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Rf introduction version 2 forsharing
- 1. If you knewthen what you know now…
- 2.
- 3. Creators of Proactiv®Stillpracticing DermatologistsDeveloped Multi-Med® Therapy#1 product line at Nordstrom'sBringing products to the massesTheir goal is to change skin and change lives
- 4. Convergence is CreatingNew Business Opportunities+$2.5 Billion Spent Annually on Anti-aging Rise of the Social EconomyBreakthroughs In Skincare Shift in Power fromCorporations to IndividualsTRADITIONALBusiness Models areOBSOLETE
- 5. The Timing isRIGHTWe are all aging…all the time!More people turn 60 than turn 40 every day!$5.0 Billion 2015Significant Market Expansion$2.5 Billion 2009Source: Euromonitor, Global Industry Analyst
- 6. ANTI-AGE RegimenDecide todayhow you are going to look tomorrow.Daily Cleansing MaskKaolin clay, dimethicone beadsPore Minimizing TonerPoly hydroxy acids, lentil seed ogliosacchrides
- 7. Triple Defense TreatmentSPF30 (AM)Hexapeptide-21, ShieldRF– avobenzone, colorless carotenoids, optical brighteners
- 8. Overnight Restorative Cream(PM)Sericin (silk) peptide, hyaluronic acid, glycerin, time release vitamin A, C, EANTI-AGE Regimen for wrinkles, enlargedpores, and loss of firmness
- 9. AMP MD SystemRevolutionaryIn-Home Tool to Maximize Delivery of Key IngredientsAMP MD Micro-Channeling ToolMedical grade steel acupuncture needles
- 10. ANTI-AGE Night RenewingSerumTime release Microsponge® technology with collagen enhancing peptides and retinol
- 11. Cleansing VialUsed forproper care & maintenance
- 12. Purification TabletsUse tosterilize twice per week, rinse with hot water after each usePatentPendingAMP MD System gets active ingredients where they need to go beyond the upper most layer of skin.
- 13. AMP MD SystemRevolutionaryIn-Home Tool to Maximize Delivery of Key Ingredients
- 14. ANTI-AGE + AMPMD System~ How Do You Roll? ~ Use at least 3 nights per week after ANTI-AGE Daily Cleansing Maskand ANTI-AGE Pore Minimizing Toner
- 15. Divide faceinto sections and roll AMP MD over the entire face and neck 4-10 times, changing directions with each pass
- 16. After rolling,apply contents of one ANIT-AGE Night Renewing Serumcapsule and follow with ANTI-AGE Overnight Restorative Creamto help fortify the skin’s protective barrierANTI-AGE + AMP MD System
- 17. ANTI-AGE + AMPMD System
- 18. ANTI-AGEAWESOME EXTRASANTI-AGE MultiFunction Eye CreamGentle as water, collagen building, anti-inflamitory peptides, with peet extract to diminish dark circles and optical diffusers to brighten skin
- 19. ANTI-AGE Eye ClothsFragranceFree, non irritating eye makeup removers that include peptides to smooth lines and remove puffiness30 day results
- 20. REVERSE REGIMENIt's notwhat you see...It's what you don't see.Deep Exfoliating Wash Polyethylene beads, Lactic Acid
- 21. Skin Lightening Toner2%Hydroquinone, kojic acid, bearberry extract, vitamin C
- 22. Skin Lightening Treatment2%Hydroquinone, retinol, other skin brighteners
- 23. UVA/UVB SPF 15SunscreenOctinoxate & Zinc oxide Reverse Regimen is designed to addressdull uneven tone, age spots, Melasma, freckles, and dark patches.
- 24. REVERSE REGIMEN6 MonthResults
- 25. UNBLEMISH REGIMENClinically provento combat the entire acne cycle.Acne Treatment Sulfur Wash3% Sulfur to unclog pores
- 26. Spot Fading Toner(for PIH)2% Hydroquinone, salicylic acid, sea whip, arnica
- 27. Dual Intensive AcneTreatment5% Benzoyl Peroxide, enhancing gel, chamomile, pomegranate
- 28. Oil Control LotionSPF 20zinc oxide, titanium dioxide, time release oil control, non-comedogenicCheck outBlot PapersUnblemish Regimen helps unclog pores, clears breakouts and calms your complexion and correct post-inflammatory hyperpigmentation.
- 29. UNBLEMISH REGIMEN2 MonthResults
Editor's Notes
- #2 Dr. Katie Rodan and Dr. Kathy Fields are the doctors that created Proactiv Solution (Now a billion dollar brand). Let me ask you this…if you could have known years ago what you probably know now about Proactiv and had had the opportunity to partner with them would you? If the answer is yes, and I am thinking it would be, they are doing it again with their new products and company Rodan + Fields Dermatologists. Their focus now is on the $2.5 billion dollar anti-age market that is expected to double by the year 2015. They are also targeting sun damage, acne, and sensitive skin. So not only one skin type, but all skin types. Rodan and Fields Dermatologists is expected to be bigger than Proactiv in the next 2-3 years. We have partnered with the doctors in their direct sales business and are here to share this opportunity with you.
- #3 “Today R+F is partnering with entrepreneurs like you and me to deliver breakthrough skincare solutions and the potential for substantial income. The Doctors are giving us a chance to have our own business and build new sources of income.”
- #4 “To understand how the company got to where it is today, let me share a bit of history with you.”Products first sold in major department stores (like Nordstrom, etc.) from 2002-2007Leading skin care line in department storesDoctors understood that not everyone had access to a high end department store and many people were starting to shop more online.Doctors also understood that their products were sold by word of mouth. Example: Sue buys product and uses it. Sally tells Sue she looks phenomical and wants to know what Sue is using.They made a deliberate choice to move out from behind the “glass counter”Their mission is to bring dermatology to the massesIn 2010 Rodan + Fields received the Rising Star award from the DSA Direct Sales Association.
- #6 “The bad news is we are all aging all the time. The good news is (if you partner with R+F) we are all aging all the time! “4 million Baby Boomers will turn 60 every year for the next 18 years.” Anti-aging market will double to $5 billion in the next 5 yearsBabyBoomers are not the only people interested in our products…A study conducted by Rodan + Fields found that…”Many people do not get the results they want from their current products.Women in their 20s are the most concerned about looking older.People really care about how they look and will invest to have youthful looking skin
- #7 The surface of the skin is very complexOne product won’t solve all your issues Multi-med approach is the key to Rodan + Fields success
- #8 These innovative dermatologists are taking it to the next level with the AMP-MD delivery systemDescribe how roller creates micro-channels in the top layer of the skin and it doesn’t hurt. This ensures that key anti-aging ingredients are delivered to the upper layers of the skin.
- #9 “Let’s hear from the doctors.” *Click on AMP MD slide to link to bestspentminute.com *Demo roller on fatty part of thumb pad OR have guest remove makeup from cheek with Anti-age Eye Wipes and let them roll their cheek and apply the night renewing serum. Spray roller between each demo with a mix of alcohol and water. “No prescription is required for the system, and it comes with a 60 day satisfaction guarantee.”
- #11 Cynthia’s results after 30 days on Anti-age and AMP-MD
- #13 Kristen’s results after 30 days on Reverse and 9 days using Anti-age Eye Cream and Eye Cloths
- #23 “It’s essentially a franchise opportunity, where you can build your own business and reap the benefits.” Very low entry cost unlike opening a brick and motor businessInvolves you sharing the product with your network of friends and familyYou don’t have to buy product inventory; your customers order from your website and the products are shipped directly to them.
- #24 ESTABLISHED BRAND SLIDESelf magazine discussed the benefits of using our Micro-Dermabrasion Paste in their February 2011 issue Dr. Fields will be quoted in Women’s Health March 2011Our AMP-MD System and Anti-age Regimen was featured on the Today Show as a “Must have anti-age product for 2011” by Allure Magazine Editor and Chief Linda Wells. R+F achieve this high visibility with NO paid advertising“It’s essentially a franchise opportunity, where you can build your own business and reap the benefits.” Very low entry cost unlike opening a brick and motor businessInvolves you sharing the product with your network of friends and familyYou don’t have to buy product inventory; your customers order from your website and the products are shipped directly to them. “As mentioned earlier, R+F gives each entrepreneur a business in a box.” Customer Care access to an on call Dermatological nurseA solution tool on your product website to determine the skincare needs of your customerOngoing training online and through face-to-face meetings. Pulse is our back office that has a wealth of information on the business and products. This is also were you can see what your team is doing.
- #27 “If you are interested in learning more about becoming a business partner stay seated and I can show you how you can get started and answer any questions you may have. If you are interested in getting the best skin of your life and becoming a preferred customer _____ can share more about that with you in the kitchen. If you are not interested in the business or products but have thought of a couple of people that this would be a perfect fit for we LOVE referrals and I have a sheet of paper here for you to right down their contact information.” *Guest interested in products. Show guest PC form and point out products that were demoed on them or ones you talked about. Have more before and after pictures around product display. Explain replenishment is flexible and can be changed or cancelled at any time.
- #28 Show seated guest information on kitsGive them a quick preview of your .com, .biz and Pulse websites set up a follow-up enrollment meeting via the Internet.