Fitness facility solutions for the hospitality industry

1. .
Hospitality
Solutions.

2. What is Wellness?
.

3. .
Technogym Mission.
“We think, plan and realize innovative systems for both a physical and psychological well-being and for the
improvement of people’s quality of life, through physical activity, a good diet and correct habits, to prevent the main
pathologies derived from sedentary lifestyles.” Nerio Alessandri (Chairman and Founder of Technogym)

4. 50.000 Professional Gyms
20.000 Private Customers
20 Millions Users every day

5. the
Company

6. • Chi è TG e come è nata
• Foto garage
1983.
Technogym is born.

7. 2011.
Global Reach.

8. Technogym Technogym Technogym Technogym Technogym Technogym
USA UK Benelux France Germany Italy
Technogym Technogym Technogym Technogym Technogym Technogym Technogym
Russia China Emirates Japan Spain Portugal Australia

9. References.
Performance Sports. Excellence.

10. Technogym Village

12. THE TECHNOGYM VILLAGE
• Bio-architecture
• Solar cell system
• High-efficiency fluorescent lights
• Low-power consumption PCs

15. the
Market

16. Club Home Cruise
Corporate Medical Hotel
Residential Military Spa

17. HOME & HEALTH
CLUBS HOSPITALITY
CORPORATE
& PUBLIC

18. the
Hospitality
market

19. "Working out on the road is a
priority for many travellers
but hotels have typically cut
corners in hotel workout
rooms - cramming mediocre,
aging equipment in a small
space with absolutely no
frills”.
Starwood's founder and CEO Barry Sternlicht

20. Luxury Hotel 4 Stars Hotel
Leisure Residential
Destination
SPA CRUISE

21. Facts
A study on business travelers, titled “Road Runners: Working out
on the Road”, conducted by Lieberman Research Worldwide
illustrates just how important exercise is to hotel guests.
Said they check whether a hotel has gym
facilities when booking
Said quality of hotel fitness facilities is an important
factor in choosing a hotel
Didn’t like the workout room
Source: Lieberman Research Worldwide for Westin Hotels & Resorts, survey of 300 business travellers.

22. Relaxing after
Maintain a daily
travelling or
workout routine
working day
Regenerating
and detoxing in Workout in the
a graceful privacy of the
environment room

23. *
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24. Technogym consultants will help you the realization of your
perfect Wellness Solution.
1. Project Study: understanding your targeted guest’
needs.
2. Project Development: studying the perfect solution for
your location & business model.
3. Project Optimization: create a check list of activities up
to the launch of the facility.

25. .
Wellness Design.
Designing a Gym.

26. PRODUCTS DESIGN
FUNCTIONAL
INTERIOR DESIGN
AESTHETICAL

27. Pay particular attention to:
• Lighting.
• Colours.
• Entertainment.
• Cooling and Warming, and humidity.
. Acoustic Insulation.
•
• Flooring.
• Furniture and complements.

28. .
What kind of experience want to live the guests?
How many machines in the area?
More or Less, it can be considered about 4 or 5 sqm per each piece of equipment
(there can be some exceptions e.g. Kinesis, Group Cycling…)
So, for example in a 100 sqm Wellness Area, there is enough space for about 20-25 machines.

29. .
1. Cardio equipment
Start positioning the CV equipment : in front of the windows, if you have a good view, or close to the entrance, if you don’t
have any interesting view.

30. 2. Strength equipment
Position the Strength equipment: after the CV machines or close to the main entrance in case the CV equipment is in front of
the windows. Pay attention to always keep close the same muscular groups, and if it’s possible remember to position the
tallest equipment against the wall.

31. 3. Free weights and benches
Position the free weights area on the farthest point from the main entrance,
(In this area mirrors are very important).

32. 4. Stretching and movement
Consider the importance of a stretching area and a personal training area.

33. HOW TO TURN SPACES INTO PROFITABLE AREAS

34. The Wellness Lounge
The Wellness Space • Relax & Stretching
• Entertainment
The Guest room
“Relax & Workout” • Wellness suite
Space • Smart Workout Room
• Wellness "À la carte"

35. The Wellness Space
Open to members
With Personal training space
Hotel gym only

36. Open to members
Not just a hotel facility, but a gym opened also for members who pay a joining fee.

37. Personal training space
A dedicated space for a bespoke training experience.

38. Hotel gym
Hotel facility dedicated only to the guests.

39. .
10 sqm

40. .
15 sqm

41. .
20 sqm

42. The Wellness Lounge : Relax

44. The Wellness Lounge :
Entertainment

45. The “Relax & Workout” Space

46. STARPOOL

47. •Wellness Suite
•Smart Workout Room
•Wellness "À la carte"

48. When your away from home you want to
be able to feel like you are still keeping part
of what you like to do at home alive and
exercise is part of this
WELLNESS SUITE: KINESIS
PERSONAL

49. WELLNESS SUITE: RECLINE
PERSONAL

50. Just arrived … I don’t want to see
people … I don’t want to meet my
collegues around …I want to stay in
my room … but I must work out …
SMART WORKOUT ROOM
A small gym in the room in less than 1 square
meter.

51. Wellness "À la Carte"

52. 1. Education for your staff with a qualified network of trainers.
2. Professional personal training services available for your
guests.
3. Customized online staff education area.

53. Selling on-demand Personal
Training services for the single
guest or scheduling group
workout sessions.

54. Offer a new service to surprise
your guests.

55. Guests can easily follow their routine without any staff support or
dedicated Personal trainers.

56. Marketing
Communication
Press & PR

57. Marketing Support
- Online reference article on Technogym website
-Technogym Monthly Newsletter (200,000+ subscribers Worldwide)
-Technogym Youtube Channel (500,000+ video views/year)
-Social Media – Success Story Visibility:
Facebook (10.000 Fans)/ Twitter (1.500 Followers)
If a video is available - Youtube (500.000 video views per year)
Hotel / Fitness amenity images in our Flickr account (100.000 photo views per year)
-Technogym Wellness Blog
-Hotel Web Directory
Web users can find hotels equipped by Technogym using a search tool with visibility of installed equipment, hotel address, website link, integration with
Google Maps, hotel promo visibility etc. Available from Q4/2011.
.

58. .
www.technogym.com
Architects and Interior Designers web portal with download area.

60. CPR
WELLNESS SYSTEM
BIOSTRENGTH
SELECTION
WELLNESS TV
KINESIS
CARDIOWAVE
FLEXability
VISIO
CROSSOVER
KINESIS STATIONS
Equipment: Innovation & Design

61. .
Workout & equipment .

62. .
Healthy people, healthy planet.
People’s health goes hand in hand with our planet’s health. Our products are built to environmental
compatibility requirements which entail energy efficiency criteria, renewable materials, re-usable packaging and
compliance to RoHS directive to provide highest performance with lowest environmental impact and carbon
footprint.

63. • Use of renewable materials
• Reduction/replacement of environmentally
unsuitable substances
• Energy efficiency
• Re-usable packaging

64. Workout can be divided into 4 main categories:
• Cardiovascular activity.
• Strength training.
• Stretching.
.
• Functional movement.

65. .
Cardiovascular activity
The cardiovascular or aerobic activities consist of exercises that involve the large muscles in the legs, torso and arms with
continuous and repetitive movements. Typical aerobic exercises include walking, swimming, cycling and running. Regular
aerobic activity may help reduce body fat level, stabilize blood pressure and cholesterol level and increase the overall
resistance.

66. Cardio equipment, typologies:
.
Treadmills Bikes Lower Body Total Body Upper Body

67. .
Strength training
Body toning through weight training builds greater muscle strength.
Weights include bends, dumbbells, barbells and weight-lifting machines.

68. Strength equipment, typologies:
.
Plate Loaded Selectorized Free Weights Benches Cables

69. .
Stretching
Good flexibility and joint mobility, with a cardiovascular efficiency and a muscular strength,
are the fundamental components for staying in shape.
Stretching helps the psycho-physic system via postural improvement, prevention of backache injury reduction and total body
relaxation.

70. Stretching equipment, typologies:
.
Benches Balls Mats Wall Bars

71. .
Functional movement
Human movement is the result of the interaction between Balance - Strength - Flexibility.
These solutions are targeted to individuals that look for bespoke training methods.

72. Functional equipment, typologies:
.
Kinesis ARKE’ Tools Balls

73. .
Group activity
Group exercise classes are conducted by qualified fitness instructors. Many types of group exercise classes exist, but generally
these include classes based on aerobics, indoor cycling, boxing, high and low intensity training, yoga…

74. Advertising other partners or
services in the location such as
restaurant, SPA & treatments,
car rental, personal training,
conference room availability,
etc.

75. “Peace of Mind”approach
• Appraisal visit
• Service contract
• Planned preventive maintenance
• Spare parts

76. •Strategic partnerships
with leading financial
companies.
•Bespoke leasing and
financing options.

77. Case studies.
.

78. .
Hotel gym (160 sqm).

80. .
Hotel gym (400 sqm).

81. .

88. .
Hotel gym (35 sqm).

92. .
Hotel Room (40 sqm).

93. .

94. .

97. .
Private residence (75 sqm).

102. References.
.

103. .
Hotel: gyms.

104. Four Points Hotel Sheraton – Dornbirn (Austria)

105. Mandarin Oriental – Honk Kong (China)

106. Yas Hotel – Abu Dhabi (UAE)

107. Hotel Ritz – Madrid (Spain)

108. Baycourt Hotel & Spa – Tokyo (Japan)

109. SLS Hotel Beverly Hills– Los Angeles (USA)

110. Swiss Hotel – Instanbul (Turkey)

111. East King Plaza – (China)

112. Grand Hyatt – Honk Kong (China)

113. One&Only Le Saint Gerain – Mauritius

114. Hotel Principe di Piemonte – (Versilia) Italy

115. .
Hotel: personal training spaces.

116. Park Liberra – Tokyo (Japan)

117. Mantra Club – Rimini (Italy)

118. Sofitel St. James Hotel – London (UK)

119. .
Hotel: wellness suites

120. SLS Suite - Beverly Hills – Los Angeles (USA)
SLS Hotel Beverly Hills– Los Angeles (USA)

121. Hotel Devero - Bianza Milan (Italy)

122. Suite concept – Sia Guest Rimini (Italy)

123. Suite concept – Flos showroom Milan (Italy)

124. .
Yachts.

125. Yacht Ability – CRN Ferretti

126. Predator 130 - Sunseeker

127. .
Private Residences.

128. Private residence – China

129. Private residence – Bologne (Italy)

130. Thank You
.