3. DESCRİPTİON OF E-COMMERCE
E-commerce, production of goods and services, promotion, sales, insurance, and
payment transactions over computer networks. E-commerce, business transactions
electronically through the realization of one or all of the advertising and market
research, order and payment, and consists of three phases to be delivered.
4. E-Commerce Market in Turkey
E-commerce (e-commerce ) market , quickly rising in Turkey, as well as all over the
world . Interbank Card Center ( BKM ) in the first 11 months of 2012, according to data
from e commerce market size , reaching up to $ 8.4 billion . This figure , compared with
the previous years the growth of e-commerce market , as can be seen more clearly .
Indeed, the first 11 months of 2012, £ 4.9 billion , while the figure for the full year was $
5.5 billion .
Compared with previous years, despite the drop in the rate of growth of 51% market share
of e-commerce began to develop artmıştır.E -commerce market in 2011, compared to 73%
growth registered in 2010 , a growth rate of 129% in 2011 compared to 2012 was .
According to these e-commerce market grew by more than 6 times since 2010, has
evolved into a promising investment vehicle.
8. Recommendations For The Business
E-commerce website design and the unique appeal of course is extremely important. Design, the only
feature that pushes visitors to visit the site. However, if you want to be a results-oriented e-commerce
sites, so if you want to increase the sale of the site give a performance at least as important as the
design. Slow-paced e-commerce sites, continuous mounted buttons, menus can not be reached with a
single click, and endless protracted process steps, forms to be filled in, zoom out from your site
visitors. They want people who want to have when shopping for a moment before. If you remove an
obstacle in front of them constantly bored and can take less time than any other medium you will go
straight for the same product. An e-commerce site, "customer service" is extremely important to keep
the unit. Internet arena to say customer service, good communication and e-mail is answered by real
people. Site visitors and potential customers is always the "contact us" button, reporting complaints
and suggestions really be able to reach you. Machines, automatic responses and answers returned in
late, certainly does not satisfy the users of the internet. To set up a communication unit, albeit
small, that will help you look and reliable progress and grow....
