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Giri Fox
            @girifox
       gfox@rightscale.com


Cloud Management
What is RightScale?
             Why I joined in Australia.




Cloud Management
3#



RightScale
• ~250 staff
   •   October: opened office in Australia
   •   HQ in Southern California
   •   25% of our people are ―cloudies‖
   •   Founded 2006
• $47M venture capital invested




            Cloud Management
4#



Customers




     Cloud Management
5#



Conceptual
 Abstracts the
 architecture to above
 the IaaS.


 Abstracts cloud
 specifics.



 Provision servers with
 dynamic inputs such as
 addresses (e.g. DNS, load
 balancer), processes (e.g.
 monitoring), user names
 and locations (e.g. logs,
 applications, databases)

            Cloud Management
6#




CONFIGURATION         AUTOMATION                GOVERNANCE

                                                   ®

      Public Clouds
                                        Private Clouds




                                           my network




                                   my storage      my servers




 Cloud Management
7#




 Abstraction with   Visibility and
 Customisation      Control
                    One place for
                    management and cost


 Choose Your        Automation
 Own Clouds         Massively scalable and
                    agile applications




Cloud Management
8#



RightScale defined Cloud Management
 • World‘s       public cloud management platform

 • Managing cloud deployments globally for

 •

 • More than                        launched

       supported cloud providers and counting




         Cloud Management
9#




               Midwest      Chicago
                                                         London   Amsterdam
                                                                                                                           Beijing

 Seattle


                                                     Dublin

   Oregon
                                                                                                                                         Seoul
                                         NYC Area
SF Area
                                                                                                                                                 Tokyo
                                 DC Area



Las Vegas                             Southeast
                                                                                                                             Hong Kong
                                                                                     Hyderabad


                                                                                               Singapore
            Dallas



                                                    São Paulo
                                                                                                                                                 soon

                                                                                 Public & Managed Clouds
    Private Clouds
                                                                              Amazon Web Services          IDCF / Yahoo! Japan           SoftLayer

                                                                              Datapipe                     Korea Telecom                 Tata

                                                                              Google Cloud Platform        Logicworks                    UnGeo

                                                                              HP Cloud                     Rackspace                     Windows Azure




                         Cloud Management
Clients




Cloud Management
11#



Hybrid Cloud at Zynga
                                                 Zynga manages their public and
                                                 private/hybrid cloud (zCloud) with RightScale
                                                 – through a ‗single pane of glass‘

                                                 “zCloud also integrates with the
                                                  operational and management tools that
                                                  have proven critical to our business,
                                                  such as RightScale and CloudStack.”
                                                 Allan Leinwand, Zynga CTO Infrastructure Engineering



•   1,000 servers launched in 24 hours
•   100x increase in infrastructure in 2 years
•   From 20% to 80% of workloads in
    zCloud in 1 year




               Cloud Management
12#



IT at Scale at Pearson
                                      Requirements:
                                      • Large scale, 3M+ students
                                      • Single-tenant SaaS
                                      • Multi-cloud
                                      • Fast customer POC & onboarding




 Solution:
 • Clone-able, customizable
   environments
 • Consistent dev and production
   environments
 • AWS and Rackspace
 • Ability to easily pilot and test

             Cloud Management
13#



Running Rackspace at Behance
                                           CTO and 1 developer manages
                                           RightScale + Rackspace
                                           ―We have not had to look for systems
                                           administrators because of RightScale.‖
                                           - Chris Henry, CTO, Behance




Built an Activity Feed feature in weeks
on MongoDB. Process images using
RackConnect.
"We don't have to spend a lot of time or
money to experiment with new
applications.‖



            Cloud Management
More detail




Cloud Management
15#



Bridging Apps and Infrastructure

               Dashboard                              API

             Governance Controls – Access, Security, Reporting

          Configuration Framework – ServerTemplates, RightScripts

              Automation Engine – Monitoring, Alerting, Scaling

                     MultiCloud Platform – Provisioning

                           Cloud IaaS
                            software


                           Hypervisor      IaaS


                           Hardware


                    Private Clouds       Public Clouds




      Cloud Management
16#



MultiCloud Platform
Deployment-level abstraction
•   Abstracts resources such as:
     •   Virtual machines (instances)
     •   Storage (object storage, block volumes)
     •   Virtual networks (firewalls, subnets, VPNs, etc)
•   Abstracts providers:
     •   9 public cloud providers
     •   3 private cloud technologies



Self-service provisioning
•   Click to launch or clone fully configured
    servers and deployments




                  Cloud Management
17#



Configuration Framework
Configuration Management
•   ServerTemplates™, RightScripts, hosted Chef
•   Reproducible: Predictable deployment
•   Dynamic: Configuration from scripts at boot time
•   Multi-cloud: Cloud agnostic and portable
•   Modular: Role and behavior abstracted from
    infrastructure


Service Catalog
•   Edit and customize to specific use cases
•   Limit usage to certain users and
    sub-accounts


              Cloud Management
18#



MultiCloud Marketplace
Application stack store
•   Published by RightScale, partners, and users
•   Images, scripts, recipes, and macros
•   Versioned and supported


License management
•   ISV single billing and pay-per-hour billing
•   Open source




               Cloud Management
19#



MultiCloud Marketplace
Cloud-ready stacks             Pre-built by our ecosystem
App & Web Servers              RightScale




Databases & Caches             ISV Partners




And more…                      Community




            Cloud Management
20#



Automation Engine
Resource monitoring
•   Server and application monitoring
•   Alerts and escalations


Capacity management
•   Auto-scaling with complex launch
    rules


Deployment orchestration
•   Database backup, failover, recovery
•   Script execution
•   Code deploys and patches


              Cloud Management
21#



Governance Controls
Identity and access management
•   Authentication, roles, permissions
•   Umbrella accounts and sharing


Policy management
•   Infrastructure audits and tracking
•   Event and user audit events


Usage and cost management
•   Cost tracking and quotas
•   Real-time run rate projections




               Cloud Management
22#



Try it out free: rightscale.com

•   Provision, monitor, and automate across 8 public clouds
•   1 Account with 5 Users and Community Support
•   Free account for 60 days — no credit card required
•   Enjoy free monthly usage of up to ~5 small servers (c1.medium)




            Cloud Management
Thank you!

            Giri Fox
            @girifox
       gfox@rightscale.com

  Awesome level of abstraction
  Achieve new levels of resiliency & automation
  Gain visibility and control
  Free trial at rightscale.com



Cloud Management

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RightScale overview and why I find it elegant

  • 1. Giri Fox @girifox gfox@rightscale.com Cloud Management
  • 2. What is RightScale? Why I joined in Australia. Cloud Management
  • 3. 3# RightScale • ~250 staff • October: opened office in Australia • HQ in Southern California • 25% of our people are ―cloudies‖ • Founded 2006 • $47M venture capital invested Cloud Management
  • 4. 4# Customers Cloud Management
  • 5. 5# Conceptual Abstracts the architecture to above the IaaS. Abstracts cloud specifics. Provision servers with dynamic inputs such as addresses (e.g. DNS, load balancer), processes (e.g. monitoring), user names and locations (e.g. logs, applications, databases) Cloud Management
  • 6. 6# CONFIGURATION AUTOMATION GOVERNANCE ® Public Clouds Private Clouds my network my storage my servers Cloud Management
  • 7. 7# Abstraction with Visibility and Customisation Control One place for management and cost Choose Your Automation Own Clouds Massively scalable and agile applications Cloud Management
  • 8. 8# RightScale defined Cloud Management • World‘s public cloud management platform • Managing cloud deployments globally for • • More than launched supported cloud providers and counting Cloud Management
  • 9. 9# Midwest Chicago London Amsterdam Beijing Seattle Dublin Oregon Seoul NYC Area SF Area Tokyo DC Area Las Vegas Southeast Hong Kong Hyderabad Singapore Dallas São Paulo soon Public & Managed Clouds Private Clouds Amazon Web Services IDCF / Yahoo! Japan SoftLayer Datapipe Korea Telecom Tata Google Cloud Platform Logicworks UnGeo HP Cloud Rackspace Windows Azure Cloud Management
  • 11. 11# Hybrid Cloud at Zynga Zynga manages their public and private/hybrid cloud (zCloud) with RightScale – through a ‗single pane of glass‘ “zCloud also integrates with the operational and management tools that have proven critical to our business, such as RightScale and CloudStack.” Allan Leinwand, Zynga CTO Infrastructure Engineering • 1,000 servers launched in 24 hours • 100x increase in infrastructure in 2 years • From 20% to 80% of workloads in zCloud in 1 year Cloud Management
  • 12. 12# IT at Scale at Pearson Requirements: • Large scale, 3M+ students • Single-tenant SaaS • Multi-cloud • Fast customer POC & onboarding Solution: • Clone-able, customizable environments • Consistent dev and production environments • AWS and Rackspace • Ability to easily pilot and test Cloud Management
  • 13. 13# Running Rackspace at Behance CTO and 1 developer manages RightScale + Rackspace ―We have not had to look for systems administrators because of RightScale.‖ - Chris Henry, CTO, Behance Built an Activity Feed feature in weeks on MongoDB. Process images using RackConnect. "We don't have to spend a lot of time or money to experiment with new applications.‖ Cloud Management
  • 15. 15# Bridging Apps and Infrastructure Dashboard API Governance Controls – Access, Security, Reporting Configuration Framework – ServerTemplates, RightScripts Automation Engine – Monitoring, Alerting, Scaling MultiCloud Platform – Provisioning Cloud IaaS software Hypervisor IaaS Hardware Private Clouds Public Clouds Cloud Management
  • 16. 16# MultiCloud Platform Deployment-level abstraction • Abstracts resources such as: • Virtual machines (instances) • Storage (object storage, block volumes) • Virtual networks (firewalls, subnets, VPNs, etc) • Abstracts providers: • 9 public cloud providers • 3 private cloud technologies Self-service provisioning • Click to launch or clone fully configured servers and deployments Cloud Management
  • 17. 17# Configuration Framework Configuration Management • ServerTemplates™, RightScripts, hosted Chef • Reproducible: Predictable deployment • Dynamic: Configuration from scripts at boot time • Multi-cloud: Cloud agnostic and portable • Modular: Role and behavior abstracted from infrastructure Service Catalog • Edit and customize to specific use cases • Limit usage to certain users and sub-accounts Cloud Management
  • 18. 18# MultiCloud Marketplace Application stack store • Published by RightScale, partners, and users • Images, scripts, recipes, and macros • Versioned and supported License management • ISV single billing and pay-per-hour billing • Open source Cloud Management
  • 19. 19# MultiCloud Marketplace Cloud-ready stacks Pre-built by our ecosystem App & Web Servers RightScale Databases & Caches ISV Partners And more… Community Cloud Management
  • 20. 20# Automation Engine Resource monitoring • Server and application monitoring • Alerts and escalations Capacity management • Auto-scaling with complex launch rules Deployment orchestration • Database backup, failover, recovery • Script execution • Code deploys and patches Cloud Management
  • 21. 21# Governance Controls Identity and access management • Authentication, roles, permissions • Umbrella accounts and sharing Policy management • Infrastructure audits and tracking • Event and user audit events Usage and cost management • Cost tracking and quotas • Real-time run rate projections Cloud Management
  • 22. 22# Try it out free: rightscale.com • Provision, monitor, and automate across 8 public clouds • 1 Account with 5 Users and Community Support • Free account for 60 days — no credit card required • Enjoy free monthly usage of up to ~5 small servers (c1.medium) Cloud Management
  • 23. Thank you! Giri Fox @girifox gfox@rightscale.com Awesome level of abstraction Achieve new levels of resiliency & automation Gain visibility and control Free trial at rightscale.com Cloud Management

Editor's Notes

  1. RightScale is based in southern CAWe are now up to 250 employees including software development contractors contractors. We have steadily and quickly growing since RightScale got started in 2006.The business went global from the start, and we now have offices in London, Tokyo, Singapore, and Seoul
  2. From technical sys admin to the business userIT can maintain control, developers can customize, and operations can automate. Everyone can get the agility of the cloudBusiness is agile, efficient, and innovative.Enabling the basic benefits, that is what this platform is about.RightScale make the power of cloud accessible to everyone with automated solutions that are easy to use.Great technology is invisible.RightScale takes care of the annoying but critical details for operational excellence.
  3. The Reasons for RightScaleServerTemplates allow for dynamic inputs such as addresses (e.g. DNS, load balancer), processes (e.g. monitoring), user names and passwords (e.g. database) and file names and locations (e.g. logs, applications, databases)
  4. Social network for creative professionals (anyone with a portfolio to share)Rackspace customer; expanded from Managed Hosting to Cloud Servers to save $$ (they use RackConnect)Manage cloud servers on RightScale; the CTO and 1 developer run all of the operations (a true DevOps shop)Have been able to launch a bunch of new features (social activity feed, user analytics) in record time, for lower cost, on new technologies