The document discusses ride-sharing in Geraldton as a pre-organized alternative to hitch-hiking and carpooling, enabled by social networking tools. It highlights the benefits of ride-sharing, including cost savings and environmental impact, and compares three platforms: Liftshare, Zimride, and Pickuppal. The document concludes with next steps for promoting and expanding the ride-sharing community, including poll results, media publicity, and collaboration with local businesses and government.