FerroCare/MediTec's OptiFer heme iron supplement tablets are efficient, well-tolerated and also optimal for long-time use such as in chronic situations.
Natural heme iron has been safely used in Scandinavia for over 30 years without serious side effects. Heme iron is the most efficient form of iron for supplementing iron depletion as it is one of only two types of iron the body can utilize from supplements. No poisonings or serious side effects from natural heme iron have ever been reported.
This document discusses marketing materials for a new asthma medication called Activent Capsule. It provides suggestions for key messages to include in promotional materials such as emphasizing the brand name, dosage, advantages like ease of use and protecting from asthma attacks, and instructions for usage. A variety of promotional items are also proposed, such as brochures, stickers, air fresheners, mugs, and personalized peak flow meters, to help raise awareness of the new brand among doctors.
This one-day certificate training workshop on pharmaceutical marketing strategy will be held on February 12 in Karachi and February 26 in Lahore. The workshop aims to provide participants grounding in strategic analysis tools for pharmaceutical marketing. Attendees will learn about pharmaceutical marketing strategy, applying the 4 P's, analyzing strengths/weaknesses/opportunities/threats, and developing a long-term marketing plan through scenarios. Successful coordination of marketing requires aligning all activities to patient and physician needs. The workshop will use interactive exercises and cases to help participants contextualize the environment and formulate a coherent marketing strategy.
The document discusses ways for pharmaceutical companies to adopt a more patient-centric approach. It suggests that companies focus on understanding patient data, inviting patients to speak at events to understand their perspectives, and training medical representatives to better explain diseases and treatments to patients. While patient-centric care is ideal, companies face challenges balancing business pressures with patient needs. The document proposes that companies discover unmet patient needs, reduce patient burdens like affordability and convenience issues, identify both physician and patient needs separately, and perfect integrated care delivery between marketing, hospitals and patient programs.
This marketing plan summarizes Kauvery HCG Cancer Centre's strategy to increase sales and patient numbers over the next few months. It involves conducting awareness campaigns in public places to educate people about cancer care. The plan also aims to study the demographic needs of the local district and strengthen referrals from doctors and other specialties. Key parts of the strategy include promotions through newspapers, TV, radio, posters and pamphlets. The marketing mix will focus on segmentation based on income groups. Projections estimate monthly revenue increases from radiation therapy, chemotherapy and total sales. Short term goals are outlined to achieve targets for outpatient visits, inpatient admissions, and radiation therapy, chemotherapy and surgical oncology patients.
The survey reflects the views of over 150 pharmaceutical executives on current challenges and how to overcome them. 68% believe the current pharmaceutical model is broken and needs repair. Respondents see growing price pressure, emphasis on cost-effectiveness, and restrictive market access as significant challenges. Many expect decreased sales force time for their products and shifted spending from physicians to key accounts, payors, and hospitals. Over half plan to rely more on innovative pricing, payor collaboration, and pharmacoeconomic studies.
The document provides an overview of the global and Indian pharmaceutical industries and pharmaceutical marketing. It discusses how pharmaceutical companies research and develop new drugs, the large market size and top companies globally and in India, India's role as a major exporter of generic drugs, and common marketing strategies used in India's prescription-driven branded generic market, which involve establishing relationships with doctors who are the key decision-makers through regular visits and promotion by marketing representatives.
Natural heme iron has been safely used in Scandinavia for over 30 years without serious side effects. Heme iron is the most efficient form of iron for supplementing iron depletion as it is one of only two types of iron the body can utilize from supplements. No poisonings or serious side effects from natural heme iron have ever been reported.
This document discusses marketing materials for a new asthma medication called Activent Capsule. It provides suggestions for key messages to include in promotional materials such as emphasizing the brand name, dosage, advantages like ease of use and protecting from asthma attacks, and instructions for usage. A variety of promotional items are also proposed, such as brochures, stickers, air fresheners, mugs, and personalized peak flow meters, to help raise awareness of the new brand among doctors.
This one-day certificate training workshop on pharmaceutical marketing strategy will be held on February 12 in Karachi and February 26 in Lahore. The workshop aims to provide participants grounding in strategic analysis tools for pharmaceutical marketing. Attendees will learn about pharmaceutical marketing strategy, applying the 4 P's, analyzing strengths/weaknesses/opportunities/threats, and developing a long-term marketing plan through scenarios. Successful coordination of marketing requires aligning all activities to patient and physician needs. The workshop will use interactive exercises and cases to help participants contextualize the environment and formulate a coherent marketing strategy.
The document discusses ways for pharmaceutical companies to adopt a more patient-centric approach. It suggests that companies focus on understanding patient data, inviting patients to speak at events to understand their perspectives, and training medical representatives to better explain diseases and treatments to patients. While patient-centric care is ideal, companies face challenges balancing business pressures with patient needs. The document proposes that companies discover unmet patient needs, reduce patient burdens like affordability and convenience issues, identify both physician and patient needs separately, and perfect integrated care delivery between marketing, hospitals and patient programs.
This marketing plan summarizes Kauvery HCG Cancer Centre's strategy to increase sales and patient numbers over the next few months. It involves conducting awareness campaigns in public places to educate people about cancer care. The plan also aims to study the demographic needs of the local district and strengthen referrals from doctors and other specialties. Key parts of the strategy include promotions through newspapers, TV, radio, posters and pamphlets. The marketing mix will focus on segmentation based on income groups. Projections estimate monthly revenue increases from radiation therapy, chemotherapy and total sales. Short term goals are outlined to achieve targets for outpatient visits, inpatient admissions, and radiation therapy, chemotherapy and surgical oncology patients.
The survey reflects the views of over 150 pharmaceutical executives on current challenges and how to overcome them. 68% believe the current pharmaceutical model is broken and needs repair. Respondents see growing price pressure, emphasis on cost-effectiveness, and restrictive market access as significant challenges. Many expect decreased sales force time for their products and shifted spending from physicians to key accounts, payors, and hospitals. Over half plan to rely more on innovative pricing, payor collaboration, and pharmacoeconomic studies.
The document provides an overview of the global and Indian pharmaceutical industries and pharmaceutical marketing. It discusses how pharmaceutical companies research and develop new drugs, the large market size and top companies globally and in India, India's role as a major exporter of generic drugs, and common marketing strategies used in India's prescription-driven branded generic market, which involve establishing relationships with doctors who are the key decision-makers through regular visits and promotion by marketing representatives.
This document outlines a 10 step marketing plan for a radiation oncologist named Doc Fay. It describes Doc Fay's target patients as cancer patients requiring radiotherapy. It notes a gap in the number of radiation oncologists practicing in the country compared to the number of new cancer cases each year. The plan positions Doc Fay as a compassionate radiation oncologist who provides affordable treatment, partners with NGOs, and participates in medical missions nationwide.
Pharmaceutical Marketing - Whats in store for patients?brandsynapse
This document discusses trends in pharmaceutical marketing and advertising spending from 1996 to 2010. Key points include:
- U.S. pharmaceutical ad spending peaked at $5.4 billion in 2006 but has declined each year since to $4.3 billion in 2010 due to fewer blockbuster drugs, a smaller new drug pipeline, and cost cutting.
- The top spender in 2010 was Pfizer at $967.5 million, though its drug Lipitor will go off patent in 2011. Other top drugs like Plavix and Singulair will also lose patent protection.
- As mainstream breakthrough drugs become fewer, pharmaceutical marketers will need to create more value for newer drugs with smaller benefits and target niche patient
10 ten best, average and worst Points of Pharmaceutical marketingAnjum Iqbal
10 ten best, average and worst Points of Pharmaceutical marketing.
Basically this presentation is related to the pharmaceutical marketing. . . that which type of strategies become best , worst and average for the pharmaceutical marketing.
Sanofi is a global healthcare leader focused on patients' needs, with over 110,000 employees worldwide. Through mergers and acquisitions from 1973 to 2011, Sanofi has become a diversified healthcare company with businesses in pharmaceuticals, vaccines, consumer healthcare, and animal health. The company's strategy focuses on increasing innovation through R&D, seizing external growth opportunities, and adapting to future challenges through businesses in emerging markets, vaccines, consumer healthcare, diabetes, and animal health. Sanofi is committed to corporate social responsibility through ensuring access to healthcare in developing countries.
This document summarizes a sales promotion campaign conducted by Aventis Pharmaceuticals for their breast cancer drug Taxotere. Aventis faced difficulties promoting Taxotere to oncologists due to busy schedules and FDA regulations limiting sales representative meetings. Their research found that breast cancer patients wanted connections to family/friends during treatment. Aventis created "Connection Cards" gift packs for patients including calling cards, information materials, and coupons. Distributed by sales representatives, the campaign was successful in building relationships with oncologists and providing 60,000 gift packs to patients. Aventis continued the program as a regular communication strategy.
This document outlines a marketing plan for a new pharmaceutical product. It discusses objectives like increasing market share and brand strength. It then covers the marketing planning process and performing an environmental analysis including strengths, weaknesses, opportunities, and threats. Finally, it proposes strategies for market penetration, development, positioning, branding, public relations, product development, pricing, distribution, promotion, and commercialization.
Pharmaceutical marketing plan case studyMohamed Magdy
Pharmaceutical Marketing Plan Case Study
I can challenge you will never see such fully fledged Pharmaceutical Marketing Plan Case Study in the internet for FREE as I did in this case study!
Click here to ENJOY it: http://www.guerrillamarketer.com/pharmaceutical-marketing-plan-case-study/
This document discusses a marketing plan for Enbrel, a drug produced by Wyeth to treat psoriasis. It provides an overview of Wyeth, describes Enbrel and the psoriasis market in Egypt. It analyzes Enbrel's market share and position, performs a SWOT analysis, and discusses segmentation of the psoriasis market in Egypt. The plan suggests an awareness campaign to educate physicians, insurers and others on benefits of Enbrel to improve patients' quality of life and allow them to meet needs beyond just basic physiological requirements.
The document summarizes research into marketing practices of pharmaceutical companies through case studies and interviews. Case studies of Claritin and Lipitor found differences in packaging and advertising between US/Canada and Europe. Interviews found that pharmaceutical representatives meet with doctors and pharmacists for 10-30 minutes to provide information, but independent assessment is still needed. While representatives have useful roles, direct-to-consumer drug advertising is seen as generally inappropriate.
Effective Medical Communications in Pharmaceutical marketingDr Neelesh Bhandari
Communication involves transferring information from a sender to a receiver to create shared understanding. It can be presented visually using text, images, graphs, video and animations. Elements in the communication process include the sender, encoding, message, channel, noise, decoding and receiver. Factors like price sensitivity, government regulation, ethics and brand loyalty differ between consumer and pharmaceutical markets. Promotional objectives, product positioning, market segmentation, choice of promotional strategy and integrated marketing communication are important considerations for effective medical communication.
- The document provides sales forecasts for Esoz 20, an esomeprazole magnesium tablet, for the first year in quarterly projections. It estimates sales of Rs. 2.5 crore for the year with sales increasing each month and quarter as penetration increases.
- A promotional budget of Rs. 30 lakh is allocated equally across the 4 quarters to market the brand to gastroenterologists, general physicians, surgeons and gynaecologists in metro and class 1/2 cities.
- Key activities include product sampling, branding materials, and print advertisements. Pricing is set at Rs. 15.93 per tablet with a company margin of 60% after trade discounts.
Pharma Plan is a leading international healthcare recruitment consulting company with over 20 years of experience. They specialize in recruiting for the pharmaceutical, biotech, medical devices and diagnostics industries. Their recruitment process involves identifying candidates through their large international network and database, screening candidates, conducting interviews, and guaranteeing candidate placement. They maintain high ethical standards and have a diverse client list of major healthcare companies.
This document discusses strategies for launching new pharmaceutical brands. It outlines that successful product launching depends on coordination across functions. The purpose is to build sales. A launching strategy consists of marketing decisions, activities, and product attributes to present the product to its target market. The objectives are to generate income. Key aspects of launching strategy include being first to market, a first follower, or delayed entrant. Marketing decisions include market entry strategy, product positioning, and marketing mix. Strategic decisions involve company strategy, product strategy, market strategy, and competitive strategy. Tactical decisions involve the marketing mix of product, price, promotion, and distribution. Success depends on customer performance, financial performance, and technical performance. The document provides details on various strategic
Here are some key points to consider when managing a pharmaceutical product portfolio across the product life cycle:
- Balance pipeline, in-line, and mature products to ensure continuous revenue and profit streams as products move through stages of the PLC
- Allocate R&D, marketing resources appropriately based on products' stage in PLC
- Consider portfolio synergies - how products complement each other's markets, sales forces, etc.
- Manage patent expirations and generic competition for in-line products
- Continuously evaluate portfolio for gaps, underperformers, and divestment/acquisition opportunities
- Ensure pipeline has mix of early/late stage products and therapeutic areas for future growth
The goal is a balanced,
The document provides an analysis of the Pakistan pharmaceutical market. Some key points:
- The total Pakistan pharma market is US$2.177 billion and is growing at a CAGR of 10.22% in US dollars.
- The top 11 corporations have reached Rs. 5 billion in sales and account for 49.22% of the market share.
- Top 50 corporations control 86% of the market and top 100 corporations control 95.95% of the market.
- 398 new products were launched in the last 12 months, with 20 from multinational corporations and 378 from national companies.
Low iron counts are one of the most common conditions worldwide. . It may be difficult to get enough of this important nutrient unless meat courses are part of the diet. Fruit, cereals and vegetables contain relatively little of useful iron. If you’re suffering from low iron, no amount of vitamins or any other supplement is going to change it.
O ferro Heme em refeições à base de carne é a fonte mais importante de ferro. Existem apenas dois tipos de ferro que podemos usar: ferro heme proveniente de carne, aves ou peixe e ferro não heme proveniente de legumes, produtos lácteos e ferro ligado quimicamente nos suplementos regulares.
Todos os suplementos regulares são sintéticos / artificiais. Eles contêm ferro quimicamente ligado, como por exemplo sulfato ferroso.
Hoje existem suplementos de ferro heme disponíveis que são feitos com hemoglobina bovina natural.
Um problema universal
A deficiência de ferro é a desordem nutricional mais comum e generalizada no mundo.
Além de afetar um grande número de crianças e mulheres nos países em desenvolvimento, é a única deficiência de nutrientes que também é significativamente prevalente em países industrializados.
All regular supplements are synthetic/artificial. They feature chemically bonded iron such as Ferrous Sulphate.
Today there are heme iron supplements available that are made with natural bovine hemoglobin.
Heme iron is by far the best-tolerated and efficient form of iron.
1. Unpleasant side-effects
2. Low uptake
3. Low efficacy
4. There really aren't many alternatives
OptiFer® Heme Iron supplements are different
There is no change in uptake/efficacy or tolerance of heme iron over time.
The OptiFer®-series of heme iron supplements are competitive in pricing.
There are no interactions with simultaneously ingested food, drink or medicine.
Dosage is the easiest possible: One or two tablets at any time.
Historically meat courses have been the main and most important dietary provider of iron for humans.
An iron-poor diet may be the reason for anaemia outside of increased need for iron because of blood loss. Ulcers, surgery, disease etc. or other increase in the body's need for iron such as pregnancy or blood donation.
Today the OptiFer® series of heme iron supplements are available that are made with natural bovine hemoglobin.
This document outlines a 10 step marketing plan for a radiation oncologist named Doc Fay. It describes Doc Fay's target patients as cancer patients requiring radiotherapy. It notes a gap in the number of radiation oncologists practicing in the country compared to the number of new cancer cases each year. The plan positions Doc Fay as a compassionate radiation oncologist who provides affordable treatment, partners with NGOs, and participates in medical missions nationwide.
Pharmaceutical Marketing - Whats in store for patients?brandsynapse
This document discusses trends in pharmaceutical marketing and advertising spending from 1996 to 2010. Key points include:
- U.S. pharmaceutical ad spending peaked at $5.4 billion in 2006 but has declined each year since to $4.3 billion in 2010 due to fewer blockbuster drugs, a smaller new drug pipeline, and cost cutting.
- The top spender in 2010 was Pfizer at $967.5 million, though its drug Lipitor will go off patent in 2011. Other top drugs like Plavix and Singulair will also lose patent protection.
- As mainstream breakthrough drugs become fewer, pharmaceutical marketers will need to create more value for newer drugs with smaller benefits and target niche patient
10 ten best, average and worst Points of Pharmaceutical marketingAnjum Iqbal
10 ten best, average and worst Points of Pharmaceutical marketing.
Basically this presentation is related to the pharmaceutical marketing. . . that which type of strategies become best , worst and average for the pharmaceutical marketing.
Sanofi is a global healthcare leader focused on patients' needs, with over 110,000 employees worldwide. Through mergers and acquisitions from 1973 to 2011, Sanofi has become a diversified healthcare company with businesses in pharmaceuticals, vaccines, consumer healthcare, and animal health. The company's strategy focuses on increasing innovation through R&D, seizing external growth opportunities, and adapting to future challenges through businesses in emerging markets, vaccines, consumer healthcare, diabetes, and animal health. Sanofi is committed to corporate social responsibility through ensuring access to healthcare in developing countries.
This document summarizes a sales promotion campaign conducted by Aventis Pharmaceuticals for their breast cancer drug Taxotere. Aventis faced difficulties promoting Taxotere to oncologists due to busy schedules and FDA regulations limiting sales representative meetings. Their research found that breast cancer patients wanted connections to family/friends during treatment. Aventis created "Connection Cards" gift packs for patients including calling cards, information materials, and coupons. Distributed by sales representatives, the campaign was successful in building relationships with oncologists and providing 60,000 gift packs to patients. Aventis continued the program as a regular communication strategy.
This document outlines a marketing plan for a new pharmaceutical product. It discusses objectives like increasing market share and brand strength. It then covers the marketing planning process and performing an environmental analysis including strengths, weaknesses, opportunities, and threats. Finally, it proposes strategies for market penetration, development, positioning, branding, public relations, product development, pricing, distribution, promotion, and commercialization.
Pharmaceutical marketing plan case studyMohamed Magdy
Pharmaceutical Marketing Plan Case Study
I can challenge you will never see such fully fledged Pharmaceutical Marketing Plan Case Study in the internet for FREE as I did in this case study!
Click here to ENJOY it: http://www.guerrillamarketer.com/pharmaceutical-marketing-plan-case-study/
This document discusses a marketing plan for Enbrel, a drug produced by Wyeth to treat psoriasis. It provides an overview of Wyeth, describes Enbrel and the psoriasis market in Egypt. It analyzes Enbrel's market share and position, performs a SWOT analysis, and discusses segmentation of the psoriasis market in Egypt. The plan suggests an awareness campaign to educate physicians, insurers and others on benefits of Enbrel to improve patients' quality of life and allow them to meet needs beyond just basic physiological requirements.
The document summarizes research into marketing practices of pharmaceutical companies through case studies and interviews. Case studies of Claritin and Lipitor found differences in packaging and advertising between US/Canada and Europe. Interviews found that pharmaceutical representatives meet with doctors and pharmacists for 10-30 minutes to provide information, but independent assessment is still needed. While representatives have useful roles, direct-to-consumer drug advertising is seen as generally inappropriate.
Effective Medical Communications in Pharmaceutical marketingDr Neelesh Bhandari
Communication involves transferring information from a sender to a receiver to create shared understanding. It can be presented visually using text, images, graphs, video and animations. Elements in the communication process include the sender, encoding, message, channel, noise, decoding and receiver. Factors like price sensitivity, government regulation, ethics and brand loyalty differ between consumer and pharmaceutical markets. Promotional objectives, product positioning, market segmentation, choice of promotional strategy and integrated marketing communication are important considerations for effective medical communication.
- The document provides sales forecasts for Esoz 20, an esomeprazole magnesium tablet, for the first year in quarterly projections. It estimates sales of Rs. 2.5 crore for the year with sales increasing each month and quarter as penetration increases.
- A promotional budget of Rs. 30 lakh is allocated equally across the 4 quarters to market the brand to gastroenterologists, general physicians, surgeons and gynaecologists in metro and class 1/2 cities.
- Key activities include product sampling, branding materials, and print advertisements. Pricing is set at Rs. 15.93 per tablet with a company margin of 60% after trade discounts.
Pharma Plan is a leading international healthcare recruitment consulting company with over 20 years of experience. They specialize in recruiting for the pharmaceutical, biotech, medical devices and diagnostics industries. Their recruitment process involves identifying candidates through their large international network and database, screening candidates, conducting interviews, and guaranteeing candidate placement. They maintain high ethical standards and have a diverse client list of major healthcare companies.
This document discusses strategies for launching new pharmaceutical brands. It outlines that successful product launching depends on coordination across functions. The purpose is to build sales. A launching strategy consists of marketing decisions, activities, and product attributes to present the product to its target market. The objectives are to generate income. Key aspects of launching strategy include being first to market, a first follower, or delayed entrant. Marketing decisions include market entry strategy, product positioning, and marketing mix. Strategic decisions involve company strategy, product strategy, market strategy, and competitive strategy. Tactical decisions involve the marketing mix of product, price, promotion, and distribution. Success depends on customer performance, financial performance, and technical performance. The document provides details on various strategic
Here are some key points to consider when managing a pharmaceutical product portfolio across the product life cycle:
- Balance pipeline, in-line, and mature products to ensure continuous revenue and profit streams as products move through stages of the PLC
- Allocate R&D, marketing resources appropriately based on products' stage in PLC
- Consider portfolio synergies - how products complement each other's markets, sales forces, etc.
- Manage patent expirations and generic competition for in-line products
- Continuously evaluate portfolio for gaps, underperformers, and divestment/acquisition opportunities
- Ensure pipeline has mix of early/late stage products and therapeutic areas for future growth
The goal is a balanced,
The document provides an analysis of the Pakistan pharmaceutical market. Some key points:
- The total Pakistan pharma market is US$2.177 billion and is growing at a CAGR of 10.22% in US dollars.
- The top 11 corporations have reached Rs. 5 billion in sales and account for 49.22% of the market share.
- Top 50 corporations control 86% of the market and top 100 corporations control 95.95% of the market.
- 398 new products were launched in the last 12 months, with 20 from multinational corporations and 378 from national companies.
Low iron counts are one of the most common conditions worldwide. . It may be difficult to get enough of this important nutrient unless meat courses are part of the diet. Fruit, cereals and vegetables contain relatively little of useful iron. If you’re suffering from low iron, no amount of vitamins or any other supplement is going to change it.
O ferro Heme em refeições à base de carne é a fonte mais importante de ferro. Existem apenas dois tipos de ferro que podemos usar: ferro heme proveniente de carne, aves ou peixe e ferro não heme proveniente de legumes, produtos lácteos e ferro ligado quimicamente nos suplementos regulares.
Todos os suplementos regulares são sintéticos / artificiais. Eles contêm ferro quimicamente ligado, como por exemplo sulfato ferroso.
Hoje existem suplementos de ferro heme disponíveis que são feitos com hemoglobina bovina natural.
Um problema universal
A deficiência de ferro é a desordem nutricional mais comum e generalizada no mundo.
Além de afetar um grande número de crianças e mulheres nos países em desenvolvimento, é a única deficiência de nutrientes que também é significativamente prevalente em países industrializados.
All regular supplements are synthetic/artificial. They feature chemically bonded iron such as Ferrous Sulphate.
Today there are heme iron supplements available that are made with natural bovine hemoglobin.
Heme iron is by far the best-tolerated and efficient form of iron.
1. Unpleasant side-effects
2. Low uptake
3. Low efficacy
4. There really aren't many alternatives
OptiFer® Heme Iron supplements are different
There is no change in uptake/efficacy or tolerance of heme iron over time.
The OptiFer®-series of heme iron supplements are competitive in pricing.
There are no interactions with simultaneously ingested food, drink or medicine.
Dosage is the easiest possible: One or two tablets at any time.
Historically meat courses have been the main and most important dietary provider of iron for humans.
An iron-poor diet may be the reason for anaemia outside of increased need for iron because of blood loss. Ulcers, surgery, disease etc. or other increase in the body's need for iron such as pregnancy or blood donation.
Today the OptiFer® series of heme iron supplements are available that are made with natural bovine hemoglobin.
A deficiência de ferro é o distúrbio nutricional mais comum no mundo. A Divisão FerroCare Meditec oferece suplementos de ferro heme, que são melhor tolerados e mais eficazes do que outros tipos de suplementos de ferro. Sua empresa sueca produz e comercializa esses suplementos de ferro natural para ajudar as pessoas com deficiência de ferro em todo o mundo.
Virtually all oral preparations on the market are synthetic non-heme iron based which are notoriously low in both efficacy and tolerance. Ferrous sulphate, Ferrous gluconate and Ferrous bis-glycinate, and even intravenously given iron all have drawbacks in practical dosage, price and potential side-effects.
A deficiência de ferro e anemia afeta mais de 3,5 bilhões de pessoas ao redor do mundo (Organização Mundial da Saúde), resultando em problemas de saúde e comprometimento cognitivo em todas as fases da vida.
"Um terço da população mundial sofre de anemia e isso tem consequências econômicas graves", disse Sue Horton, professora da Universidade de Toronto em Economia e principal autora do estudo 'The Economics of Iron Deficiency'.
Most of the daily iron will be in non-heme form, which is bound in plants or bound chemically in the regular synthetic/artificial supplements. Non-heme iron is not very bioavailable, so more than 95 % will not be absorbed.
Heme iron is taken up at a significantly higher rate and will not produce side-effects like the synthetic/artificial supplements. It is also not affected by other simultaneously ingested food or drink.
A deficiência de ferro é a deficiência nutricional mais comum e as mulheres estão na faixa de maior risco. O ferro é crítico para a produção de hemoglobina, uma proteína que ajuda as células vermelhas do sangue a fornecer oxigênio para todo o corpo. Assim, sem ele, o corpo todo sofre - e pode se tornar anêmico.
O ferro heme é seguro e natural,
Suplemento bem tolerado e não sujeito à receita,
Segurança e proteção,
Dosagem fácil,
Absorção estável e maior do que a do ferro não-heme,
Grandes grupos de possíveis compradores: Gestantes e mulheres em idade fértil, pacientes crônicos, profissionais de saúde.
Preço mais baixo por dia
Iron deficiency is the most common nutritional deficiency and can cause a variety of symptoms including fatigue, pale skin, restless leg syndrome, hair loss, and shortness of breath. Iron is important for producing hemoglobin and transporting oxygen throughout the body. It also contributes to overall health, beauty, and wellbeing by maintaining healthy cells, skin, hair, nails, and energy levels. There are two types of iron - heme iron, which is more efficiently absorbed from meat, and non-heme iron from plants. New heme iron supplements provide benefits over traditional iron supplements as they are better tolerated with less stomach side effects and are more efficiently absorbed.
É isso que nossos clientes precisam saber. Respostas simples a perguntas importantes. Heme ferro, sem dúvida, oferece a melhor maneira de complementar e evitar a depleção de ferro.
Os produtos OptiFer® são muito eficazes e não vão causar efeitos colaterais desagradáveis.
There are only two kinds of iron that we can use; heme iron from meat, poultry or fish and non-heme iron from vegetables, dairy products or chemically bonded iron in supplements. Syntethic non-heme iron in the standard iron preparations has a low degree of uptake and often produces unpleasant side-effects.
This is what our customers need to know. Simple answers to important questions. Heme iron unquestionably offers the best way to supplement and prevent iron depletion.
O documento discute a hemoglobina como uma forma eficaz de suplementação de ferro oral. A hemoglobina contém ferro heme, que é muito melhor absorvido do que o ferro não-heme encontrado em suplementos sintéticos, resultando em menos efeitos colaterais. Comprimidos contendo 18 mg de ferro heme da hemoglobina bovina podem fornecer a mesma quantidade de ferro absorvido do que suplementos de 100 mg de ferro não-heme devido à sua alta taxa de absorção.
What you need to know about heme iron as food supplementation and how this came about.
Iron is an important part of the red blood cells that carry oxygen to all the cells of the body. Our bodies contain 4-5 grammes of iron. It may be difficult to get enough of this important nutrient unless meat courses are part of the diet.
Quais são os benefícios que a suplementação de ferro traz para a saúde? A anemia é causada por uma reduzida produção de células vermelhas do sangue e de hemoglobina e, assim, baixos teores de oxigênio atingem as células de todo o corpo.
A anemia geralmente resulta em baixos níveis de energia, mas também pode afetar muitas partes do corpo - do empobrecimento das funções cerebrais à baixa imunidade (ou incapacidade de combater doenças).
What are the health benefits from iron supplementation?
One among the others: Iron supports the energy by helping enough oxygen to reach cells. Iron also helps with the metabolic enzyme processes that the body carries out to digest proteins and absorb nutrients from food. This is why an iron deficiency causes exhaustion, trouble being active and many other symptoms of feeling sluggish.
More from MediTec Group AB FerroCare Division (20)
Breast cancer: Post menopausal endocrine therapyDr. Sumit KUMAR
Breast cancer in postmenopausal women with hormone receptor-positive (HR+) status is a common and complex condition that necessitates a multifaceted approach to management. HR+ breast cancer means that the cancer cells grow in response to hormones such as estrogen and progesterone. This subtype is prevalent among postmenopausal women and typically exhibits a more indolent course compared to other forms of breast cancer, which allows for a variety of treatment options.
Diagnosis and Staging
The diagnosis of HR+ breast cancer begins with clinical evaluation, imaging, and biopsy. Imaging modalities such as mammography, ultrasound, and MRI help in assessing the extent of the disease. Histopathological examination and immunohistochemical staining of the biopsy sample confirm the diagnosis and hormone receptor status by identifying the presence of estrogen receptors (ER) and progesterone receptors (PR) on the tumor cells.
Staging involves determining the size of the tumor (T), the involvement of regional lymph nodes (N), and the presence of distant metastasis (M). The American Joint Committee on Cancer (AJCC) staging system is commonly used. Accurate staging is critical as it guides treatment decisions.
Treatment Options
Endocrine Therapy
Endocrine therapy is the cornerstone of treatment for HR+ breast cancer in postmenopausal women. The primary goal is to reduce the levels of estrogen or block its effects on cancer cells. Commonly used agents include:
Selective Estrogen Receptor Modulators (SERMs): Tamoxifen is a SERM that binds to estrogen receptors, blocking estrogen from stimulating breast cancer cells. It is effective but may have side effects such as increased risk of endometrial cancer and thromboembolic events.
Aromatase Inhibitors (AIs): These drugs, including anastrozole, letrozole, and exemestane, lower estrogen levels by inhibiting the aromatase enzyme, which converts androgens to estrogen in peripheral tissues. AIs are generally preferred in postmenopausal women due to their efficacy and safety profile compared to tamoxifen.
Selective Estrogen Receptor Downregulators (SERDs): Fulvestrant is a SERD that degrades estrogen receptors and is used in cases where resistance to other endocrine therapies develops.
Combination Therapies
Combining endocrine therapy with other treatments enhances efficacy. Examples include:
Endocrine Therapy with CDK4/6 Inhibitors: Palbociclib, ribociclib, and abemaciclib are CDK4/6 inhibitors that, when combined with endocrine therapy, significantly improve progression-free survival in advanced HR+ breast cancer.
Endocrine Therapy with mTOR Inhibitors: Everolimus, an mTOR inhibitor, can be added to endocrine therapy for patients who have developed resistance to aromatase inhibitors.
Chemotherapy
Chemotherapy is generally reserved for patients with high-risk features, such as large tumor size, high-grade histology, or extensive lymph node involvement. Regimens often include anthracyclines and taxanes.
This presentation gives information on the pharmacology of Prostaglandins, Thromboxanes and Leukotrienes i.e. Eicosanoids. Eicosanoids are signaling molecules derived from polyunsaturated fatty acids like arachidonic acid. They are involved in complex control over inflammation, immunity, and the central nervous system. Eicosanoids are synthesized through the enzymatic oxidation of fatty acids by cyclooxygenase and lipoxygenase enzymes. They have short half-lives and act locally through autocrine and paracrine signaling.
“Psychiatry and the Humanities”: An Innovative Course at the University of Mo...Université de Montréal
“Psychiatry and the Humanities”: An Innovative Course at the University of Montreal Expanding the medical model to embrace the humanities. Link: https://www.psychiatrictimes.com/view/-psychiatry-and-the-humanities-an-innovative-course-at-the-university-of-montreal
Nano-gold for Cancer Therapy chemistry investigatory projectSIVAVINAYAKPK
chemistry investigatory project
The development of nanogold-based cancer therapy could revolutionize oncology by providing a more targeted, less invasive treatment option. This project contributes to the growing body of research aimed at harnessing nanotechnology for medical applications, paving the way for future clinical trials and potential commercial applications.
Cancer remains one of the leading causes of death worldwide, prompting the need for innovative treatment methods. Nanotechnology offers promising new approaches, including the use of gold nanoparticles (nanogold) for targeted cancer therapy. Nanogold particles possess unique physical and chemical properties that make them suitable for drug delivery, imaging, and photothermal therapy.
5-hydroxytryptamine or 5-HT or Serotonin is a neurotransmitter that serves a range of roles in the human body. It is sometimes referred to as the happy chemical since it promotes overall well-being and happiness.
It is mostly found in the brain, intestines, and blood platelets.
5-HT is utilised to transport messages between nerve cells, is known to be involved in smooth muscle contraction, and adds to overall well-being and pleasure, among other benefits. 5-HT regulates the body's sleep-wake cycles and internal clock by acting as a precursor to melatonin.
It is hypothesised to regulate hunger, emotions, motor, cognitive, and autonomic processes.
TEST BANK For Brunner and Suddarth's Textbook of Medical-Surgical Nursing, 14...Donc Test
TEST BANK For Brunner and Suddarth's Textbook of Medical-Surgical Nursing, 14th Edition (Hinkle, 2017) Verified Chapter's 1 - 73 Complete.pdf
TEST BANK For Brunner and Suddarth's Textbook of Medical-Surgical Nursing, 14th Edition (Hinkle, 2017) Verified Chapter's 1 - 73 Complete.pdf
TEST BANK For Brunner and Suddarth's Textbook of Medical-Surgical Nursing, 14th Edition (Hinkle, 2017) Verified Chapter's 1 - 73 Complete.pdf
Giloy in Ayurveda - Classical Categorization and SynonymsPlanet Ayurveda
Giloy, also known as Guduchi or Amrita in classical Ayurvedic texts, is a revered herb renowned for its myriad health benefits. It is categorized as a Rasayana, meaning it has rejuvenating properties that enhance vitality and longevity. Giloy is celebrated for its ability to boost the immune system, detoxify the body, and promote overall wellness. Its anti-inflammatory, antipyretic, and antioxidant properties make it a staple in managing conditions like fever, diabetes, and stress. The versatility and efficacy of Giloy in supporting health naturally highlight its importance in Ayurveda. At Planet Ayurveda, we provide a comprehensive range of health services and 100% herbal supplements that harness the power of natural ingredients like Giloy. Our products are globally available and affordable, ensuring that everyone can benefit from the ancient wisdom of Ayurveda. If you or your loved ones are dealing with health issues, contact Planet Ayurveda at 01725214040 to book an online video consultation with our professional doctors. Let us help you achieve optimal health and wellness naturally.
Gene therapy can be broadly defined as the transfer of genetic material to cure a disease or at least to improve the clinical status of a patient.
One of the basic concepts of gene therapy is to transform viruses into genetic shuttles, which will deliver the gene of interest into the target cells.
Safe methods have been devised to do this, using several viral and non-viral vectors.
In the future, this technique may allow doctors to treat a disorder by inserting a gene into a patient's cells instead of using drugs or surgery.
The biggest hurdle faced by medical research in gene therapy is the availability of effective gene-carrying vectors that meet all of the following criteria:
Protection of transgene or genetic cargo from degradative action of systemic and endonucleases,
Delivery of genetic material to the target site, i.e., either cell cytoplasm or nucleus,
Low potential of triggering unwanted immune responses or genotoxicity,
Economical and feasible availability for patients .
Viruses are naturally evolved vehicles that efficiently transfer their genes into host cells.
Choice of viral vector is dependent on gene transfer efficiency, capacity to carry foreign genes, toxicity, stability, immune responses towards viral antigens and potential viral recombination.
There are a wide variety of vectors used to deliver DNA or oligo nucleotides into mammalian cells, either in vitro or in vivo.
The most common vector system based on retroviruses, adenoviruses, herpes simplex viruses, adeno associated viruses.
The Children are very vulnerable to get affected with respiratory disease.
In our country, the respiratory Disease conditions are consider as major cause for mortality and Morbidity in Child.
Ageing, the Elderly, Gerontology and Public Health
Safety slideshare
1. www.ferrocare.se www.hemeiron.com
Heme iron. Is it safe?
Natural heme iron has been used massively in Scandinavia for more than
30 years. It has no known side-effects and tolerance is at placebo-level in
clinical studies. No serious side effects or poisonings have ever been reported.
Natural heme iron is the only alternative to syntethic iron in supplements as
there are only two kinds of oral iron the human body can utilize.
Heme iron is the most efficient way to orally supplement iron depletion.
OptiFer® tablets are based on natural bovine
heme iron and will safely and efficiently
keep iron counts at an optimal level.