The document discusses pricing and membership options for a gym. It offers annual, semi-annual, off-peak, and monthly memberships starting from Rs. 30000 down to Rs. 1500. It also outlines the customer process which includes signing up, measurements, nutrition and workout recommendations, and a tour of the facilities. Finally, it includes a diagram of the gym layout showing various areas for lifts, aerobics, spinning, upper body, core, lower body, juices, front desk, lounge, changing rooms and offices.

2. Products
Price
Place
Promotion
Process
People
Physical Evidence
SWOT ANALYSIS
Service Marketing Triangle
Service Blue Print
Conclusion

4. Monthly
Annual Semi Annual Off Peak
Membership Membership membership Membership
Annual Couples
30000 Rs 16800 Rs Between 16000 p.a. Currently
working on
Offer: Offer: 11 am- 4pm
pricing
15800 Rs 8000 Rs 8000 Rs
Around 1500

9. Signing up
Customer of Measurements
Customer taken
Enters
Greeted
Made to Nutrition and
Feel Recommend workout
Package
Comfortable Schedule
given
Requirements Ready
Grand
Assessed and
tour To
understood
Workout

11. CROSS DEAD W
TRAIN E
Lifts Juices & I
ERS
Energy G
Drinks H
Aerobics workout Area T
Area T
R
E UPPER BODY
Front desk Spinning A
Workout D
Area M
OFFICE I CORE
Lounge L
L
CHANGING S
ROOMS LOWER BODY
WITH
STEAM
Stair case Stair case

17. “enabling the promise” “Setting the promise”
“Delivering the promise”