Through a deed poll in December I have changed my name from Fahmi Rais to Rayan Adam Daniyal Rais

1. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
1
BRIEF INTRODUCTION
• 21 years of media and marketing communication management experience
• 8 years of broadcasting management experience
• 15 years in senior management positions
• 24 years of grassroots, youth and community involvement and leadership
• 8 years of training / coaching, lecturing and public speaking
• 4 years of publishing and editorial experience
A. ACADEMIC COMPETENCY
Master in Mass Communications (Public Relations/ Film & TV)
Griffith University, Gold Coast Campus / Warner Bros Studio Joint-Programme,
Australia, 1998
Bachelor of Laws, LL.B (Second Class Honours)
University of London, United Kingdom, 1994
Certificate-in-Education, Cert.Ed
National Institute of Education, Nanyang Technological University, 1991
[Received placement offer from Griffith University to pursue PhD in 1999 for
graduating top in cohort]
[Received placement offer from University of Leicester to pursue MSc in Forensic
Psychology in 2001]

2. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
2
B. PROFESSIONAL EXPERIENCE
Performance Coach/Trainer
The Aspirant Group, Jan 2015 to Present
Formulate and develop training programmes in Personal and Business Branding,
Media Law, Body Language, Emotional Freedom, Leadership, People Magnet,
Team Building, Sales and Marketing and Public Speaking. Training included
motivational talks provided under TAG Academy.
Director
Raistar Media Pte Ltd, Apr 08 to 2014
Established in 1997, Raistar Entertainment was the leading premium concert
promoter for A-lister artistes/bands from around the region. Raistar Entertainment
has organised over 100 events and entertainment productions at prestigious
venues such as Esplanade and Resorts World Sentosa. Raistar Media also took
over the reins of iBrand Strategy Group Pte Ltd, a media owner and
communications consultancy noted for its publications such as The Aspirant and
Selebriti from 2005 to 2009. iBRAND also operated a PR division servicing
notable clients that include Republic Polytechnic, CEMS, Tempur, Dr Martens,
OTO Bodycare, Singapore Sports Council, Park Group Hotel, National Library
Board, Boncafe and Nation. www.raistar.com.sg
Channel Consultant
Starhub Cable Vision Pte Ltd, May 07 – Apr 13
Led the launching of Sensasi as the first Malay entertainment cable channel in
Singapore under StarHub. It reached the highest subscription rate among all
other non free-to-air Malay channels in Singapore within 2 years of operation.
Sensasi now operates on an 24-hour programming per day with a mix of local,
Malaysian, Indonesian and foreign-dubbed content.
Vice President
MediaCorp Pte Ltd, Sep 05 – Mar 07
Providing leadership to the 18-strong staff in Suria Network Programming and
Promotions. Managing an annual PSB funding of $17m and G-toG broadcast
collaborations. Established the Artiste Management Unit and guided Suria
through a phase of change in its programming and promotions strategy resulting
in new genre creations and programme formats, record breaking ratings and new
income-generating initiatives.

3. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
3
CEO
The Advocate Group (TAG) Jun 03 – Aug 05
Taking TAG by Dentsu independent and building up core competencies in Brand
PR and Advocacy Communication under an Integrated Brand Communications
multi-nationals agency. Managing a team of 10 consultants with average billings
of $80,000 per month, TAG has moved to be one of the most recognizable
homegrown PR agency with clients that include AXS, Braun Buffel, Bruno Magli,
Cathay Pacific, Alfa Romeo, Lamborghini, Lotus, 3M, Wacoal, Advanced Medical
Optics, Bayer Healthcare, Lion Corporation, AXS, Italian Trade Commission,
Taiwan Tourism Bureau and Singapore Maritime Foundation.
Director, Strategy & Client Services
Dentsu Singapore Pte Ltd, Mar 02 – Jun 03
Headhunted to lead and grow a new service division within Dentsu Singapore
specializing in Brand PR. TAG by Dentsu completes Dentsu’s palette of
communication offering. A member of Denstu Executive Committee with
responsibilities that include building cross-discipline opportunities and promoting
Singapore office in Dentsu’s global reach publications. Clients counseled include
Carlsberg, Panasonic, Canon, Haach, Braun Buffel, Cathay Pacific and Pioneer.
Field Intelligence Officer
Security & Intelligence Division (SID), Ministry of Defence, 00 - 2002
Senior Consultant, Corporate & Technology Practice
Ogilvy Public Relations Worldwide - Ogilvy & Mather, Dec 00 – Jan 02
Team Leader in corporate account servicing acting as the agency key interface
with global, regional and local clients. Clients counseled include Nokia, StarHub,
Manugistics, TradeCard and Pfizer SEA.
Manager, Corporate Practice
Burson-Marsteller (SEA) Pte Ltd, Apr 99 – Nov 00
Senior Consultant in the world’s No. 1 PR consultancy and Singapore’s largest
Corporate Practice. Recruited by Hong Kong regional office, Clients counseled
include Citibank, Caltex. InterGen, 3COM, 3i, Acer, University of Chicago GSB
and Channel NewsAsia,
Channel Manager
Singapore Television Twelve Pte Ltd, Jun 95 – Sept 98
Spearheading and managing Prime 12, Singapore’s first multi-lingual channel.
Oversee various functions including programming & scheduling, programme
acquisition, censorship, subtitling, live and co-productions, news and local

4. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
4
productions. Built the operational team from 2 staff to 15-strong broadcasting
executives.
Legislative Assistant
Singapore Parliament, 91 -97
Assigned to Mr Mr Umar Abdul Hamid, Member of Parliament for Ang Mo Kio
GRC duties include assisting him in the Meet-the-People session as chief writer,
parliamentary research, speech drafting and protocol management.
Education Officer
Ministry of Education, 89 – 93
Specializing in the teaching and curriculum development for Humanities-based
subjects such as English, Literature, History, Malay and Physical Education. Last
posting at Damai Secondary School.
C. INDUSTRIAL RECOGNITION FOR PROFESSIONAL STANDING
Chairman, Asian Broadcasting & Media Conference
31 May 99, The Oriental Hotel - Organised by Asia Business Forum
Public Relations Consultant, MIPASIA 98 (International Film & TV Market)
10 – 13 Dec 98, Suntec Convention Centre - Appointed by Reed Midem
Organisation, Paris
Speaker, Cyberspace Law in Public Relations
18 Jun 99, Crowne Prince Hotel – Invited by the Institute of Public Relations
Singapore
Speaker, Essential Laws in Public Relations
6 Aug 99, Hotel Grand Central – Invited by the Institute of Public Relations
Singapore
Speaker, Legalities in Public Relations – Practitioners Rights and Liabilities
25 Jul 2000, IF Building – Invited by the Institute of Public Relations Singapore
Lecturer, Diploma in Public Relations Management
1998 – Current, Hilton International – Engaged by the Institute of Public
Relations Singapore

5. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
5
Lecturer, BA in Mass Communications (Media Law)
1999, BPI International – Sponsored by Curtin University of Technology,
Australia
Lecturer, Higher Diploma in Mass Communications (Media Research)
2000, IBMEC – Moderated by Griffith University, Australia
Lecturer, BA in Mass Communications (Development of Singapore Media)
2000, IBMEC – Moderated by Griffith University, Australia
Chairman, Strategic Public Relations Conference
9 Oct 03, Swissotel Merchant Court – Organized by Pacific Conferences
Trainer, PR Agency Management
10 Feb 04, 11 Sep 04 and 20 Apr 05 – Invited by the Singapore PR Academy
Trainer, Power of Branding
19 Jan 05 – Invited by the Singapore PR Academy
Judge, Asian Television Awards, Kuala Lumpur
29 – 31 Aug 06 – Invited by TVAsia
Chairman, Threats and Terrorism affecting the Hospitality Industry, SAE Security
Conference 2012
7 -9 Nov 12 Singapore Expo – Invited by Global E2C
Speaker, Body Language for Successful People
5 Jul 2013 Singapore Management University – Highway to Wealth Programme
Co-Speaker, ‘Aku Bangkit’ Motivational Series
Oct – Dec 2014, TBQ & TAG
Course Developer and Trainer, Network Development & Growth
Jan 2015 Intake, Gold Minds Club
Panel Speaker, ASEAN Economic Community Roundtable Forum
12 Feb 2015 Institute of Diplomacy and Foreign Relations, Malaysian MFA
Trainer, Customer Service & Crisis Management
26 Feb 2015 Alkaff KM Mosque
Lecturer, Power of Personal Branding
March and December 2015, Asia e University, Kuala Lumpur

6. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
6
D. OVERSEAS EXPERIENCE / INDUSTRIAL ATTACHMENT
Bandar Sri Begawan, Brunei Darussalam
As STV12 Representative to Sukmairama IV, (Joint-Live Telecast) 1996
Kuala Lumpur, Malaysia
As STV12 Representative to the Malaysian Film Festival, 1996
Cannes, France
As STV12 Programme Buyer to MIPCOM 96’ (International Film & TV Market)
1996
London, UK
As STV12 understudy delegate to BBC, 1996
Hong Kong
As Singapore Pavilion Delegate to MIPTV 97’ (International Film & TV Market)
1997
Gold Coast, Australia
MA programme practical attachment Warner Bros Movie World, 1998
New York, USA
As MediaCorp delegate to Promax, 2006
E. PROFESSIONAL COURSES SUCCESSFULLY COMPLETED
National Physical Fitness Award (NAPFA) Scheme Tester’s Course - Certificate
Singapore Sports Council, 20 Apr 1992
How To Handle Employees With Attitude Problems - Certificate of Completion
CareerTrack, Oct 95
Presentation Skills - Certificate
Rogen Communications Skills Workshop, 30 Nov – 1 Dec, 1995
Six Thinking Hats by Edward De Bono - Certificate of Merit
Practical Thinking Training Inc, 12 Dec,1995
Marketing Research for Decision Makers - Certificate
NielsenSRG & The Burke Institute, 3-4 Jun, 1996

7. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
7
Latest Thinking on Positioning - Certificate of Participation
RCS & Singapore Institute of Management, 6 Jun, 1996
Leadership Teambuilding Programme - Certificate of Participation
Service Quality Centre, 29 Oct 1996
Service Excellence Retreat - Certificate of Participation
Service Quality Centre, 29 – 30 Nov,1996
Basics of Financial Management - Certificate of Participation
Singapore Institute of Management, 8-9 Jan, 1997
Essential Corporate Understanding – Certificate of Participation
Singapore Institute of Management, 7 Jan, 1998
Successful Mergers and Acquisitions - Delegate
Key Media, 29 Jun 2005
Business Financial Management – Certificate of Participation
Nanyang Technological University, 25 Apr, 2006
Licensed Private Investigator
Perform Investigation Activities in compliance with Regulatory Framework, Dec
2010
F. ACKNOWLEDEGEMENT / APPRECIATIONS
Certificate of Appreciation
For Dedicated Voluntary Service to the Resident Committee - People’s
Association, 1 Jul 1997
Certificate of Participation
For Contribution to the Success of the National Day Parade 1995 – Ministry of
Defence, 1995
G. PROFESSIONAL MEMBERSHIPS AND AFFILIATIONS
Ordinary Member (MIPRS)
Institute of Public Relations of Singapore - since 97

8. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
8
Ordinary Member (MMDIS)
Management Development Institute of Singapore - since 97
Ordinary Member (MMIS)
Marketing Institute of Singapore - since 97
Associate Member (AMSIM)
Singapore Institute of Management - since 97
H. SELECTED BIOGRAPHY OF LEADERSHIP APPOINTMENTS
Student Councillor & ECA Secretary, 18th Institute of Education Student’s
Council, 89 - 90
President, Islamic Fellowship Association, Youth Wing, 89 – 91
Assistant Youth Leader, Singapore-Malaysia 1st National Youth Exchange
Programme, Dec 91
Chairman, Young PAP Kebun Baru Branch, 91 - 95
Secretary, Young PAP Central District, 91 - 93
Regional Coordinator, National Youth Achievement Award, 92 - 98
Assistant Treasurer, Geylang West Zone 3 Resident’s Committee, 95 - 97
Chairman, Majlis Pusat Youth International, 98 - 06
Council Member, National Youth Council, 99 - 01
Secretary-General, Southeast Asia Muslim Youth Organisation (SAMYO), 00 - 04
Organising Chairman, Interfaith Youth Camp, 2004
Member, Board of Directors, Yayasan Mendaki, 07 - 08
Member, Malay Language Promotions Committee (MOE), 2005
Vice President, Central Council of Malay Cultural Organisations Singapore
(Majlis Pusat), 91 - 11

9. Rayan Adam Daniyal Rais born 23rd
December 1967
Cell +65 88287826 Email rayan@theaspirantgroup.com
9
Member, Films Consultative Committee (MICA/MDA), 05 -06
Member, Internet & Media Advisory Committee (MICA/MDA), 07 - 11
President, Supernatural Investigation and Research Society, 06 - Present
President, Singapore Malay Artistes Association, 10 - Present
Corporate Representative Member, People’s Association, 2010
Member, Board of Directors, United Nations Association of Singapore, 2011
Co-Author, Reflections from the Frontlines, Published 2011
Vice-President, Johor-Singapore Community Care Association, 12 – 14
Director, Center for Leadership and Youth Development, 13 – 14
Author, A Thousand Pearls, Published 2014
Electoral Candidate for Tanjong Pagar GRC, General Election 2015
I. SPECIAL MENTION
Invited by the Malaysian Ministry of Foreign Affairs to represent Singapore in
presenting the business community views and concerns at the ASEAN Economic
Forum Meeting in Kuala Lumpur, Nov 2014.
J. REFEREES
Associate Professor Dr Allan Edwards, Head of Discipline, Faculty of Health,
Canberra University Tel: +612 62012586 Email: allan.edwards@canberra.edu.au
Mr Richard Tan Kok Tong, Director of Communications and International
Relations Division, Ministry of Family and Social Development Tel:+65 63548710
Email: richard.tan@msf.gov.sg
Mr Hamid Abdullah, CISA, CPA, FIIA Singapore, Audit Director, Auditor-
General’s Office Singaproe Tel: +65 63554605 Email: abdul_hamid@ago.gov.sg
Dr Rahim Layman, Senior Scientist, Institute for Infocomm Research A*STAR
Singapore Tel: +65 64082000 Email: larahim@hotmail.com