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5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 1/7
1.
2.
Mark only one oval.
Male
Female
3.
Mark only one oval.
Below 10 years
11 -20 years
21 -30 years
31- 40 years
41 -50 years
51 & Above
Advertising in Social Media: A study on
e ectiveness of advertisement on Facebook.”
This Questionnaires are made for " A study on effectiveness of advertisement on Facebook"
for my Dissertation and it is completely meant for Academic purpose and the details and
information about the respondents of this questionnaires will be kept confidential.
* Required
Name of the Respondent *
Gender *
Age *
5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 2/7
4.
Mark only one oval.
Home Maker
Salaried
Business Person
Retired
Student
5.
Mark only one oval.
Less than 5000
5001 - 25000
25001 -50000
50001 - 100000
100001 & above
6.
Mark only one oval.
Yes
No
Skip to question 7
Part - 2
Occupation *
Monthly Income in Rupees *
Do you have a Facebook Account (a Social Media Platform) ? *
5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 3/7
7.
Mark only one oval.
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
8.
Mark only one oval.
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
9.
Mark only one oval.
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
Do you think Positive Comments on a Facebook Ad tempt you to visit the Linked Page? *
Do you think More and More number of Likes on a Facebook Ad tempt you to visit the
Linked Page? *
Do you think high number of share on a Facebook Ad tempt you to visit the Linked Page? *
5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 4/7
10.
Mark only one oval.
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
11.
Mark only one oval.
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
12.
Other:
Check all that apply.
Mobile
Tablet
Desktop
Laptop
Do you think tempting Brand theme on a Facebook Ad tempt you to visit the Linked Page?
*
Do you think Need for the advertised product on Facebook Ad tempt you to visit the
Linked Page? *
Which are the devices you used to browse Facebook Page? *
5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 5/7
13.
Mark only one oval.
Hourly or more
Daily
Weekly
Monthly
14.
Mark only one oval.
0 - 20%
21 - 40%
41 - 60%
61 - 80%
81 - 100%
15.
Mark only one oval.
Yes
No
Maybe
16.
Mark only one oval.
Yes
No
Maybe
How often do you use/check your Facebook? *
What percent of time you spent on Facebook Advertisement when you browse Facebook? *
Are you getting aware of new Products/Brands through Facebook advertisement? *
Did you ever Like, Comment or Share any Facebook ads (Brand Video, GIF or Picture) form
the Facebook page? *
5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 6/7
17.
Mark only one oval.
Yes
No
Maybe
18.
Mark only one oval.
Yes
No
Maybe
19.
Mark only one oval.
Yes
No
Maybe
20.
Mark only one oval.
Yes
No
Maybe
Did Facebook's Advertisement motivates you to follow or visit the link page? *
Did Facebook's Advertisement motivates you to buy the products? *
Do you find Facebook advertisements useful, in terms of keep up to date with new trends? *
Do you think the number of like for a specific brands represent their quality and
popularity? *
5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.”
https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 7/7
21.
Mark only one oval.
Yes
No
Maybe
22.
Mark only one oval.
Yes
No
Maybe
23.
Mark only one oval.
Video Based Ads
Image Based Ads
Text Based Ads
GIF Based Ads
This content is neither created nor endorsed by Google.
Do Facebook’s brands pages and their information improve your awareness in order to
buying decisions? *
Did you ever find that any Facebook ad follows you in different Internet platform (Amazon,
Instagram, twitter...) after you saw it on Facebook? *
Which type of Facebook Ads you usually like to watch? *
 Forms

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Questionnaire

  • 1. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 1/7 1. 2. Mark only one oval. Male Female 3. Mark only one oval. Below 10 years 11 -20 years 21 -30 years 31- 40 years 41 -50 years 51 & Above Advertising in Social Media: A study on e ectiveness of advertisement on Facebook.” This Questionnaires are made for " A study on effectiveness of advertisement on Facebook" for my Dissertation and it is completely meant for Academic purpose and the details and information about the respondents of this questionnaires will be kept confidential. * Required Name of the Respondent * Gender * Age *
  • 2. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 2/7 4. Mark only one oval. Home Maker Salaried Business Person Retired Student 5. Mark only one oval. Less than 5000 5001 - 25000 25001 -50000 50001 - 100000 100001 & above 6. Mark only one oval. Yes No Skip to question 7 Part - 2 Occupation * Monthly Income in Rupees * Do you have a Facebook Account (a Social Media Platform) ? *
  • 3. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 3/7 7. Mark only one oval. Strongly Agree Agree Neutral Disagree Strongly Disagree 8. Mark only one oval. Strongly Agree Agree Neutral Disagree Strongly Disagree 9. Mark only one oval. Strongly Agree Agree Neutral Disagree Strongly Disagree Do you think Positive Comments on a Facebook Ad tempt you to visit the Linked Page? * Do you think More and More number of Likes on a Facebook Ad tempt you to visit the Linked Page? * Do you think high number of share on a Facebook Ad tempt you to visit the Linked Page? *
  • 4. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 4/7 10. Mark only one oval. Strongly Agree Agree Neutral Disagree Strongly Disagree 11. Mark only one oval. Strongly Agree Agree Neutral Disagree Strongly Disagree 12. Other: Check all that apply. Mobile Tablet Desktop Laptop Do you think tempting Brand theme on a Facebook Ad tempt you to visit the Linked Page? * Do you think Need for the advertised product on Facebook Ad tempt you to visit the Linked Page? * Which are the devices you used to browse Facebook Page? *
  • 5. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 5/7 13. Mark only one oval. Hourly or more Daily Weekly Monthly 14. Mark only one oval. 0 - 20% 21 - 40% 41 - 60% 61 - 80% 81 - 100% 15. Mark only one oval. Yes No Maybe 16. Mark only one oval. Yes No Maybe How often do you use/check your Facebook? * What percent of time you spent on Facebook Advertisement when you browse Facebook? * Are you getting aware of new Products/Brands through Facebook advertisement? * Did you ever Like, Comment or Share any Facebook ads (Brand Video, GIF or Picture) form the Facebook page? *
  • 6. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 6/7 17. Mark only one oval. Yes No Maybe 18. Mark only one oval. Yes No Maybe 19. Mark only one oval. Yes No Maybe 20. Mark only one oval. Yes No Maybe Did Facebook's Advertisement motivates you to follow or visit the link page? * Did Facebook's Advertisement motivates you to buy the products? * Do you find Facebook advertisements useful, in terms of keep up to date with new trends? * Do you think the number of like for a specific brands represent their quality and popularity? *
  • 7. 5/7/2020 Advertising in Social Media: A study on effectiveness of advertisement on Facebook.” https://docs.google.com/forms/d/1ZMf1m0yLJmDpKJoDMoQUnz0J7rHHcSz2EZFs-FgPYBw/edit 7/7 21. Mark only one oval. Yes No Maybe 22. Mark only one oval. Yes No Maybe 23. Mark only one oval. Video Based Ads Image Based Ads Text Based Ads GIF Based Ads This content is neither created nor endorsed by Google. Do Facebook’s brands pages and their information improve your awareness in order to buying decisions? * Did you ever find that any Facebook ad follows you in different Internet platform (Amazon, Instagram, twitter...) after you saw it on Facebook? * Which type of Facebook Ads you usually like to watch? *  Forms