Zenga Media is moving its 6 B2C services including Zenga TV and CrickZenga to the cloud to gain a unified platform and integrated experience across web, mobile, DTH and IPTV. They currently have 22 million users and 350+ million video views per month. The cloud will provide more servers, resources, space and redundancy needed to support their growing user base and delivery demands. A discovery was made that the cloud can provide the solution, peace of mind and future proof marketing they need through cloud powered services. The market is shifting to on-demand video and personalized apps across entertainment, social media and other areas accessible on 950 million mobile and 230 million internet-connected devices in India. The cloud solves big