Career in Graphic Designing >>
If you are creative and want to do something new in the world of Creativity, then Graphic Designing's career will prove to be great for you.
Lecture 1 - VDIS10023 – From Design Brief to Design.
This presentation will introduce you to "The Design Brief"...one of the most important document that every designer must be able to decode.
Career in Graphic Designing >>
If you are creative and want to do something new in the world of Creativity, then Graphic Designing's career will prove to be great for you.
Lecture 1 - VDIS10023 – From Design Brief to Design.
This presentation will introduce you to "The Design Brief"...one of the most important document that every designer must be able to decode.
Project is designed to develop a FACTs (Flexible AC Transmission) by TSR (Thyristor Switch Reactance) used in two ways. Read more about this project here.
Distinct l diversity anonymization of set valued dataRohan Khude
We are proposing the use of l-diversity which uses the sensitivity for generalizing the data when anonymized and also a algorithm for hiding the sensitive attribute information which reveals identity of one’s individual in situations like homogeneity and background knowledge.
The Prominent Leaders in Product Design & Development Companies 2023.pdfCIOLOOKIndia
This edition features a handful of The Prominent Leaders in Product Design & Development Companies 2023 To Watch that are leading us into a better future
Brand architecture is the organizational structure of a company’s range of brands, sub-brands and services.
Effective brand architecture consists of an integrated system of names, symbols, colours and visuals that directly affect the consumer's thought process.
Brand architecture helps define both the breadth and depth of the brand. In addition to providing clarity regarding your brand and its offerings, it also influences customer behaviour by catalysing the transfer of brand equity between your brands and sub-brands. If a customer has a positive relationship with your master brand, they are more likely to try one of your sub-brands.
Building a brand strategy depends on several elements, such as brand awareness, identity, positioning, customer experience, advertising, etc. The right brand agency will help define a suitable branding strategy, thereby building a strong brand that easily attracts and retains customers.
If you want to give your Indian brand a new look and feel this year, here is a compiled list of India’s top 10 brand agencies worth trying in 2023. Let’s get started.
Handicraft Terracotta products in combination to encourage making you own things by hand. Kids gets engaged with creative work with the terracotta items as well as you can enjoy Diwali by making your own candles.
Handmade Decorative Lights with Modern Design Thoughts and Process to covert the Traditional methods of pottery into a aspirational decor piece for modern homes, architecture or even commercial spaces.
Ecofriendly products handmade by artisans of Rural India. Curated by the team of CraftLipi and manufactured by village artisans who are having skills to produce excellent handmade products
Branding & Visual Communication Design Case Study. Project was for Godrej Business District (GBD) of Godrej Construction Division, Godrej & Boyce Manufacturing Company Limited, Mumbai.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
1. Designlipi Projects Private Limited, INDIA
DIRECTOR’S PROFILE
Sanbid Golui
B.E., M.Des. Industrial Design (IIT Delhi) 2001
Email: sanbid@gmail.com / sanbid@designlipi.com
Company Website: http://www.designlipi.com
Personal Portfolio: http://www.sanbid.com
Mobile: +91-9830599955
Location: Kolkata & Mumbai, INDIA.
Overview:
Design professional with proven leadership mettle with reputed organizations.
14+ years (since 2001) of rich hands on experience in Strategic Design, Product Design,
Packaging Design, Visual Communication Design, Branding, Product Portfolio
Management, Brand Visual Architecture with a portfolio of high profile projects for
India's leading brands.
Running full-fledged design studio and building strong team of design & engineering
professionals continually and consciously to deliver best-in-class design solutions to key
accounts in Kolkata & Mumbai.
Proactive, creative, committed professional with an outstanding career of delivering superior
results through effective communication, coordination, relationship building, strategizing,
planning and execution.
Professional Experience
Designlipi Projects Private Limited, Kolkata & Mumbai
http://www.designlipi.com
MD, Chief Designer & Strategist, November 2011 – till date:
Initiated the 1st Professional Design House from the eastern part of India, Kolkata,
offering services in Strategic Design, Branding & Communication Design, Product
Design, Packaging Design and Design for Retail Experiences.
Presently having a good team of designers and engineers along with clients like ITC,
Exide, Godrej Appliance, Godrej Locks, Godrej Construction, Godrej Natures Basket,
Godrej PRIMA, Eveready Industries Ltd., Punjab Sind Dairy, Lightkraft etc. Won IDESIGN
Award 2012 for designing innovative mosquito repellant device & applied for 1 patent in
2013 and having several design registrations.
2. BRG Group, Godrej Water Side, Saltlake, Kolkata
http://www.brggroup.in
Senior General Manager, Design Strategy & New Product Development, July 2011 –
Oct 2011:
Was responsible for Brand Design Strategy, Brand Architecture, Product - Packaging Communication Design and setting up Product Design Centre for the groups who will be
entering into the market with steel products of day to day use (B2B & B2C).
Godrej Group of Companies, Strategic Marketing Group, Mumbai
http://www.godrej.com
One of India's most trusted brand, Godrej enjoys the patronage and trust of over 400
million Indians every single day. With 7 major companies with interests in real estate,
FMCG, industrial engineering, appliances, furniture, security and agri-care - to name a few the turnover of Godrej exceeds 2.5 billion dollars.
General Manager, Strategic Design, Apr 2010 to June 2011
Head (Deputy General Manager) Strategic Design, Oct 2008 to Mar 2010.
Headed the Strategic Design for Godrej Group, responsible for developing and
implementing effective strategies for design across all business and product categories
of the group covering Product Design, Packaging Design and Communication Design with
a customized but uniform design language based on Brand Philosophy & Business
Strategy, working closely with different business teams and Indian & international
design houses/agencies.
Desmania Design Pvt. Ltd, Mumbai,
http://www.desmania.com
Established in 1993 as a multi-disciplinary design firm, Desmania has evolved into a one
stop shop for strategic and innovative design solutions, combining experience in product,
graphic, packaging design and mechanical engineering to offer clients an outstanding
ensemble of design services.
Associate Design Director, April 2008 to Sep 2008.
General Manager & Lead Designer, Apr 2006 to Sep 2008.
Business Head, Design Manager, Apr 2005 to Mar 2006.
Industrial Designer, Dec 2003 to Mar 2005.
Established the Mumbai branch office of the company and built up a self-sufficient
design studio with more than 15 professionals including designers, engineers and HR,
offering services in the fields of product design, packaging design, visual communication
design & branding, retail design and strategic design partnership.
Provided hands on leadership in building a strong business presence by new business
development, marketing and client interface, design QA, project management, CRM and
coordinating central services like HR, finance and business planning.
Acted as a bridge between R&D, marketing and execution teams of clients and partner
departments and vendors providing a portfolio of services to a reputed clientele
including P&G, Monginis, Cadbury, Milton Global, Hindustan Pencil, Mahindra &
Mahindra, Nayasa, Chemito, MIDCO, Pumpwatch Inc, Kirloskar Oil Engines, Eureka
Forbes, Parle, Colgate, Marico, PIONETICS, General Mills, Tokehem Kaizen, Crompton
Greaves (CG), KS Oils, Bajaj Electricals, Morphy Richards, OTIS, Whirlpool and GSK.
3. Won the Business World - National Institute of Design Design Excellence Award
for best retail package design for the secondary packaging design of Vicks
Cough drops for P&G, 2006.
Consistently recognized as an excellent performer since 2003.
Godrej and Boyce Manufacturing Co Ltd, Furniture and Interiors Group, Mumbai
Deputy Manager - Design, Oct 2001 to Nov 2003
Led a team in design and development of new products like seating systems, customized
design of non-standard products, value engineering of standard products, vendor
development and product data management.
Best performer in design and development in FY 2002-03.
Recognized as a critical and valuable asset of the organization with an award, Jan 2003.
Selected as a member of the Young Managers Council (YMC), 2002
Desmania Design Pvt. Ltd, New Delhi
Industrial Designer, Aug 2001 to Oct 2001.
Worked on projects involving product and package design, package graphics design,
graphic design and web design.
International Exposure
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China, 2011 : steel product manufacturing and processing units
Market research to understand retail design environment and scope for P&G India,
Manila, Philippines, 2007.
London Design Festival, LDF, 2006.
Training on Industrial Design organized by CII and AOTS, Japan in Japan, 2005.
Education
Master of Design, Industrial Design, IIT, Delhi, 2001. CGPA 8.15
All India rank 2 (99.7 percentile) at the Common Entrance Examination for Design,
CEED: 1998, conducted by IIT Bombay.
BE, Civil Engineering, Government Engineering College, Jalpaiguri, WB, University of
North Bengal, 1998, First Class.
-----------------Professional Network: Linkedin profile: http://in.linkedin.com/in/sanbid
Availability for ‘Design’: 24x7x365
Passion: ‘Making Life Better by Design Everyday Everywhere’
Best Quote: ‘Just Do It’
Believe: Good, Simple & Emotive Living
Most Effective Skill: Turning Negative into Positive
Trust: God, Family & Friends
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