The document is a handbook on Sales & Operations Planning (S&OP). It provides an overview and definition of S&OP as a process to balance demand and supply. The handbook discusses key challenges in implementing S&OP and achieving effective decision making. It emphasizes the importance of integrating different business functions and having the right focus, people, processes and data to support S&OP. The handbook also covers specific topics like demand forecasting, new product introductions, and ensuring S&OP is linked to strategic, tactical and operational planning processes.