Derived from an article we published with HubSpot (http://blog.hubspot.com/agency/agency-mistakes-lessons-learned), this presentation includes 20 lessons we learned while growing our agency in 2016.

1. Scaling Your Agency

2. INTRODUCTION

3. Introduction
Who is this dude?
• Founder of Growth Spark
• Founder of MEB and MAB
• E-Commerce Author and Teacher
• BusinessWeek Top 25
Entrepreneurs
• Babson College Alum

4. Lessons Learned

5. Lessons Learned
Outline Project Unknowns
as Much as Knowns.1.

6. Lessons Learned
Transition from managing
a sales pipeline to a
relationship pipeline.
2.

7. Lessons Learned
Help define success for
your customer.3.

8. Lessons Learned
Don't overlook easy
money.4.

9. Lessons Learned
Focus on solving
problems, not just
implementing solutions.
5.

10. Lessons Learned
Don't view account
management and project
management as the same
role.
6.

11. Lessons Learned
Always be selling.
7.

12. Lessons Learned
Realize the difference
between makers and
managers.
8.

13. Lessons Learned
Work in time blocks.
9.

14. Lessons Learned
Repeat everything. Repeat
everything.10.

15. Lessons Learned
Manage against scope or
timeline, not both.11.

16. Lessons Learned
Negotiate constantly, but
wisely.12.

17. Lessons Learned
Have a process, but know
that the process will
change.
13.

18. Lessons Learned
Build in padding for
inaccurate project
estimates.
14.

19. Lessons Learned
Remember that
contractors are not
employees.
15.

20. Lessons Learned
Show, don't tell.
16.

21. Lessons Learned
Promote others first.
17.

22. Lessons Learned
Do less marketing to do
better marketing.18.

23. Lessons Learned
Find the source of the
stress.19.

24. Lessons Learned
Celebrate your
accomplishments.20.

25. Thank You!

26. Ross Beyeler
ross@growthspark.com
@rbeyeler
Contact Info