This document is a resume for Brian J. Bay that summarizes his education and experience. He received a BBA in Marketing and Finance from the University of Iowa Tippie College of Business and studied abroad in Spain. His professional experience includes international marketing field studies in Chile and marketing work in Spain. Additional experience includes bartending and serving. He has held leadership roles in various student organizations at Tippie related to marketing, business, and politics.
1. B RIAN J . B AY
327 E. College St. Apt. 1728 Iowa City, IA 52240 ◆ Phone: 319.631.8905 ◆ Email: brian.j.bay@gmail.com
EDUCATION
The University of Iowa, Henry B. Tippie College of Business, Iowa City, IA December 2010
B.B.A. Marketing and Finance, Minor in Spanish
Overall GPA: 3.40/4.0 ACT Composite Score: 31
Universitat de les Illes Balears, Palma de Mallorca, Spain Spring 2009
Study abroad and direct-enrollment courses including Advanced Business Writing in Spanish and International Business
Law
GPA: 3.5/4.0
PROFESSIONAL EXPERIENCE
International
Field Studies in Marketing, Student Santiago, Chile Spring 2010
• Class paired select students with real clients to expand and improve their marketing and business efforts
• Collaborated with team to plan, organize, and implement a research project in conjunction with our client
• Interviewed and evaluated potential clients in Chile for a week, then presented findings to clients’ executive team
Junior Marketing Consultant, Amara, Ingeniería de Márketing Palma de Mallorca, Spain Spring 2009
• Headed market study for key client covering tourism, advertising and technology industries in Chile
• Performed market research used in presentations, including target and competitor data in the European tourism industry
• Produced English translations as well as original marketing material in over 10 projects
Other
Banquet Bartender, Sheraton Iowa City Hotel Iowa City, IA 2008-Present
• Bartended for groups ranging in size from 15-400 people including weddings, business dinners and private parties
• Responsible for all aspects of set-up, maintenance and clean-up of bar before, during, and after event
Server, Share Wine Lounge & Small Plate Bistro Iowa City, IA 2009-Present
• Waited tables and large parties for breakfast, lunch, and dinner, delivering quality attention to customer service
• Achieved 3 place ranking for in-room dining FY2010 across all Davidson Hotel Company properties
rd
Regional Field Manager, Mitt Romney for President, Inc. Iowa City, IA 2007-2008
• Organized and executed regional campaign events including candidate awareness events and caucus training programs
• Served as co-chairman of the Students for Romney organization on campus, recruiting team of 40 volunteers
• Led local and student efforts to increase voter recruitment and turnout for the 2008 Presidential Election
LEADERSHIP & ACTIVITIES
Undergraduate Marketing Institute, Member Spring 2010-Present
• Selected as one of 12 original undergraduate students based on academics, leadership, and executive potential
• Directed advertising committee responsible for marketing to companies on the Marketing Advisory Council
• Competed in the 2010 Google Online Marketing Challenge against teams from 57 countries around the world
Students in Advertising, Creative and Account Manager Spring 2010-Present
• Designed logo and graphic material for organization’s student-run, pro bono ad agency, Fusion
• Managed both creative and logistical areas for multiple accounts, teams consisting of 3-5 people each
Delta Sigma Pi - Professional Business Fraternity 2007-Present
Interview Chair Spring 2010
• Trained 20 interviewers in specific techniques and procedures for interviewing prospective candidates
• Oversaw interviews and voting of over 60 candidates with 20 being successfully selected for membership
VP of Chapter Operations Fall 2008
• Collected over 100 brother and pledge resumes to create resume books given to corporate sponsors and interested
employers
• Planned and organized Prepare Yourself and 360° Advantage leadership events in cooperation with Target Corporation;
event focused on personal branding, effective communication, professional development, and workplace attire
Business Student Ambassador Organization, Student Ambassador and Tour Guide 2008-Present
• Coordinated and assisted tours and group visits to Tippie College of Business, usually consisting of 60-70 people
• Acted as a liaison between the Tippie College of Business and potential students and their families
Current and Past Volunteering 2006-Present
• Ronald McDonald House of Iowa City, University of Iowa Children´s Hospital, and Horace Mann Elementary School
HONORS AND AWARDS
Tippie Scholar – 1 of 60 students admitted into the Tippie College of Business as a first-year student 2006-Present
Old Gold Scholarship – given to select students each year based on academic achievement 2006-2010
Delta Sigma Pi Presidential Award for Brotherhood –based on dedication to promoting brotherhood Spring 2008
SKILLS
Spanish - More than eight years of studies; advanced level in speaking, reading and writing
Software - Microsoft Office 2010 suite, Adobe Creative Suite 5, Crystal Ball, CompuStat, and Bloomberg