1. Jacob Engels
13307 Lake Live Oak Dr. Orlando  Florida  32828
Phone: 231.360.1411  E-Mail: engelsja@gmail.com JE
Objective
The emergence of Social Media has changed the way messages about brands and personalities are communicated. Social networks
such as Facebook and Twitter have become outlets for good or bad breaking news. The conversations on social networks emerge
from interaction among individuals rather than being driven by traditional media channels or public relations professionals. My
professional objective is to continue to deliver Social Media services to Republican candidates, elected officials, and commercial
interests.
Experience
Cloud Metrics, Founder October 2010 to Present
Provides social media campaigns and services designed to attract audiences to two-way conversations about personalities and
commercial offerings that result in a more intimate and mutually beneficial interaction than is possible while relying exclusively on
traditional media.
Search Engine Reputation Audit &
Management
Social Media Keyword Research Audience Development
Podcast/Video Set-up & Design Social Network Application Development Social Media PR
Social Media Press Releases Social Media Community Outreach Pay Per Click Campaigns
Sandy Adams for Congress, Dir. of New Media May 2010 to November 2010
Joined the Adams campaign for the U.S. House of Representatives of the 24th
Florida District in its infancy to develop the social
media strategy and to implement and manage the effort until the November election.
Increased Facebook Followers by 900% Increased Twitter Lists by 700%
Increased Facebook Page Views by 350% Managed Social Media Relations with Developed Networks
Increased Facebook Page Interactions by 700% Drove Additional Media Coverage from Social Networks to
Traditional Media Outlets & National Republican leaders
Increased Twitter Followers by 600% Leveraged Social Networks to launch a Money Bomb for
Significant Fund Raising Effort
Florida Federation of College Republicans, Fin. Chairman June 2010 to Present
As Financial Chairman, I work in conjunction with the Treasurer to secure donations, organize fundraising events, and properly
allocate our financial resources.
Florida Federation of TeenAge Republicans May 2008 to June 2010
As Chairman of the Federation of TeenAge Republicans, the organization experienced 100% growth in membership and record
fundraising. These and other accomplishments were recognized in Forbes Magazine, the LA Times, Townhall, Magazine, The
Guardian, Breitbart, Huffington Post, Washington Examiner, Times Herald, and the Detroit News. Numerous local and national
Republican leaders publicly praised my work as Chairman and contributed financially to the organization.

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As Treasurer for the Florida Federation of TeenAge Republicans, I instituted the practice of providing monthly budget estimates and
reports to the board of directors. Additionally, I successfully made the meetings open to the public in an effort to create a more
transparent and accountable organization.
Timber Creek TeenAge Republicans May 2008 to May 2010
As Chairman, I increased membership by 50% and successfully convinced the Florida Federation of TeenAge Republicans to use our
school as the site of their 2009 State Convention. In addition, I came up with the idea of having an Annual Democracy Day at our
High School, which aims to inform the student body and community of the candidates running for office and the history of our
republic. Democracy Day 2008 was attended by over 500 people as well as several members of the state legislator and county
commission.
AVID Student Council September 2009 to May 2010
As Vice President of the AVID Student Coucncil, (a college preparatory program) I worked with other board members to develop
ways we could fundraise for the AVID program in order to fund trips to colleges around the state as well as funding an AVID
scholarship.
Education
Valencia Community College September 2010 to Present
Majoring in Computer Science
Timber Creek High School Class of 2010
College Preparatory Courses Include:
AP Environmental Science, Honors English, College Speech, College Humanities, AP U.S Government, AP Economics, and Honors
Anatomy.
TCHS Leader of the Pack Award—Senior Year
AVID Hardest Worker Award—Junior Year
Skills
Social Media Monitoring Tools Include: Scout Labs,Viral Heat, Sprout Social, HootSuite, and Twitteriffic.
Programming Languages and Website Development: C++, HTML, CSS, WordPress, Drupal, Joomla, Blogspot and others.
Per Perclick: Content Optimization and Campaigns—Google, Facebook and others.
Video Editing: Imovie, Final Cut Pro 7, Adobe CS4, and Jing.
Clubs and Activities
Delegate to the TeenAge Republican Leadership Conference in Washington, DC. (2008)
Delegate to the 2009 Florida American Legion Boys State in Tallahassee, FL. (2009)
Relay for Life