Risky Behavior?
Texting&Driving

by
Abigail
Cameron

There are 3 main types of
         distracted driving…
              Source: US Department of Transportation, Statistics and Facts about Driving




Visual – taking your eyes off the road

     Manual – taking your hands off the wheel

           Cognitive – taking your mind off what you’re doing


                                                                                             image:
ClipArt

image:
Andrea
Narita
‐
Flickr





 Texting is the most alarming
because it involves all 3 types
       of distraction.
         Source: US Department of Transportation, Statistics and Facts about Driving
In 2009, 20% of crashes in the United States were
        reported cases of distracted driving.
                     Source: US National Highway Traffic Safety Administration




                                                                  image:
alexbartok
‐
Flickr


image:
Siebuhr
‐
Flickr





             Of those killed in distracted-driving-related
            crashes, 18% or 995 involved reports
                of a cell phone as the distraction. 
                                Source: US National Highway Traffic Safety Administration
Drivers who use hand-
                               held devices are 4x
                                as likely to get into
                                 crashes serious
                                 enough to injure
                                    themselves.
                                  Source: Insurance Institute for Highway Safety




image:
RiaPereira
‐
Flickr

So…




                                …Why does                 81% of
                                the population keep
                                texting while driving? 
                                Source: Buzzle.com – Texting while driving statistics


image:
Magda.indigo
‐
Flickr

MULTITASKING 
Convenience of texting and driving at
  the same time – people become
      oblivious to the danger.




                                        Image:
ashapiro515
‐
Flickr

ADDICTION
People just CAN’T put the phone DOWN.






                                          image:
maeva
‐
Flickr

image:
vnduan
‐
Flickr





     OBLIVIOUS
 it is
People don’t realize how dangerous
       for themselves&others.

image:
Hypno
Istanbul
‐
Flickr


Studies show that texting
deteriorates reaction time
more then getting behind
   the wheel drunk…




                      Texting showed a 35% deterioration in
                      reaction time and 91% decrease in steering
                      ability…
                       …while driving drunk only showed a 12%
                       deterioration in reaction time.
                       Source: CBC News
So…If you wouldn’t get
  behind the wheel
       drunk…




                …Then why would you get
                behind the wheel and text?



                                      image:
bimma
‐
Flickr

Solution?
      image:
Null
Photography
‐
Flickr

FINES
Are fines really the positive solution to change the
        statistics around texting&driving?




                                             Image:
Amsterd@m
‐
Filckr

image:
WestPeak
Photography
‐
Flickr





         In 2011, 1500 people have been fined $167 for
                       distracted driving in Vancouver.
                                        Source: The Globe and Male – Does Texting While Driving make sense to you?
In 2010, almost 17,000
drivers were charged
$155 in Toronto.

Source: The Globe and Male – Does Texting While Driving
make sense to you?




                                                          image:
ijusIne
‐
Flickr

Image:
DanielY
‐
Flickr





Even the App campaigns to stop texting while
   driving in this digital age aren’t helping.
              Source: The Globe and Male – Does Texting While Driving make sense to you?
WHY?




        image:
misallphoto
‐
Flickr

No one is afraid of being caught!




                               image:
Zi
‐
Flickr

image:
wbsloan
‐
Flickr





                     Does Texting&Driving make
                           sense to you?
All images are licensed under the Creative
Commons Non-Commercial Share-A-like 3.0
     agreement, and sourced from Flickr. 




                                      image:
.David
Chu
‐
Flickr


Risky Behavior?

  • 1.
  • 2.
    There are 3main types of distracted driving… Source: US Department of Transportation, Statistics and Facts about Driving Visual – taking your eyes off the road Manual – taking your hands off the wheel Cognitive – taking your mind off what you’re doing image:
ClipArt

  • 3.
    image:
Andrea
Narita
‐
Flickr
 Texting isthe most alarming because it involves all 3 types of distraction. Source: US Department of Transportation, Statistics and Facts about Driving
  • 4.
    In 2009, 20%of crashes in the United States were reported cases of distracted driving. Source: US National Highway Traffic Safety Administration image:
alexbartok
‐
Flickr


  • 5.
    image:
Siebuhr
‐
Flickr
 Of those killed in distracted-driving-related crashes, 18% or 995 involved reports of a cell phone as the distraction. Source: US National Highway Traffic Safety Administration
  • 6.
    Drivers who usehand- held devices are 4x as likely to get into crashes serious enough to injure themselves. Source: Insurance Institute for Highway Safety image:
RiaPereira
‐
Flickr

  • 7.
    So… …Why does 81% of the population keep texting while driving? Source: Buzzle.com – Texting while driving statistics image:
Magda.indigo
‐
Flickr

  • 8.
    MULTITASKING Convenience oftexting and driving at the same time – people become oblivious to the danger. Image:
ashapiro515
‐
Flickr

  • 9.
    ADDICTION People just CAN’Tput the phone DOWN.

 image:
maeva
‐
Flickr

  • 10.
    image:
vnduan
‐
Flickr
 OBLIVIOUS it is People don’t realize how dangerous for themselves&others.

  • 11.
    image:
Hypno
Istanbul
‐
Flickr
 Studies show thattexting deteriorates reaction time more then getting behind the wheel drunk… Texting showed a 35% deterioration in reaction time and 91% decrease in steering ability… …while driving drunk only showed a 12% deterioration in reaction time. Source: CBC News
  • 12.
    So…If you wouldn’tget behind the wheel drunk… …Then why would you get behind the wheel and text? image:
bimma
‐
Flickr

  • 13.
    Solution? image:
Null
Photography
‐
Flickr

  • 14.
    FINES Are fines reallythe positive solution to change the statistics around texting&driving? Image:
Amsterd@m
‐
Filckr

  • 15.
    image:
WestPeak
Photography
‐
Flickr
 In 2011, 1500 people have been fined $167 for distracted driving in Vancouver. Source: The Globe and Male – Does Texting While Driving make sense to you?
  • 16.
    In 2010, almost17,000 drivers were charged $155 in Toronto.
 Source: The Globe and Male – Does Texting While Driving make sense to you? image:
ijusIne
‐
Flickr

  • 17.
    Image:
DanielY
‐
Flickr
 Even the Appcampaigns to stop texting while driving in this digital age aren’t helping. Source: The Globe and Male – Does Texting While Driving make sense to you?
  • 18.
    WHY? image:
misallphoto
‐
Flickr

  • 19.
    No one isafraid of being caught! image:
Zi
‐
Flickr

  • 20.
    image:
wbsloan
‐
Flickr
 Does Texting&Driving make sense to you?
  • 21.
    All images arelicensed under the Creative Commons Non-Commercial Share-A-like 3.0 agreement, and sourced from Flickr. image:
.David
Chu
‐
Flickr