German version of the booklet about my Czech grandfather Josef Křížek, who served in WWI in the Czechoslovak legion in France (1918) after being captured in december 1914 as prisoner of war in Serbia. In between he was interned in early 1916 in the prisoner of war camp on the Italian island Asinara (near Sardinia) with about 25000 Austrian-Hungarian POW's. From Asinara he was transported to France in 1916.
German version of the booklet about my Czech grandfather Josef Křížek, who served in WWI in the Czechoslovak legion in France (1918) after being captured in december 1914 as prisoner of war in Serbia. In between he was interned in early 1916 in the prisoner of war camp on the Italian island Asinara (near Sardinia) with about 25000 Austrian-Hungarian POW's. From Asinara he was transported to France in 1916.
Until recently, most low carbon retrofits have been carried out by experts and enthusiasts on their own houses. However, retrofit needs to move rapidly into the mass market if we are to meet our carbon reduction targets. What if occupants are not experts? Is "usability" dependent on context, user goals, and the user's ability to achieve these with "effectiveness, efficiency and satisfaction" a useful framework for assessing the success of low carbon retrofit? Do the goals of users match those of designers? What evidence is there of good and poor usability in low carbon retrofit?
Residents’ primary motivations for involvement were reduced fuel bills and improved comfort, rather than green issues. Initial monitoring has revealed the importance of usability and personal control in achieving these aims for the residents. In this they are likely to be closer to the typical mass-market customer than the early pioneers.
Marianne Heasleip from URBED presented initial findings from a set of linked case studies of completed low carbon whole house retrofits in the social housing sector the UK. Her findings point to the importance of matters such as the specification of controls, the quality of handover information, the importance of communication whilst the works are in progress and the need for ongoing customer care. This is likely to have management and cost implications in any mass market retrofit scheme. She suggests that usability should indeed be a significant concern for designers, of both whole houses and individual products, at strategic and tactical levels.
Jack oughton ‘virtuous writing checklist' v1.0Jack Oughton
A concise but powerful cheatsheet/checklist for improving the quality of your writing and doing better in the business of writing. Also handles dealing with the new media environment, self promotion, technological tools, 'deadline games', work processes and structuring work. And much more (including additional resources worth finding). Basically self improvement for writers, written by an experienced freelance writer. No fluff, good stuff ^_^
Until recently, most low carbon retrofits have been carried out by experts and enthusiasts on their own houses. However, retrofit needs to move rapidly into the mass market if we are to meet our carbon reduction targets. What if occupants are not experts? Is "usability" dependent on context, user goals, and the user's ability to achieve these with "effectiveness, efficiency and satisfaction" a useful framework for assessing the success of low carbon retrofit? Do the goals of users match those of designers? What evidence is there of good and poor usability in low carbon retrofit?
Residents’ primary motivations for involvement were reduced fuel bills and improved comfort, rather than green issues. Initial monitoring has revealed the importance of usability and personal control in achieving these aims for the residents. In this they are likely to be closer to the typical mass-market customer than the early pioneers.
Marianne Heasleip from URBED presented initial findings from a set of linked case studies of completed low carbon whole house retrofits in the social housing sector the UK. Her findings point to the importance of matters such as the specification of controls, the quality of handover information, the importance of communication whilst the works are in progress and the need for ongoing customer care. This is likely to have management and cost implications in any mass market retrofit scheme. She suggests that usability should indeed be a significant concern for designers, of both whole houses and individual products, at strategic and tactical levels.
Jack oughton ‘virtuous writing checklist' v1.0Jack Oughton
A concise but powerful cheatsheet/checklist for improving the quality of your writing and doing better in the business of writing. Also handles dealing with the new media environment, self promotion, technological tools, 'deadline games', work processes and structuring work. And much more (including additional resources worth finding). Basically self improvement for writers, written by an experienced freelance writer. No fluff, good stuff ^_^
How to Execute Effective Media RelationsRed Shoes PR
Media relations is not sending out press releases and keeping your fingers crossed that it gets picked up. Nor is it calling a reporter when you need something. Media relations are continuous, proactive communications that builds relationships with reporters and bloggers.
Hosted by ExactTarget, the conference focused on a variety of forums relevant to generating powerful one-to-one communications with customers. Christine, along with Jay Miller and Clay Moore of ExactTarget, specifically presented on re-engagement strategies for the non-responsive subscriber.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
You’ll learn:
- How to create content that is valuable to users (not just search engines) using E-E-A-T.
- How to build links that can boost rankings and withstand algorithm updates.
- Best practices for content creation and link building so you can thrive during algorithm updates.
With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Influencer marketing isn't just for big brands or consumer products anymore. In 2024, marketers face hurdles like escalating paid channel costs, diminishing organic reach, and building trust in their ideal customer accounts. This session offers practical ways to bring influencer marketing into your organization, to provide cost-effective access to niche audiences, countering budget constraints and rising CPMs. We'll discuss the impact of social algorithms on reach, the trust deficit in traditional advertising and how influencer partnerships offer genuine connections with audiences. Attendees will gain actionable insights to integrate influencer marketing into their strategies, leveraging influencers for impactful campaigns in both B2B and B2C environments. Join us to unlock the potential of influencers in navigating the evolving marketing landscape of 2024 and driving meaningful business growth.
Key Takeaways:
- Educate on the various types of influence we can use as marketers
- Establish the problems that make influencers a priority
- Walk through some practical tactics on HOW to run a program leveraging several of these influence channels
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.