The document analyzes the cover of a DVD. It notes that the cover features six equal male and female representations to promote equality and appeal to both genders. The city imagery and colors used imply elements of science fiction and adventure. The presence of both genders creates a balanced representation that allows wider audience engagement.

2. Title of film, written in
bold, to engage the
audience with the
name, thus to
remember it, so one is
able to remember it,
when in cinema.
The title of the DVD is
written in gold, which
connotes wealth, power
and authority. This
creates a sense of
suspension for the
audience, to which genre
the film may be.
There is an equal
representation of
genders, with three males
and three females
appearing at the front.
This highlights equality,
and allows the audience
to see a part of
themselves, thus
attracting a female
audience to the film too.
The use of imagery
below the title, of the
city, implies to the
audience, that the film
has aspects of sci-fi and
potential adventure. The use of light blue,
and dark blue, has
connotations of the
underworld, therefore
suggests to the
audience that there is
an element of escapism
and lack of boundaries.
Use of a black cast,
allows the audience to
be able to identify
themselves within the
film, thus creating more
appeal.

3. White and blue color
pallet, connotes a sense
of adventure, super
natural and sci-fi.
In terms of
representation, the male
characters are portrayed
as more visible, in size
compared to the female
characters, suggesting
that the males are more
dominant compared to
the females.
The title of the film, is
presented in bold italics,
with a blue and gold
font, attracting the
audience’s attention to
the name, for future
references. The gold also
connotes wealth and
power.
Use of both male and
female characters,
creates a sense of
equality, allowing
audience to engage with
the film, as there is a fair
representation.
The use of objects, such
as helicopters etc. hint at
the genre in which the
film is set, thus
attracting an audience.
Costume, resonates to a
military style, also
hinting at genre, and
inferring that there are
battles to be won.

4. Use of the color red, as
the background, has
connotations of danger,
and potential romance,
highlighting to the
audience what the genre
of the film may potentially
be.
The filters of red, along
with each character filling
each filter, implies a sense
of secrecy whilst also
engaging the audiences
attention towards this
image.
The cast of characters all
appear to be females,
subverting traditional
ideologies of males being the
authoritarian and powerful
figures. This also allows the
audience to identify
themselves within the cover,
this making it more appealing.
The use of ‘OCEAN’S’ within the
title of the dvd cover, is seen to
juxtapose the image of eight
females. This creates a sense of
suspense, as ‘OCEAN’S’ have
connotations of nature, the sea
and peace. On the other hand,
the use of the number of
‘eight’ is seen to correlate with
the image of ‘eight’ females.
The use of sunglasses, as a
prop suggests to the audience
that there is a theme or genre
of spies.
The use of color of white for
the font, has connotations of
purity which is contrasted
against the red background,
highlighting a theme of
potential deception or even
manipulation.

5. Contrast of white and
red, engage the audience
with the film, suggesting
there is a potential
mystery or plot twist, as
red connotes danger,
whilst white connotes
purity.
The main image consists
of eight females,
depicting them as strong,
and powerful as they all
appear to be standing
confidently, thus
engaging with the
audience, and allowing
females to identify
themselves within the
film.
Use of a white, simple
background, allows the
main image and title of
the film to stand out,
thus informing the
audience in a direct
mode of address.
The use of black and
white filtering on the
main image, is effective
in not fully exposing the
characters, thus
connecting to the plot of
the film; a robbery.
The date the film is to be
released, is written in
black and red, fitting the
color pallet with the titleIn terms of representation, there are
only female characters presented at the
forefront of poster, highlighting the
target audience, to which the film is set.

6. There is a clear correlation
and relationship between
the title, and image
presented. There are two
mazes on the left and right
hand sides of what appears
to be a bridge, whilst four
figures are shown to be
running towards the
audience.
There is an uneven
representation of male
figures to females, as there
are three males, compared
to one female. This suggests
to the audience that males
are more strong , powerful
and authoritarian.
The use of the caption;
‘EVERY MAZE HAS AN END’
creates a sense of suspense,
fear and excitement for the
audience as it appears to be
the third trilogy to the
narrative.
The use of helicopters, and
high rise buildings, suggest
to the audience that there is
a theme of escapism, as the
figures appear to be running
away from their threat.
The use of orange, implies a
fire, thus danger, whilst the
blue and grey sky, suggest
danger and a problematic
environment, in which these
characters are living.

7. All the main characters, are
presented to be positioned
at the bottom left of the
poster, whilst appearing to
gaze out into the opening.
This suggests a sense of
defense, and protection, as
they attempt to flee their
threat.
There is an uneven
representation of gender, as
there is only one female
presented on the poster, in
comparison to five males.
This suggests that males are
perceived as more powerful
and strong, compared to
females.
The referral to the tagline
‘THE END WILL BE WCKD’ is
intertextual reference, to the
threat the characters are
fleeing. It also engages the
audience with the film, and
what is to be expected.
The use of dark blues and
greys connotes a sense of
danger, which suggests the
genre of the film; adventure,
mystery and sci-fi.
Use of objects such as
helicopters provide hints to
the audience to which genre
the film is set in, whilst also
depicting a sense of
anticipation amongst the
audience, for what is to
happen next.
The title is presented in bold italics, whilst remaining in a white
color pallet. This suggests that the characters are young and bold,
as they attempt to find a ‘DEATH CURE’