Despite online retail experts debating the impact of social media on ecommerce sales, there’s no denying the fact that brands are investing in social media channels to build a loyal fanbase. Here are some interesting numbers that reiterate the importance of social media in ecommerce as well as tips to succeed with social media.

1. Rise of Social Media
in
ECOMMERCE
Getting Started on

2. 75%
2013
In 2013,
of social generated
e-commerce sales
came from Facebook,
Twitter and Pinterest

3. 39%
39%
of Facebook users like brand
pages to research products

4. 74%
of consumers rely
on social media to
guide their purchases

5. $
$
$
U.S. consumers will spend
$327 billion
online
in 2016

6. 4 in 10 social media users
have purchased an item in-store or
online after sharing it on Facebook,
Twitter or Pinterest
$ mobstac>M

7. JANUARY
2013
JUNE
2013
Social traffic to e-commerce sites
led to a revenue increase of
17.8%
over the period of January - June 2013

8. From the MobStac Blog
5 Online Fashion Retailers
making the best use of Social Media
Read now

9. Ti
ps
to
d
rt
e
ta
ts
ge

10. Build brand awareness
Reply to customer queries
WINTER
SALE !!!
Promote seasonal sales

11. Nu mb e r 1
Drive fan engagement
#
Create sharable hashtags

12. Share tips
Announce sales
Show a product in use
Behind-the-scene videos

13. Create short, quirky videos
Give a face to your brand

14. Share visual content
Use images that inspire
Use for multi-media content
Integrate shopping cart to sell

15. Provide exclusive
merchandise
Organize previews

16. MobStac's mobile resources
Mobile App Marketing
A complete guide
Download Ebook
TOP
APP

17. MobStac's mobile resources
Mobile shopping
trends
Mobile app
by the numbers
Mobile Shopping Trends
%
75 FF
O
Every Digital Marketer Must Know
View Infographic
View Infographic

18. MobStac reaches over 5 million consumers worldwide
Ask us how MobStac can help you!
www.mobstac.com | @mobstac
Get in touch
Presence
info@mobstac.com
Bangalore, New York

19. Thank you!
Sources: Forrester Research, Business Insider, ShopSocially, Vision Critical, Fedelta

20. Rise of Social Media
in
ECOMMERCE
Share this >