Seo assessment analysis and plan (1)
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The SEO assessment found that the website needed optimization of its title, meta description, images, internal and external links, and keywords. The plan was to shorten the title to 70 characters or less, reduce the meta description to 300 characters, add meta keywords and image alt text, increase internal links to at least 30 and external links to 50 or more, and optimize content with keywords like online bookkeeping, tax, Xero accounting, virtual assistance, and social media management.
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4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
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Seo assessment analysis and plan (1)
- 1. SEO Assessment: Analysis and Plan Website: https://kbrvirtualsolutions.wordpress.com/ SEO ANALYSIS Website: ● Title - 71 characters — average. Most optimal 10 - 70 characters. ● Need to shorten meta description to 300 characters. ● Need to add Meta keywords ● 3 images without ALT text. Internal links: ● Good but needing more External links: ● Needing a lot more Keywords: ● Need to work on the KWs using keyword research SEO PLAN 1. Site Optimization a. Reduce Title to 70 characters to be optimal b. Shorten Meta description down to 300 characters c. Add Meta keywords d. Optimize ALT text in images 2. On page optimization ● Need to increase internal links from 15 to at least 30
- 2. 3. Off-page optimization ● Need to increase external links from 17 to at least 50 4. Keywords Optimize headings, content and images with the main KWs i. Online Bookkeeping ii. Tax iii. Xero Accounting iv. General Virtual Assistance v. Social Media management