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Reporting of black box warnings for prescription drugs by newspapers and the Associated Press David N Flynn 1 , BS; Cabral Bigman 2 , MA; Pierre L Yong 3,4,5,6 , MD, MPH 1 University of Pennsylvania School of Medicine, Philadelphia, PA;  2 Annenberg School for Communication, University of Pennsylvania, Philadelphia, PA;  3 Robert Wood Johnson Clinical Scholars Program, University of Pennsylvania School of Medicine, Philadelphia, PA;  4 Philadelphia Veterans Affairs Medical Center, Philadelphia, PA;  5 Leonard Davis Institute of Health Economics, University of Pennsylvania, Philadelphia, PA;  6 Center for Public Health Initiatives, University of Pennsylvania, Philadelphia, PA The purpose of this study was to characterize information presented in articles about BBWs by major U.S. newspapers and the AP ,[object Object],[object Object],[object Object],Background Objective ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Methods Results ,[object Object],[object Object],[object Object],Conclusions Table 1 . Description of AP and Newspaper Reports of Black Box Warnings  Report Contents No. (%) Total  478 Drug name   Brand 444 (93) Generic 110 (23) Treatment   Indications 477 (99) Benefits 133 (28) Risks   Risk prompting BBW 474 (99) Quantitative risk information 256 (46) Evidence of risk 394 (82) Study methodology 138 (29) Patient advice   Encourage adherence 17 (4) Encourage consult with healthcare provider 34 (7)

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Reporting of black box warnings for prescription drugs by newspapers and the associate press.4.20.09

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