This document discusses how DSPolitical is an online advertising network that enables progressive campaigns and organizations to deliver targeted internet ads to specific voters. It allows for targeting individual voters rather than just zip codes with digital ads at a lower cost per voter and with higher frequency. DSPolitical saw broad adoption in 2014, including in many Senate, Governor, and Congressional races across 46 states.
We are a bunch of civic-minded technology enthusiasts who want to change the way an average citizen in Pakistan tackles his daily problems. Our team consists of talented people from all walks of life, yet sharing the same bond of Pakistani citizenship. We are ready to make mistakes, learn and adapt, and ultimately perfect our service for the people of Pakistan.
Making The Connection Part 2 (Government and Citizens)Dan Bevarly
Note: This is a marketing presentation by Neighborhood America (www.neighborhoodamerica.com).
You can’t engage if you can’t connect. “Making the Connection Part 2” expands upon the concepts of Part 1 by introducing social network concepts and solutions into internal and external government-employee and government-citizen collaboration.
Presentation given at the Ad Council Partner Conference on how to apply best practices to social cause marketing using social media. Includes case studies.
We are a bunch of civic-minded technology enthusiasts who want to change the way an average citizen in Pakistan tackles his daily problems. Our team consists of talented people from all walks of life, yet sharing the same bond of Pakistani citizenship. We are ready to make mistakes, learn and adapt, and ultimately perfect our service for the people of Pakistan.
Making The Connection Part 2 (Government and Citizens)Dan Bevarly
Note: This is a marketing presentation by Neighborhood America (www.neighborhoodamerica.com).
You can’t engage if you can’t connect. “Making the Connection Part 2” expands upon the concepts of Part 1 by introducing social network concepts and solutions into internal and external government-employee and government-citizen collaboration.
Presentation given at the Ad Council Partner Conference on how to apply best practices to social cause marketing using social media. Includes case studies.
We will work to acquire donations and fund development of key projects: Trusted News, Outcome-based Consensus, a Mobile civ.works platform and Virtual TownWorks.
Presentation on how traditional business models for news do not work online - and the possible alternatives being explored, including freemium models, selling services, and events.
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Manhattan Communication | Social | Search | Network | Web Developmentअमित कुमार
Manhattan Communications India Pvt Ltd is a 360 degree marketing solutions company operating from offices in U.S, Canada, UK and India. The company offers Advertising, Branding, Public Relations, Marketing (Media, Interactive, Above the line and Below the line) and Events in India and abroad.
With an extensive pool of global resources and partners we effectively deliver on clients' objectives. Our subsidiary companies include MediaMorphosis LLC the leading ethnic marketing agency in North America, Canada and UK too and Manhattan Digital – the full service Digital agency.
Has the needle swung too far? The perils of putting all your eggs in a digit...Diane Hannay
Marketers have been seduced by digital marketing. This presentation highlights facts about non-human traffic on the Internet and the rise of ad blocking and ad fraud. It also provides compelling information on why traditional media still has a role to play, particularly in regional areas and with the over 45 demographic.
Chiefgood is a network of charities, volunteers, and ad space. Charities get unprecedented exposure by converging modern ad technology, crowd-sourcing platform, and the unique accessibility of online ad inventory. Visit us at http://www.chiefgood.org
We will work to acquire donations and fund development of key projects: Trusted News, Outcome-based Consensus, a Mobile civ.works platform and Virtual TownWorks.
Presentation on how traditional business models for news do not work online - and the possible alternatives being explored, including freemium models, selling services, and events.
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Manhattan Communication | Social | Search | Network | Web Developmentअमित कुमार
Manhattan Communications India Pvt Ltd is a 360 degree marketing solutions company operating from offices in U.S, Canada, UK and India. The company offers Advertising, Branding, Public Relations, Marketing (Media, Interactive, Above the line and Below the line) and Events in India and abroad.
With an extensive pool of global resources and partners we effectively deliver on clients' objectives. Our subsidiary companies include MediaMorphosis LLC the leading ethnic marketing agency in North America, Canada and UK too and Manhattan Digital – the full service Digital agency.
Has the needle swung too far? The perils of putting all your eggs in a digit...Diane Hannay
Marketers have been seduced by digital marketing. This presentation highlights facts about non-human traffic on the Internet and the rise of ad blocking and ad fraud. It also provides compelling information on why traditional media still has a role to play, particularly in regional areas and with the over 45 demographic.
Chiefgood is a network of charities, volunteers, and ad space. Charities get unprecedented exposure by converging modern ad technology, crowd-sourcing platform, and the unique accessibility of online ad inventory. Visit us at http://www.chiefgood.org
Are you thinking of entering politics? You need to read this and understand the nitty gritty of today's politics to ensure that you WIN and election and not just be another candidate who tried and failed.
Data and results of our 2018 efforts to introduce our beta product for a free election campaign platform to local candidates and citizens in New Jersey.
Gram Vaani (meaning ‘voice of the village’) uses technology to develop media platforms for the hardest to reach
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GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
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The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
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Bob Boule
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Gopinath Rebala
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Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
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The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
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Sectoral targets and attacks as well as the cost of ransom
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Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
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https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
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Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
2. “If people have the skills to engage others, the
tools to build powerful campaigns, and a
community of practice to help them learn and
grow, they can win real change…”
– neworganizing.com
7. DSPolitical is THE progressive
movement’s FIRST online advertising
network that enables campaigns and
organizations to deliver targeted
internet ads to ONLY those voters that
YOU choose.
13. BROAD 2014 ADOPTION
Including:
• 11 U.S. Senate Races
• 13 Governor’s Races
• Over 30 U.S. Congressional Races
• Ran ads in 46 states
OVER 700campaigns
First of all, please know how truly honored we are to to be presenting today. (Next Slide)
1) I’ve always been a true believer in the mission of NOI and Rootscamp and that it’s exactly why DSPolitical was actually publicly launched at Rootscamp 4 years ago today and why we’re sponors of the conference for the second year in a row. (NEXT SLIDE)
1) DSPolitical is in many respects the result of the Democrats’ thumping during 2010. We wanted to know if there was another weapon we could add to Democrats’ arsenal of mobilizing tools that could turn this tide. (NEXT SLIDE)
Most money has traditonally been spent on Print, Radio, TV, Direct Mail, but… [NEXT SLIDE]
…more and more of the content existing in Print, Radio, and TV is being consumed online!!! So why were Democrats spending so little online by comparison? [NEXT SLIDE]
1) It turned out that that digital advertsiing still didn’t offer the type of individual voter targeting found thorugh door and phone canvassing or direct mail. So this is the problem DSPolitical was launched to solve. (Next Slide)
1) DSPolitical is THE progressive movement’s FIRST online advertising network that enables campaigns and organizations to deliver targeted internet ads to ONLY those voters that YOU choose. (Next SLIDE)
1) We built our network on three main pillars: a) a national voterfile matched to 600 million browser cookies, b) political targeting matching exactly what campaigns need, and massive ad network reach across 90% of the US Internet.(Next Slide)
And for the first time Democratic candidates were abe to target their digital ads to INDIVIDUAL VOTERS! (NEXT SLIDE)
And it turned out that the media coast per voter turned out to be LESS than a penny an impression with a potential frequency of over 50 ad exposuers PER MONTH, PER VOTER!
We spend all of 2013 taking all of the lessons of 2012 and building out our systems to include more ad formats, more targeting options, more types of of individual targeting, and especially focused on mobile device targeting.
1) Partly as a result of our technology, Digital Ad Spending in the political market increased almost 2000% over 2010 to $270 m (according to Politico)
DSPolitical was proud to serve over 700 individual ad camcpaigns this election cycle.
While we continue pushing the the envelope of voter targeting online, we’re very proud of where we’ve been and even more proud of where we’re going next. And to talk about that, I’ll ask my business partner and CTO of DSPolitical, Mark Jablonowski to please take it from here. Mark?
Thanks, Jim. I’m Mark Jablonowski, Chief Technology Officer at DSPolitical. I recognize many of you from my time working technology for the 2008 Obama campaign or my time as the CTO for the PIC in 2009.
I’m excited to talk about DemocraticAds.com. We’ve taken this incredible technology that Jim has been speaking about and made it available to organizers and candidates at all levels of politics through an easy, approachable, self-service interface.
DemocraticAds.com launched in September and has already given hundreds of candidates an edge in local elections. With that, I am going to run through some of the features.
DemocraticAds.com is Fast – You can create your ad campaign in under 15 minutes and your ads start running in under 24 hours.
It is inexpensive – Voter-targeted ad buys start at only $500. And, to give you an idea at how approachable DemocraticAds.com is, our average ad buy in 2014 was $1900.
It is targeted – DemocraticAds.com leverages DSPolitical’s best-in-class technology to serve ads to only the voters you want.
And most importantly, DemocraticAds.com is easy to use. The platform will guide you through the four steps of placing your targeted ad buy.
First, you select the goe boundries you want to target.
Second, you select the dates for your ad campaign, where the ads will be displayed, and which voters you want to target. An exact quote is provided based on the parameters you enter.
Next, you select your creative source. You can either upload ads or use our simple ad builder.
And lastly, you review the information you entered and submit payment by PayPal or credit card. This is all it takes – your ads will now be running in under 24 hours and daily reports will be sent your way for the duration of the ad campaign.
Keeping on the ease of use theme, we were the first new program to integrate with NGP VAN’s Innovation Platform. We are using VAN’s ActionID, allowing users to securely log in with the same credentials used to access the VAN.
Because, who doesn’t like a few statistics? DemocraticAds.com was used in 17 states this cycle with the largest adoption in Texas.
In terms of elected office sought, the most frequent ad buy was for State House races. But, we had races from congressional all the way to local school boards.
So, where does this leave us? Hopefully, we have been able to demonstrate the real power of DemocraticAds.com. The power to empower organizers and candidates at all levels of politics in America. Now…
Now it is in your hands. We built DemocraticAds.com to be another tool in your arsenal; to give you the edge in local campaigns and help you affect change.
Be sure to stop by our booth across the hall and chat with our staff more in-depth. We are also holding a drawing at the booth for a $1000 credit with DemocraticAds.com