The document outlines an implementation plan for a Kochi Property Expo to leverage social media. It involves: 1) Automatically posting to customers' Facebook/Twitter about the event to generate word of mouth. 2) Converting visitors to the event into fans of the property Facebook page. 3) Displaying check-ins on a big screen and automatically posting about customers' experiences to generate more awareness and business.

1. Convert actions into social media feeds.
•Get word of mouth going on your customer walls
•Reach Networks of your customers Who you couldn’t have tapped otherwise
•Reach 130x potential customers with each post
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2. Implementation plan for Kochi Property Expo.
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3. Auto post on
users facebook
or twitter
account, about
the event (word
of mouth)
Convert new fans from
walk-in crowd onto your
facebook page
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Motivation to
register :
Registered users
will be able
participate and
win prices

4. 1 An instant wall
post to every
customers wall
Auto post on
users facebook
or twitter
account, about
Nancy
the property expo.
Is @ Kochievent (word
of mouth)
30 minutes ago – Like - Comment
Motivation to
register :
Registered users
will be able
participate and
win prices
Jack
Hey I want to come too, upto what time is it running?
25 minutes ago – Like - Comment
2 Build conversations….
Convert new fans from
walk-in crowd onto your
facebook page
Jessy
Jack its open today and tomorrow, full day!
20 minutes ago – Like - Comment
Imagine
Sarah
I wanna go too!!!
automated wall
posts from users as
they visit your
premises
18 minutes ago – Like - Comment
3 Promote awareness
4 Generate more business
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5. BIG Screen with
profile pictures
of users who
have checked-In
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6. Share feedback on Real-time at
various stores at the event
Motivation to
Share feedback: Points will be
associated to entice users to
perform this activity
SMS KPE [YOUR
COMMENT]
TO 53344
AND GET 600PTS
Feedbacks
will be auto
published on
users
facebook /
twitter walls
Generate more business
www.qpisquare.com | www.1reallife.com

7. Share feedback on Real-time at
various stores at the event
Motivation to
Share feedback: Points will be
Nancy
1 An instant wall
associated to entice users tostore @ Kochi property exp is awesome!!
The ABC
post to every perform this activity
30 minutes ago – Like - Comment
customers wall
Jack
What's so special?
25 minutes ago – Like - Comment
2 Build conversations….
Feedbacks
will be auto
LIVE published on
users
Reviewsfacebook /
twitter walls
SMS KPE [YOUR
Jessy
COMMENT]
We are there tomorrow, thanks for letting us know
20 minutes ago – Like - Comment
Sarah
Will do!
18 minutes ago – Like - Comment
3 Promote awareness
Generate more business
4 Generate more business
www.qpisquare.com | www.1reallife.com
TO 53344
AND GET 600PTS

8. Display
Dynamic
Requests
To enhance
competition
www.qpisquare.com | www.1reallife.com
Auto post on
users
facebook or
twitter
account of
the user

9. Connect 1RealLife to your loyalty program and get social posting for
CheckIns
Shopping
Contests
Feedback
/ Reviews
www.qpisquare.com | www.1reallife.com
Any
Idea you can
imagine

10. Thank You
www.qpisquare.com | www.1reallife.com