The document discusses various elements that are commonly found in movie trailers and posters. It notes that movie trailers typically show main characters and scenery from the film without revealing much of the plot. Horror movie trailers often include scenes of violence or screaming to intrigue audiences. Magazine covers and movie posters usually feature close-up images of main characters and don't provide much information about the movie's story. The target audience for the document author's media project is young adults, as they frequently watch movies. To make a successful horror movie trailer, it should include locations, characters and end on a cliffhanger to entice viewers.