This document provides an agenda and overview for a workshop on rediscovering your story and using storytelling in your job search. The agenda includes sections on introducing the presenter's background and story, discussing current market realities, sharing stories from the presenter's family members, teaching about the value of storytelling in job searching, highlighting storytelling masters like Jesus, Steve Jobs, and TED Talk presenters, and next steps around rediscovering your strengths and passions to rewrite your personal story. The overall message is that participants should rewrite their personal narratives to focus on their true selves and strengths in order to pursue fulfilling work and share their stories confidently with others.
This document discusses how brands can stay relevant in a changing environment. It provides tips for maintaining a strong brand culture through internal branding, external initiatives, and brand reinvention. The key points are:
1. Internal branding is important to align employee philosophy with the brand.
2. External initiatives help build the brand's reputation with customers.
3. Brands must constantly reinvent themselves to stay relevant as customer needs change over time.
4. Maintaining a virtuous cycle of good employee and customer experiences is critical for long term success.
Above The Code (TM) Story Telling & Branded Content - : TechLoft / Tel Aviv...Alan Weinkrantz
U.S. Public Relations Consultant, Alan Weinkrantz' nsights on Story Telling and Branded Content Strategies for 2013.
Weinkrantz's core premise of the discussion will be based on studying and playing music for the last 50 years, with his belief sets about music being the original code with great story telling.
What Weinkrantz sees today in most startups is great code, great UI and little and generally no story telling. He will discuss the art of story telling in the context of a building and sustaining a startup and its role in adding value to a company.
Visit: http://www.alanweinkrantz.com or email Alan - alan@weinkrantz.com
Story telling, having a voice, and the on-going narrative is a reflection of the startup's heart and soul. It also becomes the body of work which will help the startup recruit talent, gain investors, attract customers, build partnerships and be discovered by the media. It is the later that he will focus on. This discussion will not be about how to pitch media, but rather, how to prepare yourself to best work with the media by having not only a great product or service, but a body of work that will separate you from your competitors.
Thought leadership and content marketing: how to build a newsroomFINN
http://finnpr.com - The benefits of content marketing, inbound marketing and thought leadership are clear. High quality content is a proven way to increase the reputation of a company, generate leads or drive sales.
It can help establish organization leaders as visionaries in their industry, to increase their influence and it can help your organization to make its point to key stakeholders like politicians, regulators and customers.
Almost any reputational or marketing goal can be (at least partly) achieved through the creation of smart, timely content. Also, content marketing and thought leadership are great for SEO.
Guest blogs and op-eds that we have co-created with experts and leaders have been published in international media like Forbes, Fast Company, TechCrunch, Entrepreneur, Inc, Tech.eu, The Next Web, CFO.com and others. Not only are a few of these domains in the top 1000 most visited web properties in the world, they are also reputable sources that can give your SEO a nice kick.
If you’re reading this, however, we will assume that you don’t need to be convinced of the benefits of thought leadership, content marketing or inbound marketing.
You are interested in starting a program yourself, but you just don’t know how to do it. That’s what this presentation is for: to show you exactly how you can set up a robust collaboration between a writer, a thought leader (CEO or expert) and the corporate communication department.
The document provides information about the different generations currently in the workforce, including Traditionals, Baby Boomers, Generation X, and Millennials. It discusses key characteristics, defining technologies, communication styles, work preferences, strengths and weaknesses, and tips for communicating effectively with each generation. The goal is to understand generational differences in order to promote diversity and teamwork in the workplace.
Above the code story telling : branded content : sadara ventures - ramallahAlan Weinkrantz
This document provides an overview of a presentation on storytelling and branded content. The presentation discusses how every startup is now essentially a media company that needs to focus on storytelling, tone of voice, and developing a narrative to connect with potential customers, partners, investors and the media. It emphasizes writing like you speak to sound human and developing a mission to help others in order to get discovered and shared online. The presentation encourages attendees to think creatively about how to put their brand out there and get lucky with media coverage through wide distribution of their content.
Above the code story telling : branded content : google israel : 12 februaryAlan Weinkrantz
This document provides guidance on using storytelling and branded content to promote startups and companies. It recommends treating your startup like a media company by creating and sharing content across various online platforms. The document emphasizes focusing on how your product or service helps others rather than focusing on yourself. It also stresses the importance of coming across as human, having a clear mission, and putting your content and brand out in various places to get discovered.
The document discusses happiness and culture as a business model. It describes how Zappos prioritized culture and happiness, which led to their success. Some key points:
- Zappos hired for culture fit and provided extensive training focused on their 10 core values.
- Their culture book documented the culture annually and became a brand book as well.
- Research shows purpose and meaningful relationships lead to long-term happiness and sustainable brands.
- Zappos' commitment to culture and happiness resulted in increased sales, engagement, and profits over time.
Above the code story telling : branded content : wayra - buenos airesAlan Weinkrantz
This document provides tips for startups on using storytelling and branded content to promote their companies. It discusses how the rise of the internet and social media allows startups to connect globally in new ways. It encourages startups to think of themselves as media companies that create and share content to get discovered. It provides beliefs and strategies for using blogs, videos, and other media to build expertise and tell their company's story in order to attract investors, customers, and media coverage.
This document discusses how brands can stay relevant in a changing environment. It provides tips for maintaining a strong brand culture through internal branding, external initiatives, and brand reinvention. The key points are:
1. Internal branding is important to align employee philosophy with the brand.
2. External initiatives help build the brand's reputation with customers.
3. Brands must constantly reinvent themselves to stay relevant as customer needs change over time.
4. Maintaining a virtuous cycle of good employee and customer experiences is critical for long term success.
Above The Code (TM) Story Telling & Branded Content - : TechLoft / Tel Aviv...Alan Weinkrantz
U.S. Public Relations Consultant, Alan Weinkrantz' nsights on Story Telling and Branded Content Strategies for 2013.
Weinkrantz's core premise of the discussion will be based on studying and playing music for the last 50 years, with his belief sets about music being the original code with great story telling.
What Weinkrantz sees today in most startups is great code, great UI and little and generally no story telling. He will discuss the art of story telling in the context of a building and sustaining a startup and its role in adding value to a company.
Visit: http://www.alanweinkrantz.com or email Alan - alan@weinkrantz.com
Story telling, having a voice, and the on-going narrative is a reflection of the startup's heart and soul. It also becomes the body of work which will help the startup recruit talent, gain investors, attract customers, build partnerships and be discovered by the media. It is the later that he will focus on. This discussion will not be about how to pitch media, but rather, how to prepare yourself to best work with the media by having not only a great product or service, but a body of work that will separate you from your competitors.
Thought leadership and content marketing: how to build a newsroomFINN
http://finnpr.com - The benefits of content marketing, inbound marketing and thought leadership are clear. High quality content is a proven way to increase the reputation of a company, generate leads or drive sales.
It can help establish organization leaders as visionaries in their industry, to increase their influence and it can help your organization to make its point to key stakeholders like politicians, regulators and customers.
Almost any reputational or marketing goal can be (at least partly) achieved through the creation of smart, timely content. Also, content marketing and thought leadership are great for SEO.
Guest blogs and op-eds that we have co-created with experts and leaders have been published in international media like Forbes, Fast Company, TechCrunch, Entrepreneur, Inc, Tech.eu, The Next Web, CFO.com and others. Not only are a few of these domains in the top 1000 most visited web properties in the world, they are also reputable sources that can give your SEO a nice kick.
If you’re reading this, however, we will assume that you don’t need to be convinced of the benefits of thought leadership, content marketing or inbound marketing.
You are interested in starting a program yourself, but you just don’t know how to do it. That’s what this presentation is for: to show you exactly how you can set up a robust collaboration between a writer, a thought leader (CEO or expert) and the corporate communication department.
The document provides information about the different generations currently in the workforce, including Traditionals, Baby Boomers, Generation X, and Millennials. It discusses key characteristics, defining technologies, communication styles, work preferences, strengths and weaknesses, and tips for communicating effectively with each generation. The goal is to understand generational differences in order to promote diversity and teamwork in the workplace.
Above the code story telling : branded content : sadara ventures - ramallahAlan Weinkrantz
This document provides an overview of a presentation on storytelling and branded content. The presentation discusses how every startup is now essentially a media company that needs to focus on storytelling, tone of voice, and developing a narrative to connect with potential customers, partners, investors and the media. It emphasizes writing like you speak to sound human and developing a mission to help others in order to get discovered and shared online. The presentation encourages attendees to think creatively about how to put their brand out there and get lucky with media coverage through wide distribution of their content.
Above the code story telling : branded content : google israel : 12 februaryAlan Weinkrantz
This document provides guidance on using storytelling and branded content to promote startups and companies. It recommends treating your startup like a media company by creating and sharing content across various online platforms. The document emphasizes focusing on how your product or service helps others rather than focusing on yourself. It also stresses the importance of coming across as human, having a clear mission, and putting your content and brand out in various places to get discovered.
The document discusses happiness and culture as a business model. It describes how Zappos prioritized culture and happiness, which led to their success. Some key points:
- Zappos hired for culture fit and provided extensive training focused on their 10 core values.
- Their culture book documented the culture annually and became a brand book as well.
- Research shows purpose and meaningful relationships lead to long-term happiness and sustainable brands.
- Zappos' commitment to culture and happiness resulted in increased sales, engagement, and profits over time.
Above the code story telling : branded content : wayra - buenos airesAlan Weinkrantz
This document provides tips for startups on using storytelling and branded content to promote their companies. It discusses how the rise of the internet and social media allows startups to connect globally in new ways. It encourages startups to think of themselves as media companies that create and share content to get discovered. It provides beliefs and strategies for using blogs, videos, and other media to build expertise and tell their company's story in order to attract investors, customers, and media coverage.
Jenn Lim, CEO of Delivering Happiness, gave a presentation at the Urban Land Institute in Washington DC about building a culture of happiness in businesses and communities. She discussed how Zappos successfully implemented happiness as a business model through their core values, transparency, vision, relationships, and hiring practices. Lim presented frameworks for happiness from research and outlined Delivering Happiness's efforts to spread happiness through scientific, business, and community initiatives like Happier Companies and the Downtown Project in Las Vegas. The goal is to inspire and enable happier people, companies, and communities globally.
1) The document discusses how Tony Hsieh, CEO of Zappos, focuses on creating a strong company culture, vision, and higher purpose centered around delivering happiness to both customers and employees.
2) It recommends spending 10% of time studying the science of happiness and how understanding happiness can help businesses and individuals.
3) Research shows that having a vision and sense of higher purpose beyond just profits or money is linked to greater happiness. The document urges examining one's goals in life and higher purpose.
Computers In Libraries - Innovative Funding AlternativesBrian Pichman
Crowdsourcing support (through sites such as Kickstarter or Indiegogo) is a challenging and often daunting task. In order for a truly successful campaign, there are a variety of steps that need to be meticulously maintained and followed. This session helps you learn the basics, from start to finish, about launching your new idea through a crowd- sourced campaign. It also discusses various methods and strategies to find extra money so that you may do more! It shares strategies and methods from a business perspective that libraries can use to have successful wins. Learn how to do more with less, find new sources for funding, and build a strategy to get more for your library.
Jenn Lim, CEO of Delivering Happiness, gave a presentation at the MCAWW Conference about building a culture of happiness. She discussed how happiness is often fleeting when based on goals like wealth or achievements. Instead, sustainable happiness comes from vision, meaning, and purpose. Zappos' culture prioritizes these factors through transparent values, vision, relationships, and hiring the right team. Research shows happier companies have better retention, engagement, and profits. The presentation promotes measuring and spreading happiness through PCC communities to change lives and the world.
- Madwomen is a creative agency that specializes in communicating with women.
- Traditional advertising agencies are run mostly by men who often don't understand women or appeal to them effectively.
- Women now make most purchasing decisions but marketing is still developed largely with a male perspective.
- Madwomen uses insights into gender differences to create campaigns that appeal specifically to women through emotional and holistic messaging rather than just facts and features.
Jenn Lim, CEO of Verizon Telematics, discusses happiness as a business model based on her experience with Zappos. She argues that sustainable brands are built on culture and higher purpose. Key lessons from Zappos include committing to happiness, defining core values, transparency, vision, relationships, and hiring the right team who share the values. The goal is to spread happiness through happier communities, companies and people by prioritizing culture, purpose and sustainable well-being.
This document provides an overview of entrepreneurship and starting a company from Ken Berkun, the president and founder of Labels That Talk, Ltd. Some key points include:
- Berkun discusses his background and experience founding multiple companies.
- He outlines the challenges of starting a company, including the high failure rate, need for focus, and difficulty of fundraising.
- Berkun provides advice on topics like coming up with an idea, organizing a company, finding funding sources, and common mistakes made by founders.
- The presentation aims to help entrepreneurs understand what it really takes to start a successful company and manage the risks involved.
Designing the Designer - Landing and Thriving in Your UX RoleKate Wilhelm
I was happy to kick off the inaugural UX Centre Stage (2017) with this conversation about the UX practice and ways to create opportunities and craft your career.
You can find the full presentation on YouTube: https://www.youtube.com/watch?v=l5R_tKAQ65c
Presentacion tipos de lineas electricasKmilo Jimenez
Existen tres tipos de líneas eléctricas: monofásica, bifásica y trifásica. La línea monofásica tiene una sola fase de 115-230 voltios y se usa para iluminación, calefacción y pequeños electrodomésticos. La línea bifásica tiene dos tensiones alternas desfasadas 90 grados y ya no se usa. La línea trifásica genera tres tensiones desfasadas 120 grados usando tres devanados, y se transmite a través de tres conductores pero se utiliza con cuatro hilos incluyendo el neut
This document discusses solving vector problems in two dimensions. It explains that most problems will involve adding two non-collinear vectors to form a right triangle, which can then be solved using trigonometry. Several example problems are provided to demonstrate breaking vectors into components, adding vectors head-to-tail, and using trigonometry to solve for lengths and angles. The key steps are to carefully draw vector diagrams, break vectors into x and y components if needed, then use trigonometric functions like SOH CAH TOA to solve for unknown values.
Scaremonger is a noun that refers to a person who spreads alarming rumors. For example, scaremongers may forecast that climate change will regularly cause flooding. In summary, a scaremonger spreads fear through rumors and exaggerated claims.
This document contains a proprietary engagement report for Mars Associates. It summarizes survey results for three levels - an operations shift manager team, operations manager team, and North America supply director team. The report shows the teams' scores on key engagement metrics like follow through, associate engagement, and the twelve engagement questions ("Q12") over time. It also includes breakdowns of responses to additional questions on the five principles of the company's culture. The shift manager team had 18 respondents and generally maintained or improved their scores from the previous year.
A quick snapshot of important leadership lessons learned in business. Success hinges on teamwork, trust, ethics and a new lesson—lead by example.
I heard about this contest on www.slideology.com
El narcotráfico ha sido un gran problema en México durante décadas. Los cárteles de la droga han causado violencia y corrupción a lo largo del país. Aunque el gobierno mexicano ha tomado medidas enérgicas contra los cárteles, como el uso del ejército, el tráfico de drogas sigue siendo una amenaza importante para la seguridad y la estabilidad de México.
Telling Your Story to Motivate Donors and Advocates for Your CauseRachel Kubicki
This presentation focuses on the importance of great story telling and also provides step by step instructions for creating your story. Included you will find examples, quotes for inspiration, and more. This is intended for board members, nonprofit executives, fundraisers and volunteers. The goal is to equip you with a strong story that attracts and motivates others to engage with your nonprofit.
This document outlines a workshop on telling impact stories. The workshop covers why stories are important for nonprofits, key elements of effective storytelling, and provides guidance on writing impactful stories in 3 sentences or less that highlight a hero, obstacle, solution, and outcome. Attendees practice writing stories about clients their organizations have helped and discuss how to share these stories through various channels to engage audiences and convey their impact.
Jenn Lim, CEO of Delivering Happiness, gave a presentation at the Urban Land Institute in Washington DC about building a culture of happiness in businesses and communities. She discussed how Zappos successfully implemented happiness as a business model through their core values, transparency, vision, relationships, and hiring practices. Lim presented frameworks for happiness from research and outlined Delivering Happiness's efforts to spread happiness through scientific, business, and community initiatives like Happier Companies and the Downtown Project in Las Vegas. The goal is to inspire and enable happier people, companies, and communities globally.
1) The document discusses how Tony Hsieh, CEO of Zappos, focuses on creating a strong company culture, vision, and higher purpose centered around delivering happiness to both customers and employees.
2) It recommends spending 10% of time studying the science of happiness and how understanding happiness can help businesses and individuals.
3) Research shows that having a vision and sense of higher purpose beyond just profits or money is linked to greater happiness. The document urges examining one's goals in life and higher purpose.
Computers In Libraries - Innovative Funding AlternativesBrian Pichman
Crowdsourcing support (through sites such as Kickstarter or Indiegogo) is a challenging and often daunting task. In order for a truly successful campaign, there are a variety of steps that need to be meticulously maintained and followed. This session helps you learn the basics, from start to finish, about launching your new idea through a crowd- sourced campaign. It also discusses various methods and strategies to find extra money so that you may do more! It shares strategies and methods from a business perspective that libraries can use to have successful wins. Learn how to do more with less, find new sources for funding, and build a strategy to get more for your library.
Jenn Lim, CEO of Delivering Happiness, gave a presentation at the MCAWW Conference about building a culture of happiness. She discussed how happiness is often fleeting when based on goals like wealth or achievements. Instead, sustainable happiness comes from vision, meaning, and purpose. Zappos' culture prioritizes these factors through transparent values, vision, relationships, and hiring the right team. Research shows happier companies have better retention, engagement, and profits. The presentation promotes measuring and spreading happiness through PCC communities to change lives and the world.
- Madwomen is a creative agency that specializes in communicating with women.
- Traditional advertising agencies are run mostly by men who often don't understand women or appeal to them effectively.
- Women now make most purchasing decisions but marketing is still developed largely with a male perspective.
- Madwomen uses insights into gender differences to create campaigns that appeal specifically to women through emotional and holistic messaging rather than just facts and features.
Jenn Lim, CEO of Verizon Telematics, discusses happiness as a business model based on her experience with Zappos. She argues that sustainable brands are built on culture and higher purpose. Key lessons from Zappos include committing to happiness, defining core values, transparency, vision, relationships, and hiring the right team who share the values. The goal is to spread happiness through happier communities, companies and people by prioritizing culture, purpose and sustainable well-being.
This document provides an overview of entrepreneurship and starting a company from Ken Berkun, the president and founder of Labels That Talk, Ltd. Some key points include:
- Berkun discusses his background and experience founding multiple companies.
- He outlines the challenges of starting a company, including the high failure rate, need for focus, and difficulty of fundraising.
- Berkun provides advice on topics like coming up with an idea, organizing a company, finding funding sources, and common mistakes made by founders.
- The presentation aims to help entrepreneurs understand what it really takes to start a successful company and manage the risks involved.
Designing the Designer - Landing and Thriving in Your UX RoleKate Wilhelm
I was happy to kick off the inaugural UX Centre Stage (2017) with this conversation about the UX practice and ways to create opportunities and craft your career.
You can find the full presentation on YouTube: https://www.youtube.com/watch?v=l5R_tKAQ65c
Presentacion tipos de lineas electricasKmilo Jimenez
Existen tres tipos de líneas eléctricas: monofásica, bifásica y trifásica. La línea monofásica tiene una sola fase de 115-230 voltios y se usa para iluminación, calefacción y pequeños electrodomésticos. La línea bifásica tiene dos tensiones alternas desfasadas 90 grados y ya no se usa. La línea trifásica genera tres tensiones desfasadas 120 grados usando tres devanados, y se transmite a través de tres conductores pero se utiliza con cuatro hilos incluyendo el neut
This document discusses solving vector problems in two dimensions. It explains that most problems will involve adding two non-collinear vectors to form a right triangle, which can then be solved using trigonometry. Several example problems are provided to demonstrate breaking vectors into components, adding vectors head-to-tail, and using trigonometry to solve for lengths and angles. The key steps are to carefully draw vector diagrams, break vectors into x and y components if needed, then use trigonometric functions like SOH CAH TOA to solve for unknown values.
Scaremonger is a noun that refers to a person who spreads alarming rumors. For example, scaremongers may forecast that climate change will regularly cause flooding. In summary, a scaremonger spreads fear through rumors and exaggerated claims.
This document contains a proprietary engagement report for Mars Associates. It summarizes survey results for three levels - an operations shift manager team, operations manager team, and North America supply director team. The report shows the teams' scores on key engagement metrics like follow through, associate engagement, and the twelve engagement questions ("Q12") over time. It also includes breakdowns of responses to additional questions on the five principles of the company's culture. The shift manager team had 18 respondents and generally maintained or improved their scores from the previous year.
A quick snapshot of important leadership lessons learned in business. Success hinges on teamwork, trust, ethics and a new lesson—lead by example.
I heard about this contest on www.slideology.com
El narcotráfico ha sido un gran problema en México durante décadas. Los cárteles de la droga han causado violencia y corrupción a lo largo del país. Aunque el gobierno mexicano ha tomado medidas enérgicas contra los cárteles, como el uso del ejército, el tráfico de drogas sigue siendo una amenaza importante para la seguridad y la estabilidad de México.
Telling Your Story to Motivate Donors and Advocates for Your CauseRachel Kubicki
This presentation focuses on the importance of great story telling and also provides step by step instructions for creating your story. Included you will find examples, quotes for inspiration, and more. This is intended for board members, nonprofit executives, fundraisers and volunteers. The goal is to equip you with a strong story that attracts and motivates others to engage with your nonprofit.
This document outlines a workshop on telling impact stories. The workshop covers why stories are important for nonprofits, key elements of effective storytelling, and provides guidance on writing impactful stories in 3 sentences or less that highlight a hero, obstacle, solution, and outcome. Attendees practice writing stories about clients their organizations have helped and discuss how to share these stories through various channels to engage audiences and convey their impact.
This document discusses the importance of understanding audiences and using storytelling in PR media production. It emphasizes developing buyer personas to understand customer needs and profiling personas by considering their goals, problems, media habits, and interests. The document advocates telling authentic stories about a company's origins, customers, employees, and values to humanize the brand and build emotional connections with audiences. It provides examples of how companies like Chase and Blue Bird Group use stories to inspire customers and build word-of-mouth promotion through social media and offline materials.
Session 3 - Understanding the Audience & The Importance of StorytellingNena Brodjonegoro
This document discusses the importance of understanding audiences and using storytelling in PR media production. It emphasizes developing buyer personas through profiling goals, problems, media habits, and interests. Stories humanize brands by creating emotional connections with customers. The document provides questions to help companies identify their own stories about how they started, overcame challenges, helped customers, and supported charitable causes. Telling authentic stories through text, pictures and videos can build word of mouth by inspiring passionate customers and fans to share their experiences.
This presentation was originally given at a leadership summit in April, 2012. It takes a pragmatic look at how to expand and build an extraordinary network, one that you can rely on to support your vision, by first demonstrating your leadership aptitude.
This document provides a summary of a presentation on building a storytelling culture. It introduces the guest speaker, Jerry Grimes, and his background. It then discusses why storytelling is important for organizations, defining storytelling and explaining the basic storytelling arc of introducing a character, their discovery or trigger, their transformation, and the result. The presentation provides guidance on gathering, refining, archiving, and sharing stories as part of creating a storytelling culture within an organization. It offers suggestions for collecting stories from various stakeholders and training staff to develop storytelling skills.
SING-Networking Lessons Learned the Hard Way 5.26.16Domer64
Jay Briggs shares lessons he has learned about networking from his experience building a successful small business in the mortgage industry. He discusses how to effectively sell yourself by focusing on solving others' problems, speaking to the right people with the right message, and bringing passion and enthusiasm. Briggs emphasizes listening to understand others, building trust and reputation through genuine interest, finding your niche to make your story meaningful, and developing a clear story from researching your ideal clients' needs.
SING-Networking Lessons Learned the Hard Way 5.26.16Domer64
Jay Briggs shares lessons he has learned about networking from his experience building a successful small business in the mortgage industry. He discusses how to effectively sell yourself by focusing on solving others' problems, speaking to the right people with the right message, and bringing passion and enthusiasm. Briggs emphasizes listening to understand others, building trust and reputation through genuine interest, finding your niche to make your story meaningful, and developing a clear story based on your ideal clients' needs. The goal is to become referable by demonstrating your character and becoming memorable through your passion, niche, and personal story.
Social media is full of clutter and the information on how to be effective is contradictory. Too often brands focus on saying what they think they should or, worse, jump to a sales pitch. No one wants to talk to a robot. Find out how to humanize your brand on social media and really engage your audience by telling your unique story.
Mru Patel's power point slide from the book launch of the Art and Science of Success. To see all videos and to learn more on the book please visit Http://SuccessBook.Info
SXSW 2016: Everything that went down and moreVincent Teo
We went to SXSW 2016 to soak up the atmosphere, to learn, be inspired and network. At that time, we were running 3 side projects/startups - Lensy, Hashably and Freshly Pressed Socks. For Freshly Pressed, we created a SXSW sock "Austin" (https://www.freshlypressedsocks.com/products/austin) and did a giveaway by running an onground Twitter campaign. We also created an unofficial guide to SXSW using Hashably that leveraged on Instagram to show conference goers the best places to go and things to do around Austin during the festival.
This document discusses the value and benefits of volunteering. It provides several reasons why individuals volunteer, including to learn new skills, explore career options, feel good about helping others, and gain experience. Volunteering can provide personal and professional benefits such as improved well-being, employment skills like communication and teamwork, and involvement in the community. The document lists various types of volunteer opportunities and resources for finding volunteer positions.
A short presentation on the benefits of volunteering especially those aimed at gaining experience towards your career; how to market your skills learned through volunteering on your resume; and where to find opportunities to volunteer in your community. Two of the slides are left blank for audience interaction.
One of the neglected skills that many managers ovrerlook is to confront reality, confirm "truths," and objectively address the needs of the business in a way that productively meets requirement
Mums in the Know is a website and social media pages created by two mothers in Wilmslow to provide local family event information and reviews. They aggregate information from various sources into an easy to navigate format on their website and social media pages. Their goal is to make it simple for time-strapped mothers to find local activities. They work with local businesses to promote family-friendly events and build partnerships. Examples provided show they have successfully helped businesses increase attendance and trial memberships through targeted promotions. They argue their service is more effective and cheaper than traditional advertising for reaching local mothers.
WebAble is a young company built on a strong foundation of culture. We believe pay-checks and perks are important, but that is not why we come to work every morning. Security and recognition keep us alive, but passion and creativity are worth dying for. This deck summarises key elements of our cultural foundation.
It was created for internal use, but recently we decided to share it with public to help our partners, patrons and prospective employees understand us better.
Motivating and Marketing to Millennials @ The Central ExchangeClara Miller
If you haven't already interacted with Millennials, get ready. They're coming to a workplace near you. Contrary to popular belief, Millennials can be some of your best team members and customers. Unlock the secret to motivating and marketing to them. Featuring Midwest-specific research, this presentation was given on July 15 to members of The Central Exchange in Kansas City.
Marketing and Fundraising: Together at Last!Bloomerang
https://bloomerang.co/resources/webinars/
Assuring fundraising and marketing are strategically aligned, not siloed, has become an essential role of nonprofit leadership in the 21st century. Claire Axelrad, J.D., CFRE will look at hard questions to be asked and answered to be sustainable in a post-digital economy.
From presentations to sales pitches, storytelling can help your teams in all aspects of their career, no matter what industry you are in. This PPT will show them how they can become great storytellers by choosing the most effective stories from their life or career, and presenting them in an engaging and impactful way.
Similar to Rediscovering Your Story: An adventure into a new world of possibilities (20)
A Guide to a Winning Interview June 2024Bruce Bennett
This webinar is an in-depth review of the interview process. Preparation is a key element to acing an interview. Learn the best approaches from the initial phone screen to the face-to-face meeting with the hiring manager. You will hear great answers to several standard questions, including the dreaded “Tell Me About Yourself”.
Leadership Ambassador club Adventist modulekakomaeric00
Aims to equip people who aspire to become leaders with good qualities,and with Christian values and morals as per Biblical teachings.The you who aspire to be leaders should first read and understand what the ambassador module for leadership says about leadership and marry that to what the bible says.Christians sh
5 Common Mistakes to Avoid During the Job Application Process.pdfAlliance Jobs
The journey toward landing your dream job can be both exhilarating and nerve-wracking. As you navigate through the intricate web of job applications, interviews, and follow-ups, it’s crucial to steer clear of common pitfalls that could hinder your chances. Let’s delve into some of the most frequent mistakes applicants make during the job application process and explore how you can sidestep them. Plus, we’ll highlight how Alliance Job Search can enhance your local job hunt.
Resumes, Cover Letters, and Applying OnlineBruce Bennett
This webinar showcases resume styles and the elements that go into building your resume. Every job application requires unique skills, and this session will show you how to improve your resume to match the jobs to which you are applying. Additionally, we will discuss cover letters and learn about ideas to include. Every job application requires unique skills so learn ways to give you the best chance of success when applying for a new position. Learn how to take advantage of all the features when uploading a job application to a company’s applicant tracking system.
Learnings from Successful Jobs SearchersBruce Bennett
Are you interested to know what actions help in a job search? This webinar is the summary of several individuals who discussed their job search journey for others to follow. You will learn there are common actions that helped them succeed in their quest for gainful employment.
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2. Agenda
• Introduction – My Story
• Market Realities
• My Family’s Story
• Storytelling – Your Story and Job Searching
• Storytelling Masters
• Next Steps
3. Introduction
• Mark Sherman – Founder/CEO Nehmedia, Inc.
– Engineer by training (UT – BSME, IBM)
– Harvard MBA by desire (Escape Route)
– Entrepreneur by choice
• Multimedia when multimedia wasn’t cool (pre Windows)
• Interactive Television for Healthcare (Venture backed & Bankrupt)
• Private Label Digital Satellite Television (Venture backed &
Bankrupt)
• Nehmedia – because my family needed me and I didn’t like my
options
4. The Best Business Book in the Bible: Nehemiah
• The King’s Cupbearer is in despair – the walls of
Jerusalem are broken. Cries out to the Lord:
Lord, let your ear be attentive to the prayer of this your servant and to the prayer
of your servants who delight in revering your name. Give your servant success
today by granting him favor in the presence of this man.” Nehemiah 1:11
• In front of the King shares his heart’s desire – to rebuild
the walls
• Gets a letter of passage and all the support to
accomplish his mission.
• First scouts out the work to be done privately and then
shares the vision
Then I said to them, “You see the trouble we are in: Jerusalem lies in ruins, and its
gates have been burned with fire. Come, let us rebuild the wall of Jerusalem, and
we will no longer be in disgrace.” 18 I also told them about the gracious hand of
my God on me and what the king had said to me. Nehemiah 2:17
• Mocked, Ridiculed, Attacked but prepared
Those who carried materials did their work with one hand and held a weapon in
the other, and each of the builders wore his sword at his side as he worked. But
the man who sounded the trumpet stayed with me. Nehemiah 4:17-18
• Had to address trickery, corruption, and set a good
example of integrity and focus
• Wall Completed in 52 Days
• When completed they celebrated and understood the
words God had given them.
Then all the people went away to eat and drink, to send portions of food and to
celebrate with great joy, because they now understood the words that had been
made known to them. Nehemiah 8:12
5. My Story – How Nehmedia Launched
– Spent 3 years researching and learning to program
– Interviewed with
– Turned down the job but got a contract that help really launch my company – that was
in 2005
TAKE AWAYS
• Find Your Passion – Who are You?
– I am a builder, data geek, and marketer
• Tell the Truth but be passionate
– I walked in and saw the cubicles and said no way
• Tell stories in your interviews
– I told them about my research, experience, failures
and how I could help them
• Great Read: Cure for the Common Life, Max Lucado
6. My Elevator Pitch
• I am in the business of Noise Reduction – and I don’t build headphones. I help
people find new customers by increasing their visibility on Google.
TAKE AWAYS
• What is your Elevator Pitch? Be Concise. Have a hook. Communicate your core.
Make it relatable. Leave them wanting to ask for more. How do you do that?
7. Digital Marketing
• Break through the clutter of Digital Media by increasing their visibility to
qualified prospects
• Focus on lead generation – with a specialty with Pets and Kids and some B2B
• Now serve over 100 clients – trying to build customers for life
9. The Job Market Has Changed
• Retail, Health Care and
Service Jobs seeing the
most growth
– Quality of new jobs is low –
Restaurants and Bars
– Service jobs – accounting,
law and engineering driving
growth
– Aging population driving
Health care
• Economy has stalled – low
growth rate despite record
low interest rates
10. Productivity Is To Blame
• Technology has transformed the workplace
– BYOC – Bring Your Own Computer – reduces IT Workforce
– Mobile Phones
• Reduces need for computers in workplace
• 66% of all emails opened on phones
• People are always working
– Reduction of capital required to start a business
• Cloud computer – massive servers available online –
we rent computing power by the minute
• YouTube – everyone can be a videographer
• Food Trucks – why open a restaurant
– Transformative technologies challenging the status quo
• Internet – Why do we need libraries
• NetFlix/Hulu – Why do we need cable TV?
• Drones – Why use an airplane for pictures
TAKE AWAYS
• Your Story must reflect the changing realities of the marketplace.
• Your old skills may not mean the same
• What value can you bring to a changing marketplace
• What jobs will exists in 10 years and which ones will not?
12. Best Investment Ever
• Daughter Amanda – 26 yrs old
• Has Complex Regional Pain Syndrome (CRPS)
• Choices I made were to help her.
• Graduated from small Christian college in Ohio
• Shifted majors: music –> ministry –> psychology
• Fatherly advice: Find the best pediatric pain
psychologist in the country and offer to work for free
for a summer. I would pay for living expenses.
• $3,000 summer turned into a full ride PhD at major
University – 7 years education with monthly stipend ->
equivalent to low six figures in value
TAKE AWAYS
• Tell your story as to why you want to help/serve
someone
• Offer to volunteer or work for free to prove your worth
• Add value and have faith that “…for such a time as this”
Esther 4:14
13. Base Hits, Not Home Runs
• Daughter Samantha – 23 yrs old
• Wanted to be an High School College Counselor (her home
run).
• Hard to find the perfect job – required college admissions
experience, teaching degree.
• Got a job with small local university as an admissions
recruiter/event coordinator – Got on base. Job switched
multiple times. Organization in disarray.
• 1 Year later, resigned and accepted a position with a small
start-up non-profit transforming education by mentoring
first generation college students and leveraging online
universities.
TAKE AWAYS
• Getting on base, getting your foot in the door is much more
important. Get hired and then figure out move up or out to
that better job.
• Don’t be afraid to take a risk, but stay on course to your true
purpose
• Storyline: Hank Arron, all time leader in Home Runs would
have had more success for team if he had gotten on base.
14. Pursue Your Passion
• Wife Cindy – Age – Top Secret – Married 33 years
• UT Mechanical Engineer – Experience with Robotics,
Development to Manufacturing Optimization, Sales
• Changed her job to “a Research Associate in the field of
Child Development and Human Relations.” – a mom for
21 years.
• Volunteered at church doing benevolence and
community impact support.
• Wanted to reenter the workforce after youngest child
went to college but worried she didn’t have the skills
• Hired by the church she volunteered at - HCBC
TAKE AWAYS
• Your previous titles are not necessarily your gifts and
talents
• Offer to volunteer or work for free to prove your worth
• Focus your story on what you can contribute – she is
great at connecting people and projects but has a heart
for service
16. Rewrite Your Story
"Who are we but the stories we tell ourselves, about ourselves, and
believe?" -- Scott Turow, Ordinary Heroes.
• Our Negative Stories
– I'm too... busy, overqualified, under-qualified, old, young, fat, thin, angry, shy,
depressed, ashamed I lost my job...
– I can't because... it's not the right time, I'm not ready, I won't know anyone, my
childhood was terrible, I have health issues, I can't afford it, I'm a CEO and I don't want
to ask for help...
– They... won't let me, won't reimburse me, said I couldn't, said so, said it's not in the
budget, said I'm too...
• Uncover the Truth About Your Story
• Our Stories, and How We Believe in Them, Can Hold Us Back or Drive us
Forward
• You must Rewrite Your Story
"The only person you are destined to become is the person you decide to
be." -- Ralph Waldo Emerson
http://www.quintcareers.com/we_create_our_story.html
http://www.quintcareers.com/career_storytelling/
17. Value of Storytelling In Job Search
• Stories establish your identity and reveal your personality; they satisfy the
basic human need to be known.
• Stories help you know yourself and build confidence.
• Stories make you memorable.
• Stories establish trust.
• Stories establish an emotional connection between storyteller and listener
and inspire the listener’s investment in the storyteller’s success.
• Stories help you stand out.
• Stories illustrate skills, accomplishments, values, characteristics,
qualifications, expertise, strengths, and more.
• Stories paint vivid pictures.
• Stories explain key life/career decisions, choices, and changes.
• Stories told well help you portray yourself as a strong communicator.
http://careerrocketeer.com/2011/01/brain-research-shows-the-power-of-storytelling-in-the-job-search.html
20. Storytelling Masters: Steve Jobs
• 1984 Introduced the Macintosh Computer
• Introduced the Villain – IBM
• Create the context of the battle – Orwell’s
Big Brother
• Revealed the conquering hero – Macintosh
• Cue the Showstopper – the Unexpected
twist
Hello, I am Macintosh. It sure is great to get
out of that bag. Unaccustomed as I am to
public speaking, I’d like to share with you a
maxim I thought of the first time I met an IBM
mainframe: Never trust a computer you can’t
lift. Obviously, I can talk right now, but I’d like
to sit back and listen. So, it is with considerable
pride that I introduce a man who has been like
a father to me: Steve Jobs. http://www.forbes.com/sites/carminegallo/2014/01/24/mac-1984-steve-jobs-
revolutionizes-the-art-of-corporate-storytelling/
21. • 1. What's It Worth To You? (Parables of the Hidden Treasure and the Pearl of Great Price)
• 2. Are We Contagious? (Parables of the Mustard Seed and Yeast)
• 3. A Christmas Parable (Parable of the Tenants)
• 4. What Do You Think About God? (Parable of the Persistent Friend)
• 5. What Stirs God's Heart? (Parable of the Lost Sheep)
• 6. What a Waste! (Parable of the Rich Fool)
• 7. What Are You Afraid Of? (Parable of the Pounds [Ten Minas])
• 8. How Can I Forgive? (Parable of the Unforgiving Servant)
• 9. What Are You Thinking? (Parable of the Shrewd Manager)
• 10. What's Your Hurry? (Parable of the Good Samaritan)
• 11. Who Do You Live To Please? (Parable of the Two Sons)
• 12. What Should We Do While We Wait? (Parable of the Ten Virgins)
• 13. What's It Going To Cost Me? (Parables of the Tower and the King)
• 14. What Are You Waiting For? (Parable of the Prodigal Son)
“Jesus was a great storyteller, To invent the story about the Good Samaritan, you hear it once,
you never forget it, you tell it to somebody else and it still has the same effect.” Philip Pullman,
Renowed Atheist
Storytelling Masters: Jesus
https://bible.org/series/jesus-master-storyteller
http://www.theblaze.com/stories/2013/03/19/atheist-author-jesus-was-a-genius-of-storytelling-children-can-learn-from-the-bible/
22. Storytelling Masters: David Isay
• StoryCorps, founder, David Isay, has collected more
than 50,000 personal interviews since 2003.
• Won 6 Peabody Awards and a MacArthur “Genius”
Fellowship.
• Got interested in listening to people’s stories after he
found out his father was gay
• Interviews are not house in the Library of Congress’
American Folklife Center – the largest single
collection of recorded voices in history.
• Won the 2015 $1M TED awards and created
StoryCorps App – inviting friends and loved ones to
conduct 40-minture interviews with friends and
loved ones using a mobile app.
• Hopes to have a national homework assignment
during Thanksgiving (2015 or 2016). All high school
students taking American History interview their
grandparents or parents
http://www.npr.org/2015/06/05/411734279/how-do-we-change-when-we-really-listen-to-the-people-we-love
23. Storytelling Masters: TED Talks
• A collection of over 1,000+ talks
• Inspiring, thought provoking, amazing
• 20 minutes in length
• Integrates thought leaders from different
expertise to reflect on areas outside their
specialities.
• Masterful Storytelling
• http://www.drewgneiser.com/10-best-ted-talks-
on-storytelling/
25. Next Steps
• Rediscover your true self – what makes you tick, what brings you
joy, how can that be used to add value
• Weave your strengths, passions into short stories that ask a
question or states a problem, and then tell them how you as the
main character solved the problem. Unexpected endings are more
memorable
• Build an elevator speech – 1 minute to summarize your story
• Stay positive and be grateful for the stories you have
• Share your storyline with friends, families, invite them into be a
part of your story
• Get rid of the fear, anxiety – you are telling your story and no one
can dispute that
• Your circumstance can’t be changed immediately, but your
perspective can
26. Personal Encouragement
• Don’t be afraid to invite God into your story
– For I know the plans I have for you,” declares the
Lord, “plans to prosper you and not to harm you,
plans to give you hope and a future.
Jeremiah 29:11
• Your Story is your Letter
– You yourselves are our letter, written on our
hearts, known and read by everyone.
2 Corinthians 3:2
27. Congratulations
• You are unemployed – on the
beach, out of work.
– 70% of Americans hate their job –
Gallup Poll Study
• You have a unique and wonderful
opportunity to redefine your story
– Discover your purpose
– Tell a new story of passion and
mission
– Invite people to be a part of your
story
• Open the Wardrobe and take a step
into the adventure of writing the
next chapter of your story