haldiram's in 1941. He
belonged to a Marwari family at Bikaner, Rajasthan.
Haldiram's dream of establishing this company dates back to 1919 when he was only 11 years old. He had
started working at his father's bhujia shop in his childhood. Haldiram used to do odd jobs there but he always
tried to learn how to make bhujia. At that time, bhujia was in demand. So, most shops in the market used to
sell it. Every seller's bhujia had the same quality and taste. Thus, the only competition was on the money.

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Haldiram was the only person who was neither satisfied with the business nor with the taste of the bhujia. He
wanted to make a bhujia that would be unique in the market. To achieve this, he started preparing bhujia with
different ingredients. After many failed attempts, he succeeded in making a different kind of bhujia, the kind
that the people of Bikaner had never tasted.
Here are the three changes that Haldiram brought that eventually changed the destiny of their business:
• He started making bhujia with moth beans instead of gram flour. It changed its taste and made it more
crispy.
• Every seller was selling their bhujia at 2 paise/kg but Haldiram set his rate at 5 paise/kg. This made
his bhujia a premium product in the eyes of the buyers.
• He set his bhujia's name to Dongar Sev, the name of Bikaner's king. There was no relation between
the two but that name served as a brand ambassador and people started believing it was a premium
product.
Haldiram's Dongar Sev became popular among the masses and its sales reached the sky. This was how
Haldiram established his business, which is now known by his name. However, this was only the start.
Chapter 2: Shiv Kishan Agarwal, The Second Mastermind Behind the Success
The second chapter of the company's growth started at the end of 1960 through Shiv Kishan Agarwal. He was
the grandson of Haldiram.
At that time, in the 1960s, the Agarwal family was divided into three parts. Each lived in the city of Bikaner,
Kolkata, and Nagpur respectively. Their business in Kolkata and Bikaner was running well. However, Shri
Krishan had to struggle a lot in Nagpur. In the 1960s, there was no demand for bhujia, not only in Nagpur but
in entire Maharashtra.
So, he made it his determination to learn more about the food habits of the Maharashtrians. He organized
market research and surveyed the entire Nagpur market. Through the survey, he found two big opportunities
in the market.
• The people of Maharashtra were not aware of the different types of snacks. Thus, he could introduce
new snacks into the market.
• There was a gap in the sweets market and only a few sweets were available in the market. Thus, he
could introduce other sweets to the people.
He launched his favorite 'Kaju Katli' in the market. As it was a new sweet for the people of Maharashtra, he
started giving out free samples. Due to this strategy, Kaju Katli became famous in Nagpur within just a few

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days. People loved the taste and the sales started reaching new heights. He then introduced many other sweets
of Bikaner and Kolkata in Nagpur. This was how the sales increased by 400% in three years.
Soon enough, he realized that Nagpur people liked South Indian snacks like Idli and Dosa. This made him
start a South Indian restaurant to attract more customers. Then, he started adding new snacks like samosa,
kachori, and chole bhature to the menu.
If we examine it from a business perspective, when he entered the Nagpur market, he was a strange shopkeeper
who was selling strange products to people. That's why people didn't trust him. So first, he won the trust of
the Maharashtrians by selling the products they liked to win their trust, and then, he introduced his own
products. This was how Shiv Kishan Agarwal contributed to Haldiram's growth.
Chapter 3: Manohar Lal Agarwal's Smart Strategies Made the Brand One of a Kind
The person who took this business even higher was Manohar Lal Agarwal. He is the current chairman of
Haldiram.
When he joined Haldiram in 1973, Haldiram had only three shops in India - in Kolkata, Nagpur, and Bikaner
respectively. Manohar Lal Agarwal opened another outlet in Delhi's Chandni Chowk.
He adopted two major strategies for the growth of the business that proved to be the game-changer in this
story. The strategies were:
Giving Importance to the Packaging of the Products
During the 1990s, snack companies used to sell their products without any proper packaging. Haldiram was
the first Indian company that gave great priority to the packaging and presentation of its snacks. It was
Manohar Lal Agarwal who inspired the modern-day packaging methods including zip pouch, standee pouch
packaging, and four-layer structure flexible packaging. This not only increased their brand awareness but also
made the brand trustworthy and more popular amongst the masses. Haldiram stood out from the crowd and
became a one-of-a-kind destination for sweets and snacks.
Opening More Stores and Spreading Across Cities
The second strategy was that he opened stores in various cities. He first targeted all the major cities and then
moved on to the smaller ones as well. Having stores pan-India hugely increased its popularity. People came
to know more and more about the brand. The strategy increased the sales by a huge margin and made the
business spread throughout the whole country. About Haldiram’s

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• Type: Confectionery and snack food company
• Industry: Food and beverage
• Founded: 1937
• Founders: Ganga Bishan Agarwal
• Headquarters: Noida, India
• Area served: India, USA, UK, Middle East, South East Asia, and other countries
• Current CEO: Aditya Agarwal
• Number of employees: Over 20,000
• Major products: Namkeens, sweets, snacks, and beverages
The Marketing Mix
The Marketing mix of Haldirams delves into the 4Ps: Product, Price, Place, and Promotion strategies
employed by the company. Haldiram’s, an Indian private enterprise, operates within the food and beverage
sector, crafting delectable, hygienic, and authentic Indian culinary delights. Established in 1937 by
Gangabhisan Aggarwal, its headquarters are based in Nagpur, India. Haldiram’s has positioned its products
to cater to a wide demographic, targeting individuals of all ages and socio-economic backgrounds, offering
something suitable for everyone’s palate and preferences.
Haldirams Product Strategy:-
Haldiram’s is renowned across India for its delectable range of sweets and snacks. The brand offers nearly
one hundred authentic food items catering to various niche markets. Its diverse array of sweet shops includes:
1. Namkeens such as Sev, Mathri, Panchratan Mixture, Navratan Mixture, Samosa, Gol Kachori,
Murukku, Lite Chiwda, Bhel, Aloo Lachha, Dry Fruit Mix, Chana Choor, and Salted Kaju.
2. Refreshing drinks like Orange Squash, Pineapple Squash, and Rose Sharbat.
3. Indulgent sweets like Mango Bite, Peanut Chikki, Rajbhog, Gulab Jamun, Soan Papdi, Kaju Katli,
and Badam Barfi.
4. Assorted biscuits including Kaju Butter, Pista Badam, and Kaju Nankhatai.
5. Dairy delights such as Rassagolla, Sandesh, and Chamcham.
6. Tempting Kesar sticks kulfi and Ice creams.
7. Pappad.

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8. Ready-to-eat items like Punjabi Choley, Pav Bhaji, and Dal Makhni
In 2023, Haldiram’s product mix includes:
Papad: Bikaneri Papas, Red Chilli Papadi, Punjabi Papad, Coin Papdi, Moong Papad, Lalji Papad.
Cookies: Jeera Namkins Cookies, Pista Badam Cookies, Gorus Cookies, Atta Cookies etc.
Sweet & Halwa: Kaju Katli, Strawberry Halwa, Agra Taj Petha, Mango Halwa, Badam Halwa
Sonpapdi Cake: Soan Papdi (Elaichi Flavour), Soan Papdi (Orange Flavour, Desi Papdi,Coconut Flavour,
chocolate flavour) and Soan Cake.
Sweets: Gulab Jamun, Rasgulla, Rajbhog, Rashmalai, Cham Cham, Kesar Anguri.
Namkeens (Savory Snacks): Bhujia sev, Aloo Bhujia, Moong Dal, Chana Chur, Bhel Puri, Navratan Mix,
Masala Chana, Lite Chiwda, Chana Nuts, Khatta Meetha, Pasta, Pani Puri and so on.
A Categories Products:-
PAPAD, COOKIES
& HALWA
SYRUP, SONPAPDI
& SWEETS

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B Categories Products:-
All Rs5 and Rs10 Products Line of Namkeens: Bhujia sev, Aloo Bhujia, Moong Dal, Chana Chur, Bhel
Puri, Navratan Mix, Masala Chana, Lite Chiwda, Chana Nuts, Khatta Meetha, Lite Cornflakes, Punjabi Tadka,
Gujarati papdi, Soya Sticks, Soya Chips, Kachori Pops, Mini Bhakarwadi, Salted Peanuts, Tasty nuts, All in
one, Sev Murmure, Instant Bhel, Gathiya, Ratlami Sev and so on.

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C Categories Products:-
Sweets: Peanuts Chikki Bar, Murmura Chikki Bar, Sesame Chikki Bar.
Bites: SnacLite!, Popcorn
Puffitos: Ringz, Yummy Bites, Poppits
Beverages: Milkshake, Lassi, Matka Jhatka, Mango Drinks, Flavored Milks
Western Snacks: Halke Fulke, Taka Tak, Halke Fulke Wheels/Hoops, Maxilla etc.
Haldirams Place Strategy:-
Haldiram’s, a renowned brand known for its quality and flavor, originated from a humble shop in Bikaner and
has since expanded its presence not only within India but also internationally. It exports its products to various
countries including Thailand, Japan, New Zealand, Australia, UAE, Canada, UK, and Sri Lanka.
Within India, it operates through a vast network of retail outlets, making its products easily accessible in
numerous food stores, confectionary shops, bakeries, convenience stores, local markets, discount stores,
supermarkets, and hypermarkets. Its initial manufacturing facility was established in Kolkata, followed by
plants in Nagpur, Bikaner, and New Delhi.
With manufacturing facilities and outlets in key cities like Kolkata, Mumbai, New Delhi, Nagpur, and
Bangalore, Haldiram’s also maintains an online presence through its official website and partnerships with
various e-commerce platforms. Through a robust distribution network, products are distributed to retailers
and consumer markets by C&F agents and distributors, ensuring wide availability both domestically and
internationally.

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Here are five important points regarding Haldiram’s distribution strategy:
1. Broad Retail Presence: Haldiram’s has a widespread retail network, comprising its own branded
outlets, franchise locations, and partnerships with supermarkets and convenience stores. This
extensive presence ensures that customers can easily find Haldiram’s products in various places.
2. Online Retail and E-commerce: The company has established a strong online presence through its
official website and collaborations with e-commerce platforms. This approach enables customers to
conveniently purchase Haldiram’s products online and have them delivered to their homes, enhancing
accessibility.
3. Global Expansion: Haldiram’s has expanded its market beyond India and into international
territories. They distribute their products through diverse channels in countries around the world,
making Indian snacks and sweets available to consumers globally.
4. Effective Supply Chain Management: The company prioritises efficient supply chain management
to ensure prompt product delivery to its retail outlets. This involves well-coordinated distribution
networks, inventory control, and transportation logistics.
5. Product Innovation and Localization: Haldiram’s tailors its product offerings to align with the
preferences of specific regions and consumer demographics. This approach allows them to effectively
penetrate diverse markets within India and abroad by offering customised products suited to local
tastes and preferences.
Haldirams Pricing Strategy:-
The company recognized the price sensitivity of Indian consumers and opted for a competitive pricing
strategy, keeping its prices lower than its competitors. This approach aimed to make its products affordable
and within reach of customers, aligning with their budget constraints.
Haldiram’s introduced smaller packaging options to encourage more frequent purchases, resulting in higher
sales volumes and increased overall revenue.
Key aspects of Haldiram’s pricing strategy include:
> Value-Based Pricing: Haldiram’s focuses on providing value to its customers by pricing its products
based on the perceived value they offer in terms of taste, quality, and brand reputation.
> Premium Pricing for Quality: Known for its high-quality snacks and sweets, Haldiram’s adopts a
premium pricing strategy to reflect its superior product standards and establish itself as a trusted and
premium brand.
> Competitive Pricing: In a competitive market, Haldiram’s closely monitors its rivals’ pricing strategies
to ensure its offerings remain competitive. It seeks to differentiate itself through product quality,
variety, and brand image.

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> Dynamic Pricing: During special events or promotions, Haldiram’s may employ dynamic pricing
tactics like discounts, bundled offers, or limited-time deals to attract and retain customers, boosting
sales during peak periods.
> International Pricing Adaptation: In global markets, Haldiram’s adjusts its pricing strategy to
accommodate local market conditions, currency fluctuations, and competitive dynamics. This
adaptability enables the brand to stay competitive while catering to regional preferences and economic
factors.
Haldiram’s promotional strategy revolves around:-
> Festive and Seasonal Campaigns: During festivals and special occasions, Haldiram’s launches
tailored marketing initiatives that resonate with cultural sentiments, aiming to drive sales during peak
seasons.
> Digital Marketing and Social Media: Utilising social media platforms and digital advertising,
Haldiram’s interacts with customers online, building brand recognition and highlighting its product
range to a wider audience.
> Product Sampling and In-Store Promotions: To encourage trial and purchase, Haldiram’s organises
product sampling events and promotions within stores, fostering customer engagement and loyalty
through firsthand experience with its products.
Challenges faced by Haldiram’s
One of the significant challenges faced by Haldiram’s in the food industry is the preference of Indian
customers for fresh food over packaged items, except for namkeens. Customers often demand freshly packed
sweets, even if the packaging indicates a shelf life of several days. This demand for freshness poses a
challenge for Haldiram’s, prompting them to focus on enhancing their packaging methods. Despite lacking
food technologists, Haldiram’s has established a fully equipped laboratory with chemists to address this
challenge and develop improved packaging solutions internally.
SWOT Analysis of Haldirams
Strengths in the SWOT analysis of Haldirams:
This analysis sheds light on the core strengths of Haldiram’s, showcasing its competitive advantages in the
market. Strengths typically represent the fundamental expertise of the business.
1. Brand Recognition: Haldiram enjoys significant brand awareness globally, positioning itself as an
Indian brand with a wide international reach, consistently supplying products across borders.
2. Diverse Product Line: The brand boasts an extensive and varied product line, offering customers
numerous options such as namkeens, papads, chips, cookies, sweets, dry fruits, and sherbets.
3. Trusted Quality and Hygiene: Haldiram’s restaurants maintain high standards of cleanliness and
hygiene, earning trust for the quality of their products.

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4. Eye-Catching Packaging: Haldiram’s products feature attractive packaging that catches the attention
of customers in retail stores, even if not placed at eye level, contributing to increased sales.
5. Efficient Supply Chain: Haldiram has developed a robust supply chain network, ensuring product
availability at various points of sale, a crucial factor in driving sales.
6. Competitive Pricing: The brand strategically prices its products to cater to middle and upper-income
groups, offering different package variants priced according to quantity, making them accessible to a
broad customer base.
7. Flavorful Taste: Customers appreciate the distinctive taste of Haldiram’s products, establishing a
niche in the market for its food offerings.
8. Global Reach: Haldiram’s global presence enhances its brand reputation, signalling that its products
are exported internationally, further solidifying its position in the market.
Weaknesses in the SWOT analysis of Haldirams :
This represents the areas of concern within the organisation, where there’s a lack of resources or expertise.
It’s essential for businesses to address these areas to remain competitive. While every business may have
some weaknesses, they shouldn’t be significant enough to jeopardise the company’s position in the market.
1. Branding and Advertising: Haldiram’s marketing efforts are relatively limited, primarily focusing
on Above-the-Line (ATL) activities. This approach puts the brand at a slight disadvantage compared
to competitors who invest more heavily in marketing and advertising.
2. Limited Presence in South India: Despite its global reach, Haldiram’s stores are primarily
concentrated in northern India. As a result, the brand’s popularity is confined to this region, limiting
its exposure to other parts of the country and potentially hindering its overall market penetration.
Opportunities in the SWOT analysis of Haldirams :
This enables businesses to explore new avenues for growth and leverage their existing skills and resources.
It allows them to identify areas where they can expand their operations and attract a broader customer base.
1. Market Expansion: Haldiram’s has the opportunity to further penetrate the Indian market beyond its
current stronghold in northern India. This expansion can help broaden its customer base and increase
brand recognition nationwide.
2. Diversification into Hospitality: There’s potential for Haldiram’s to venture into the hospitality
sector on a global scale. With a significant Indian diaspora worldwide, investing in hotels could
capitalise on this market and expand the brand’s reach.
3. Enhanced Marketing Efforts: Implementing aggressive advertising and branding strategies can
boost
Haldiram’s visibility and brand recall, helping to capture more market share and attract new customers.
4. Health-Conscious Snacks: Introducing healthier snack options, such as low-fat, low-calorie baked
snacks, can appeal to health-conscious consumers and tap into growing market trends for healthier
eating choices.

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5. Innovation for Youth: Developing innovative snack offerings tailored to the preferences of younger
consumers can help Haldiram’s stay relevant and capture a demographic that values novelty and
variety in their food options.
Threats in the SWOT analysis of Haldirams :
This analysis sheds light on potential challenges that could impact the business in the near or distant future,
necessitating preparedness to navigate these threats within the market landscape. The emergence of
competitors or a rise in the number of players offering similar value propositions poses a direct threat to the
business, leading to a decline in customer base and revenue.
1. Shifting Consumer Preferences: There’s a growing inclination among Indian consumers towards
Western tastes and perceptions that Indian snacks are unhealthy due to their oil content. This presents
an ongoing challenge for Haldiram’s to attract and retain customers who may prefer alternatives
perceived as healthier.
2. Negative Brand Perception: The general perception of Indian snacks as unhealthy casts a shadow on
Haldiram’s business, potentially tarnishing its reputation. Overcoming this negative perception
becomes crucial for maintaining and strengthening the brand’s image in the market.
3. Intensifying Competition: The competitive landscape is becoming increasingly crowded, with more
brands vying for market share. This heightened competition poses challenges for Haldiram’s to
differentiate itself and maintain its position in the market amidst increasing rivalry from other players.
VISION, MISSION & VALUES
VISION • Sustain and Expand Business: Maintain a trajectory of consistent and sustainable growth both
domestically in India and internationally, through organic expansion and strategic acquisitions.
• Enhance Market Leadership: Consolidate and strengthen market leadership in traditional Indian
snacks and sweets while also striving to achieve leadership status in Western snack categories.
• Foster Innovation: Continuously innovate and develop new high-quality products to meet evolving
consumer preferences, offering a diverse range of superior food items at competitive prices to delight
customers.
MISSION
• Offer Authentic Vegetarian Products: Ensure the availability of genuine, delicious, and high-quality
vegetarian food items crafted in accordance with international standards at affordable prices, both
within India and overseas.
• Stay Competitive Through Innovation: Maintain a competitive edge over rivals by continually
innovating products, embracing emerging technologies, and optimising production costs.
• Adhere to Legal and Environmental Standards: Uphold legal regulations and prioritise environmental
responsibility in all business operations.
• Cultivate a Positive Workplace: Create a welcoming and supportive work environment that attracts
top talent and provides employees with opportunities for growth and career advancement.

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• Offer Growth Opportunities: Ensure that all stakeholders, including stockists, distributors, retailers,
suppliers, etc., have opportunities for growth and development within the company’s ecosystem.
• Maintain Financial Stability: Strive to operate as a debt-free company whenever feasible to ensure
financial stability and sustainability.
• Increase Shareholder Value: Enhance the net worth of shareholders by implementing strategies that
maximise returns and drive long-term growth.
• Support Social Causes: Contribute to social causes and give back to society as part of the company’s
corporate social responsibility initiatives.
VALUES
• Our primary focus is on providing nutritious, authentic, and flavorful foods. We are dedicated to
maintaining high standards of quality and ensuring freshness in all our products. We understand the
importance of consistently delivering food that our customers love, both locally and globally.
Ultimately, the most meaningful recognition for us comes from the satisfaction and appreciation of
our customers.
Competitors Of Haldiram’s bhujia Sev
• BANSIRAM BIKANERI SEV
• PARLE CHATKEENS BHUJIA SEV
• LALJI BIKANERI BHUJIA
• BIKAJI
• LET’S TRY GARLIC BHUJIA
• BHIKHARAM CHANDMAL BIKANERI BHUJIA
• PRABHUJI BHUJIA SEV
• BIKANO BIKANERI BHUJIA SPICY
• SWEEDESI BHUJIA SEV
• BHUJIALALJI BIKANERI BHUJIA
• SHRI AJAB BHUJIA
• GOPAL NAMKEEN
• BANSIRAM BIKANERI SEV
• LOCAL COMPETITOR’S OF SAMBALPUR REGION:-
> Laxmi mixtures
> Ashok mixtures
> Jk Namkeens
> Khusi mixtures

20. 20
Objective:
> Market Penetration: Increase the availability of Haldiram's Bhujia Sev and other products in the
Sambalpur region by expanding current market coverage leading to increased sales.
> Consumer Research: Gain insights into consumer behaviour, preferences, and perceptions of
Haldiram's Bhujia Sev compared to competitors.
> Sales Analysis: Monitor and analyse sales trends of Haldiram's Bhujia Sev category.
> Inventory Optimization: Identify issues related to stock availability and ensure outlets maintain
adequate inventory levels to meet consumer demand.
> Brand Loyalty Development: Assess the level of brand loyalty among customers and understand the
factors influencing their preference for Haldiram's Bhujia Sev.
LITERATURE REVIEW
A literature review is a text written by someone to consider the critical points of current knowledge including
substantive findings as well as theoretical and methodological contributions to a particular topic. Literature
reviews are secondary sources, and as such, do not report any new or original experimental work. Also, a
literature review can be interpreted as a review of an abstract accomplishment
Theories of Diffusion of Innovations (Everett M. Rogers)
This theory explores how, why, and at what rate new ideas and technology spread through cultures. It involves
five categories of adopters: Innovators, Early Adopters, Early Majority, Late Majority, and Laggards.
Application to Bhujia Sev: Understanding which group Bhujia Sev appeals to can help in tailoring marketing
strategies to target early adopters and leverage them to influence later adopters.

21. 21
Resource-Based View (Jay Barney)
This theory suggests that the resources and capabilities a company owns can be sources of sustained
competitive advantage. It focuses on internal resources such as brand reputation, proprietary recipes, and
efficient distribution channels.
Application to Bhujia Sev: Identifying and leveraging unique resources (like a secret family recipe or a strong
brand presence) can help Bhujia Sev maintain a competitive edge.
Blue Ocean Strategy (W. Chan Kim and Renée Mauborgne)
Blue Ocean Strategy encourages companies to create new market spaces or "Blue Oceans" rather than
competing in saturated markets or "Red Oceans." This involves creating value innovation that opens up new
demand.
Application to Bhujia Sev: Bhujia Sev manufacturers can identify unmet needs in the snack market or create
new demand through innovative flavors, healthier options, or unique packaging, thus carving out a niche
market with less direct competition.
Customer Relationship Management (CRM) (Robert Shaw and David Roberts)
CRM strategies focus on managing a company’s interactions with current and potential customers. It involves
using data analysis to study large amounts of information.
Application to Bhujia Sev: Implementing CRM systems can help in understanding customer preferences,
improving customer service, and increasing customer loyalty through targeted marketing campaigns and
personalized interactions.
Product Life Cycle (PLC) (Raymond Vernon)
The Product Life Cycle theory outlines the stages a product goes through from introduction to decline:
Introduction, Growth, Maturity, and Decline.
Application to Bhujia Sev: Understanding the stage of the product life cycle Bhujia Sev is in can help in
making strategic decisions such as when to invest in marketing, when to innovate, and when to consider
product diversification.
BCG Matrix (Bruce Henderson)
The BCG Matrix categorizes products based on market growth rate and market share into four quadrants:
Stars, Cash Cows, Question Marks, and Dogs.
• Stars: High market share, high market growth.
• Cash Cows: High market share, low market growth.
• Question Marks: Low market share, high market growth.
• Dogs: Low market share, low market growth.

22. 22
Application to Bhujia Sev: This tool can help in allocating resources and prioritizing products based on their
market performance and potential.
Limitations:
> Geographic Constraints: The data collection was limited to specific regions (e.g., Gopalmal,
BadaBazar, Modipada, Ainthapali, Remed & Bareipali, Chandannagar, and Fatak), which may not
fully represent the broader market.
> Sample Size: The number of stores visited and customers surveyed may not be sufficient to draw
comprehensive conclusions about the entire market.
> Stock Availability: Frequent stock-outs at the distributor's end could have skewed the data, as customer
feedback may reflect dissatisfaction due to unavailability rather than product quality.
> Bias in Responses: The use of structured questionnaires could lead to biased responses.
> Seasonal Variations: Sales and consumer preferences might vary based on seasonal factors, which were
not accounted for in this analysis.
Customers:
> Age Groups: The analysis covered various age categories, with a specific focus on understanding the
preferences of different age groups for Haldiram's Bhujia Sev.
> Brand Loyalty: Many customers expressed long-standing loyalty to Haldiram's Bhujia Sev, often citing
nostalgia and satisfaction with the product's taste as key factors.
> Consumer Feedback: The majority of the feedback collected was positive, with customers
appreciating the flavor and quality of Haldiram's Bhujia Sev. Some customers highlighted specific
preferences, such as a preference for less salted or more spicy variants.
> Competitor Comparison: Customers provided comparative feedback on competitors like Bikaji and
local brands, noting differences in taste, quality, and price.
> Product Demand: The 17g, 35g, 200g and 400g packs of Haldiram's Bhujia Sev emerged as the most
popular product lines among consumers, indicating a strong demand for these sizes.
> Purchase Behavior: Feedback indicated that Haldiram's Bhujia Sev is a preferred snack option, with
many customers regularly purchasing it and expressing frustration when it is out of stock.

23. 23
OVERVIEW OF THE PACKAGED FOOD IN INDIA
Packaged Food
India’s packaged food business is currently valued at INR 4240 Billion. It has grown significantly in last
five years on account of changing lifestyles, rising incomes and urbanization. In FY 2015, the packaged
food retail revenue was worth INR 2434 Billion and has registered a CAGR of ~8.3% from FY 2015 to
FY2022. It is estimated to grow at CAGR of 8% in next five years to reach at INR 5798 Billion.
Packaged food market, India, INR Billion
Category wise Packaged food market:
In 2022, the packaged food industry was valued at INR 4.24 trillion approx. Dairy products contribute to
38.8% i.e., INR 1.64 trillion followed by Snacks & Sweet and biscuits segments at 32.3% and 14.5%
respectively.
Category wise packaged food retail market, India, FY 2022: INR 4.24 Trillion

24. 24
Increasing product and packaging innovation, emphasis on healthy foods and increasing demand for
convenience foods will continue to drive the demand for packaged foods at over 31% over the next few years,
as well.
Key Drivers of Packaged food Industry:
Some of the key drivers for the Indian Packaged Food industry include:
Convenienc
As families have become more
nuclear and the changing
lifestyle has led to out per
capita income has for more
convenient and healthy options
of food.
Disposable Income
Increasing disposable income
will drive the growth for this
market. The working class to
look more than doubled in last
10 years to USD 2,014
Safety and Hygiene
Packaged food is the
ultimate solution for
maintaining the hygiene
of the food products
and given the pandemic,
consumers are more
oncerned about safety and
hygiene than before.
Shelf life
Packaged food has ensured better
storage by retaining their quality
for longer period.

25. 25
OVERVIEW OF INDIAN SAVOURY SNACKS:-
Savory Snacks Market in India
Indian Savoury Snacks market is valued at INR 751 Billion in FY 2022 and is expected to reach INR 1,227
Billion by FY 2026 at CAGR 13%.
Indian savoury snacks market can be broadly segmented into western snacks and traditional snacks.
Traditional snacks market which is valued at INR 366 Billion, contributes around 48% to the total savoury
snacks market. Traditional snacks market comprises of namkeens, bhujia and ethnic snacks such as dry
samosa, kachori, chakli, etc. Western snacks market is valued at INR 385 Billion in FY 2022 and consists of
chips, extruders and a new variety of snacks called as “bridges” which has local taste but western look.
Indian Savory Snacks Market in India, INR Billion
Snacking in between the meals has always been traditional in Indian culture Covid- 19 forced lockdown has
increased this habit of snacking multifield in FY 2021 and is the driving the growth of this industry. Further
in FY 2022, footfall and activity levels across all touchpoints (retails, institutional, etc) have returned to pre
Covid levels. This trend seems to continue in Indian market. The Indian savoury snacks market is estimated
to reach INR 1,227 Billion (as per above Exhibit 4) by FY 2026 with the organized players capturing major
market share due to increased concerns of hygiene and safety.

26. 26
Packaged Savory Snacks Market in India
India Overall Savory Snacks Market – Market Share by Type, FY 2022
The INR 751 Billion Indian Savoury and snacks market is characterized by a large number of unorganized
players across the product segments. Traditionally each type of snack is very specific to each region; hence,
many small companies cater to this market. These players have a slim portfolio of products, usually of a
single category and in many cases only provide traditional snacks items. They also operate in a small
geographic range confined to a single state or city and primarily ride on the lower price and the traditional
taste.
However, with time, large FMCG companies understood the potential of the snacks market and entered it in
a big way, using their existing supply chain to their advantage. These companies are typically characterized
by a large product portfolio across multiple product categories, aggressive advertisements and promotions,
active R&D, etc. Due to demonetization, GST rules and the covid-19 pandemic many small and regional
unorganized players were forced to shut down business which has resulted in providing impetus to organized
players.
Despite 43.7% of packaged savoury snacks market being unorganized, organized players such as Haldiram,
Pepsico- Lays, Balaji, Bikaji have strong foothold across the country and major market share in regional
pockets. Reverse migration has helped to move consumption trends to India’s smaller cities helping in brisk
sale of packaged goods in these regions.

27. 27
Organized Indian Savory Snacks market- Market size by Type, FY 2022
Source: Frost & Sullivan Analysis
Western snacks still dominate the organized market with 57.2% of market share in the Indian savoury snacks
segment. Ethnic namkeen and snacks contribute to 26.9 % of the organized savoury market followed by
ethnic bhujia which is at 15.9% in overall savoury snacks market in FY 2022.
Ethnic namkeen and snack items typically include namkeen, chaklis, a variety of masala or fried nuts, etc.
and they are very region-specific even within India. But now, with urbanization and working population
migration to different regions the demand for regional snacks is increasing in pan-India. This has led to
domestic expansion of many regional players like Bikaji, Chitale, etc.
Another trend in the foods market is the packaging and sales of products that were previously not sold as
packaged item. Typical examples are Bhakarwadi, samosas, Bhel Puri by Halidram’s Aam Panna by
Paperboat, packaged coconut water, etc. This trend is expected to continue as companies discover processes
to increase the shelf life while retaining the authentic taste of traditional foods. Companies are also leveraging
product innovation to compete within as well as outside the category Halidram’s, Bikaji, Balaji Wafers Pvt.
Ltd., and Bikanerwala are some of the biggest players in the traditional snacks space with larger presence,
while other players have more regional coverage.

28. 28
Organized Indian Ethnic Bhujia market- Market growth-FY 2015, FY 2022, FY 2026, INR
Ethnic Bhujia is another specialty of traditional Indian savoury market. It is a crispy snack prepared with
besan and moth dal (gram flour/dew beans) and variety of spices. Origin of Bhujia can be traced backed to
Bikaner a city in northern part of Rajasthan, India. This delicious delicacy has not only reached various parts
of India but is also popular internationally. Though today, numerous regions in India make Bikaneri bhujia,
the one made in Bikaner will always remain distinct due to the geographical indication tag received by
Bikaner in 2010. Apart from Bikaneri bhujia, one can find Aloo bhujia, Pudina bhujia, etc. Current organized
market size of ethnic bhujia is INR 67 Billion and it is growing at 15 % CAGR

29. 29
RESEARCH METHODOLOGY
Types of Research:
The methodology for this project involves a mixed-method approach, combining data collection from internal
sources such as distributors and Haldiram's company database. This approach aims to identify specific areas
and existing retail stores affiliated with Haldiram's. Additionally, field visits were conducted to explore
various beats (geographical areas) and discover potential new outlets that were integrated into Haldiram's
network in Sambalpur.
Method of data collection:
Primary Data:
In order to understand customer preferences data were gathered through various methods. Structured
questionnaires or surveys were administered to customers directly at stores. Informal conversations were held
with store owners and staff to understand how the product sells and if there are any stock issues. Additionally,
researchers directly observed product displays and stock levels in stores. Finally, to gather more detailed
information on customer perceptions, Google Forms were used to collect feedback.
Secondary Data:
Secondary data was sourced from the company's internal database as well as the distributor's database. This
data encompassed a wealth of pre-existing information, offering insights into sales trends, distribution
patterns, and market performance. This approach facilitated a comprehensive analysis of Haldiram's market
presence and allowed for informed strategic recommendations.
Sampling:
The sampling method adopted was an Area-Based sampling method. This involved dividing the entire
population of interest into specific subgroups based on geographic areas, ensuring that the sample accurately
represented the distribution across these areas. Each subgroup's size was proportionally reflected in the
sample, allowing for a balanced and representative collection of data. This systematic approach aimed to
provide an insightful and comprehensive understanding of Haldiram's market presence and dynamics.
Sampling Unit:
The sampling unit comprises a diverse range of retail outlets where Haldiram's Bhujia Sev is sold. These
outlets, of various sizes, are distributed across different beats, representing the semi-urban areas. Insights
from this sampling unit form the basis for analysing sales trends, consumer behaviour, and project
effectiveness.

30. 30
Sampling Area:
The Sambalpur region serves as the report's sampling area, representing Haldiram's key market. It
encompasses a diverse range of semi-urban beats, offering insights into consumer behaviour and competitive
dynamics. These beats reflect different demographics and purchasing patterns, providing a comprehensive
view. The chosen area sheds light on outlet performance, consumer engagement, and growth prospects,
crucial for Haldiram's strategic decisions and expansion efforts.
Sampling Size:
The sampling size for this report includes a comprehensive analysis of approximately 30-46 outlets per beat.
This dataset encompasses a wide range of outlets, providing a representative view of Haldiram's market
presence and performance in this geographical area. The extensive sampling size enhances the accuracy and
reliability of the insights drawn from the data analysis, enabling robust conclusions and informed strategic
recommendations.
Types of Samples:
The type of sample used in this analysis is an Area-Based sampling. The selection of outlets within the
Sambalpur region is purposeful, aiming to capture a representative cross-section of outlets that reflect
Haldiram's market presence and performance. This approach allows for targeted insights into outlet
performance, consumer behaviour, and growth potential, tailored to the specific goals of the analysis.
Data Collection Methods:
> Surveys: Conducting structured surveys with predefined questions to ensure consistent data collection
across different regions.
> Interviews: Engaging in informal conversations with store owners and staff to gather qualitative
insights.
> Observations: Visiting stores and observing product placement, stock levels, and customer interactions.
> Feedback Forms: Distributing Google Forms to collect detailed feedback from customers on their
perceptions and preferences.
> Sales DataAnalysis: Reviewing and analyzing sales records to identify trends and growth opportunities.
> Market Reports: Consulting existing market research reports and industry publications for secondary
data

31. 31
ANALYSIS OF DATA
Project Title:- Outlets Sanitization and Analysing Growth Potential of Bhujia
Sev and its Competitive Analysis.
Objective of the project:-
1. Validate Market Coverage: Confirm presence and relevance of all beat
outlets, removing non-operational or dummy entries.
2. Sales Performance Analysis: Track weekly sales data to identify trends and
areas for improvement.
3. Consumer Feedback Collection: Gather insights on consumer preferences and
satisfaction levels using structured questionnaires.
4. Competitive Landscape Assessment: Analyse competitors' pricing, product
quality, and market presence to refine positioning strategies.
5. Stock Management Optimization: Ensure consistent availability of
Haldiram's
Bhujia Sev by monitoring stock levels and addressing distribution issues
promptly.
Outlets Focus:
Gopalmal:-
Outlets Visited: 30
Achievements: Extended market coverage and confirmed there are no more outlets to add.
Competitive Analysis: Collected customer feedback using a pre-structured questionnaire, revealing similar
responses from all customers.

32. 32
BadaBazar:-
Outlets Visited: 30
Findings: Haldiram's Bhujia Sev dominated the market, with few competitors like Bikaji and local bhujia
brands mentioned in only a couple of stores.
Popular Products: 200g and 400g packs of Haldiram's Bhujia Sev were the most popular.
Modipada:-
Outlets Visited: 46
Competitors Identified: Local competitors JK and Laxmi, and Parle Bhujia Sev were rarely found.
Market Presence: Haldiram's Bhujia Sev had a significant presence in this particular beat.
Ainthapali:- Outlets
Visited: 28
Market Coverage: Expanded Haldiram's presence.
Competitors: No other branded bhujia; only local, low-quality bhujia without proper branding.
Popular Products: 200g and 400g packs of Haldiram's Bhujia Sev were highly demanded.
Remed & Bareipali:-
Outlets Visited: 32
Market Expansion: Added new outlets to the Haldiram's application.
Competitors: Predominantly local brands; Haldiram's Bhujia Sev frequently went out of stock due to high
demand.
Chandannagar:-
Outlets Visited: 28
Competitive Landscape: Bikaji's 400g product line and Parle Bhujia Sev (Rs. 10) were present in a few stores.
Consumer Feedback: Bikaji bhujia perceived as more salted and less spicy compared to Haldiram's.
Customers expressed high satisfaction with Haldiram's bhujia.
Badabazar-2:-
Outlets Visited: 42

33. 33
Consumer Preferences: Gathered data using a pre-structured questionnaire; received predominantly positive
feedback with minimal variation.
Fatak:-
Outlets Visited: 42
Local Competitors: Ashok and Khushi Mixtures, selling Bhujia Sev at Rs. 180 per kg.
Consumer Feedback: Collected feedback on Haldiram's Bhujia Sev point of purchase (POP) and overall
perception.
Consumer Insights Survey: Understanding Preferences for Haldiram's Bhujia Sev. I prepared a Google
Forms questionnaire and collected individual data from customers across various outlets within different
areas of the Sambalpur region. In total, I gathered responses from 75 customers.
The data on Bhujia Sev consumption in Sambalpur indicates that the highest proportion of consumers falls
within the 26-35 age group, making up 41.3% of the total respondents. Following this, 29.3% of the
consumers are aged 36-45, suggesting significant popularity among middle-aged adults. Young adults aged
18-25 constitute 21.3% of the consumers, while those aged 46-55 make up only 8%. This highlights that
Bhujia Sev is most popular among individuals in their late twenties to mid-forties, with lesser appeal to older
adults.

34. 34
The data on Bhujia Sev consumption by gender in Sambalpur shows a significant disparity, with 87.7% of
the responses coming from males and only 12.3% from females. This indicates that Bhujia Sev is
considerably more popular among male consumers compared to female consumers in this region.
The data on the location categories of Bhujia Sev consumers in Sambalpur reveals that a vast majority, 94.7%,
reside in semi-urban areas. The remaining consumers are split between urban and rural areas, indicating that
Bhujia Sev is predominantly popular in semi-urban regions.

35. 35
The survey data on the frequency of purchasing snacks like Bhujia Sev reveals that weekly purchases are the
most common, accounting for 40% of respondents. Following weekly purchases, 24% of respondents buy
these snacks monthly, indicating a regular but less frequent pattern. Occasional purchases make up 22.7% of
responses, showing variability in buying habits. Rare purchases are reported by 8% of respondents,
suggesting infrequent buying behavior. Lastly, daily purchases are the least common, with 5.3% of
respondents indicating they buy Bhujia Sev snacks on a daily basis. This data illustrates a diverse range of
purchasing frequencies, with a majority opting for weekly or monthly purchases.

36. 36
The data reveals a clear preference for Haldiram's Bhujia Sev among respondents, with 100% indicating it as
their usual choice. However, in cases where Haldiram's is unavailable, other brands are considered.
Specifically, 28% of respondents opt for Bikaji, while Bekanervala and Bikano each account for 1.3%.
Prabhuji is chosen by 5.3% of respondents, and Parle by 8%. Additionally, 18.7% of respondents prefer local
or unbranded options when Haldiram's is not available. This illustrates a strong brand loyalty towards
Haldiram's, while also indicating some flexibility among consumers to choose alternative brands when
necessary.
When asked where they usually buy Bhujia Sev from, the survey revealed that the majority, 98.7%, purchase
it from local grocery stores. A significant 46.7% reported buying from street vendors, while 28% prefer

37. 37
supermarkets. Only a small fraction, 4%, opt for online platforms like Amazon or BigBasket. This data
indicates that local grocery stores are the preferred choice for Bhujia Sev purchases among respondents,
followed by street vendors and supermarkets, with online platforms being the least utilized option.
The data on preferred pack sizes of Bhujia Sev reveals that a significant portion, 42.7% of customers, opt for
packets weighing less than 100g. Following this, 30.7% of consumers prefer larger packs ranging between
200g and 500g. A notable 21.3% of respondents purchase packs sized between 100g and 200g, indicating a
moderate preference for this range. The smallest proportion, 5.3%, chooses packets larger than 500g. This
data suggests a diverse preference among consumers, with a preference towards smaller pack sizes,
particularly those under 100g, and significant interest in packs ranging from 200g to 500g.

38. 38
When asked whether they had seen any recent advertisements or promotions for Haldiram's Bhujia Sev, a
significant majority of 94.7% responded in the negative, indicating they had not seen any advertisements.
Additionally, 5.3% of respondents mentioned they couldn't recall seeing any advertisements. Strikingly, none
of the respondents reported having seen an advertisement for Haldiram's Bhujia Sev recently.
When comparing Haldiram's Bhujia Sev to other brands, the majority of respondents, 78.7%, found it to be
"much better." This suggests that Haldiram's Bhujia Sev is highly preferred over competing brands among
those surveyed. Additionally, 21.3% of respondents indicated that they found it "better" compared to other
brands, further reinforcing its positive reception in the market. Overall, these findings highlight a strong
preference for Haldiram's Bhujia Sev due to its perceived superiority in taste or quality when compared to
alternative products.

39. 39
Regarding the taste preference for Haldiram's Bhujia Sev compared to other brands, the majority of
respondents, 74.7%, strongly agree that Haldiram's has a superior taste. Additionally, 24% of respondents
agree with this sentiment, while a small percentage, 1.3%, disagree. This overwhelming positive response
suggests that Haldiram's Bhujia Sev is widely perceived to have a preferred taste over competing brands
among those surveyed.
When faced with the unavailability of Haldiram's Bhujia Sev, survey respondents inquired about alternative
actions. A notable 34.7% of individuals indicated that they would opt to purchase another brand of Bhujia
Sev. Meanwhile, a slightly lower percentage, 33.3%, expressed a preference for purchasing a different type
of snack altogether. These findings suggest a significant segment of consumers are loyal to the Bhujia Sev
category, but are willing to switch brands if necessary, while others are open to exploring different snack
options when their preferred choice is unavailable.
NOTE:-
It should be noted that the data collected may not be fully representative of the entire Sambalpur region, as it
was gathered from specific areas or "beats." Additionally, the timeframe of two months for data collection
may not capture seasonal variations in consumer behavior. Therefore, the findings should be interpreted with
these limitations in mind, acknowledging that they may not reflect the complete picture of Bhujia Sev
consumption patterns across all demographics and seasons in Sambalpur.

40. 40
Apart from analyzing Bhujia Sev consumption patterns, I also conducted beat sanitization activities
under the supervision of the District Sales Manager (DSM).
Our beat sanitization across various markets including Gopalmal, BadaBazar, Modipada, Ainthapali,
Remed & Bareipali, Chandannagar, Badabazar, and Fatak revealed several insights:
Market Coverage Expansion: Successfully extended Haldiram's market coverage by visiting a total of 278
stores.
Consumer Preferences: The 17g, 35g, 200g and 400g packs of Haldiram's Bhujia Sev are highly popular.
Competitive Landscape: Key competitors include Bikaji,Prabhuji, Gopal Namkeen, local brands, and
occasionally Parle. Local competitors vary by region but generally have a smaller market presence compared
to Haldiram's.
Stock Issues: High demand for Haldiram's Bhujia Sev often leads to stock shortages, causing dissatisfaction
among retailers.
Customer Loyalty: Customers show strong brand loyalty to Haldiram's Bhujia Sev, citing long-term
satisfaction with its taste and quality.
Growth Potential Analysis:
1. Market Coverage Expansion:
Haldiram's has successfully extended its market coverage in several areas, such as Gopalmal, BadaBazar, and
Chandannagar. This indicates a proactive approach to reaching more outlets and potentially increasing sales.
2. Product Popularity:
The 200g and 400g packs of Haldiram's Bhujia Sev consistently appear as the most popular products across
multiple beats. This indicates strong consumer demand for these specific pack sizes.
3. Customer Satisfaction:
Consumer feedback gathered universally reflects positive sentiments towards Haldiram's Bhujia Sev.
Customers often express satisfaction with the taste and quality, which suggests a strong brand preference and
loyalty.
4. Competitive Advantage:
> Limited Competitors: Most beats revealed minimal competition. Local brands like Ashok and
Khushi Mixtures exist but do not pose a significant threat due to their smaller market presence
and lack of widespread availability.
> Competitor Comparison: Bikaji, Prabhuji, Gopal Namkeens and Parle are sporadically mentioned
but are not widespread competitors. Feedback suggests that Haldiram's holds a dominant position
in terms of availability and consumer preference.

41. 41
> Stock Issues: The recurrent issue of Bhujia Sev going out of stock at distributors' ends highlights
strong demand and potential for even higher sales if supply chain challenges are addressed.
Strategies for Growth:-
> Enhanced Market Penetration: Focus on enhancing distribution networks in areas where coverage is
already established (e.g., Modipada, Remed & Bareipali, fatak and BadaBazar). This could involve
identifying and rectifying any dummy outlets or gaps in coverage to ensure comprehensive market
presence.
> Product Diversification: Consider introducing new pack sizes or variants based on consumer
preferences observed during beats. This could cater to different segments of the market and further
increase product appeal.
> Addressing Supply Chain Challenges: Work closely with distributors to mitigate stock shortages
and improve inventory management. Ensuring consistent availability can enhance customer
satisfaction and prevent potential loss of sales.
> Marketing and Branding: Capitalize on the strong brand loyalty and positive consumer feedback
by leveraging digital platforms and targeted marketing campaigns. Highlighting consumer
testimonials and product quality can reinforce brand credibility.
>
Competitive Monitoring: Continue monitoring the competitive landscape, especially in emerging
markets like Sambalpur where local brands are present. Understanding consumer perceptions of
competitors can guide strategic decisions in pricing and product positioning.
> Enhanced Promotional Activities: Implement targeted promotional campaigns to increase visibility
and brand recall at the point of sale. Initiatives could include distributing promotional hangers or
banners at outlets, especially in high-traffic areas identified during beat visits. This can attract more
attention to Haldiram's Bhujia Sev, stimulate impulse purchases, and reinforce brand presence among
consumers. By investing in promotional activities, Haldiram's can capitalize on existing market
strengths and further amplify its competitive advantage over local competitors.
Challenges:-
✓ Presence of Dummy and Duplicate Stores: During the beat rounds, there were numerous instances
of dummy and duplicate stores within the assigned areas. This required significant effort to identify
and document these outlets for necessary corrections, which affects the efficiency and accuracy of
beat maps and store lists.
✓ Unnecessary Outlets in Application: Almost in all areas the presence of unnecessary outlets not
included in the application posed a challenge. Identifying and reporting these outlets to ensure they
are accurately represented in the system was necessary to maintain updated and efficient beat
coverage.
✓ Competition from Local Brands: Local competitors, such as JK, Laxmi, Ashok, and Khushi
Mixtures, pose a significant challenge. These local brands offer Bhujia Sev at competitive prices and

42. 42
have a presence in various outlets across Sambalpur. Competing with these established local brands
requires strategic planning and targeted marketing efforts.
✓ Out-of-Stock Issues: Frequent stockouts of Haldiram's Bhujia Sev at distributor ends were reported,
leading to dissatisfaction among retailers and missed sales opportunities. This supply chain issue
needs to be addressed to ensure consistent product availability and maintain retailer satisfaction.
✓ Market Coverage Expansion: Expanding market coverage in most of the areas required identifying
new stores and extending reach, which is a labor-intensive process. Ensuring all potential outlets are
covered while managing time and resources efficiently is a continuous challenge.
✓ Consumer Preferences and Competition: Understanding and responding to consumer preferences
is crucial. Consumers expressed a strong preference for Haldiram's Bhujia Sev, yet some mentioned
slight variations in taste preferences compared to competitors like Bikaji. Balancing these insights to
cater to consumer tastes while differentiating Haldiram’s products from competitors is essential.
✓ Data Collection and Analysis: Gathering accurate data on consumer behavior, preferences, and
competitive landscape through surveys and questionnaires requires systematic and structured
approaches. Ensuring the reliability and representativeness of this data is vital for making informed
strategic decisions.
✓ Retailer and Consumer Feedback: Collecting and analyzing feedback from both retailers and
consumers revealed overall satisfaction with Haldiram's Bhujia Sev but also highlighted areas for
improvement. Addressing these feedback points promptly and effectively to enhance product
offerings and market strategies is necessary for sustained growth.
✓ Managing Wholesaler Relationships: Including wholesalers in the beat and managing relationships
with them is critical for broader market coverage. Ensuring that wholesalers are adequately integrated
into the application and their outlets are regularly serviced is a logistical challenge that needs careful
attention.
✓ Product Demand and Packaging: The high demand for 200g and 400g packs of Bhujia Sev
underscores the need for focused production and distribution strategies for these popular sizes.
Balancing demand and supply to avoid stockouts while meeting consumer preferences is a constant
challenge.
✓ Competitive Analysis and Positioning: Conducting thorough competitive analysis and positioning
Haldiram's Bhujia Sev effectively in a market with both local and national competitors requires
continuous monitoring and adaptive strategies. Understanding the unique selling propositions of
competitors and leveraging Haldiram's strengths is crucial.

43. 43
FINDINGS AND SUGGESTIONS
Findings for Haldiram's in Sambalpur:
Market Dominance: Haldiram's Bhujia Sev enjoys a dominant position in Sambalpur, with
widespread availability and strong consumer preference observed across various beats.
Market Penetration and Brand Equity: Haldiram's has a strong brand presence and recognition in
Sambalpur, which has built considerable brand equity. Accessibility of Haldiram's Bhujia Sev in both
urban and semi-urban areas within Sambalpur shows its extensive market reach.
Economic Factors: Although Haldiram’s Bhujia Sev is preferred, some consumers may be sensitive
to price changes, especially in lower-income segments. Local economic conditions, such as disposable
income levels, can impact sales volumes.
Cultural Factors: Local festivals and cultural events boost demand for traditional snacks like Bhujia
Sev, providing seasonal sales spikes.
Limited Competition: Local competitors like Ashok and Khushi Mixtures exist but have not
expanded significantly, posing minimal threat due to smaller market presence and higher pricing.
Consumer Loyalty: Customers show high satisfaction and loyalty towards Haldiram's Bhujia Sev,
citing consistent quality and flavour preferences.
Supply Chain Challenges: Issues with stock availability at distributors' ends have been noted, leading
to occasional stockouts and customer dissatisfaction.
Promotional Gap: There is a noticeable lack of promotional activities such as hangers or banners at
outlets, which could potentially enhance brand visibility and impulse purchases.
Suggestions for Haldiram's in Sambalpur:
Expand Distribution: Strengthen distribution networks to ensure consistent availability of
Haldiram's products across all outlets in Sambalpur. Addressing supply chain issues will be crucial to
meet growing consumer demand.
Health-Oriented Product Line: Develop and market healthier versions of Bhujia Sev, such as lowfat
or baked options, to cater to health-conscious consumers. Clearly display nutritional information on
packaging to attract health-aware customers.
Enhanced Digital Marketing: Utilize social media platforms to engage with consumers through
targeted campaigns, user-generated content, and interactive promotions. Collaborate with local
influencers to increase brand reach and appeal to younger demographics.
Sales Force Optimization: Provide incentives and performance-based rewards for the sales team to
drive sales and improve market coverage. Regularly update and train the sales force on new products,
market trends, and effective sales strategies.
Promotional Campaigns: Initiate targeted promotional campaigns in key areas of Sambalpur.
Distribute promotional hangers, banners, and point-of-sale materials to increase visibility and attract
more consumers to choose Haldiram's Bhujia Sev over competitors.

44. 44
Sales Force Optimization: Provide incentives and performance-based rewards for the sales team to
drive sales and improve market coverage. Regularly update and train the sales force on new products,
market trends, and effective sales strategies.
Product Diversification: Consider introducing new pack sizes or flavors based on consumer
preferences identified during market visits. This can cater to diverse consumer segments and further
increase market penetration.
Competitive Monitoring: Continue to monitor the competitive landscape in Sambalpur. Stay
informed about local competitors' activities and consumer perceptions to adjust pricing and marketing
strategies accordingly.
Customer Engagement: Implement customer feedback mechanisms to gather insights regularly. Use
feedback to improve product offerings and customer service, thereby enhancing overall satisfaction
and loyalty.
Training and Support: Provide training and support to distributors and retailers on product benefits
and effective merchandising techniques. This can optimize product placement and maximize sales
potential at retail points.

45. 45
CONCLUSION
Haldiram’s has grown from a small sweets and snacks shop in Bikaner, Rajasthan, into a global leader in the
food industry, renowned for its iconic Bhujia Sev. This evolution is marked by strategic innovations, a
commitment to quality, and an ability to blend traditional flavors with modern convenience. The company's
success is underpinned by strong brand recognition, a diverse product portfolio, and robust international
expansion.
The competitive landscape of the snacks industry includes key players like Bikaji, Bikano, and Parle, with
local brands also vying for market share. Haldiram’s strengths lie in its established brand and product
diversity, though it faces challenges in marketing strategies and regional expansion, particularly in South
India. The recent initiative to acquire a stake in Prataap Snacks highlights Haldiram’s strategic focus on
expanding its market presence and product offerings.
Consumer surveys in Sambalpur indicate a strong preference for traditional flavors and a growing interest in
health-conscious variants. While established brands dominate, there is potential for new entrants offering
innovative or healthier options. Haldiram’s Bhujia Sev shows significant market potential in this region, and
consumer insights suggest opportunities for optimizing market penetration strategies and enhancing brand
loyalty.
Despite geographic and sample size limitations, the study’s findings provide valuable insights for
stakeholders. Recommendations include focusing on effective marketing strategies, expanding geographical
reach, particularly in untapped regions, and continually innovating product offerings to meet evolving
consumer preferences. The dual-focused analysis of public service delivery and consumer insights offers a
holistic approach to community development and market growth, providing practical strategies for
Haldiram’s and other stakeholders to optimize operations and capitalize on market opportunities.

46. 46
BIBLIOGRAPHY
> http://www.expressfoodie.com/main-course/haldiram-made-bhujia-irresistible-part-lives/
> https://startuptalky.com/haldirams-success-story/
> https://www.meritshot.com/haldirams-case-study/
> https://www.linkedin.com/pulse/case-study-haldiram-bhujia-makers-
preetiprabhal5mmc?utm_source=share&utm_medium=member_android&utm_campaign=share_via
> Haldiram's - Wikipedia
> India's Richest 2019: Haldiram's Incredible Success Story - Forbes India
> From Bikaneri bhujia to India's top snack empire: The Haldiram's story | Company News - Business
Standard (business-standard.com)
> The story behind the making of Haldiram brand is inspiring - India Today

47. APPENDIX
Below is a list of data that is physically present in Sambalpur beats, which I have personally confirmed by visiting the
stores.
User
DSM
Rank
DSM
HQ/Area
Zone
Beats
Name
Super
Stockist
Name
Distributor FSSAI No. Outlets Name
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Bc Bettel
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Maliya Bettel
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 S.K.Pradhan
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Patel Kirana
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Swagat St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Panda St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Prajalika St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Niharika St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Ankita St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Kripalu St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Manusree Bettle
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Sahu Fun Food
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Tarini Xerox
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Ranisati St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 S Mahapatra
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahalaxmi St
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Krishna Kirana
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171
Samleiswri Cold
Drink
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Durga kirana
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Pattanaik store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Munna Betel
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171
Maa Mangalam
Store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Bhoi variety store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Manushree Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Bunty Tea Stall

48. Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171
Jai Maa Samleswari
Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Jai Jagannath Betel
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171
Samleswari
electronic
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Dinabandhu store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Bittu Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171
Dibakar
communication
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Mayank Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Gupta Sweets
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171
Maa sameliswari
Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Deepak Store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171
Bhubaneswari
Store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Shubham store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Gunjan Store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Stop shop
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171
Samleshwari Cold
Drinks
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171
Maa Sarbeshwari
Store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Rohit kirana
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Patra Bettel
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Sneha Store
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Narayan Battle
Laxman
Nayak
DSM Sambalpur East Modipada
Saurabh
International
Riddhi
Enterprises
12017037000171 Sri Jagannath ladies
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Mangla Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Panda Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Kripalu Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Adarsh Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Priti Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Sai Store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171
Naveen general
store

49. Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Sri Krishna store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Tike store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Manoj kirana
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Priti store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Suruchi sneak
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Urban wings
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Prasad store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Bhoi kirana store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Ganapati store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Sai Store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Sameliswari mix
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Om sai store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Adarsh sweets
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 B-K behera
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Mohit store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Khana fancy
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 narsing store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Durga
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Nabin store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Saroj stoer
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 T-Patel
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Mangal store

50. Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Prem store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Meher store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Jay jalaram
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Hari om
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Tripathi enterprises
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171
Maa mangla Verity
store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Sahoo store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Home essentials
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 A & n enterprise
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Swaraj store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Gangour Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Apna chai wala
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Samir Kirana
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Manoj Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Om General
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Ram Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 T kStore
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa mangal
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Shree Sai store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Samleshwari Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Litu store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Heartbcoffee
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Gadadhar Battle
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Lokesh Battle
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Rajnish store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Shyam Daily
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Tarini Stort

51. Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Mukesh Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Matri Bhandar
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Goras
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahaveer Sweets
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 New Chakadola
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 IC Galaxy
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Snack Hits
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Sunil Store
Laxman
Nayak
DSM Sambalpur East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
12017037000171 Prakash Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Lucky store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Radhika daily needs
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Siba General
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Sindwi Store
Laxman
Nayak
DSM Sambalpur East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
12017037000171 Banty tea stall
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Bibek Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Sanjib store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Das Store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 SANKAR STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
BEHRA GENERAL
STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Singh general Store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 SAI RAM STORE
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Meher tea stall
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Behera store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Ramchandi store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Nikita store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Manoj store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
PUNAM VARIETY
STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Meher kirana st
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Sabitri sahu

52. Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
NAVEEN SUPER
BAZAR
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Bikram sahu store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 GANPATI STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Vienna topppings
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Madhur jalpan
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Jamuna hotel
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
Sawaria Galla
bhandar
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
HARSH FANCY
STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
Jaikishan daily
needs
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Amul plaza
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Subrana store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Kasiram store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 B.P Maharana
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahadev store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Om Siddhi store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Gajanand fancy
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Prashanti store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahadev tea stall
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Kailash battle
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Sameliswari battle
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 MD Rout
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Ramchandra Hotel
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Bhubaneswar stoer
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Ramesh Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Yum Dum
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Sabita kirana

53. Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Reeta Geeta
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Prime store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Baba Bholenath
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Gaytri store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Deepak senapati
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 KANIKA STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 GANGUR STORE
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Sabita kirana store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
Manoj general
Store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171
Tripathi Verity
store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa bata mangal
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Om store
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Sadhu Saha Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Ganapati Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Tripathy Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171
Mishra General
Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Sweet Cornner
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Jai Matadi Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Kanti Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Priyanka Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Satyam Grocery
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Jeetu Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Variety
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Sai Cottage
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Priyanshu
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Manas Store

54. Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahesh Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Kamala Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Shyam Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Madhukar Betel
Laxman
Nayak
DSM Sambalpur East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
12017037000171 Balaji store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Santosh Bettel
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Hari Stoer
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Ganesh Kirana
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Laxmi store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Samleshwari kirana
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Satyam Groceries
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Arnab Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Saha store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahamaya Ladies
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahamaya Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Priyanka Store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Renu Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Snack Delight
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Laxmi Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahalakshmi Store
Laxman
Nayak
DSM Sambalpur East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
12017037000171
Maa mangalam
General Store
Laxman
Nayak
DSM Sambalpur East
Firm Road
&
Badabazar
Saurabh
International
Riddhi
Enterprises
12017037000171 Asha Lata
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 The Needs
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Krishna Ice
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Pooja Sweets
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Binayak tea
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Jiten Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Ranjit Store

55. Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Bitu Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
Satyanarayan
variety Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Binayak food plaza
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Sn Mishra
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 K .Nirmala
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Panda varieaty
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
Sri Ganesh craze
foods
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Sharma store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 BALAJI STORE
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Shree Krishna store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Shree Ashok trader
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Agrawal store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Uma store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 APNA BUZZAR
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Gagan Store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 AV foods products
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
Gangour Matching
CENTER
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Daily Needs
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Harsh Fancy
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
SAMBALPUR DISC
BAZAR
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
Padhan Kirana
Store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
Jai Kishan Daily
Needs
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Om Traders
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Subh Mangalam
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Pinks Bakery
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Sankar Bettel
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Santosh Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Reena Variety Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Jay Maa Samlei

56. Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Pupali Traders
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171
Ashok Trading
Company
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Super Bazar
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Ramji Fruits
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Dubey Store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Sita Ram
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Das Pan
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Samleshswari Pan
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Om General Store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Rajesh Sharma
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Banaras Sweets
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Binayak Ice
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Nirankari
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Enterprises
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Krishna Ice
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sri Krishna Store
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sabita Store
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Pradeep Pan
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ram Pan
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ritesh Pan
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Rathore Pan
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Akash Agrawal
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Deep Chand
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Yummy tummy
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Bhagabati Store
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sri Ashok Traders
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Subham ELECTRIC
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Quick Bite
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sharma Store

57. Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Chirag Bakery
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171
Jai Mahakal Daily
Needs
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sanjeevani Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Padhi Kirana
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Hari om Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Chakadola
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Balabakash
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ankita Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Chandan
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Naik kirana
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Nilanchal Pan
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Pratima Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sri Durga
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Laxmi Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sk Biswal
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Tulsi Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Shyam Tea
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Maa Durga fruits
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sanjaya Fancy Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ajay Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Balaji Multi World
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sahoo Tiffin
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Behera kirana
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sushant Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ahar Snacks
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sahoo Fancy
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sweet Corner
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Jeevan Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Tripathy Store

58. Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Mishra General
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Siddhi Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Akash Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sarvin Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Md Rout
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ramchandi hotel
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Shyam Store
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Mitra Tea
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Suraj Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Gargi Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Babu kirana
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Aditya Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Gm Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Swaraj Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Mantu kirana
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ashok kirana
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Laxman Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ayush Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Geeta Kirana
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Laxmi Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sakuntala Rice
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Santosh Kirana
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ganesh Kirana
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Bk behera
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Ayush Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Madhukara Bettel
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171
Mahalaxmi
Bhandar
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171
Nityansh Fancy
Store
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Abhilipsa Store

59. Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Nikita Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Mahamaya Store
Abhilash
sahu
DSM sambalpur East Gopalmal-2
Saurabh
International
Riddhi
Enterprises
12017037000171 Sriti Store
Abhilash
sahu
DSM sambalpur East
Badabazzar-
2
Saurabh
International
Riddhi
Enterprises
12017037000171 Chamundeshwari
Below is a list of data that includes incorrect outlets, dummy outlets, or duplicate entries for
other beats outlets. I personally visited these stores and confirmed the errors. These outlets need
to be rectified.
User
DSM
Rank
DSM
HQ/Area
Zon
e
Beats Name
Super Stockist
Name
Distributor FSSAI No. Outlets Name
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sai Krupa St
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sk Argrawal
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Adas St
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Akas
Enterprises
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Nayak Battle
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Umesh Betel
shop
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sk padhan
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Saraswati store
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Jai Mata Di
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maa
Samaleshswari
kirana
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gupta Store
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sunil Tea
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Prabhat Store
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Annapurna
sweets
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sai shree
omfed
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Santi Tea Stall
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Jk Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Pattnaik
General Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Manpasand
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Rahim General
Store

60. Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Samer Patel
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Khusi Gen
Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Mukesh Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Mausam Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Rakesh Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sai Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Rahul & Rohan
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Madhurimaa
Sweets
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Namjan Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Om Sai Ram
Kirana Store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
GANGOUR
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Padhan pan
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Jay maa
samleswari
store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gadadhar betal
shop
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Hari om snacks
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Chakadol store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Chandan
sweets
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Pratima store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maa durga
store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Laxmi store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
S.k biswas
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ajay battel
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Surabhi store
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maa Gauri
Laxman
Nayak
DSM
Sambalpu
r
East Modipada
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Raj pan
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
D S Meher
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Annapurna
Store
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ss Nayak
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ambey Fancy

61. Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sumangalam
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Rohit Kirana
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Akash
Enterprise
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Patra General
Store
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Punam varitey
store
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Kalu sahu
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ganapati store
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maheswari
bekry
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Balaji munlti
world
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gargi store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Babul store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
GM store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Mantu kirana
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ashok store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Laxman store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Geeta store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ayush store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Laxmi store
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sakuntala rice
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sanjay fancy
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Samleshwari
Electricals
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gautam battel
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Upendra battel
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gurunanak
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Retta stopr
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Nilankari store
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Aadarsh Store
Laxman
Nayak
DSM
Sambalpu
r
East
Ainthapali
MKT
Saurabh
International
Riddhi
Enterprises
1201703700017
1
A K G
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Nilachan pan

62. Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Krishna Mart
Laxman
Nayak
DSM
Sambalpu
r
East
Bareipali &
Remed
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Hindalco
Employees Co
Operative
Society Ltd
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sahep gen
store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
SUMGALM
STORE
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Dube store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Super bazar
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Rajesh sharma
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Asha Store
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Agrawal store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Budhima store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sushila store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maa tarini
store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sahu store
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Shree Nursing
store
Laxman
Nayak
DSM
Sambalpu
r
East
Firm Road &
Badabazar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Taria Batta
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
S store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Mansha store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Mitra tea
centre
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
S Panigarhi
store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Variety Store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
M.k Kirana
Store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Balaji Store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sharma Store
Laxman
Nayak
DSM
Sambalpu
r
East
Chandan
Nagar
Saurabh
International
Riddhi
Enterprises
1201703700017
1
UAM store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sebati Store
Laxman
Nayak
DSM
Sambalpu
r
East
Santinagar
Road
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Pradhan Store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Quick Bite
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Prashanti Store

63. Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Chakadol store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Guru krupa
daily needs
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Jeevan Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sabita Store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Shrama Store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ajay store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
P.k std
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Tulsi store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
New chokadola
store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Jee needs
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Mahapatra
store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gupta store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Chandan
sweets
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Tripathi store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Tarini Store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Rajratan daily
needs
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
MD fruit
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maa
samleswari
store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
RK store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Asha Lata store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Hari om snacks
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ghosh store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Kanika bettle
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sanjivani Daily
needs
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Nabin store
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Yummy tummy
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Chirag bakery
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Sawaria Galla
Sev bhandar
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Akash Agrawal

64. Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Matri bhandar
Abhilash
sahu
DSM sambalpur East
Badabazar-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Kashiram Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Goras store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Manoj gen
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Pradhan store
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
B.m nath
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Bansi store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gangour Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Siba General
Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gupta Store
Abhilash
sahu
DSM sambalpur East
Ainthapali-
GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Dibakar
Communicatio
n
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Pk std
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Padhan Bettel
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Upendra Bettel
Abhilash
sahu
DSM sambalpur East
BUDHARAJA
-GTM
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ajay Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Bm Nath
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Ajay Bettel
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gurunanak
Fancy Store
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Khusi mixture
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Maa Namkin
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Gautam Bettel
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Upendra Bettel
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
Padhan Bettel
Abhilash
sahu
DSM sambalpur East FATAK-2
Saurabh
International
Riddhi
Enterprises
1201703700017
1
P.k Std

65. Below is a list of data I personally added with the guidance of salesmen across Beats in
Sambalpur region.
User Beats Name Newly Added Outlets Name
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Maa Samleswari Bettle Shop
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Sibansh Store
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Aditya Store
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Jevan Store
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Behera Gen 3
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Rohini Store
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Rajesh Kirana
Abhilash sahu(RIDHI ENTERPRISES) GOPALMAL-2 Sriti Store
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Raj Fruits Centre
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Sai Store
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Hari Shree
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Kiran Ice
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Prem Store
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Sai Store
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Maa Sakambari General Store
Abhilash sahu(RIDHI ENTERPRISES) BADABAZZAR-2 Chambru Bettel Shop
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Radhika Daily needs
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Sandeep Store
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Rojana Store
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Bansidhar Store
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Pradhan Store
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Bunty Tea Stall
Laxman Nayak(RIDHI ENTERPRISES) Bareipali & Remed,Sambalpur Sindwi Store
Laxman Nayak(RIDHI ENTERPRISES) CHANDAN NAGAR ROAD Shri Vignaya Café
Laxman Nayak(RIDHI ENTERPRISES) SANTINAGAR ROAD Maamangalam General Store