Objective
Design, skin and consult on branded web site for
content-marketing client.
Solution
Responsive web site with full screen width
imagery.
Result
A clean and graphically bold visual statement for
the clients offerings.
Roles
Design direction, art direction, web design, UX
with UI collaboration, CSS.
logotype and
tagline lockup
Mr. Finn. Content Works
branded web site
Objective
Design, skin and consult on research site for NYC
real estate trade magazine.
Solution
Large scale data oriented site that serves
industry based subscriber audience. Two-year
project length.
Result
Smart and effective design solution when
function plays are large role in overall UX.
Roles
Design direction, art direction, web design, CSS,
UX with UI collaboration.
The Real Deal Magazine
trade publication research site
logo+mark design
Objective
Explore, create and implement a complete
branding refresh and programme.
Solutions
Produce extensive system of material that
implements the branding update.
Result
A strong and sharp visual identity and language
that reflects the brands objective. Collateral
follows a simple yet sophisticated framework of
grids, color palette, typography and imagery.
Roles
Design direction, app design, design exploration,
identity guidelines.
Surgical Optics Brand
*branding identity and implementation
*Identity of actual client hidden for privacy concerns.
mood board
concept system
corporate brochure
spec sheet
Objective
Explore and create corporate identity
programme and execute visual language for
tech upstart.
Solution
Produce corporate identity system including
stationery suite, marketing materials, direct mail
campaign and advertising.
Result
Strong attention grabbing ID that helps to spur a
successful corporate launch.
Roles
Design direction, art direction, logo design, print
design, production.
xcelerate
corporate identity
the e-business company
xcelerate
One East Broward Blvd.
Suite 800
Ft. Lauderdale, FL 33301
954.713.2770
954.713.2771 Fax
www.xcelerate.com
business card and letterhead
xcelerate
One East Broward Blvd.
Suite 800
Ft. Lauderdale, FL 33301
954.713.2770
954.713.2771 Fax
www.xcelerate.com
bruce frcek
President
the e-business company
xcelerate
One East Broward Blvd.
Suite 800
Ft. Lauderdale, FL 33301
954.713.2770
954.713.2771 Fax
www.xcelerate.com
bruce frcek
President
xcelerate
One East Broward Blvd.
Suite 800
Ft. Lauderdale, FL 33301
954.713.2770
954.713.2771 Fax
www.xcelerate.com
bruce frcek
President
the e-business company
xcelerate
One East Broward Blvd.
Suite 800
Ft. Lauderdale, FL 33301
954.713.2770
954.713.2771 Fax
www.xcelerate.com
bruce frcek
President
media kit folder
direct mail campaign
On June 2, the seas of technology will part.
W A T E R
On June 2, we are planting a whole new way of doing business.
E A R T H
On June 2, the e-business market will be heating up.
F I R E
On June 2, the competition will be blown away.
W I N D
Ad in
BY CHRISTOPHER CAMERON
Photographed by Gian Andrea di Stefano
Fashion styling by Joseph Episcopo
COVER STORY
Endless
Brooke
Award-winning actress
Brooke Shields reflects
on her long career,
her mother’s role
and how Manhattan
saved her
Brooke Shields was photographed
in a $15 million penthouse in Soho.
Luxury Listings NYC   January/February 201612 January/February 2016   Luxury Listings NYC 13
Objective
Design direct, consult and produce luxury brand
magazine.
Solutions
360° range of solutions including: branded web
site, print magazine and mobile app design.
Result
Communication across all media that is clean,
strong, classic and stewards the luxury look-n-
feel approach to the overall design direction.
Roles
Design direction, art direction, web design, CSS,
UI and overall UX, app design.
Luxury Listings NYC
lifestyle and home trend magazine
mobile device magazine app
cover profile and spread
Objective
Explore and create corporate identity
programme and execute visual language.
Solution
Produce several pieces of corporate collateral
including stationery, marketing material and PPT
templates.
Result
Clean and concise design campaign that helped
to market and sell new environmentally focused
investment fund.
Roles
Design direction, art direction, logo design, print
design, production.
EcoTrends Investing
*corporate fund identity programme
Understanding the
Environmental
Investing Opportunity
ECOTRENDS
INVESTING ECOTRENDSINVESTING
Understanding the Environmental
Investing Opportunity
Understanding the
Environmental
Investing Opportunity
Ecotrends
Investing
Understanding the
Environmental Investing
Opportunity
ECO
TRENDS
INVESTING
UNDERSTANDING THE
ENVIRONMENTAL INVESTING OPPORTUNITY
Understanding the
Environmental Investing
Opportunity
ECO
TRENDS
INVESTING
Understanding the Environmental
Investing Opportunity
EcotrendsInvesting
Understanding the
Environmental Investing
Opportunity
Eco
Trends
Investing
ECOTRENDS
Investing
EcotrendsInvesting
Understanding the
Environmental
Investing Opportunity
Understanding the
Environmental
Investing Opportunity
ECOTRENDS
INVESTING
Press Release
Mr. Joe Sample
Department
Samplestreet
Sampletown NY 00000
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aliquam rhoncus. Mauris nonummy blandit orci. Donec
dolor. Vivamus eu tortor luctus libero venenatis dignissim. Proin eu risus. Maecenas libero neque, aliquam non,
laoreet sed, cursus sed, risus. Maecenas quis mi. Curabitur diam. Sed diam orci, accumsan sit amet, ultricies a,
condimentum id, odio. Suspendisse condimentum faucibus sem. Donec id orci vel quam blandit tempus.
Quisque fermentum feugiat metus. Phasellus vitae libero quis nibh dapibus molestie. Mauris lacus sapien,
cursus sit amet, dictum ut, sollicitudin quis, neque. Curabitur in nisl. Vestibulum vulputate. Pellentesque habitant
morbi tristique senectus et netus et malesuada fames ac turpis egestas. Proin sed justo. In ipsum. Cras tincid-
unt, nunc et pretium nonummy, nibh nibh interdum elit, sit amet blandit nulla odio ac velit. Sed sapien eros,
molestie vel, imperdiet nec, feugiat nec, arcu.
Vivamus malesuada. Phasellus nisl. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas molestie
arcu at enim. In id felis. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus.
Curabitur varius eros sit amet odio. Etiam laoreet, nunc in euismod vestibulum, ligula augue gravida elit, ac
sollicitudin mi tortor vel dolor. In hac habitasse platea dictumst. Ut nec tellus. Quisque commodo.
Aliquam erat volutpat. Sed lorem. Proin porttitor nibh tristique purus. Curabitur suscipit mollis odio. Etiam
sollicitudin aliquet lacus. Vivamus id turpis. Pellentesque vulputate pulvinar nunc. Mauris congue orci et magna.
Nunc id arcu ut ligula semper adipiscing. Sed quis turpis sit amet mauris dictum dapibus. Pellentesque semper,
justo ac tempus tristique, arcu augue nonummy lorem, id tempus nibh nulla non sapien. Donec sit amet libero.
Morbi tincidunt, tortor nec luctus facilisis, justo risus hendrerit risus, sit amet fringilla tellus turpis sed diam.
Aenean elit urna, condimentum dapibus, sagittis eu, tempus nec, libero.
Etiam dignissim elementum nulla. Vestibulum mi. In consectetuer gravida lorem. Phasellus eget sem. Praesent at
nisi et pede ultricies pretium. Mauris tincidunt dolor quis urna. Donec porttitor erat non purus. Praesent ac
quam. Proin gravida interdum turpis. Aenean ornare, diam ac suscipit consectetuer, dolor ante varius turpis, non
Understanding the Environmental Investing Opportunity
ECOTRENDSINVESTING
Megan Francis
Investor Global Investors
T 212 000 0000
F 212 000 0000
globalinvestors.com/ecotrends
Mr. Joe Sample
Department
Samplestreet
Sampletown NY 00000
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aliquam rhoncus. Mauris nonummy blandit orci. Donec
dolor. Vivamus eu tortor luctus libero venenatis dignissim. Proin eu risus. Maecenas libero neque, aliquam non,
laoreet sed, cursus sed, risus. Maecenas quis mi. Curabitur diam. Sed diam orci, accumsan sit amet, ultricies a,
condimentum id, odio. Suspendisse condimentum faucibus sem. Donec id orci vel quam blandit tempus.
Quisque fermentum feugiat metus. Phasellus vitae libero quis nibh dapibus molestie. Mauris lacus sapien,
cursus sit amet, dictum ut, sollicitudin quis, neque. Curabitur in nisl. Vestibulum vulputate. Pellentesque habitant
morbi tristique senectus et netus et malesuada fames ac turpis egestas. Proin sed justo. In ipsum. Cras tincid-
unt, nunc et pretium nonummy, nibh nibh interdum elit, sit amet blandit nulla odio ac velit. Sed sapien eros,
molestie vel, imperdiet nec, feugiat nec, arcu.
Vivamus malesuada. Phasellus nisl. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas molestie
arcu at enim. In id felis. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus.
Curabitur varius eros sit amet odio. Etiam laoreet, nunc in euismod vestibulum, ligula augue gravida elit, ac
sollicitudin mi tortor vel dolor. In hac habitasse platea dictumst. Ut nec tellus. Quisque commodo.
Aliquam erat volutpat. Sed lorem. Proin porttitor nibh tristique purus. Curabitur suscipit mollis odio. Etiam
sollicitudin aliquet lacus. Vivamus id turpis. Pellentesque vulputate pulvinar nunc. Mauris congue orci et magna.
Press Release
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
PMS 3005 PMS 355WHITE PMS Cool Gray 7
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
PMS 3005 PMS 355WHITE PMS Cool Gray 7
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Understanding the
Environmental Investing
Opportunity
Are Your Clients Putting Their Green in Green?
A new survey by Allianz Global Investors
reveals investors’ enthusiasm for
opportunities in emergent
eco-trends companies.
For broker-dealer information only. Not for distribution to clients or members of the public.
logotype explorations
letterhead options
sales brochure
final mark,
color palette,
secondary
branding
element
*Identity of actual client hidden for privacy concerns.

Recent Work

  • 1.
    Objective Design, skin andconsult on branded web site for content-marketing client. Solution Responsive web site with full screen width imagery. Result A clean and graphically bold visual statement for the clients offerings. Roles Design direction, art direction, web design, UX with UI collaboration, CSS. logotype and tagline lockup Mr. Finn. Content Works branded web site
  • 2.
    Objective Design, skin andconsult on research site for NYC real estate trade magazine. Solution Large scale data oriented site that serves industry based subscriber audience. Two-year project length. Result Smart and effective design solution when function plays are large role in overall UX. Roles Design direction, art direction, web design, CSS, UX with UI collaboration. The Real Deal Magazine trade publication research site logo+mark design
  • 3.
    Objective Explore, create andimplement a complete branding refresh and programme. Solutions Produce extensive system of material that implements the branding update. Result A strong and sharp visual identity and language that reflects the brands objective. Collateral follows a simple yet sophisticated framework of grids, color palette, typography and imagery. Roles Design direction, app design, design exploration, identity guidelines. Surgical Optics Brand *branding identity and implementation *Identity of actual client hidden for privacy concerns. mood board concept system corporate brochure spec sheet
  • 4.
    Objective Explore and createcorporate identity programme and execute visual language for tech upstart. Solution Produce corporate identity system including stationery suite, marketing materials, direct mail campaign and advertising. Result Strong attention grabbing ID that helps to spur a successful corporate launch. Roles Design direction, art direction, logo design, print design, production. xcelerate corporate identity the e-business company xcelerate One East Broward Blvd. Suite 800 Ft. Lauderdale, FL 33301 954.713.2770 954.713.2771 Fax www.xcelerate.com business card and letterhead xcelerate One East Broward Blvd. Suite 800 Ft. Lauderdale, FL 33301 954.713.2770 954.713.2771 Fax www.xcelerate.com bruce frcek President the e-business company xcelerate One East Broward Blvd. Suite 800 Ft. Lauderdale, FL 33301 954.713.2770 954.713.2771 Fax www.xcelerate.com bruce frcek President xcelerate One East Broward Blvd. Suite 800 Ft. Lauderdale, FL 33301 954.713.2770 954.713.2771 Fax www.xcelerate.com bruce frcek President the e-business company xcelerate One East Broward Blvd. Suite 800 Ft. Lauderdale, FL 33301 954.713.2770 954.713.2771 Fax www.xcelerate.com bruce frcek President media kit folder direct mail campaign On June 2, the seas of technology will part. W A T E R On June 2, we are planting a whole new way of doing business. E A R T H On June 2, the e-business market will be heating up. F I R E On June 2, the competition will be blown away. W I N D Ad in
  • 5.
    BY CHRISTOPHER CAMERON Photographedby Gian Andrea di Stefano Fashion styling by Joseph Episcopo COVER STORY Endless Brooke Award-winning actress Brooke Shields reflects on her long career, her mother’s role and how Manhattan saved her Brooke Shields was photographed in a $15 million penthouse in Soho. Luxury Listings NYC   January/February 201612 January/February 2016   Luxury Listings NYC 13 Objective Design direct, consult and produce luxury brand magazine. Solutions 360° range of solutions including: branded web site, print magazine and mobile app design. Result Communication across all media that is clean, strong, classic and stewards the luxury look-n- feel approach to the overall design direction. Roles Design direction, art direction, web design, CSS, UI and overall UX, app design. Luxury Listings NYC lifestyle and home trend magazine mobile device magazine app cover profile and spread
  • 6.
    Objective Explore and createcorporate identity programme and execute visual language. Solution Produce several pieces of corporate collateral including stationery, marketing material and PPT templates. Result Clean and concise design campaign that helped to market and sell new environmentally focused investment fund. Roles Design direction, art direction, logo design, print design, production. EcoTrends Investing *corporate fund identity programme Understanding the Environmental Investing Opportunity ECOTRENDS INVESTING ECOTRENDSINVESTING Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Ecotrends Investing Understanding the Environmental Investing Opportunity ECO TRENDS INVESTING UNDERSTANDING THE ENVIRONMENTAL INVESTING OPPORTUNITY Understanding the Environmental Investing Opportunity ECO TRENDS INVESTING Understanding the Environmental Investing Opportunity EcotrendsInvesting Understanding the Environmental Investing Opportunity Eco Trends Investing ECOTRENDS Investing EcotrendsInvesting Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity ECOTRENDS INVESTING Press Release Mr. Joe Sample Department Samplestreet Sampletown NY 00000 Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aliquam rhoncus. Mauris nonummy blandit orci. Donec dolor. Vivamus eu tortor luctus libero venenatis dignissim. Proin eu risus. Maecenas libero neque, aliquam non, laoreet sed, cursus sed, risus. Maecenas quis mi. Curabitur diam. Sed diam orci, accumsan sit amet, ultricies a, condimentum id, odio. Suspendisse condimentum faucibus sem. Donec id orci vel quam blandit tempus. Quisque fermentum feugiat metus. Phasellus vitae libero quis nibh dapibus molestie. Mauris lacus sapien, cursus sit amet, dictum ut, sollicitudin quis, neque. Curabitur in nisl. Vestibulum vulputate. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Proin sed justo. In ipsum. Cras tincid- unt, nunc et pretium nonummy, nibh nibh interdum elit, sit amet blandit nulla odio ac velit. Sed sapien eros, molestie vel, imperdiet nec, feugiat nec, arcu. Vivamus malesuada. Phasellus nisl. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas molestie arcu at enim. In id felis. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Curabitur varius eros sit amet odio. Etiam laoreet, nunc in euismod vestibulum, ligula augue gravida elit, ac sollicitudin mi tortor vel dolor. In hac habitasse platea dictumst. Ut nec tellus. Quisque commodo. Aliquam erat volutpat. Sed lorem. Proin porttitor nibh tristique purus. Curabitur suscipit mollis odio. Etiam sollicitudin aliquet lacus. Vivamus id turpis. Pellentesque vulputate pulvinar nunc. Mauris congue orci et magna. Nunc id arcu ut ligula semper adipiscing. Sed quis turpis sit amet mauris dictum dapibus. Pellentesque semper, justo ac tempus tristique, arcu augue nonummy lorem, id tempus nibh nulla non sapien. Donec sit amet libero. Morbi tincidunt, tortor nec luctus facilisis, justo risus hendrerit risus, sit amet fringilla tellus turpis sed diam. Aenean elit urna, condimentum dapibus, sagittis eu, tempus nec, libero. Etiam dignissim elementum nulla. Vestibulum mi. In consectetuer gravida lorem. Phasellus eget sem. Praesent at nisi et pede ultricies pretium. Mauris tincidunt dolor quis urna. Donec porttitor erat non purus. Praesent ac quam. Proin gravida interdum turpis. Aenean ornare, diam ac suscipit consectetuer, dolor ante varius turpis, non Understanding the Environmental Investing Opportunity ECOTRENDSINVESTING Megan Francis Investor Global Investors T 212 000 0000 F 212 000 0000 globalinvestors.com/ecotrends Mr. Joe Sample Department Samplestreet Sampletown NY 00000 Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aliquam rhoncus. Mauris nonummy blandit orci. Donec dolor. Vivamus eu tortor luctus libero venenatis dignissim. Proin eu risus. Maecenas libero neque, aliquam non, laoreet sed, cursus sed, risus. Maecenas quis mi. Curabitur diam. Sed diam orci, accumsan sit amet, ultricies a, condimentum id, odio. Suspendisse condimentum faucibus sem. Donec id orci vel quam blandit tempus. Quisque fermentum feugiat metus. Phasellus vitae libero quis nibh dapibus molestie. Mauris lacus sapien, cursus sit amet, dictum ut, sollicitudin quis, neque. Curabitur in nisl. Vestibulum vulputate. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Proin sed justo. In ipsum. Cras tincid- unt, nunc et pretium nonummy, nibh nibh interdum elit, sit amet blandit nulla odio ac velit. Sed sapien eros, molestie vel, imperdiet nec, feugiat nec, arcu. Vivamus malesuada. Phasellus nisl. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas molestie arcu at enim. In id felis. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Curabitur varius eros sit amet odio. Etiam laoreet, nunc in euismod vestibulum, ligula augue gravida elit, ac sollicitudin mi tortor vel dolor. In hac habitasse platea dictumst. Ut nec tellus. Quisque commodo. Aliquam erat volutpat. Sed lorem. Proin porttitor nibh tristique purus. Curabitur suscipit mollis odio. Etiam sollicitudin aliquet lacus. Vivamus id turpis. Pellentesque vulputate pulvinar nunc. Mauris congue orci et magna. Press Release Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity PMS 3005 PMS 355WHITE PMS Cool Gray 7 Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity PMS 3005 PMS 355WHITE PMS Cool Gray 7 Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Understanding the Environmental Investing Opportunity Are Your Clients Putting Their Green in Green? A new survey by Allianz Global Investors reveals investors’ enthusiasm for opportunities in emergent eco-trends companies. For broker-dealer information only. Not for distribution to clients or members of the public. logotype explorations letterhead options sales brochure final mark, color palette, secondary branding element *Identity of actual client hidden for privacy concerns.