Green Innovation

1. RURAL MARKETING:
GREEN
INNOVATION
Submitted By: Submitted To:
Sakshi Suman Prof. Ravindran
22M01098

2. Introduction
Benefits Challenges
01
Importance Examples
02 03
04 05
Table of contents
06
Conclusions

3. Introduction
Green innovation refers to the development and
application of new technologies, processes, and
products that aim to address environmental
challenges and promote sustainability.

4. Importance
Environmental
Preservation
Economic
Advantage
Resource
Conservation
Consumer
Demand
Innovation &
Technological
Process

5. Examples
Electrical
Vehicles
Renewable
Energy
Sustainable
Agriculture
Biodegradable
Materials

6. Benefits

7. Benefits
Combats
Climate
Change
Conserve
Resources
Improves
Public
Health
Drives
Economic
Growth
Enhances
Quality of
Life

8. Challenges
 High Initial Cost
 Lack Of Awareness
 Resistance To Change
 Policy & Regulations

9. Conclusion
Green innovation is pivotal for a sustainable future. By
addressing environmental challenges, promoting resource
efficiency, and aligning with global sustainability goals, it not
only safeguards our planet but also creates economic
opportunities, enhances public health, and meets the
demands of conscious consumers. Embracing green
innovation is not just a choice; it's a necessity for long-term
viability and a resilient, harmonious coexistence with
our environment.

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