On April 24, we conducted a two hour exploration of revenue and what it takes to make a 1 dollar. The session was designed to open thinking to possibilities of making revenue in a start-up, and pitfalls chasing particular models.
With mobile internet usage ever on the increase, developers and even Google agree that responsive website design is best practice. However still so many organisations have websites that are mobile unfriendly. This presentation explains the benefits of a responsive website.
This is a training that I have kept for new beginning entrepreneurs that want to optimize and advertise their key words to improve their marketing communications and to achieve their entrepreneurial goals.
14 principles to securing a work pass in SingaporeFuturebooks
The Singapore Government’s recent move to tighten the labour force and make work passes scarce means every businessperson needs to be smart when applying for work passes.
Here are 14 principles to increase the chances of securing an employment pass application the first time.
More here: http://futurebooks.asia/blog/14-principles-to-securing-an-employment-pass-in-singapore/6244
Bookkeeping Appreciation. Event at Plug-In@Blk71, May 21Futurebooks
We conducted a two hour introduction to bookkeeping sponsored by Plug-in@Blk71. The session covered everything you need to do-it-yourself bookkeeping in the first year of operation.
The world has changed, but marketing is still applying the principles I learned in business school. This needs to change and this presentation is an "open source" call to help achieve this change.
I have given it on April 23, 2009 in Helsinki at the F Word event. It is an unfinished piece of work in which we don't have all the answers either. So I invite you to join us at www.futurelab.net to help make it better.
The world has changed, but marketing is still applying the principles I learned in business school. This needs to change and this presentation is an "open source" call to help achieve this change.
I have given it on April 23, 2009 in Helsinki at the F Word event. It is an unfinished piece of work in which we don't have all the answers either. So I invite you to join us at www.futurelab.net to help make it better.
With mobile internet usage ever on the increase, developers and even Google agree that responsive website design is best practice. However still so many organisations have websites that are mobile unfriendly. This presentation explains the benefits of a responsive website.
This is a training that I have kept for new beginning entrepreneurs that want to optimize and advertise their key words to improve their marketing communications and to achieve their entrepreneurial goals.
14 principles to securing a work pass in SingaporeFuturebooks
The Singapore Government’s recent move to tighten the labour force and make work passes scarce means every businessperson needs to be smart when applying for work passes.
Here are 14 principles to increase the chances of securing an employment pass application the first time.
More here: http://futurebooks.asia/blog/14-principles-to-securing-an-employment-pass-in-singapore/6244
Bookkeeping Appreciation. Event at Plug-In@Blk71, May 21Futurebooks
We conducted a two hour introduction to bookkeeping sponsored by Plug-in@Blk71. The session covered everything you need to do-it-yourself bookkeeping in the first year of operation.
The world has changed, but marketing is still applying the principles I learned in business school. This needs to change and this presentation is an "open source" call to help achieve this change.
I have given it on April 23, 2009 in Helsinki at the F Word event. It is an unfinished piece of work in which we don't have all the answers either. So I invite you to join us at www.futurelab.net to help make it better.
The world has changed, but marketing is still applying the principles I learned in business school. This needs to change and this presentation is an "open source" call to help achieve this change.
I have given it on April 23, 2009 in Helsinki at the F Word event. It is an unfinished piece of work in which we don't have all the answers either. So I invite you to join us at www.futurelab.net to help make it better.
Founders Drinks July 2014: The Art & Science of ValuationFuturebooks
On 30 July 2014, George Mathew, Managing Partner at Futurebooks shared his take on the art and science of valuation for #startups. Sharing both tools used to determine the numbers as well as stories of how savvy founders determined their valuation, it was a mix of how to walk the talk and talk the walk.
On September 25, we have conducted a breakfast session with the British Chamber of Commerce in Singapore. This was an overview for entrepreneurs, SME directors and investors on how to think about cloud finance, and what can be automated.
Read more: http://futurebooks.com/blog/fly-paperless-cloud-finance/13185.
The Game of #Cash examines what drives revenue in a business, how to save and where to spend #cash, and the implications of doing business in different tax jurisdictions.
Discover how fun and insightful finance can be when you gamify profit and loss sheets.
Create a CFO avatar and begin collecting precious acorns which you can trade in exchange for #caaaaash.
Prevent all the acorns from dropping out of the basket, while dodging the tax man and his merry henchmen.
For more visit: http://futurebooks.com.sg/blog/jfdis-game-of-cash-event-in-singapor/3042
Picking a company secretary for your startup. June 2014Futurebooks
Apart from eating up my start-up funds, what role can a company secretary play? How do I tell the difference when there are so many ‘me-too’ company secretaries?
20 Proven SEO & Content Marketing Tactics to Grow Organic TrafficSemrush
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What you will learn:
- SEO and Content Marketing tips for all budget levels to assist with growing traffic.
- Examples of past campaigns which have worked well in the Australian market.
- Effective content promotion tactics.
- Content outreach tactics.
- How to leverage internal business assets to assist your content marketing efforts.
You can also watch video version of the presentation here: www.semrush.com/webinars/20-proven-seo-content-marketing-tactics-to-grow-organic-traffic/
Attracting the right candidates can be difficult and sometimes it can all come down to how you tell your Organisation's story on your website. Our recent edition to our blog provides examples of companies with excellent About Us pages, showing excellent Employer Branding. If you'd like to find out more about the training sessions we provide on Employer Branding please don't hesitate to contact us at training@easywebrecruitment.com.
How to integrate Internet Marketing & Social Media into Traditional Insurance Agency Marketing.
Originally presented at Insurance Expo 2011 on August 26, 2011
Business has been borrowing vocabulary, strategy and innovation from great military thinkers for a long time.
This is because there is not much difference between the war room and a boardroom. The only difference is what is at stake.
http://futurebooks.com.sg/blog/entrepreneurship-and-the-singapore-military-event/3564
Pivot your startup, fail early, fail fast, learn fastAmit Kumar
Presentation made by Amit Kumar Head of OLX Autos to 3000+ Startup entrepreneurs of I Hubx Gujarat. This presentation gives a methodology for building a startup and pivoting at appropriate times, while keeping the vision in mind.
From Search Engine Zero to SEO Superhero: Conquer Google in 2023! ♀️
Feeling lost in the labyrinth of Google's search engine? Fear not, aspiring SEO warriors, for this ebook is your secret weapon to mastering the digital jungle! ⚔️
Imagine:
Your website soaring high in search results, leaving competitors in the dust.
Organic traffic flooding your pages like a tidal wave of eager readers.
Conversions multiplying like rabbits, transforming clicks into loyal customers.
Understanding Google's algorithms like you speak its language.
Becoming the SEO guru your business dreams of and your rivals envy. ✨
This ebook is your Google-approved guide to:
Decoding the SEO mysteries: Unveil the secrets of keyword research, on-page optimization, and link building. 🪄
Crafting content that Google loves (and people adore): Learn the art of storytelling, creating valuable resources, and engaging your audience. ✍️
Taming the technical beast: Master website speed, mobile responsiveness, and technical SEO like a pro. ️
Staying ahead of the curve: Discover the latest SEO trends, algorithm updates, and strategies to keep your website at the top.
Developing a winning SEO mindset: Learn the secrets of patience, persistence, and data-driven decision making to become a true SEO ninja. ♀️⚔️
So open this ebook and unlock the power to conquer Google! We'll be your SEO companions on this epic journey, guiding you every step of the way as you transform from search engine zero to an SEO hero! ♀️
Copywriting changes just like any other industry. Apply these copywriting trends and you will experience a boost in ROI, engagement, and campaign performance.
Read the original blog post: https://carminemastropierro.com/copywriting-trends
Investor coming: Rescue needed. SOS. Event at Plug-in@Blk71.Futurebooks
Everything a Singapore startup founder should know about how to get the company’s accounting and secretarial records in order before an investor comes in. Event sponsored by Plug-in@Blk71. Read more: http://futurebooks.com/blog/investor-coming-rescue-needed-sos-2/13686.
Everything a Singapore startup founder should know about how to get the company’s accounting and secretarial records in order before an investor comes in.
Event at The HUB Singapore on 28 August 2014. More here: http://futurebooks.com/blog/investor-coming-rescue-needed-sos/13119
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Founders Drinks July 2014: The Art & Science of ValuationFuturebooks
On 30 July 2014, George Mathew, Managing Partner at Futurebooks shared his take on the art and science of valuation for #startups. Sharing both tools used to determine the numbers as well as stories of how savvy founders determined their valuation, it was a mix of how to walk the talk and talk the walk.
On September 25, we have conducted a breakfast session with the British Chamber of Commerce in Singapore. This was an overview for entrepreneurs, SME directors and investors on how to think about cloud finance, and what can be automated.
Read more: http://futurebooks.com/blog/fly-paperless-cloud-finance/13185.
The Game of #Cash examines what drives revenue in a business, how to save and where to spend #cash, and the implications of doing business in different tax jurisdictions.
Discover how fun and insightful finance can be when you gamify profit and loss sheets.
Create a CFO avatar and begin collecting precious acorns which you can trade in exchange for #caaaaash.
Prevent all the acorns from dropping out of the basket, while dodging the tax man and his merry henchmen.
For more visit: http://futurebooks.com.sg/blog/jfdis-game-of-cash-event-in-singapor/3042
Picking a company secretary for your startup. June 2014Futurebooks
Apart from eating up my start-up funds, what role can a company secretary play? How do I tell the difference when there are so many ‘me-too’ company secretaries?
20 Proven SEO & Content Marketing Tactics to Grow Organic TrafficSemrush
Discover high growth SEO and Content Marketing tactics. These proven tactics have assisted with growing clients organic & referral traffic by over 1 million unique visitors a month in the Australian market on one domain.
What you will learn:
- SEO and Content Marketing tips for all budget levels to assist with growing traffic.
- Examples of past campaigns which have worked well in the Australian market.
- Effective content promotion tactics.
- Content outreach tactics.
- How to leverage internal business assets to assist your content marketing efforts.
You can also watch video version of the presentation here: www.semrush.com/webinars/20-proven-seo-content-marketing-tactics-to-grow-organic-traffic/
Attracting the right candidates can be difficult and sometimes it can all come down to how you tell your Organisation's story on your website. Our recent edition to our blog provides examples of companies with excellent About Us pages, showing excellent Employer Branding. If you'd like to find out more about the training sessions we provide on Employer Branding please don't hesitate to contact us at training@easywebrecruitment.com.
How to integrate Internet Marketing & Social Media into Traditional Insurance Agency Marketing.
Originally presented at Insurance Expo 2011 on August 26, 2011
Business has been borrowing vocabulary, strategy and innovation from great military thinkers for a long time.
This is because there is not much difference between the war room and a boardroom. The only difference is what is at stake.
http://futurebooks.com.sg/blog/entrepreneurship-and-the-singapore-military-event/3564
Pivot your startup, fail early, fail fast, learn fastAmit Kumar
Presentation made by Amit Kumar Head of OLX Autos to 3000+ Startup entrepreneurs of I Hubx Gujarat. This presentation gives a methodology for building a startup and pivoting at appropriate times, while keeping the vision in mind.
From Search Engine Zero to SEO Superhero: Conquer Google in 2023! ♀️
Feeling lost in the labyrinth of Google's search engine? Fear not, aspiring SEO warriors, for this ebook is your secret weapon to mastering the digital jungle! ⚔️
Imagine:
Your website soaring high in search results, leaving competitors in the dust.
Organic traffic flooding your pages like a tidal wave of eager readers.
Conversions multiplying like rabbits, transforming clicks into loyal customers.
Understanding Google's algorithms like you speak its language.
Becoming the SEO guru your business dreams of and your rivals envy. ✨
This ebook is your Google-approved guide to:
Decoding the SEO mysteries: Unveil the secrets of keyword research, on-page optimization, and link building. 🪄
Crafting content that Google loves (and people adore): Learn the art of storytelling, creating valuable resources, and engaging your audience. ✍️
Taming the technical beast: Master website speed, mobile responsiveness, and technical SEO like a pro. ️
Staying ahead of the curve: Discover the latest SEO trends, algorithm updates, and strategies to keep your website at the top.
Developing a winning SEO mindset: Learn the secrets of patience, persistence, and data-driven decision making to become a true SEO ninja. ♀️⚔️
So open this ebook and unlock the power to conquer Google! We'll be your SEO companions on this epic journey, guiding you every step of the way as you transform from search engine zero to an SEO hero! ♀️
Copywriting changes just like any other industry. Apply these copywriting trends and you will experience a boost in ROI, engagement, and campaign performance.
Read the original blog post: https://carminemastropierro.com/copywriting-trends
Investor coming: Rescue needed. SOS. Event at Plug-in@Blk71.Futurebooks
Everything a Singapore startup founder should know about how to get the company’s accounting and secretarial records in order before an investor comes in. Event sponsored by Plug-in@Blk71. Read more: http://futurebooks.com/blog/investor-coming-rescue-needed-sos-2/13686.
Everything a Singapore startup founder should know about how to get the company’s accounting and secretarial records in order before an investor comes in.
Event at The HUB Singapore on 28 August 2014. More here: http://futurebooks.com/blog/investor-coming-rescue-needed-sos/13119
Cloudify your entire accounts department and make it paperless. Automate as many task as possible, eliminate unnecessary tasks and implement a set of applications to reduce the requirement for an administrator.
- Automate tasks and remove bottlenecks
- Stop chasing receipts using cloud-based apps
- Set up a system to automate receipt collection and spend time instead deriving meaning from accounts.
- Assign staff roles and access
- Establish important accounting dates
The session will cover in great detail the problems directors encounter when trying to start a company in Singapore.
These include:
choosing the right legal entity;
incorporation + compliance matters;
corporate shareholders and tax;
applying for work passes for foreign directors;
finding a startup friendly local bank.
See more here: http://futurebooks.asia/blog/starting-a-company-in-singapore-sponsore-byplug-inblk71/6816
Bookkeeping appreciation with CoCoon Hong KongFuturebooks
We are giving an informal presentation this week to the start-ups at CoCoon Hong Kong this week. The title of our session is Bookkeeping Appreciation. more here: http://futurebooks.asia/blog/bookkeeping-appreciation-with-cocoon-hong-kong/6548
Directors role responsibility_singapore_acraFuturebooks
We examine your rights, roles and responsibilities as a director of a Singapore private limited company.
A director is the person responsible for managing the affairs of the company and providing it with directions.
You are required to make decisions objectively, act in the best interest of the company, and be honest and diligent in carrying out your duties.
More here: http://futurebooks.asia/blog/roles-and-responsibilities-of-a-director-in-a-singapore-startup/6261
Starting a Company In Singapore IntroductionFuturebooks
Take our two hour incorporation tour. Everything a foreigner or local should know about how to incorporate and run a company in Singapore during the first month of operation.
More here: http://futurebooks.com.sg/blog/starting-a-company-in-singapore-introduction-2/5153
Speed date your revenue models!
Come Saturday 2 June 2012, Futurebooks will review revenue models from 15 finalists, from the Ideas Inc Business Challenge.
Each team will have 5 minutes to pitch the revenue model they love most, and show us the money. Put aside your product and focus on how your business makes #cash.
Excite us by matching the revenue model and numbers.
http://futurebooks.com.sg/blog/revenue-in-15-minutes-with-ideas-inc/3741
DIY Bookkeeping for start up companies in Singapore PART 1 of 2Futurebooks
Understand the principles of do-it-yourself bookkeeping and refresh your knowledge of incorporating a Singapore Private Limited Company.
This ppt will explore the role of bookkeepers, accountants, auditors and company secretaries, and important dates to mark in your calendar.
- Budget for accounting services in year 1 + 2;
I- dentify your company’s unique transaction DNA;
- Better manage paperwork and cash books;
- Managing personal expenses;
- Methods of remunerating directors.
In the second half we will show power users how to get the most out of DIY bookkeeping including credit payments, credit control, credit checking and financial reporting. Discover the most appropriate time for your business to take advantage of outsource bookkeeping.
Plus we will demo QuickBooks Online, Intuit’s small business accounting application in the cloud.
Find out more visit: http://futurebooks.com.sg/blog/jfdis-bookkeeping-for-singapore-start-ups-event/3475
Before commencing the rescue, Futurebooks will plan the delivery of the rescue according to the client’s work schedule.
At the completion of the rescue, the Futurebooks practitioner will update the report to include the status on each task to be performed. The client is asked to sign the report, acknowledging the rescue has been completed.
http://futurebooks.com.sg/services/bookkeeping-service/bookkeeping-rescue
Each quarter a Futurebooks practitioner provides a report on how your business is performing.
Included are sales projections, analysis of key health indicators like gross profit ratio and industry comparisons.
The practitioner suggests tactical and strategic measures that can improve performance.
Find out more about how we can help: http://futurebooks.com.sg/services/bookkeeping-service/bookkeeping-retainer
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1. Should we get into the mobile gaming industry? Of the five gaming platforms, mobile games is the fastest growing, siphoning casual gamers away from handheld, PC and console. 70-80% of downloads to mobile devices are games. Mobile games are the least expensive platform to develop on, as the low computing power has kept user expectation at bay.
2. What platform should we build our games on? The two largest retail app stores in the mobile game value chain are Android and Apple. By 2015 they will have 81% of the phone / tablet market combined. Android and Apple control the majority of mobile developer communities worldwide.
3. Is mobile the right platform for edugame genre? The fastest growing genre of mobile games is puzzles. These kinds of games cross culture, language, age and sex. Mobile games-based learning revenues will reach US$263.3 million by 2015 in the US alone. Packaged mobile edugames will account for 90.5% of all revenues by 2015. Packaged mobile edugames are outselling non-mobile (PC and console) edugames.
Ever wondered how luxury brands spend your dollars when you buy an LV hand bag? You will be surprised to learn how little this industry nets after expenses.
Can mobile be the game changer to improve their earnings per share?
I conduct industry research on the top three global players in the luxury market and postulate that mobile can change the industry's bottom line.
Servcorp futurebooks cloud computing for smesFuturebooks
Cloud computing is a rental service of hardware and software, delivered to users via the internet.
Cloud is a business accelerator - it provides SMEs enterprise-level applications without the head ache of ownership.
During Servcorp's Business shorts event in Singapore, we try to demystify cloud and offer solutions SMEs in Singapore can immediately begin using.
What You're Going to Learn
- How These 4 Leaks Force You To Work Longer And Harder in order to grow your income… improve just one of these and the impact could be life changing.
- How to SHUT DOWN the revolving door of Income Stagnation… you know, where new sales come into your magazine while at the same time existing sponsors exit.
- How to transform your magazine business by fixing the 4 “DON’Ts”...
#1 LEADS Don’t Book
#2 PROSPECTS Don’t Show
#3 PROSPECTS Don’t Buy
#4 CLIENTS Don’t Stay
- How to identify which leak to fix first so you get the biggest bang for your income.
- Get actionable strategies you can use right away to improve your bookings, sales and retention.
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Explore Tradeasia’s brochure for eco-friendly textile chemicals. Enhance your textile production with high-quality, sustainable solutions for superior fabric quality.
When listening about building new Ventures, Marketplaces ideas are something very frequent. On this session we will discuss reasons why you should stay away from it :P , by sharing real stories and misconceptions around them. If you still insist to go for it however, you will at least get an idea of the important and critical strategies to optimize for success like Product, Business Development & Marketing, Operations :)
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Michael Economou is an Entrepreneur, with Business & Technology foundations and a passion for Innovation. He is working with his team to launch a new venture – Exyde, an AI powered booking platform for Activities & Experiences, aspiring to revolutionize the way we travel and experience the world. Michael has extensive entrepreneurial experience as the co-founder of Ideas2life, AtYourService as well as Foody, an online delivery platform and one of the most prominent ventures in Cyprus’ digital landscape, acquired by Delivery Hero group in 2019. This journey & experience marks a vast expertise in building and scaling marketplaces, enhancing everyday life through technology and making meaningful impact on local communities, which is what Michael and his team are pursuing doing once more with Exyde www.goExyde.com
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25. www.futurebooks.com
WHO WILL
PAY FOR IT?
End users / buyers
Sellers
Advertisers or sponsors
Govt subsidies (medical reliefs etc)
The end user doesn’t
always pick up the bill.
28. www.futurebooks.com
HYPOTHETICAL F+B
SPEND PER ANNUM
USD
Revenue 2,000,000
Annual expenditure
COGS 500,000
Equipment and maintenance 50,000
Salary 500,000
Rent 250,000
Public relations 20,000
Utilities 30,000
You are here
64. www.futurebooks.com
WHICH CUSTOMER
TO SPEND ON?
Customer acquisition
Cost of acquiring
Cost of conversion
from free to paid
Customer retention
Cost of maintaining
Life-time value
Upsell
An existing
customer is 3 times
more profitable
65. www.futurebooks.com
WHEN DO WE
MAKE REVENUE?
New product, new marketFollow on product, existing
market
Rate of revenue
making (cash)
Rate of revenue
making
(accrual)
Time Time
Revenue
Revenue
Revenu
e
lag
Revenu
e
lag
68. www.futurebooks.com
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