The document discusses various design projects including identity design for brands like Chaitime tea and The Piramal Group, as well as packaging, menu, and display designs. Key details include designing websites, identity systems, and packaging for Indian tea and real estate brands to convey luxury and tradition, as well as menu designs for restaurants emphasizing spices and dragon motifs.
The document discusses several identity design projects including for a luxury apartment building called KalpataruAvana inspired by the jewelry of an Indian king, a production company called Green Light representing the coming together of film elements, and an Indian tea company called Chaitime targeting affluent customers and expats with quirky packaging extending to its website and displays. Another project was for a US construction company called D.R Earp showing how its separate functions come together as one unit in the identity.
This document promotes an initiative called Naked Colours that aims to create positive change in society through creativity, passion and empowering underprivileged artisans and children. It sells conceptual paintings and gifts made through Indian craftsmanship. 30% of revenues go towards development projects. The initiative has reached out to over 18,000 people across India in its first 7 months through a project called Project Uday that supports talented artists and orphans.
The portfolio comprises various design services including branding, print, advertising, 3D designs, websites, and events. It includes logo designs for various clients across different industries with concepts focusing on representing the client or business in a simple, memorable, and meaningful way. Print designs include brochures, flyers, posters and other collateral. Website designs showcase projects for educational institutions, software companies, export businesses, and more. 3D and event designs provide examples of work for a jewellery exhibition and other events.
The document outlines the scope of work for a design project, which includes creating alternative logos, collateral materials like letters, CDs and business cards, developing a brand guideline, brainstorming design concepts and ideas, and presenting logo concepts. It also discusses challenges such as the designer's lack of experience with the project type and software as well as areas for further learning. The goals of the project are to fulfill graduation requirements, gain real-world work experience in graphic design, and experience working in their field of specialization.
The document describes 24 scenes from a horror film involving three teenagers in an abandoned woods. In the first scene, Roxie is picking up sticks when she encounters a dead girl. The girl stabs Roxie in the arm before vanishing. Roxie runs to her friends Jay and Darren for help. Darren doesn't believe Roxie's story, but then the dead girl reappears with a knife, stabbing Jay in the leg before disappearing again.
Abogados Expertos en Herencias, Sucesiones y Testamentos en Barcelona. Financiamos tu Herencia (impuestos, cargas...)
Preparación Testamento, Reclamación Herencia, Partición de Herencia, Impuestos, Testamento en Empresas...
The document discusses several identity design projects including for a luxury apartment building called KalpataruAvana inspired by the jewelry of an Indian king, a production company called Green Light representing the coming together of film elements, and an Indian tea company called Chaitime targeting affluent customers and expats with quirky packaging extending to its website and displays. Another project was for a US construction company called D.R Earp showing how its separate functions come together as one unit in the identity.
This document promotes an initiative called Naked Colours that aims to create positive change in society through creativity, passion and empowering underprivileged artisans and children. It sells conceptual paintings and gifts made through Indian craftsmanship. 30% of revenues go towards development projects. The initiative has reached out to over 18,000 people across India in its first 7 months through a project called Project Uday that supports talented artists and orphans.
The portfolio comprises various design services including branding, print, advertising, 3D designs, websites, and events. It includes logo designs for various clients across different industries with concepts focusing on representing the client or business in a simple, memorable, and meaningful way. Print designs include brochures, flyers, posters and other collateral. Website designs showcase projects for educational institutions, software companies, export businesses, and more. 3D and event designs provide examples of work for a jewellery exhibition and other events.
The document outlines the scope of work for a design project, which includes creating alternative logos, collateral materials like letters, CDs and business cards, developing a brand guideline, brainstorming design concepts and ideas, and presenting logo concepts. It also discusses challenges such as the designer's lack of experience with the project type and software as well as areas for further learning. The goals of the project are to fulfill graduation requirements, gain real-world work experience in graphic design, and experience working in their field of specialization.
The document describes 24 scenes from a horror film involving three teenagers in an abandoned woods. In the first scene, Roxie is picking up sticks when she encounters a dead girl. The girl stabs Roxie in the arm before vanishing. Roxie runs to her friends Jay and Darren for help. Darren doesn't believe Roxie's story, but then the dead girl reappears with a knife, stabbing Jay in the leg before disappearing again.
Abogados Expertos en Herencias, Sucesiones y Testamentos en Barcelona. Financiamos tu Herencia (impuestos, cargas...)
Preparación Testamento, Reclamación Herencia, Partición de Herencia, Impuestos, Testamento en Empresas...
Este documento describe las características del realismo literario, un movimiento que se desarrolló entre 1870-1900 y que buscaba retratar la realidad de forma fiel. Entre los exponentes más importantes se encuentran Benito Pérez Galdós en España y autores como Stendhal, Balzac, Dickens y Kipling en otros países europeos. El realismo se opone al romanticismo y aspira a reflejar la sociedad de forma objetiva a través de la descripción detallada y el uso de diferentes registros de lenguaje.
El Día de la Internet segura tiene como objetivo promover un uso más seguro de Internet entre los menores y conseguir una Internet más segura para ellos. En 2005, la Asamblea General de las Naciones Unidas declaró el 17 de mayo como el Día Mundial de la Sociedad de la Información para promover la importancia de las tecnologías de la información y la comunicación y los asuntos relacionados con la sociedad de la información. El documento también proporciona consejos sobre el uso adecuado y seguro de Internet, como no revelar datos personales, ignorar el spam y
El documento habla sobre las próximas elecciones generales del 20 de diciembre y la importancia que tienen para el futuro de Euskadi. Durante los últimos cuatro años, el gobierno español del PP ha cerrado la puerta al diálogo sobre el estatus político de Euskadi y ha amenazado su autogobierno. Las elecciones son una oportunidad para que Euskadi tenga una voz propia en Madrid que defienda sus intereses a través de un partido nacionalista vasco con fuerza. Por eso, se pide el voto para el Partido Nacionalista Vasco.
Powerpoint presentation regarding Jarvis Property Restoration fire and smoke damage repair services and our local response in assisting with board up, temporary repairs, and reconstruction services. Find more information online at http://www.jarvisconstruction.com
Customer Experience: Data-Driven Customer Satisfaction at TD AmeritradeJaime Fitzgerald
This document discusses how TD Ameritrade used data and metrics to improve customer satisfaction. It summarizes how they initially saw declining satisfaction due to growth, implemented a measurement system to identify service gaps, and used insights to enhance processes. This led to lasting improvements in metrics like satisfaction scores and reduced issues. The document also outlines frameworks used and benefits achieved through a data-driven approach.
Este documento estabelece requisitos para proteger trabalhadores em espaços confinados, definindo termos como espaço confinado e atmosfera de risco, e exigindo um programa de entrada, equipamentos de proteção, treinamento e permissão de entrada.
Este documento trata sobre el sodio y el potasio. Explica que el sodio es un metal alcalino blando y abundante encontrado en la sal marina. Sus principales usos son en síntesis orgánica, fabricación de desodorantes, purificación de metales y fabricación de células solares. Sus compuestos más importantes son la sal común, el carbonato de sodio y la sosa cáustica. Luego, describe que el potasio es un metal alcalino blanco-plateado esencial que se obtiene de minerales y sus usos
The creative brief outlines a marketing challenge for Patron Spirits to increase consideration in the ultra premium white spirits category. It defines the target audience as fashionable young professionals who frequent mixology bars. Research found these bars and secret speakeasies attract a discerning clientele. The brief proposes transforming vacant spaces into temporary Patron speakeasies marked by the brand's bee, with entrance by secret password. A print campaign would build excitement and social media would spread the password to access an exclusive Twitter feed with recipes and events. The goal is to position Patron as best enjoyed straight or in cocktails to compete with top vodka and gin brands.
Marketing luxury is a paradox. Luxury defies econometric models. Though the processes by which consumers acquire and consume luxury remain an enigma, luxury brand names and products are highly visible in the marketplace. This slide deck empirically explores the luxury sector, the status of international luxury brands, and how luxury is branded and sold to consumers.
Rubans is an accessories brand founded in 2012 by Mrs. Chinu Kala that aims to provide fashionable, high-quality accessories for women, girls, and boys. The brand was created to fulfill a need for elegant and sophisticated accessories for youth. Rubans designs accessories with impeccable craftsmanship and sources items keeping up with the latest fashion trends. It sells its accessories through both online and offline retailers in order to reach customers across different geographies affordably. The brand focuses on careful research, strategic partnerships, and multi-channel marketing to establish itself in the accessories market.
This document discusses the creation of a luxury brand. It begins by defining luxury and luxury brands, noting that luxury involves great expense and comfort. It then discusses some of the largest luxury goods producers like LVMH. It explores the birth of luxury brands and how advertising expenditure is typically 5-15% of sales revenue. The document then examines rational and emotional aspects of luxury brands and different luxury sectors. It outlines eight pillars of luxury branding: performance, pedigree, paucity, persona, public figures, placement, PR, and pricing. Finally, it provides insights into marketing luxury brands in India, including that Indian consumers are brand conscious but price sensitive and have high expectations of service.
How to Create Meaningful Brand Value: The Jersey Experience (CSW Jersey, 2015)Dr. Martina Olbert
Presentation prepared for a talk on the Cultural Value of Brands and Use of Semiotics in Creating a Lasting and Meaningful Brand Value and Retail Experience at the Customer Service Week in Jersey, UK in October 2015
This document discusses storytelling in retail environments and brand experiences. It argues that storytelling is key to helping people understand and connect with their environment. Retail spaces should be designed to foster social interaction and conversation. Both experiential and modular retailing approaches are mentioned, but the focus is on creating organic, adaptive spaces that meet customer needs. Connecting brands and facilities across different retail zones is presented as an opportunity.
This document profiles 8 types of customers that will frequent PLATFORM, a new development in Los Angeles consisting of 8 spaces for retail, dining, and events. The customer types are: The Local, The Commuter, The Resident, The West Side Crescent, The Parent, The Eastsider, The Destination Shopper, and The Art & Design Lover. For each type, the document describes their lifestyle and reasons they would visit PLATFORM, focusing on events, shopping, dining, and community aspects.
This document discusses rebranding efforts for the Redwood City Public Library and Redwood Shores Library.
It proposes new typography, color palettes, and branding marks to give each library its own unique identity. For Redwood City Library, the main typeface is Myriad to convey a friendly yet strong presence. For Redwood Shores Library, the name is set in contrasting typefaces to improve legibility.
The rebranding also involves new interior and exterior signage. Proposed exterior signs for both libraries aim to clearly communicate the library brand and promote a sense of discovery before entering. Interior signs and graphics are designed to guide patrons and provide inspiration through quotes on walls.
This document discusses key factors that attract customers to retail spaces. It begins by defining retail design and visual merchandising. It then covers different retail sectors like food, fashion, home, and leisure. It discusses different types of retail stores such as flagship stores, concept stores, pop-up stores, and lifestyle stores. It also covers markets. The document emphasizes the importance of exterior presentation, signs, windows, and displays in attracting customers. It provides guidelines for effective design of store fronts and visual merchandising elements. The overall aim is to understand what attracts customers and increases sales and footfall in retail spaces through design.
Decovisual Group - Indonesia's Creative Agency Holding Company > Branding, De...Nikky Hamzah
Decovisual Group is an Indonesian Creative Agency Holding Company, established in 2008 in Jakarta. Today, Decovisual Group has 4 subsidiaries of business units: 2++|TooPlusPlus, 7Laps, Al9oritma, and RumahDIGITAL. Our expertises are Branding Identity, Print Design, Commercial Photography and Digital Strategy.
The document outlines the marketing plan of Style M@rt, a Bangladeshi handbag company. It discusses the company's vision to be the top performing handbag brand in Bangladesh and internationally. Style M@rt focuses on fashion, luxury, and style. The marketing plan covers the company's product background, brand analysis, competitors, SWOT analysis, pricing strategy, and digital marketing strategy. It aims to attract culture-creative customers through innovation, elegance, and constant renewal of collections while maintaining a defensive strategy to capture value.
Expobazaar a B2B Digital Marketplace - An IntroductionDalpatSingh19
ExpoBazaar, which is a subsidiary of India Exposition Mart Limited, will be launching at the IHGF Delhi Fair, 2022. ExpoBazaar is a B2B wholesale platform showcasing India curated merchandise to global independent retailers. The platform is a great medium for Indian sellers to promote their merchandise internationally and expand the outreach of their businesses.
Este documento describe las características del realismo literario, un movimiento que se desarrolló entre 1870-1900 y que buscaba retratar la realidad de forma fiel. Entre los exponentes más importantes se encuentran Benito Pérez Galdós en España y autores como Stendhal, Balzac, Dickens y Kipling en otros países europeos. El realismo se opone al romanticismo y aspira a reflejar la sociedad de forma objetiva a través de la descripción detallada y el uso de diferentes registros de lenguaje.
El Día de la Internet segura tiene como objetivo promover un uso más seguro de Internet entre los menores y conseguir una Internet más segura para ellos. En 2005, la Asamblea General de las Naciones Unidas declaró el 17 de mayo como el Día Mundial de la Sociedad de la Información para promover la importancia de las tecnologías de la información y la comunicación y los asuntos relacionados con la sociedad de la información. El documento también proporciona consejos sobre el uso adecuado y seguro de Internet, como no revelar datos personales, ignorar el spam y
El documento habla sobre las próximas elecciones generales del 20 de diciembre y la importancia que tienen para el futuro de Euskadi. Durante los últimos cuatro años, el gobierno español del PP ha cerrado la puerta al diálogo sobre el estatus político de Euskadi y ha amenazado su autogobierno. Las elecciones son una oportunidad para que Euskadi tenga una voz propia en Madrid que defienda sus intereses a través de un partido nacionalista vasco con fuerza. Por eso, se pide el voto para el Partido Nacionalista Vasco.
Powerpoint presentation regarding Jarvis Property Restoration fire and smoke damage repair services and our local response in assisting with board up, temporary repairs, and reconstruction services. Find more information online at http://www.jarvisconstruction.com
Customer Experience: Data-Driven Customer Satisfaction at TD AmeritradeJaime Fitzgerald
This document discusses how TD Ameritrade used data and metrics to improve customer satisfaction. It summarizes how they initially saw declining satisfaction due to growth, implemented a measurement system to identify service gaps, and used insights to enhance processes. This led to lasting improvements in metrics like satisfaction scores and reduced issues. The document also outlines frameworks used and benefits achieved through a data-driven approach.
Este documento estabelece requisitos para proteger trabalhadores em espaços confinados, definindo termos como espaço confinado e atmosfera de risco, e exigindo um programa de entrada, equipamentos de proteção, treinamento e permissão de entrada.
Este documento trata sobre el sodio y el potasio. Explica que el sodio es un metal alcalino blando y abundante encontrado en la sal marina. Sus principales usos son en síntesis orgánica, fabricación de desodorantes, purificación de metales y fabricación de células solares. Sus compuestos más importantes son la sal común, el carbonato de sodio y la sosa cáustica. Luego, describe que el potasio es un metal alcalino blanco-plateado esencial que se obtiene de minerales y sus usos
The creative brief outlines a marketing challenge for Patron Spirits to increase consideration in the ultra premium white spirits category. It defines the target audience as fashionable young professionals who frequent mixology bars. Research found these bars and secret speakeasies attract a discerning clientele. The brief proposes transforming vacant spaces into temporary Patron speakeasies marked by the brand's bee, with entrance by secret password. A print campaign would build excitement and social media would spread the password to access an exclusive Twitter feed with recipes and events. The goal is to position Patron as best enjoyed straight or in cocktails to compete with top vodka and gin brands.
Marketing luxury is a paradox. Luxury defies econometric models. Though the processes by which consumers acquire and consume luxury remain an enigma, luxury brand names and products are highly visible in the marketplace. This slide deck empirically explores the luxury sector, the status of international luxury brands, and how luxury is branded and sold to consumers.
Rubans is an accessories brand founded in 2012 by Mrs. Chinu Kala that aims to provide fashionable, high-quality accessories for women, girls, and boys. The brand was created to fulfill a need for elegant and sophisticated accessories for youth. Rubans designs accessories with impeccable craftsmanship and sources items keeping up with the latest fashion trends. It sells its accessories through both online and offline retailers in order to reach customers across different geographies affordably. The brand focuses on careful research, strategic partnerships, and multi-channel marketing to establish itself in the accessories market.
This document discusses the creation of a luxury brand. It begins by defining luxury and luxury brands, noting that luxury involves great expense and comfort. It then discusses some of the largest luxury goods producers like LVMH. It explores the birth of luxury brands and how advertising expenditure is typically 5-15% of sales revenue. The document then examines rational and emotional aspects of luxury brands and different luxury sectors. It outlines eight pillars of luxury branding: performance, pedigree, paucity, persona, public figures, placement, PR, and pricing. Finally, it provides insights into marketing luxury brands in India, including that Indian consumers are brand conscious but price sensitive and have high expectations of service.
How to Create Meaningful Brand Value: The Jersey Experience (CSW Jersey, 2015)Dr. Martina Olbert
Presentation prepared for a talk on the Cultural Value of Brands and Use of Semiotics in Creating a Lasting and Meaningful Brand Value and Retail Experience at the Customer Service Week in Jersey, UK in October 2015
This document discusses storytelling in retail environments and brand experiences. It argues that storytelling is key to helping people understand and connect with their environment. Retail spaces should be designed to foster social interaction and conversation. Both experiential and modular retailing approaches are mentioned, but the focus is on creating organic, adaptive spaces that meet customer needs. Connecting brands and facilities across different retail zones is presented as an opportunity.
This document profiles 8 types of customers that will frequent PLATFORM, a new development in Los Angeles consisting of 8 spaces for retail, dining, and events. The customer types are: The Local, The Commuter, The Resident, The West Side Crescent, The Parent, The Eastsider, The Destination Shopper, and The Art & Design Lover. For each type, the document describes their lifestyle and reasons they would visit PLATFORM, focusing on events, shopping, dining, and community aspects.
This document discusses rebranding efforts for the Redwood City Public Library and Redwood Shores Library.
It proposes new typography, color palettes, and branding marks to give each library its own unique identity. For Redwood City Library, the main typeface is Myriad to convey a friendly yet strong presence. For Redwood Shores Library, the name is set in contrasting typefaces to improve legibility.
The rebranding also involves new interior and exterior signage. Proposed exterior signs for both libraries aim to clearly communicate the library brand and promote a sense of discovery before entering. Interior signs and graphics are designed to guide patrons and provide inspiration through quotes on walls.
This document discusses key factors that attract customers to retail spaces. It begins by defining retail design and visual merchandising. It then covers different retail sectors like food, fashion, home, and leisure. It discusses different types of retail stores such as flagship stores, concept stores, pop-up stores, and lifestyle stores. It also covers markets. The document emphasizes the importance of exterior presentation, signs, windows, and displays in attracting customers. It provides guidelines for effective design of store fronts and visual merchandising elements. The overall aim is to understand what attracts customers and increases sales and footfall in retail spaces through design.
Decovisual Group - Indonesia's Creative Agency Holding Company > Branding, De...Nikky Hamzah
Decovisual Group is an Indonesian Creative Agency Holding Company, established in 2008 in Jakarta. Today, Decovisual Group has 4 subsidiaries of business units: 2++|TooPlusPlus, 7Laps, Al9oritma, and RumahDIGITAL. Our expertises are Branding Identity, Print Design, Commercial Photography and Digital Strategy.
The document outlines the marketing plan of Style M@rt, a Bangladeshi handbag company. It discusses the company's vision to be the top performing handbag brand in Bangladesh and internationally. Style M@rt focuses on fashion, luxury, and style. The marketing plan covers the company's product background, brand analysis, competitors, SWOT analysis, pricing strategy, and digital marketing strategy. It aims to attract culture-creative customers through innovation, elegance, and constant renewal of collections while maintaining a defensive strategy to capture value.
Expobazaar a B2B Digital Marketplace - An IntroductionDalpatSingh19
ExpoBazaar, which is a subsidiary of India Exposition Mart Limited, will be launching at the IHGF Delhi Fair, 2022. ExpoBazaar is a B2B wholesale platform showcasing India curated merchandise to global independent retailers. The platform is a great medium for Indian sellers to promote their merchandise internationally and expand the outreach of their businesses.
Brand & Value: Is Your Brand Strong Enough to Weather the Down Economy?Seltzer Design
Slide presentation from the Seltzer Design Breakfast Forum #1 (9.08) on branding in a down economy. Talk was given by Rochelle Seltzer, Annie Smidt, and Shelley Hall.
WRAP Art & Design is a branding design and development firm based in Delhi, India. The firm specializes in strategic brand roadmapping, visual identity design, packaging, space design, and other branding services. WRAP takes a client-centered approach, capturing requirements and ensuring designs resonate with target audiences. One case study described the branding work WRAP did for Go Jawaani/KBSH, which included naming, logo design, packaging, set design, and other elements.
The Key Role of Culture in Place Brand Strategy for Destinations, Cities and ...Malcolm Allan
The document discusses the role of culture in city and country branding. It argues that culture is a powerful attractor and differentiator that defines a place. It provides examples of how elements like food, architecture, events and governance transmit a place's culture. The document also examines lessons from Cork, Ireland's branding strategy, which uses the cultural offerings and assets to attract tourists, talent and investment. It emphasizes communicating culture through events, people and unique characteristics to differentiate a place.
This document discusses brand personality and Aaker's model of brand personality dimensions. It defines brand personality as the set of human characteristics associated with a brand. Aaker proposed a framework with five core brand personality dimensions: Sincerity, Excitement, Competence, Sophistication, and Ruggedness. Each dimension contains several facets that can be used to describe a brand's personality. The document also discusses how brand personality is shaped by product attributes, user imagery, advertising style, and more. It provides examples of brands that demonstrate each of the five dimensions. Overall, the document presents Aaker's influential model of brand personality and discusses how understanding a brand's personality can enrich brand identity and guide communication efforts.
Art Mixer, Connecting Global Luxury and Local Art.Francesca Caruso
This document summarizes Francesca Caruso's master's thesis on ArtMixer, a digital platform to enable creative collaborations between international luxury brands and local artists in China. It outlines the stakeholders in the luxury/art markets, including consumers seeking luxury with Chinese influence, artists at different stages of their careers, and brands of various sizes and experience in China. It maps the typical journey from an artist first meeting a brand to potential long-term collaboration, noting challenges. The value propositions of ArtMixer are direct contact between parties and funding support for artist projects.
This document discusses trends in consumer behavior and placemaking for the 21st century. It notes that consumers increasingly value experiences over products and are omnichannel shoppers. Foot traffic to malls has declined 40% since 2008. The document outlines food and transportation trends and profiles different consumer types. It advocates for creating distinctive places through experience design and catering experiences to specific demographics. The focus is on vertically integrated teams and activating common areas to drive traffic and sales. Examples of different types of successful shopping centers are provided.
Similar to Retail design and other design work (20)
Connect Conference 2022: Passive House - Economic and Environmental Solution...TE Studio
Passive House: The Economic and Environmental Solution for Sustainable Real Estate. Lecture by Tim Eian of TE Studio Passive House Design in November 2022 in Minneapolis.
- The Built Environment
- Let's imagine the perfect building
- The Passive House standard
- Why Passive House targets
- Clean Energy Plans?!
- How does Passive House compare and fit in?
- The business case for Passive House real estate
- Tools to quantify the value of Passive House
- What can I do?
- Resources
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
International Upcycling Research Network advisory board meeting 4Kyungeun Sung
Slides used for the International Upcycling Research Network advisory board 4 (last one). The project is based at De Montfort University in Leicester, UK, and funded by the Arts and Humanities Research Council.
Decormart Studio is widely recognized as one of the best interior designers in Bangalore, known for their exceptional design expertise and ability to create stunning, functional spaces. With a strong focus on client preferences and timely project delivery, Decormart Studio has built a solid reputation for their innovative and personalized approach to interior design.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
Architectural and constructions management experience since 2003 including 18 years located in UAE.
Coordinate and oversee all technical activities relating to architectural and construction projects,
including directing the design team, reviewing drafts and computer models, and approving design
changes.
Organize and typically develop, and review building plans, ensuring that a project meets all safety and
environmental standards.
Prepare feasibility studies, construction contracts, and tender documents with specifications and
tender analyses.
Consulting with clients, work on formulating equipment and labor cost estimates, ensuring a project
meets environmental, safety, structural, zoning, and aesthetic standards.
Monitoring the progress of a project to assess whether or not it is in compliance with building plans
and project deadlines.
Attention to detail, exceptional time management, and strong problem-solving and communication
skills are required for this role.
Practical eLearning Makeovers for EveryoneBianca Woods
Welcome to Practical eLearning Makeovers for Everyone. In this presentation, we’ll take a look at a bunch of easy-to-use visual design tips and tricks. And we’ll do this by using them to spruce up some eLearning screens that are in dire need of a new look.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Explore the essential graphic design tools and software that can elevate your creative projects. Discover industry favorites and innovative solutions for stunning design results.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
Storytelling For The Web: Integrate Storytelling in your Design Process
Retail design and other design work
1.
2. identity
Chaitime is a set of
quirkily packaged
indian teas,
targetted at the
affluent and expats.
While the packaging
was done
elsewhere, it was
my job to extend
that identity into a
website and display
systems, and
perhaps even
introduce a new
dimension to the
product that was so
strongly
characterised by it’s
indianflavour and
history.
9. Advertorial
For Johnny Walker Blue
Label’s collaboration
with a prominent
Indian Designer to
make a limited edition
bottle.
10. Other display
systems for the
varying amounts of
space they would
have in different
scenarios.
Free standing display Narrow Rack
of the bejewelled Wider rack with space Racks of the
bottle at strategic to display the trunk commemorative Blue
places in DutyFrees within which the Label bottle to be
or luxury bejewelled bottle will displayed for sale.
shopping arcades. be sold. These will not be
bejewelled, although in
different packaging to
keep with the theme.
11. Display/Pop
For Johnny Walker Blue
Label’s collaboration
with a prominent
Indian Designer to
make a limited edition
bottle.
12. Display/Pop
For Johnny Walker Blue
Label’s collaboration
with a prominent Indian
Designer to make a
limited edition bottle.
We suggested they hype
the premium quotient of
the product by treating it
like a rare and precious
work of art.
13. Corporate Panels
The brief was to set
a tone of luxury and
extravagance in
the small start-up
office of a real
estate company.
We used a
combination of
images, text and
illustration, to evoke
the lifestyle, that
this promising
company had
a vision for through
its future projects.
The corridor that led up to the front door of the office.
14.
15.
16.
17.
18.
19.
20. identity
The logo design
for a tobacco
conference which
would subsequently
translate into
environmentbranding
for the event.
24. identity
An inexpensive yet
chic diner format of
restaurant targetting
young and mid-level
office goers, and
teenagers required
a sharp yet
friendly identity.
The restaurant
hoped to become
a lounge bar at
night, hence the
identity had to work
for that mood
setting as well.
The idea was to make it like a flag of sorts, to cue the fact that it was
international in view of its varied culinary fare.
25. The property was on the second floor of a busy shopping plaza. The
black stood out against the colourful mayhem that is typical of a store
filled block. Above is the external façade, which is combination of neon
lights for the night, and 3D reflective stickering for the day.
26. Hanging Food Menus on acrylic for the day and coasters to match,
bar menus and coasters for the night.
27. Godrej Aadhar
The identity and
graphics for the retail
chain Godrej Aadhar,
which is a value-
supermarket popular
in rural India.
We rolled out designs
for the initial stores
across Gujarat and
Maharashtra to begin
with, which we then
handed over to the
client to take
forward once the
logic systems were
in place.
28.
29.
30.
31.
32. Developing a motif
and how it would
appear on the beams
and columns of a
Maharashtra site.
33. Siyarams’ new stores
Siyarams was going in
for a ravamped identity.
They wanted to make
their stores hip, but not
intimidating for
tier 2 & 3 cities. They
wanted the new youth
to identify with them.
To do this, they hired
Mahendra Singh Dhoni
to represent them.
Along with rolling out
flagship stores across
the south of India,
which is where their
loyalty lay.
We used screens and a suspended backlit sign on the front side of
the store, while the mannequins were on the other side. This
immediately set them apart from the rest of the stores in the vicinity.
34.
35. The interiors of the store were divided into two halves.
The Right hand side would showcase ready-mades,
while the left handside would display their fabrics.
36. Graphics for school
PSBB, an alternative
education school
wanted to use their
walls for graphics to
make the ambience
fun. We decided to use
them to teach kids
things that weren’t
taught in school.
Below is the herb wall, for the garden area which illustrates the
different herbs and explains their benefits.
37. The Physics Lab wall which explains the different types of energy.
38. Corporate office
graphics
The Bowling Co. ,
a sports and entertainment
company. Naturally, they
wanted their office to
exude the same sense of
fun and enjoyment.
39.
40. identity
KalpataruAvana is
a premium real
estate apartment
building in the heart
of south Mumbai.
The objective was to
create a unique and
distinct identity for
this luxury tower,
something that
would resonate with
its potential
clientele: the affluent
and discerning few.
The inspiration for
this identity was the
jewellery that
belonged to one of
the most extravagant
and lavishly adorned
kings of India: The
Nizam of Hyderabad.
59. identity
Green Light is
an upcoming
production company.
The name signifies
the coming together
of all elements that
allow for the movie to
begin. To directors,
this is a very
important milestone
in the journey of
film making.
61. identity
D.R Earp is a US
based company that
Contracts
construction work
like masonry,
landscaping etc.
While these separate
functions, are
separate entities,
they come together
as one cohesive unit,
as showin in the
identity.
62.
63. ANC is a small boutique firm in the
middle of Mumbai’s tourist district.
There is an abundance of hippies
and young back-packers visiting the
area, along with a medium sized
tourist crowd who are not looking for
a bargain, are not on shoe-string
budgets, and are more discerning.
64. While there are countless
comprehensive guides to the city,
there is a serious dearth of
aesthetically designed ones that
travellers can keep for posterity.
As a communication and design
company based out of Fort, we took
it upon ourselves to fill that void.
65. The luxury traveller,
Senior businessmen,
Business-owners
Mid-range travellers, Typically between 35 – 60 years,
Executives visiting the either very successful, or from affluent
backgrounds.
city for a short while,
Hippies, Backpackers, Immigrants and expats
Budget travellers who are new to the city
Students, young executives, graduates, The age group here is typically between 25 –
backpackers of all ages 40, barring a few exceptions.
66. ? The luxury traveller,
Senior businessmen,
Business-owners
Mid-range travellers, Typically between 35 – 60 years,
Executives visiting the either very successful, or from affluent
backgrounds.
city for a short while,
Hippies, Backpackers, Immigrants and expats This traveller has much deeper pockets
and covers the popular sights along with a
Budget travellers who are new to the city recommendations from other affluent
friends.
Students, young executives, graduates, The age group here is typically between 25 –
backpackers of all ages. 40, barring a few exceptions.
This traveller is usually on a shoestring This type of traveller is not necessarily
budget, looking for bargains, and cultural frugal, but is not extravagant either. He/she
experience at it’s lowest price. is looking to cover the basics of the city of
interest, but along with a couple of nuggets
thrown in. The business executive may even
visit more than once, albeit for a couple of
days each time. They want something short,
and curated for an enriching experience of
the city.
67. Design
A modern, non-cliched map
on south Mumbai, with
a highly edited list
of recommendations.
This was pitched as
a series of collectible maps
on south Mumbai.
68.
69.
70.
71. Identity
Developing a modular low-
cost identity system to give
this unique boutique exotic
organics company an identity.
The result was a series of
stickers, complete with
orientation guildelines for all
shapes and sizes of trays,
punnets, and cling wrapped
vegetables.
74. identity
Identity for ‘The
Piramal Group’, an
Indian conglomerate,
inspired by the
mathematical symbol
phi representing the
golden proportion and
the devanagari letter
for ‘P’.
Evolution of the symbol.
75. identity
Identity for ‘The
Piramal Group’, an
Indian conglomerate,
inspired by the
mathematical symbol
phi representing the
golden proportion and
the devanagari letter
for ‘P’.
The logo
76. identity
Identity for ‘The
Piramal Group’, an
Indian conglomerate,
inspired by the
mathematical symbol
representing the
golden proportion.
Evolution of the symbol.
77. identity
Identity for ‘The
Piramal Group’, an
Indian conglomerate,
inspired by the
mathematical symbol
representing the
golden proportion.
78.
79. identity
Identity for a new age
primary school. The identity
represents a symbol of
growth and support that the
school serves to every
student member.
99. Design
A set of four menus for the
Indian restaurant at the
TajMahal Palace and Towers.
The idea reflects the
combining of key spices that
are characteristic of Indian
fare.
100. Menu Design
For the chinese restaurant at
the TajMahal Palace and
Towers, inspired by a unique
golden sculpture of a dragon
that greeted its visitors as
they entered the restaurant.
All collaterals featured
enlarged parts of a drawing of
this sculpture to give the
patron a sense of discovery as
he pieced it together to
realise what the image it
formed was.
101. Campaign
A low budget shoot-based
campaign to showcase
the shoes of an exclusive
store at the TajMahal
Palace and Towers
in Colaba.
102.
103.
104.
105. Brochure
The design for a
brochure meant to
convey scale and
an up-market lifestyle.
106.
107.
108.
109. Press
For GoodHomes, a BBC &
WMM magazine. This
campaign attempted to
reposition GoodHomes as
a smart, sensible and practical
reference book to interiors.
In the face of fierce
competition from luxury
interior magazines, it became
imperative for GoodHomes to
have a point of view.
The challenge here was to
give it that unique POV that
distinguished it from the flurry
of interior magazines flooding
the market.
110.
111.
112.
113.
114. Press
The brief was simple: to
depict the spaciousness of
this property, which was a
rare commodity in the heart
of Mumbai.
115.
116.
117.
118. Press
For GoodHomes, a BBC &
WMM magazine. This
campaign attempted to
reposition GoodHomes as
a smart, sensible and practical
reference book to interiors.
In the face of fierce
competition from luxury
interior magazines, it became
imperative for GoodHomes to
have a point of view.
The challenge here was to
give it that unique POV that
distinguished it from the flurry
of interior magazines flooding
the market.
119.
120. identity
The task was to revamp
the identiy of the
Siyarams Group, the
leading manufacturer
and exporter of suitings
and shirting fabrics.
The need was to give it
a classic image, one
that was regal and
stately to represent
their calibre and
legacy.
Initial sketches.
121. identity
The task was to revamp
the identiy of the
Siyarams Group, the
leading manufacturer
and exporter of suitings
and shirting fabrics.
The need was to give it
a classic image, one
that was regal and
stately to represent
their calibre and
legacy.
Evolution up till the final identity. Unfortunately, the client decided to retain their
old identity for the sake of brand recall, hence this process ended here.
125. Corporate
Print Communication The Problem: We do a lot of things
behind the scenes, that reflect in our
product. Unfortunately,
our customers never get to see
that effort. And we don’t brag
about it either.
How then, do we command the
premium we rightfully deserve?
127. So after a lot of research
and interviews with
customers, people in the
market looking to buy and
brokers, what did we find
about Kalpataru, that really
stands out in the minds of
the customers, brokers, and
employees?
The expression:
‘Perfection runs deep’
128. Design challenges
To keep away from predominant
real estate imagery yet keeping
within category codes
To stay within the realm of real
estate in order to get the right
Make the viewer eyeballs, and bring out the ‘back-
story’
look closely at To look premium
things he/she may To keep the messaging simple,
not ordinarily. precise, and to the point.
To not get caught up in
unsubstantiated claims, a tangle
most real estate companies are
condoned for
In the process conveying
To be believable
that we take care of
To use the opportunity to educate
those minute details. the viewer on what really goes in to
a Kalpataru product
136. Search ideas
Panels at the sales offices of various properties
While customers wait for a sales executive to attend to them they could educate themselves on the
finer details that we want them to know about. This may help their decision swing in our favour.
137. Perfection runs deep
coffee table book and
set of coasters
A little something to take away for the
buyers, to reinforce our philosophy, to
help them understand why our
apartments are so great, and as a token
of our appreciation.
138. Press
Launch 4 pager for an old
property that needed
a change in image.
Most potential customers had
heard and possibly even sen
this project in it’s initial
stages. Sales had slowed since
its initial launch, a lot had
changed on site and it was in
need of a new look and
something that would intrigue
the customer who thought he
knew the property.
We repackaged the property
to make it more attractive and
wholesome while touching
upon the various features
that made this property such
a great choice for
new home buyers.
The idea was to pull people to
the site, since the property
itself was impressive enough
to close the deal.
144. Press
For a new product by
Café Coffee Day,
called Coffee Day
Perfect.
After struggling with
what the product
offering of this rather
average coffee could be,
we decided to put a
humorous spin on it to
bring out the benefit of
the product.
The line below reads
“Life isn’t perfect.
At least your coffee
will be.”