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Phase 2: Survey Results
Part 1: Who Are You? ,[object Object],[object Object]
Actions ,[object Object],[object Object],Who We Could Be in 2019: Overall Attitude In 2020 . . . this generation will be 103 million strong, of which about 90 million will be eligible voters. Those 90 million Millennial eligible voters will represent just under 40 percent of America’s eligible voters. Right now, Millennial adults are 60 percent white and 40 percent minority (18 percent Hispanic, 14 percent black, 5 percent Asian, and 3 percent other). And the proportion of minority Millennial adults will rise to 41 percent in 2012, 43 percent in 2016, and 44 percent in 2020 (21 percent Hispanic, 14 percent black, 6 percent Asian, and 3 percent other). Millennials support gay marriage, take race and gender equality as givens, are tolerant of religious and family diversity, have an open and positive attitude toward immigration, and generally display little interest in fighting over the divisive social issues of the past.  Almost two-thirds agree that religious faith should focus more on promoting tolerance, social justice, and peace in society, and less on opposing abortion or gay rights. New Progressive America:  The Millennial Generation  David Madland and Ruy Teixeira May 2009
Involvement ,[object Object],[object Object],[object Object],[object Object],[object Object]
Part 2: How Technical Are You? All electronic respondents use computers, Email, and the Internet regularly.  The more instant technologies aren’t as relevant to them.  Too few of them answered the questions about which technologies the church uses for us to be able to use that question.
Actions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Technology Interest Capitalize on the YouTube comfort.  This may mean using YouTube to show members how they can use the other technologies, to introduce changes, etc.
Workshop Interest ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Actions ,[object Object],[object Object],[object Object]
Part 3: How Do You Get Church Information? The flaw in this data is that the E-Newsletter is the best method match for the survey - one click and you’re there.  The other methods take at least two steps to action. We didn’t get good information on whether people were influenced by hearing about the survey more than once, though it seems likely.
Actions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Church Information ,[object Object],[object Object]
Actions ,[object Object],[object Object],[object Object],Who We Could Be in 2019:  Religious Diversity Millennials’ religious diversity will also make a contribution to dampening the culture wars. In 2006 combined Pew data, 44 percent of 18- to 25-year-old Millennials said they were Protestant, 25 percent said they were Catholic, and 20 percent said they have no religious affiliation or are agnostic/atheist; among those older than 25, the analogous numbers were 55/25/11. Note also that among 18- to 25-year-olds in 1988 (Gen X’ers), the numbers were 52/29/11. There is a clear trend away from Protestantism especially, and also toward religious disaffiliation.  Other surveys have the unaffiliated figure still higher. The 2008 Pew Religious Landscape survey measured the unaffiliated figure among 18- to 25-year-old Millennials at 25 percent. More recently, 28 percent of Millennials reported no religious affiliation in the PSP youth survey.  New Progressive America:  The Millennial Generation  David Madland and Ruy Teixeira May 2009
Part 4: What Are You Reading? These graphs show the percentage of people who said they read these items often or every time. Unigram
Part 4: What Are You Reading? E-Newsletter Bulletin
Actions ,[object Object],[object Object],Who We Could Be in 2019:  Organizational Expectations  [Organizations] have not kept pace with the millennials’ preference for interacting through newer, community-based technologies, as most continue to rely on telephone, email, and [face-to-face] points of contact. This generation finds direct marketing to be less persuasive in shaping opinion than social consumer-to-consumer recommendations.  To the extent that interaction is positive or poor, millennials can (and do) use their expertise with portable, real-time technologies to provide immediate feedback. Maturing with the Millenials: Are organisations prepared for the millennial consumer? Economist Intelligence Unit, 2008
Streamlining Suggestions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Plan 1: Current Members ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Plan 2: Millennials & Potential Members ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Results of Survey

  • 1. Phase 2: Survey Results
  • 2.
  • 3.
  • 4.
  • 5. Part 2: How Technical Are You? All electronic respondents use computers, Email, and the Internet regularly. The more instant technologies aren’t as relevant to them. Too few of them answered the questions about which technologies the church uses for us to be able to use that question.
  • 6.
  • 7. Technology Interest Capitalize on the YouTube comfort. This may mean using YouTube to show members how they can use the other technologies, to introduce changes, etc.
  • 8.
  • 9.
  • 10. Part 3: How Do You Get Church Information? The flaw in this data is that the E-Newsletter is the best method match for the survey - one click and you’re there. The other methods take at least two steps to action. We didn’t get good information on whether people were influenced by hearing about the survey more than once, though it seems likely.
  • 11.
  • 12.
  • 13.
  • 14. Part 4: What Are You Reading? These graphs show the percentage of people who said they read these items often or every time. Unigram
  • 15. Part 4: What Are You Reading? E-Newsletter Bulletin
  • 16.
  • 17.
  • 18.
  • 19.