The Passenger webpage shows upcoming tour dates and enables fans to follow the artist. It sells tickets to gigs and merchandise like t-shirts to promote the artist. The artist has a strong presence on social media, including over 950,000 Facebook likes, 237,000 Twitter followers, and 491,000 YouTube subscribers. On these platforms, Passenger interacts with fans, shares photos and videos of performances, and collaborates with other artists to promote their music and connect with audiences.