This document outlines an SEO objectives plan consisting of on-page and off-page optimization strategies. It includes initial directory submissions, search engine submissions, social media account creation and engagement, blog creation, forum posting, social bookmarking, local profiles, articles and press releases, reviews, classifieds submissions, image and video sharing, pinging the site, daily reporting and analytics, and monthly deliverables such as link building and social media activities. The conclusion recommends SEO with SEM for targeted campaigns if the budget allows, or focusing on SEO alone if the budget is limited.