This document provides contact information for several sustainable living organizations and community gardens located in San Francisco, including Precita Eyes Muralists Association, ODC, and the Potrero Hill Community Garden. Locations are given as addresses for each organization to support living sustainably in the city. The document also mentions these resources exist across the city and world.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
buy old yahoo accounts buy yahoo accountsSusan Laney
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
FIA officials brutally tortured innocent and snatched 200 Bitcoins of worth 4...jamalseoexpert1978
Farman Ayaz Khattak and Ehtesham Matloob are government officials in CTW Counter terrorism wing Islamabad, in Federal Investigation Agency FIA Headquarters. CTW and FIA kidnapped crypto currency owner from Islamabad and snatched 200 Bitcoins those worth of 4 billion rupees in Pakistan currency. There is not Cryptocurrency Regulations in Pakistan & CTW is official dacoit and stealing digital assets from the innocent crypto holders and making fake cases of terrorism to keep them silent.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
19. thank
you
Map tiles by Stamen Design (stamen.com)
under CC BY 3.0.
Data by OpenStreetMap (openstreetmap.org)
under CC BY SA.
Editor's Notes
I am a Strategist at Saatchi & Saatchi S which is a little consulting company that does corporate sustainability strategy and communications for businesses like AT&T, Coca-Cola, T. Rowe Price. We are owned by the big advertising agency Saatchi & Saatchi but we are the scrappy little guy consultancy trying to change the world from out here in the “Mishi Pot” in San Francisco. When it comes to sustainability, our work is a little bit about walking the walk (strategy and the technical stuff), and a little bit about talking the talk (brand and communications). In our research and experience, in our path to a more resilient society companies must become more sustainable.The only way to change a company is to make sustainability personal for the people that work there.So basically, the work that we do is helping people to be happier and to live more sustainably - and one of the ways they can do this is by connecting with eachother, actually connecting, in real life. But let me clarify what I mean when I say “sustainable.” At Saatchi S we use a holistic definition of sustainability that you might be familiar with – one that goes beyond just “green” or environmentally-focused to include social, economic and cultural aspects. So that includes concern for a variety of social issues like human rights, social justice, etc, economic sustainability is about working towards an economic system allows all people to thrive, and cultural sustainability is about the way that communities manifest their identities and share their traditions.
So living sustainably in my mind is something that should be easy to plug-in to depending on what you care most about. It’s not about trying to do everything at once, but to integrate it your life where you can and try to make that stick.Living in the city, and this city in particular, is the one of the best places you can be to work on living a sustainable life. You almost can’t help it – when you get on an emissions free Muni bus, when you fill up your water bottle at a festival, when you buy Peet’sfairtrade certified organic shade grown coffee.I’m going to share with you some of Saatchi & Saatchi S’ favorite ways to connect to sustainability in your city – starting with our microhood. So come along with me on a quick trip around the city
First, we’ll start with cultural sustainabilityPrecita Eyes Muralists AssociationWhat is it?The Precita Eyes Muralists Association and Center is a community based arts organization that works to promote the city's cultural heritage and further arts education. It offers mural arts classes for children and adults.Great mural tours that showcase the artists vision and clarify some of the cultural symbols you’ll seeOne of my favorite things to share with visitors to the city
First, we’ll start with cultural sustainabilityPrecita Eyes Muralists AssociationWhat is it?The Precita Eyes Muralists Association and Center is a community based arts organization that works to promote the city's cultural heritage and further arts education. It offers mural arts classes for children and adults.Great mural tours that showcase the artists vision and clarify some of the cultural symbols you’ll seeOne of my favorite things to share with visitors to the city
Bike KitchenWhere is it? Bike Kitchen is our Mishi pot neighbor 650H Florida St (between 18th and 19th) San Francisco, CA 94110What is it? A cooperatively owned DIY bikeshop.They teach people of all ages and backgrounds how to repair bicycles. Operating as a cooperative shop, we provide affordable ways to acquire and maintain a bike, encourage re-use and recycling, and work with community groups to get more people on bicycles.You can either trade volunteer time or pay to use their services. They offer a year-long membership after 6 volunteer hours. They also offer “digging rights” where volunteer mechanics will help you build your own bike from Bike Kitchen’s used inventory of frames and parts.
Bike KitchenWhere is it? Bike Kitchen is our Mishi pot neighbor 650H Florida St (between 18th and 19th) San Francisco, CA 94110What is it? A cooperatively owned DIY bikeshop.They teach people of all ages and backgrounds how to repair bicycles. Operating as a cooperative shop, we provide affordable ways to acquire and maintain a bike, encourage re-use and recycling, and work with community groups to get more people on bicycles.You can either trade volunteer time or pay to use their services. They offer a year-long membership after 6 volunteer hours. They also offer “digging rights” where volunteer mechanics will help you build your own bike from Bike Kitchen’s used inventory of frames and parts.
ODC Dance Commons.Where are they located? 351 Shotwell St. (between 17th and 18th streets)What is it? It is an art institution that includes theater, a dance company. In addition to performances, ODC offers 200 classes a week in all forms of dance draw hundreds of students of all age. How do you get involved? Check out the performance schedule or stop by for class. For new students, their first class is only $5!Why we are excited to have ODC nearby: ODC is a great way to experience and participate in an important cultural expression: dance. Not to mention that the *** of dance is great exercise and fun.
ODC Dance Commons.Where are they located? 351 Shotwell St. (between 17th and 18th streets)What is it? It is an art institution that includes theater, a dance company. In addition to performances, ODC offers 200 classes a week in all forms of dance draw hundreds of students of all age. How do you get involved? Check out the performance schedule or stop by for class. For new students, their first class is only $5!Why we are excited to have ODC nearby: ODC is a great way to experience and participate in an important cultural expression: dance. Not to mention that the *** of dance is great exercise and fun.
Potrero Hill Community Garden – Not only an amazing view of the city, this garden holds 50 plots but has an extensive waiting list.Located on a once-vacant lot above the slopes where the "Goat Lady" of Potrero Hill used to graze her herdInteresting factoid? Established in the 1970sThere are over 55 community gardens within the city of San Francisco. While some of them have a long waiting list for individual plots, many have space now.San Francisco Community Space Map http://goo.gl/maps/nq2BdInfo from SF Envthttp://www.sfenvironment.org/article/types-of-urban-ag/community-gardensList of gardens from SF GRO http://www.sfgro.org/sfgardens.php
Potrero Hill Community Garden – Not only an amazing view of the city, this garden holds 50 plots but has an extensive waiting list.Located on a once-vacant lot above the slopes where the "Goat Lady" of Potrero Hill used to graze her herdInteresting factoid? Established in the 1970sThere are over 55 community gardens within the city of San Francisco. While some of them have a long waiting list for individual plots, many have space now.San Francisco Community Space Map http://goo.gl/maps/nq2BdInfo from SF Envthttp://www.sfenvironment.org/article/types-of-urban-ag/community-gardensList of gardens from SF GRO http://www.sfgro.org/sfgardens.php
Potrero Hill Community Garden – Not only an amazing view of the city, this garden holds 50 plots but has an extensive waiting list.Located on a once-vacant lot above the slopes where the "Goat Lady" of Potrero Hill used to graze her herdInteresting factoid? Established in the 1970sThere are over 55 community gardens within the city of San Francisco. While some of them have a long waiting list for individual plots, many have space now.San Francisco Community Space Map http://goo.gl/maps/nq2BdInfo from SF Envthttp://www.sfenvironment.org/article/types-of-urban-ag/community-gardensList of gardens from SF GRO http://www.sfgro.org/sfgardens.php
CarrotmobWhat is it? In a Carrotmob campaign, a group of people spends money to support a business, and in return the business makes an improvement that people care about. It’s called a Carrotmob because it uses with a carrot instead of a stick: an incentive of customers – the carrot – rather than withholding patronage through boycotting.Where it’s worked:Carrotmob has organized had more than 250 campaigns in over 20 countries around the world and local businesses to make change in our city.Example: Mission Cheese at Valencia andCustomers bought $20 vouchers – essentially a commitment to shop at Mission Cheese In turn, Mission cheese will apply for a new bike corral that would hold up to 12 bikes to encourage people to cycle. It’s a triple threat - great for creating community, improving public health, and reducing San Francisco carbon emissions. Plus, with sufficient funds, they’ll spend the Carrotmob money to reduce water usage by installing a new low-flush toilet and a water-saving motion sensor faucet in the bathroom. They need SFMTA’s approval to install a bike corral so if for some reason they don’t get approval, they’ll install new regular sidewalk bike parking instead.
CarrotmobWhat is it? In a Carrotmob campaign, a group of people spends money to support a business, and in return the business makes an improvement that people care about. It’s called a Carrotmob because it uses with a carrot instead of a stick: an incentive of customers – the carrot – rather than withholding patronage through boycotting.Where it’s worked:Carrotmob has organized had more than 250 campaigns in over 20 countries around the world and local businesses to make change in our city.Example: Mission Cheese at Valencia andCustomers bought $20 vouchers – essentially a commitment to shop at Mission Cheese In turn, Mission cheese will apply for a new bike corral that would hold up to 12 bikes to encourage people to cycle. It’s a triple threat - great for creating community, improving public health, and reducing San Francisco carbon emissions. Plus, with sufficient funds, they’ll spend the Carrotmob money to reduce water usage by installing a new low-flush toilet and a water-saving motion sensor faucet in the bathroom. They need SFMTA’s approval to install a bike corral so if for some reason they don’t get approval, they’ll install new regular sidewalk bike parking instead.
Friends of the Urban ForestWhat is it? Their mission is to promote a larger, healthier urban forest (i.e. trees and greenery in the city!) as part of the urban ecosystem, through community planting, maintenance, education and advocacy.How do you get involved? Volunteer, (internships) get together with your neighbors or your office to get some trees planted in your neighborhood. A great way to meet people. You can work out your parking tickets planting trees with FUF!Where are they located? The PresidioInteresting factoids? The presence of trees reduces the speed of drivers, and reduces the frequency and severity of crashes.Potential FUF video options: https://www.youtube.com/watch?v=pcE1hMxEm8c&list=UUSm5LdiubpS3PF4XmH-3C7AFUF website http://www.fuf.net/ http://www.fuf.net/benefits-of-urban-greening/
Friends of the Urban ForestWhat is it? Their mission is to promote a larger, healthier urban forest (i.e. trees and greenery in the city!) as part of the urban ecosystem, through community planting, maintenance, education and advocacy.How do you get involved? Volunteer, (internships) get together with your neighbors or your office to get some trees planted in your neighborhood. A great way to meet people. You can work out your parking tickets planting trees with FUF!Where are they located? The PresidioInteresting factoids? The presence of trees reduces the speed of drivers, and reduces the frequency and severity of crashes.Potential FUF video options: https://www.youtube.com/watch?v=pcE1hMxEm8c&list=UUSm5LdiubpS3PF4XmH-3C7AFUF website http://www.fuf.net/ http://www.fuf.net/benefits-of-urban-greening/
What all of these places have in common (and there are so many more) is they all can offer a way for you to connect with the sustainability of our city.The beauty of our fair city is the abundance of fun ways to get involved and be inspired by people pursuing their passions.So here’s the last thing that I will leave you with. A lot of us think about how our actions can contribute to the wellbeing of the planet constantly: you try not to waste water, you recycle (or leave those tall cans next to the trash for people who collect them), you reinvest that $25 Kiva loan, you take Muni to get around – and I’m right there with you, doing my best to do my little part. But in a city like ours, we are in constant contact with people. All. The. Time. And it’s really easy to function in harmony with this mass of humanity, go about your day, see your people, do your thing. But it’s also really easy to forget to connect. In the city, where our lives are physically overlapping, I think sustainability means reaching out. Not to everyone and not every time but, just like everything, where you can. Connection is what brings purpose to our lives and sometimes it just starts small.Help that guy on the bus with the stroller, smile at someone way older or way younger than you, tell the butcher a factoid about your day. Or go bigger and bring cookies to your neighbors or visit some of these places I’ve shared with you tonight and talk to the people there. It is those connections that are made, between people, between communities – between businesses (which are, it turns out, just made of up people) – it is those connections that will sustain us, that will strengthen our little urban gem on the Bay.