Silverbakk Briefing Room allows users to: 1. Measure, monitor, and analyze social media activity and engagement on the internet over time and in real-time. 2. Present social media data based on relevance and engagement. 3. Manage information and take action on topics through collaboration and engagement in conversations.

1. Silverbakk Briefing Room
• Measure, monitor and analysis of social
activity on the internet
• Presentation of data over time and real-time
• All data presented based on Relevence and
Engagement
• Language of your choosing
• Manage & take action

2. It´s not a new house, it´s a new chair at the
Make sure it is comfortable and fits in.
dining table!

3. What is the right information for you How do you measure social activity?

4. The dandelion effect How do we know which flower each seed
comes from?

5. Engagement
• When we share
• When we contribute
• When we take action
When we actually pour some engagement
in the information!

6. The currency?
• Engagement
• Conversation
• Participation
• Authority
• Influence

7. Silverbakk Briefing Room
• Analysis of Engagement, Conversation,
Participation and Authority
• How relevant the information is
• Where it takes place
• Management of information
• Take action
• Collaborate on topics
• Engage in conversations

8. The Impfactor - Helps you find the needle in
Puts a number on the importance and how
the haystack impressive the information is.

9. The Impfactor
• Authority of writer
• Authority on subject
• Conversation around the subject
• Mentions in other places
• Reach and virality
• Stickyness and reuse (favs/embeds)
• ..and much more

10. Language
• Completely language independent
• Change language in real-time
• One, two, a few or all. You decide how many
languages you want in each project.

11. DEMO Silverbakk Briefing Room

12. The product
Online based
Subscription (invoice or credit card)
Up and running in 5 min
Easy to invite
Easy to manage
Starts at $89 per month

13. Fredrik Stenbeck
fredrik@silverbakk.com
www.silverbakk.com
+46761-487780
Twitter: @stenbeck