The document summarizes a proposed grant writing platform called Simply Granted. It aims to provide non-profit organizations with a simple way to search, write, and track grant applications. Users would sign up for a monthly subscription, search a database of available grants, and access templates to apply online. The founders believe this one-stop solution could help non-profits access billions in missed funding each year. Their model projects strong user growth and profit within 5 years by addressing an underserved market and keeping overhead costs low through a technology-focused approach.

1. SIMPLY GRANTED
Grant writing made simple

2. Our mission is
to provide the
simplest way for
Nonprofit
Organizations
to write grants

3. The problem
Billions of dollars in
available grants are
missed out on each
year by small and mid-
sized nonprofit
organizations who do
not have dedicated
grant writing staff.
Chart Source: Giving USA
Charitable
giving report 2012-2014
$316B
$339B
$358B

4. The Solution
Create a one-stop
grant application platform
A single website
to search, write,
and track their
grant
applications.

5. How it works
Sign Up
Visit the website and
sign up for a 30 day trial
membership with
SimplyGranted.
Search
Search for grants based
on their target project
classification, funding
size, and interests.
Apply
Upload documents
(or create new ones
from a vast library of
templates) and submit
the grant applications
online.

6. The
Technology
LAMP stack
on AWS

8. Paolo Dell Aquila
CEO & Founder
Stephen Salaka
CTO & Project Manger
Background in sports
training, launching
numerous successful
companies, including
multiple philanthropic
endeavors.
Over 15 years of
diversified technology
leadership; including
extensive consultation
work with large cap and
fortune 500 organizations
and startups
Simply Granted

9. Why now?
+Small to Mid
Sized NPOs make
up 88.2% of the
2.2 million NPOs
2014 Urban Research Institute shows 79.5% of all registered NPOs
have less than $50,000 in revenue. 66.4% of the remainder have
revenue less than $500,000.

10. Major players in market
spaceFoundation Center - 1.4 Million Active and expired Grants. $199 per
month. No templates, no grant application assistance
Grant Station - 250 Thousand Active and Expired Grants. $390 per
year. Some sample templates. No Grant Application Assistance.
Techsoup - Community for Nonprofits. Not much in the way of grant
information. Not much in the way of templates. No Grant Application
Assistance.
Simply Granted - 7,000 Active grants at launch with new grants added
daily. $30 per month - no long term contract. 100 Grant Proposal
Templates. Complete Grant Application Platform.

11. Revenue model
Recurring
• Month to month
simple subscription
model
Premium versions
• Additional
functionality and
service
One time Payments
• Grant submission
mailing
• Grant writing
assistance
• Grant search
assistance
Recurring
• Integration with
advertising platforms
to market NPO
information to grant
writers

12. 5 Year growth model
1,500 users within the first 4 months.
5% month on month growth. $30 per
month
Pessimistically capturing 3% market share in 5 years.
$38M in profit over 5 years
Profits captured
EVERY MONTH

13. Minimal overhead costs
Team growth expectations.
3 technical members by Q2 2015.
11 Research assistants by Q2 2015.
Minimizes Overhead costs
through technology
leverage
Expenses that scale with
utilization.
HOSTING: $300 per
month per 1,500 users.
ADVERTISING: 20% per
month.
65% per month
PURE PROFIT
ADVERTISING:
20% per month.
STAFF: Less than
15% per month

14. The power of numbers
$30 monthly fee
$50,000
Additional
grant
10% of monthly
revenue will be
given back to the
community in the
form of quarterly
grant awards.

15. Milestones
February 2015
Initial idea discussed
with consultant and
project manager,
Stephen Salaka
May 2015
Development begins
on MVP
August 2015
MVP completed.
Development work
begin on final platform
February 2016
Simply Granted website
and platform launched
September 2014
Paolo Dell Aquila,
Founder of Simply
Granted concept
conceived.